The Science Of Selling

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The Science of Selling

Author : David Hoffeld
Publisher : Penguin
ISBN 13 : 0143129333
Total Pages : 289 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis The Science of Selling by : David Hoffeld

Download or read book The Science of Selling written by David Hoffeld and published by Penguin. This book was released on 2022-02-08 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot

The Science of Selling

Author : David Hoffeld
Publisher : Penguin
ISBN 13 : 1101993189
Total Pages : 288 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The Science of Selling by : David Hoffeld

Download or read book The Science of Selling written by David Hoffeld and published by Penguin. This book was released on 2016-11-15 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot

The Science of Selling

Author : David Hoffeld
Publisher : Penguin
ISBN 13 : 0143129325
Total Pages : 290 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis The Science of Selling by : David Hoffeld

Download or read book The Science of Selling written by David Hoffeld and published by Penguin. This book was released on 2016-11-15 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot

Sell More with Science

Author : David Hoffeld
Publisher : Penguin
ISBN 13 : 0525538747
Total Pages : 256 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Sell More with Science by : David Hoffeld

Download or read book Sell More with Science written by David Hoffeld and published by Penguin. This book was released on 2022-03-22 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The groundbreaking system scientifically proven to increase your performance and launch you to unprecedented levels of success. Today, in sales, business, and life, you need every advantage you can get. In Sell More with Science, David Hoffeld, the world’s leading expert on applying science to selling, shares his revolutionary three-part system to experience surefire success at home, at work, and out in the world. Here, Hoffeld utilizes research studies from social psychology, neuroscience, and behavioral economics to reveal actionable insights you can use to grow your sales, achieve more, and stay ahead of the competition. You’ll discover: • two evidence-based mindsets that will help you earn more sales • seven strategies that will boost your chances of reaching any goal • powerful principles that will enhance your ability to guide potential clients into positive buying decisions • ways to win day-to-day interactions—in business and beyond • how to reframe any idea or situation • what it means to sell with integrity • a science-backed formula you can follow to create positive career change • and much more Filled with practical insights and exercises, Sell More with Science is a game-changing guide for anyone who wants to take their influence, sales, or career to new heights.

Selling IT

Author : Sandip Mukhopadhyay
Publisher : Taylor & Francis
ISBN 13 : 1000452581
Total Pages : 231 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Selling IT by : Sandip Mukhopadhyay

Download or read book Selling IT written by Sandip Mukhopadhyay and published by Taylor & Francis. This book was released on 2021-09-26 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information technology (IT) is an essential core of the economy today. Corporations and governments worldwide rely on it to drive their core strategy and develop and execute business models. Amounting to over 3.7 trillion US dollars of worldwide spending, the growing significance of the IT industry in the global economy is now well established. Hence, it is crucial to understand the marketplace within which it exists, and this book presents a systematic analysis of the processes, techniques, and methods involved in IT sales and marketing. In Selling IT, the book: Integrates a large IT provider’s selling process with the enterprise user’s IT buying process to highlight the nuances of selling, marketing, and developing IT solutions that create value for customers Discusses various key concepts such as value-based IT selling, business case for IT acquisition, vendor evaluation and management, account and customer relationship management, customer segmentation, and techniques for customer acquisition and retention Analyses the challenges and opportunities involved in selling digital IT and examines the evolution of jobs and careers based on the changed IT landscape Includes lesson plans, case studies, and chapter-wise practice questions to support teaching and learning The book boasts a robust theoretical foundation supported by a clear exposition of concepts and management theories. It will be of benefit to professionals using organisation-mandated selling processes. Young executives with a technology background looking for a sales and marketing career in the IT industry can also effectively use this book. It will also be an essential read for scholars and researchers in B2B marketing, IT consulting, technology sales, and digital transformation.

Scientific Selling

Author : Nancy Martini
Publisher : John Wiley & Sons
ISBN 13 : 1118239601
Total Pages : 199 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Scientific Selling by : Nancy Martini

Download or read book Scientific Selling written by Nancy Martini and published by John Wiley & Sons. This book was released on 2012-03-22 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales managers have the most difficult job in the business world. They are responsible not just for revenue, but also for the hiring, coaching, training, and deployment of the employees who must generate it. Before the advancements that inspired Scientific Selling, sales managers had few tools to help them succeed at these disparate yet essential tasks. Today, however, the scientific approaches described in this book allow sales managers to more effectively measure, refine, and improve every aspect of the sales environment. Using easily-understood examples, graphics, charts, and explanations, Scientific Selling describes how to: Predictably improve sales results. Attract and retain top sales performers. Sharply decrease employee turnover. Spend sales training dollars more wisely. Better target sales coaching efforts. Move into consultative selling more quickly. And much more. Scientific Selling features over a dozen case studies illustrating exactly how scientific measurement and testing have improved sales performance within different kinds of sales groups inside multiple industries.

Lean for Sales

Author : Sean Gillespie
Publisher : CRC Press
ISBN 13 : 1482253151
Total Pages : 178 pages
Book Rating : 4.4/5 (822 download)

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Book Synopsis Lean for Sales by : Sean Gillespie

Download or read book Lean for Sales written by Sean Gillespie and published by CRC Press. This book was released on 2016-02-24 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking book describes the Lean journey as it extends to a business area that is mission critical, yet has been virtually untouched by the Lean transformation. Lean for Sales: Bringing the Science of Lean to the Art of Selling provides sales professionals, and their management teams, with a structured, fact-based approach to boosting sales close rates and delivering improved business value to customers. The time-tested Lean selling techniques described in this book have been proven to deliver profound results. In fact, it is not uncommon for sales close rates to see a threefold increase over current rates as a result of using the techniques described in this book. After reading the book, you will understand how to integrate the science of Lean with the art of sales to: Create winning sales proposals Use Lean selling storyboards to confirm what is truly valuable to your client and their business Improve sales team collaboration Define and qualify a client’s unique business problems and goals Manage sales process performance using a multi-dimensional measurement system that looks beyond sales revenue to include client value and process effectiveness This book outlines an innovative and proven approach to creating a common language with your customers that is based on waste elimination, root cause analysis, and time to value. Making the management of the sales cycle fact-based, rather than leaving it to intuition, this Lean selling manual presents tools that will enable sales professionals, and their managers, to collect sales opportunity data early and discard those leads that will ultimately waste valuable time and resources.

The Science of Selling Yourself Short

Author : Taylor Rae
Publisher :
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.6/5 (435 download)

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Book Synopsis The Science of Selling Yourself Short by : Taylor Rae

Download or read book The Science of Selling Yourself Short written by Taylor Rae and published by . This book was released on 2020-06-30 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A failing country music diva and small-town punk rocker are polar opposites in every way. But when they're forced to collaborate to save their struggling careers, their chemistry is obvious to everyone...except them. Having country superstars for parents has its downsides. For as long as she can remember, Kaylee Phelan has known that she will follow in their footsteps, but then her debut album flops. With a capital 'F'. Now on thin ice with the record label, the executives will only let her come out with new music if Kaylee agrees to take a pop/alternative direction for her next album. But for a through-and-through country girl, this is a tough pill to swallow. Dakota Rhodes needs to catch a break. After getting kicked out of his band and discovering his mother has cancer, Dakota's drinking habit and writer's block are spiraling out of control. When Kaylee's manager Joel Matthews approaches Dakota with a collaboration deal, he clutches at the opportunity to make music again. Only problem? Kaylee wants nothing to do with a songwriting partnership, least of all with Dakota. As the two musicians struggle to pick their careers up off the ground, make music on their terms and navigate each other in forced proximity, sparks are sure to fly. But will they ignite something that neither Kaylee nor Dakota saw coming? SCROLL UP AND GRAB YOUR COPY TODAY!

World Class Selling

Author : Roy E. Chitwood
Publisher : Book Pub Network
ISBN 13 : 9781935359760
Total Pages : 489 pages
Book Rating : 4.3/5 (597 download)

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Book Synopsis World Class Selling by : Roy E. Chitwood

Download or read book World Class Selling written by Roy E. Chitwood and published by Book Pub Network. This book was released on 2011-05-06 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mr. Shmooze

Author : Richard Abraham
Publisher : John Wiley & Sons
ISBN 13 : 0470874368
Total Pages : 121 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Mr. Shmooze by : Richard Abraham

Download or read book Mr. Shmooze written by Richard Abraham and published by John Wiley & Sons. This book was released on 2010-10-05 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about “taking,” nor is it about “persuading.” Selling, believe it or not, is about “giving.” Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests. And, at the end of the day, they reward him handsomely for bringing joy, humor and wisdom into their lives. Woven into the story are several powerful lessons for salespeople in all industries who attempt to build relationships as the emotional bridge to their clients. • Bring extraordinary passion and energy to personal communications • Generate contagious, positive feelings, lifting spirits because people buy with their emotions • Make the small, positive gestures that can lead to huge, long-term results • Abraham has had a diverse business career that has established him as a well-known expert on what makes high-performing salespeople Mr. Shmooze gives you the new approach you need to sell like you’ve never sold before!

The Psychology of Selling

Author : Brian Tracy
Publisher : Thomas Nelson Inc
ISBN 13 : 0785288066
Total Pages : 240 pages
Book Rating : 4.7/5 (852 download)

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Book Synopsis The Psychology of Selling by : Brian Tracy

Download or read book The Psychology of Selling written by Brian Tracy and published by Thomas Nelson Inc. This book was released on 2006-06-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

Sales Economics

Author : Rick Davis
Publisher :
ISBN 13 : 9780984711444
Total Pages : pages
Book Rating : 4.7/5 (114 download)

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Book Synopsis Sales Economics by : Rick Davis

Download or read book Sales Economics written by Rick Davis and published by . This book was released on 2019-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Selling Boldly

Author : Alex Goldfayn
Publisher : John Wiley & Sons
ISBN 13 : 1119436338
Total Pages : 292 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis Selling Boldly by : Alex Goldfayn

Download or read book Selling Boldly written by Alex Goldfayn and published by John Wiley & Sons. This book was released on 2018-04-10 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: WALL STREET JOURNAL BESTSELLER! IF YOU'RE IN SALES, FEAR HAS COST YOU MILLIONS OF DOLLARS, AND THIS BOOK IS FOR YOU. Fear is the reason most salespeople don't like to pick up the phone (salespeople average just four hours per week on the phone, and our job is to talk to humans!). Fear is the reason we don't ask for the business more, even though our customers want to buy from us. Fear is the reason we don't offer our customers additional products and services, even though they would love to buy more from us. This book deals with that fear. You will learn exactly how to overcome this destructive fear in sales, and replace it with confidence, optimism, gratitude, joy, and proactive sales work. These are the powerful principles in the new field of positive psychology which are transforming how we work and succeed. Selling Boldly is the first book that leverages positive psychology to help you sell more. You'll also learn a series of fast, simple sales-growth techniques—like how to add on to existing orders; and how to close 20% more quotes and proposals instantly; and how to properly ask for and receive referrals—that will grow your sales...dramatically and quickly. Alex Goldfayn's clients grow their sales by 10-20% annually, every year, as long as they apply his simple approaches. YOU ALREADY KNOW WHAT TO DO I am not going to teach you much in this book that you don't already know. You're a professional salesperson. You do this for a living. You know, for example, that testimonials and referrals are among the best ways we have to grow sales, right? But do you ask for them enough? Most people don't. You know that calling a customer on the phone is more effective than emailing her, but you still often revert to email. You know your customers buy other products and services that you can help them with, but you don't ask them about these products. You’d like to help them, and they would like more of your help — that is why they've been with you for five or ten or twenty years — but nevertheless we don't ask them. There is a difference between knowing what to do, and actually doing it. I know you know. With Selling Boldly, we start to do what we already know. We will cover what keeps us from doing these things (fear), how to overcome it (by listening to your happy customers), and how to implement these simple but powerful sales growth techniques (by briefly planning them, also doing them). Because sales growth comes from doing, not knowing. Today, we start doing. And growing. These approaches are laid out in this book, in precise detail, for you to implement in your own work. Alex doesn't hold anything back in this manual for selling more. What's the secret to selling more? There is no secret. There is no magic bullet. There is only the work. There are only the mindsets, and the communications. In Selling Boldly, Alex teaches readers how to attain these mindsets, and how to implement these communications, so that sales have no choice but to grow!

Sellology

Author : Alistaire Jama
Publisher :
ISBN 13 : 9781528903813
Total Pages : 0 pages
Book Rating : 4.9/5 (38 download)

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Book Synopsis Sellology by : Alistaire Jama

Download or read book Sellology written by Alistaire Jama and published by . This book was released on 2022-08-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything done well in life has a system, and throughout my long sales career, I've seen many so-called sales systems but never an end-to-end system, a complete system and a system which is straightforward and easy to put into practice. Sellology is a sales system, which will improve your all-round sales performance. Whether you're selling the idea of homework to your ﬁve-year-old child or the nuclear waste disposal programme for Shell UK, the principles are the same throughout. They have been gathered together in one place for you to put straight into practice and improve your sales.

Sales Genius

Author : Graham Jones
Publisher : Teach Yourself
ISBN 13 : 9781473605367
Total Pages : 0 pages
Book Rating : 4.6/5 (53 download)

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Book Synopsis Sales Genius by : Graham Jones

Download or read book Sales Genius written by Graham Jones and published by Teach Yourself. This book was released on 2015-11-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fast-track MBA in sales Imagine having instant access to the world's smartest thinking on sales - and being shown exactly what to do to guarantee that you get your own selling right, every time. Sales Genius makes it easy to apply what researchers know about brilliant selling to the real world. 40 chapters based on hundreds of cutting-edge business and psychology research projects reveal what works and what doesn't work in sales. Each of the 40 chapters is a mini-masterclass in selling, explaining the research and showing you how to apply it for yourself. In Sales, conventional wisdom often says one thing while research says another. Sales Genius cuts through the noise to bring you proven research and techniques for applying it that will simply make you a better salesperson. Quick to read and intensely practical, this book will bring a little sales genius into your day. 'Fascinating insights that explode some of the myths around sales, sales management and sales strategy' Phil Jesson, Academy for Chief Executives 'What a great read... An insightful look at the world of sales' Anthony Stears, The Telephone Assassin 'As a sales specialist I'm impressed by the amount of detailed research which supports the information in each chapter' Andrew Docker, Andrew Docker Associates

Napoleon Hill's Science of Successful Selling

Author : Napoleon Hill Associates
Publisher : Gildan Media LLC aka G&D Media
ISBN 13 : 1722524227
Total Pages : 71 pages
Book Rating : 4.7/5 (225 download)

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Book Synopsis Napoleon Hill's Science of Successful Selling by : Napoleon Hill Associates

Download or read book Napoleon Hill's Science of Successful Selling written by Napoleon Hill Associates and published by Gildan Media LLC aka G&D Media. This book was released on 2020-10-21 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many followers of Napoleon Hill often miss the fact that he was not only a gifted writer and speaker, but also a man who made a living teaching other people how to sell. In 1913, Hill began working for the LaSalle Extension University in Chicago, giving him valuable insight into what he liked doing and what he did well: teaching people how to sell — products, services, and above all, themselves. This book will give you the tools you can use to effectively sell yourself and your ideas. Learn: The principles of practical psychology used in successful negotiation How to create intelligent promotion in order to succeed The strategy of professional salesmanship The qualities the professional salesperson must develop Autosuggestion: the first step in salesmanship About the Master Mind Concentration Initiative and Leadership How to qualify the prospective buyer How to neutralize the prospective buyer’s mind The art of closing the sale The ability to influence people without irritating them is the most important trait in salesmanship. This book is devoted to an analysis of the principles of psychology through which anyone may negotiate with others without causing friction. The principles were conceived from the life experiences of some of the most successful leaders in business, industry, finance and education known to the American people in the first half of the 20th century. They are also the principles by which one may win friends and influence people without unneccessarily flattering them.br> The world needs new leaders and is rich with opportunities for professional salespeople who are creative, energetic and desire to benefit others. You can be one of them!

Why They Don't Buy

Author : Max McKeown
Publisher : FT Press
ISBN 13 : 9780273656746
Total Pages : 0 pages
Book Rating : 4.6/5 (567 download)

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Book Synopsis Why They Don't Buy by : Max McKeown

Download or read book Why They Don't Buy written by Max McKeown and published by FT Press. This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you convert clicks to orders? If you want to have online customers, then customers must want to have your online buying experience. So, what do you need to do to build a profitable, differentiated and world-beating customer experience online? It's not enough to be on the web, and it's not enough to build a great site--however functional or funky. You have to meet and exceed every expectation of the newly demanding, wired and wireless customer, and what's more, you need to catch up now. This is the science of selling online. In "Why They Don't Buy," online customer guru Max McKeown delivers a complete practical program for designing and building the ultimate online customer experience. Read this book and you will discover how to: understand your powerful, new, evolved online customersfigure out the difficult stuff which customers want, and that you can give themget a team together to deliver the desired end-to-end experiencekeep it fresh and stay in business. Excellence is not dead. It got speeded up and turned around, but it is more important than it has ever been. Not excellence in the eyes of the business--that won't save you; it needs to be excellence in the eye of the customer. If you want to do business with an online customer and make a profit at the same time, you will have to learn a lot. You can learn through hard personal experience or through the experiences of hundreds of others, whose expertise has been collected and structured in this book. Following the steps in "Why They Don't Buy" will ensure that e-customers hearts, heads and credit cards are won over by focused and effective creativity. You will start to increase margins, roam across bordersand maximize returns per online customer. So, here is a book on how to design companies, products, user interfaces, marketing and packaging to attract, amuse, interest, satisfy and retain the e-customer. It's your complete toolkit for implementing an end-to-end online customer strategy.