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The Relationship Between National Brand And Private Label Food Products Prices Promotions Recessions And Recoveries
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Book Synopsis The Relationship Between National Brand and Private Label Food Products: Prices, Promotions, Recessions, and Recoveries by : United States Department of Agriculture
Download or read book The Relationship Between National Brand and Private Label Food Products: Prices, Promotions, Recessions, and Recoveries written by United States Department of Agriculture and published by CreateSpace. This book was released on 2015-07-20 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past two decades, private label food products have grown steadily in sales and often directly compete for market share with national brands. This competition lowers prices and increases product choices for consumers. This report analyzes the relationship between private label and national brand product prices and in-store promotions for two major U.S. grocery store chains during the 2007-2009 recession and the year following the recession (2010). Retailers promote private label products (offer price discounts) strategically in response to national brand pricing promotions to protect private label market share during national brand promotions. However, the extent of the retailer response varies widely across supermarket departments and is also affected by both the density of food stores and the market share of supercenters within a market area. These findings hold true regardless of the state of the economy, although the magnitude of the interaction between national brands and private labels differs in times of recession and recovery.
Book Synopsis The relationship between national brand and private label food products by : Richard Volpe
Download or read book The relationship between national brand and private label food products written by Richard Volpe and published by . This book was released on 2011 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Relationship Between National Brand and Private Label Food Products by : Departm Economic Research Service (Ers)
Download or read book The Relationship Between National Brand and Private Label Food Products written by Departm Economic Research Service (Ers) and published by . This book was released on 2015-02-15 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Book Synopsis The Relationship Between National Brand and Private Label Food Products by : Richard Volpe
Download or read book The Relationship Between National Brand and Private Label Food Products written by Richard Volpe and published by . This book was released on 2015-02-15 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Book Synopsis Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy by : Gómez-Suárez, Mónica
Download or read book Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy written by Gómez-Suárez, Mónica and published by IGI Global. This book was released on 2016-06-20 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the global market continues to recuperate from economic downfall, it is essential for private label products to find ways to compete with alternatives offered by wholesale and national retailers. In many cases, it becomes difficult for off-brand products to generate market appeal when consumers have preconceived notions about the quality of generic products and loyalty to branded products. The Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy emphasizes advertising and promotional approaches being utilized, as well as consumer behavior and satisfaction in response to marketing strategies and the sensitive pricing techniques being implemented to endorse generic and store-brand products available on the market. Highlighting brand competition between wholesalers, retailers, and private brand names following a global economic crisis, this publication is an extensive resource for researchers, graduate-students, economists, and business professionals.
Download or read book Grocery Story written by Jon Steinman and published by New Society Publishers. This book was released on 2019-05-07 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hungry for change? Put the power of food co-ops on your plate and grow your local food economy. Food has become ground-zero in our efforts to increase awareness of how our choices impact the world. Yet while we have begun to transform our communities and dinner plates, the most authoritative strand of the food web has received surprisingly little attention: the grocery store—the epicenter of our food-gathering ritual. Through penetrating analysis and inspiring stories and examples of American and Canadian food co-ops, Grocery Story makes a compelling case for the transformation of the grocery store aisles as the emerging frontier in the local and good food movements. Author Jon Steinman: Deconstructs the food retail sector and the shadows cast by corporate giants Makes the case for food co-ops as an alternative Shows how co-ops spur the creation of local food-based economies and enhance low-income food access. Grocery Story is for everyone who eats. Whether you strive to eat more local and sustainable food, or are in support of community economic development, Grocery Story will leave you hungry to join the food co-op movement in your own community.
Book Synopsis Advances in National Brand and Private Label Marketing by : Francisco J. Martinez-Lopez
Download or read book Advances in National Brand and Private Label Marketing written by Francisco J. Martinez-Lopez and published by Springer Nature. This book was released on 2020-05-13 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This proceedings volume highlights the latest research presented at the 7th International Conference on Research on National Brand & Private Label Marketing (NB&PL2020, Barcelona, Spain). The topics covered include: retailing, private label portfolio and assortment management, marketing of premium store brands, using national brands to exclude (delist) and include, optimal assortment size, consumer store patronage, etc. Several contributions also focus on private label pricing and promotion, especially on the relative pricing of standard and premium private labels, and with regard to the national brands in the assortment. Further questions addressed here include: Should store brands be promoted? If so, what types of promotion should be used? How can private label penetration, especially premium private labels, best be dealt with? Are dual branding and coupons viable options?
Book Synopsis On the Competitive Interaction Between Private Label and Branded Grocery Products by : Ronald Cotterill
Download or read book On the Competitive Interaction Between Private Label and Branded Grocery Products written by Ronald Cotterill and published by . This book was released on 1996 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis An Empirical Study of the Effect of Brand Proliferation on Private Label-national Brand Pricing Behavior by : William Patrick Putsis
Download or read book An Empirical Study of the Effect of Brand Proliferation on Private Label-national Brand Pricing Behavior written by William Patrick Putsis and published by . This book was released on 1998 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Food Prices, Discount Stores and Private Labels by : Julie S. Epstein
Download or read book Food Prices, Discount Stores and Private Labels written by Julie S. Epstein and published by Nova Novinka. This book was released on 2013-01-01 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food prices vary across different parts of the United States. One factor that may lead to differences in food prices is the types of stores in a given market or neighborhood. Nontraditional discount retailers, including supercentres, mass merchandisers, wholesale club stores, and dollar stores, have gained a substantial portion of the retail food market over the past 15 years. Previous studies have shown that prices for some items are lower in non-traditional than in traditional stores. But those earlier studies were generally limited in the number of items compared, the detail level of comparison, and the geographic areas studied. This book compares prices for a wide range of foods at a finer level of detail than earlier studies, at both the national and geographic market levels, in order to quantify the difference in food prices across store formats. Also discussed is the relationship between private label and national brand product prices and in-store promotions.
Book Synopsis Technical Study No.10: Special Studies in Food Marketing, Private Label Products in Food Retailing, Retail Food Prices in Low and High Income Areas,Notes on Economic Regulation by : United States. National Commission on Food Marketing
Download or read book Technical Study No.10: Special Studies in Food Marketing, Private Label Products in Food Retailing, Retail Food Prices in Low and High Income Areas,Notes on Economic Regulation written by United States. National Commission on Food Marketing and published by . This book was released on 1966 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Explosive Growth of Private Labels in North America by : Philip B. Fitzell
Download or read book The Explosive Growth of Private Labels in North America written by Philip B. Fitzell and published by Global Book Productions. This book was released on 1998 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a unique perspective, beginning in the 19th century, of the growth and change of the food and drug store businesses in the United States, Canada & Mexico. It examines the evolution of the concept of controlled BRAND owned by retailers, wholesalers along with the emergence of the private label concept as a viable profit-maker for trade customers and smaller manufacturers. This analysis tracks the development of the cooperatives and food and drug store chains. The impact of the supermarket concept, the monopoly of manufacturers brands, the restrictions imposed by local, state and legislative actions; the debut of dedicated private label manufacturers; the maturation of the private label industry, all these subjects are covered in this book.
Book Synopsis Three Essays on the Competition Between National Brand and Private Label Food Products by : Eidan Apelbaum
Download or read book Three Essays on the Competition Between National Brand and Private Label Food Products written by Eidan Apelbaum and published by . This book was released on 2000 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis National Brands and Private Labels in Retailing by : Juan Carlos Gázquez-Abad
Download or read book National Brands and Private Labels in Retailing written by Juan Carlos Gázquez-Abad and published by Springer. This book was released on 2014-06-10 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents latest findings on brand marketing in retail. In times of economic downturn a "new retailing landscape" is being shaped, in which retailers and manufacturers face new challenges to their brand strategies. Marketing professionals need high value-added and timely responses. Among the topics targeted in this volume are: mix of national brands and private labels in retailers' assortments; assortment decisions in times of economic crisis and eventual recovery; consequences of delisting brands on store-related aspects; delisting manufacturers' brands and the effects on the distribution channel relationship; the new "retailing landscape", with special focus on fast moving consumer goods retailing; consumer preferences for national brands and private labels and many more.
Book Synopsis Prices and Quality Comparisons of National Brand and Private Label Food Products by : Syed Hussain A. Jafri
Download or read book Prices and Quality Comparisons of National Brand and Private Label Food Products written by Syed Hussain A. Jafri and published by . This book was released on 1977 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Price and Quality Comparisons of National Brand and Private Label Food Products by : Syed Hussain Ali Jafri
Download or read book Price and Quality Comparisons of National Brand and Private Label Food Products written by Syed Hussain Ali Jafri and published by . This book was released on 1976 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Market-structure Determinants of National Brand-private Label Price Differences of Manufactured Food Products by : John M. Connor
Download or read book Market-structure Determinants of National Brand-private Label Price Differences of Manufactured Food Products written by John M. Connor and published by . This book was released on 1991 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:
