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The Psychology Of Social Media
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Book Synopsis The Psychology of Social Media by : Ciarán Mc Mahon
Download or read book The Psychology of Social Media written by Ciarán Mc Mahon and published by Routledge. This book was released on 2019-03-25 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are we really being ourselves on social media? Can we benefit from connecting with people we barely know online? Why do some people overshare on social networking sites? The Psychology of Social Media explores how so much of our everyday lives is played out online, and how this can impact our identity, wellbeing and relationships. It looks at how our online profiles, connections, status updates and sharing of photographs can be a way to express ourselves and form connections, but also highlights the pitfalls of social media including privacy issues. From FOMO to fraping, and from subtweeting to selfies, The Psychology of Social Media shows how social media has developed a whole new world of communication, and for better or worse is likely to continue to be an essential part of how we understand our selves.
Book Synopsis The Psychology of Social Networking Vol.1 by : Giuseppe Riva
Download or read book The Psychology of Social Networking Vol.1 written by Giuseppe Riva and published by Walter de Gruyter GmbH & Co KG. This book was released on 2015-01-01 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a novel approach to consider the available literature and research, this book focuses on the psychology of social media based on the assumption that the experience of being in a social media has an impact on both our identity and social relationships. In order to ‘be online’, an individual has to create an online presence – they have to share information about themselves online. This online self is presented in different ways, with diverse goals and aims in order to engage in different social media activities and to achieve desired outcomes. Whilst this may not be a real physical presence, that physicality is becoming increasingly replicated through photos, video, and ever-evolving ways of defining and describing the self online. Moreover, individuals are using both PC-based and mobile-based social media as well as increasingly making use of photo and video editing tools to carefully craft and manipulate their online self. This book therefore explores current debates in Cyberpsychology, drawing on the most up-to-date theories and research to explore four main aspects of the social media experience (communication, identity, presence and relationships). In doing so, it considers the interplay of different areas of psychological research with current technological and security insight into how individuals create, manipulate and maintain their online identity and relationships. The social media are therefore at the core of every chapter, with the common thread throughout being the very unique approach to considering diverse and varied online behaviours that may not have been thus far considered from this perspective. It covers a broad range of both positive and negative behaviours that have now become integrated into the daily lives of many westernised country’s Internet users, giving it an appeal to both scholarly and industry readers alike.
Book Synopsis The Psychology and Dynamics Behind Social Media Interactions by : Desjarlais, Malinda
Download or read book The Psychology and Dynamics Behind Social Media Interactions written by Desjarlais, Malinda and published by IGI Global. This book was released on 2019-07-26 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adolescents and young adults are the main users of social media. This has sparked interest among researchers regarding the effects of social media on normative development. There exists a need for an edited collection that will provide readers with both breadth and depth on the impacts of social media on normative development and social media as an amplifier of positive and negative behaviors. The Psychology and Dynamics Behind Social Media Interactions is an essential reference book that focuses on current social media research and provides insight into the benefits and detriments of social media through the lens of psychological theories. It enhances the understanding of current research regarding the antecedents to social media use and problematic use, effects of use for identity formation, mental and physical health, and relationships (friendships and romantic and family relationships) in addition to implications for education and support groups. Intended to aid in collaborative research opportunities, this book is ideal for clinicians, educators, researchers, councilors, psychologists, and social workers.
Book Synopsis The Hidden Psychology of Social Networks: How Brands Create Authentic Engagement by Understanding What Motivates Us by : Joe Federer
Download or read book The Hidden Psychology of Social Networks: How Brands Create Authentic Engagement by Understanding What Motivates Us written by Joe Federer and published by McGraw Hill Professional. This book was released on 2020-09-15 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the former Head of Brand Strategy at Reddit comes a proven and thought-provoking approach to the digital economy and how brands can create authentic engagement that is rooted in the fundamental motivations behind human psychology Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one. With a framework based on Freud’s Id, Ego, and Superego model of the human psyche, he demonstrates how the internet is a digital reflection of the collective human psyche and how different social networks correspond to different mindsets: platforms like Reddit to the unfiltered Id, Facebook and Twitter to the managed Ego, and Instagram to the ideal Superego. In the same way you behave differently when you’re home alone, out with friends, communicating with family, or interacting with coworkers, people act and express themselves differently in these various online spaces. Context matters. Understanding this will enable you to develop and execute effective engagement strategies to reach your target audiences on each social network. Learn: how to create content that drives sharing and word-of-mouth how brands can fit natively into different types of social channels how to balance branded social presences across different networks why authenticity will only grow in importance to consumers Fascinating and deeply compelling, The Hidden Psychology of Social Networks will equip you to make vastly more efficient use of your media buys, establish more thoughtful strategies, develop better creative, and, in the end, deliver more effective marketing that provides value.
Book Synopsis Consumer Psychology in a Social Media World by : Claudiu V. Dimofte
Download or read book Consumer Psychology in a Social Media World written by Claudiu V. Dimofte and published by Routledge. This book was released on 2015-09-16 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals. Despite the rapid and widespread adoption of social media by consumers, research focused on individuals’ use thereof and its implications for organizations and society has been limited and published in scattered outlets. This has made it difficult for those trying to get either a quick introduction or an in-depth understanding of the associated issues to locate relevant scientific-based information. The book is organized into five broad sections. The first presents a summary overview of social media, including a historical and cultural perspective. The second section is focused on social media as a modern form of word of mouth, always considered the most impactful on consumers. It also touches upon a motivational explanation for why social media has such a strong and broad appeal. Section three addresses the impact that consumers’ switch to social media as a preferred channel has had on marketers’ branding and promotional efforts, as well as the ways in which consumer involvement can be maintained through this process. Section four takes a methodological perspective on the topic of social media, assessing ways in which big data and consumer research are influenced by novel ways of gathering consumer feedback and gauging consumer sentiment. Finally, section five looks at some consumer welfare and public policy implications, including privacy and disadvantaged consumer concerns. Consumer Psychology in a Social Media World will appeal to those who are involved in creating, managing, and evaluating products used in social media communications. As seen in recent financial and business market successes (e.g., Facebook, Twitter, LinkedIn, Instagram, Pinterest, WhatsApp, etc.), businesses focused on facilitating social media are part of the fastest growing and most valuable sector of today’s economy.
Book Synopsis The Dark Side of Social Media by : Angeline Close Scheinbaum
Download or read book The Dark Side of Social Media written by Angeline Close Scheinbaum and published by Routledge. This book was released on 2017-09-14 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Dark Side of Social Media takes a consumer psychology perspective to online consumer behavior in the context of social media, focusing on concerns for consumers, organizations, and brands. Using the concepts of digital drama and digital over-engagement, established as well as emerging scholars in marketing, advertising, and communications present research on some unintended consequences of social media including body shaming, online fraud, cyberbullying, online brand protests, social media addiction, privacy, and revenge pornography. It is a must-read for scholars, practitioners, and students interested in consumer psychology, consumer behavior, social media, advertising, marketing, sociology, science and technology management, public relations, and communication.
Book Synopsis The Psychology of Social Status by : Joey T. Cheng
Download or read book The Psychology of Social Status written by Joey T. Cheng and published by Springer. This book was released on 2014-09-09 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Psychology of Social Status outlines the foundational insights, key advances, and developments that have been made in the field thus far. The goal of this volume is to provide an in-depth exploration of the psychology of human status, by reviewing each of the major lines of theoretical and empirical work that have been conducted in this vein. Organized thematically, the volume covers the following areas: - An overview of several prominent overarching theoretical perspectives that have shaped much of the current research on social status. - Examination of the personality, demographic, situational, emotional, and cultural underpinnings of status attainment, addressing questions about why and how people attain status. - Identification of the intra- and inter-personal benefits and costs of possessing and lacking status. - Emerging research on the biological and bodily manifestation of status attainment - A broad review of available research methods for measuring and experimentally manipulating social status A key component of this volume is its interdisciplinary focus. Research on social status cuts across a variety of academic fields, including psychology, sociology, anthropology, organizational science others; thus the chapter authors are drawn from a similarly wide-range of disciplines. Encompassing the current state of knowledge in a thriving and proliferating field, The Psychology of Social Status is a fascinating and comprehensive resource for researchers, students, policy-makers, and others interested in learning about the complex nature of social status, hierarchy, dominance, and power.
Book Synopsis Understanding Media Psychology by : Gayle S. Stever
Download or read book Understanding Media Psychology written by Gayle S. Stever and published by Routledge. This book was released on 2021-09-28 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Media Psychology is the perfect introductory textbook to the growing field of media psychology and its importance in society, summarizing key concepts and theories to provide an overview of topics in the field. Media is present in almost every area of life today, and is an area of study that will only increase in importance as the world becomes ever more interconnected. Written by a team of expert authors, this book will help readers to understand the structures, influences, and theories around media psychology. Covering core areas such as positive media psychology, the effects of gaming, violence, advertising, and pornography, the authors critically engage with contemporary discussions around propaganda, fake news, deepfakes, and the ways media have informed the COVID-19 pandemic. Particular care is also given to addressing the interaction between issues of social justice and the media, as well as the effects media has on both the members of marginalized groups and the way those groups are perceived. A final chapter addresses the nature of the field moving forward, and how it will continue to interact with closely related areas of study. Containing a range of pedagogical features throughout to aid teaching and student learning, including vocabulary and key terms, discussion questions, and boxed examples, this is an essential resource for media psychology courses at the undergraduate and introductory master’s level globally.
Book Synopsis The Dark Side of Social Media by : Pavica Sheldon
Download or read book The Dark Side of Social Media written by Pavica Sheldon and published by Academic Press. This book was released on 2019-07-06 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Dark Side of Social Media: Psychological, Managerial, and Societal Perspectives examines how social media can negatively affect our lives. The book tackles issues related to social media such as emotional and mental health, shortened attention spans, selective self-presentation and narcissism, the declining quality of interpersonal relationships, privacy and security, cyberstalking, cyberbullying, misinformation and online deception, and negative peer effects. It goes on to discuss social media and companies (loss of power, challenging control mechanisms) and societies as a whole (fake news, chatbots, changes in the workplace). The Dark Side of Social Media: Psychological, Managerial, and Societal Perspectives empowers readers to have a more holistic understanding of the consequences of utilizing social media. It does not necessarily argue that social media is a bad development, but rather serves to complement the numerous empirical findings on the "bright side" of social media with a cautionary view on the negative developments. Focuses on interpersonal communication through social media Focuses on psychology of media effects Explores social media issues on both an individual and societal level Documents the rise of social media from niche phenomenon to mass market Examines the differences between creating and consuming content
Book Synopsis The Oxford Handbook of Media Psychology by : Karen E. Dill
Download or read book The Oxford Handbook of Media Psychology written by Karen E. Dill and published by Oxford University Press, USA. This book was released on 2013 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Media Psychology explores facets of human behaviour, thoughts, and feelings experienced in the context of media use and creation.
Book Synopsis The Psychology of Social Networking Vol. 2 by : Giuseppe Riva
Download or read book The Psychology of Social Networking Vol. 2 written by Giuseppe Riva and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-08-22 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describe the Psychology of Social Networking. In order to 'be online', an individual has to create an online presence. This online self is presented in different ways, with diverse goals and aims in order to engage in different social media activities and to achieve desired outcomes. The authors propose a wide overview of the psychology of social networking and the several implications of new media in our lives.
Download or read book Instagods written by Sonny Arvado and published by Independently Published. This book was released on 2019-06-26 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a new world that is secretly taking over real life's monopoly on human consciousness. It is a world that has no limits. It never sleeps. And it does not discriminate. It does not matter how "big" or how "small" you are. LeBron James. Conor McGregor. Even the President of the United States. All are bound by the laws of this world. It is as complex and diverse as the billions of people who flock to it every day and night. By the time you die, you will have spent a total of 5 years of your life in it. Of course, we are talking about the wide world of... Social Media Up until now, no one has ever put together a complete work on this topic. What is social media exactly? How is it changing us? And just how much power does it have over humanity? You will find the answers to these questions and MUCH MORE within the pages of this revolutionary work. Social media has changed civilization forever. For better or worse, it is here and it is here to stay. This work decodes every aspect of the matrix and makes sense of humanity's current state of chaotic programming. It is the most important resource ever put together. Welcome to Instagods.
Book Synopsis The End of Forgetting by : Kate Eichhorn
Download or read book The End of Forgetting written by Kate Eichhorn and published by Harvard University Press. This book was released on 2019-07-08 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thanks to Facebook and Instagram, our younger selves have been captured and preserved online. But what happens, Kate Eichhorn asks, when we can’t leave our most embarrassing moments behind? Rather than a childhood cut short by a loss of innocence, the real crisis of the digital age may be the specter of a childhood that can never be forgotten.
Author :Christopher J. Ferguson, PhD Publisher :Springer Publishing Company ISBN 13 :0826196748 Total Pages :248 pages Book Rating :4.8/5 (261 download)
Book Synopsis Media Psychology 101 by : Christopher J. Ferguson, PhD
Download or read book Media Psychology 101 written by Christopher J. Ferguson, PhD and published by Springer Publishing Company. This book was released on 2015-09-14 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an interdisciplinary overview and critical examination of how individuals are affected by mass media There are few areas of modern social science that are as fiercely debated as media psychology. Written by one of the foremost experts on the topic, this is a concise overview of what is knownóand not knownóabout how individuals are affected by and interact with various forms of mass media. The book critically examines research from cognitive, social, developmental, biological, and evolutionary approaches to psychology and addresses the interplay between media consumption and viewer behavior in such realms as advertising, body image, sex, and violence. Distinguished by its examination of research from a scientifically objective position, the book offers students not only current knowledge of media psychology but also the tools to challenge commonly held assumptions from popular advocacy and ideology. This text cuts across different psychological approaches to studying how individuals are affected by mass media and includes research from criminal justice and sociology. It considers critical debates in media psychology and how debates in science themselves can be influenced by processes such as ìmoral panic.î Written in a lively, accessible manner, the book draws upon engaging examples such as Photoshopped model controversies, dubious advertising practices, and attempts to blame violent crimes on media to illustrate scholarly principles. Throughout, data from research studies is related back toreal-world phenomena such as violence rates, advertising dollars spent, or changes in the news media. Written for upper level undergraduate and graduate students studying media psychology, the text will also be of value to professionals in psychology, sociology and criminal justice as well as individuals involved in public policy as it relates to media effects. Key Features: Offers an objective, interdisciplinary approach to understanding media and behavior Draws from cognitive, social, developmental, and biological psychology, as well as criminal justice research and sociology Challenges the conclusions drawn from research to foster critical thinking Written in a lively, accessible writing style with engaging examples grounded in research About the Author Christopher J. Ferguson, Ph.D. is a clinical psychologist and department chair of psychology at Stetson University in DeLand, FL. He has done extensive research on the effects of media in realms ranging from video game and television violence effects, to body image to advertising effects. He has also examined how methodological issues, researcher expectancies and questionable researcher practices, and societal pressures and incentives can create false positives in media psychology. Clinically, he has done extensive work with criminal justice populations including juvenile offenders, adult inmates and child protective services. Aside from his academic work, Chris is the author of a mystery novel, Suicide Kings, which follows a young woman in Renaissance Florence investigating her motherís death. He has also published a number of short stories, mainly in speculative fiction. He lives near Orlando with his wife and young son.
Book Synopsis The Psychology of the Social by : Uwe Flick
Download or read book The Psychology of the Social written by Uwe Flick and published by Cambridge University Press. This book was released on 1998-08-20 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: The differences between individual and collective representations have occupied social scientists since Durkheim, and the social psychological theory of social representations has been one of the most influential theories in twentieth-century social science. The Psychology of the Social brings together leading scholars from social representations, discourse analysis and related approaches to provide an integrated overview of contemporary psychology's understanding of the social. Each chapter comprises a study of a topical issue, such as social memory, the language of racism, intelligence or representations of the self in different cultures; the theory of social representations is both exemplified and linked to central concerns of psychological research, including attribution, memory, and culture; and important links with developmental and educational psychology are made.
Author :Sandra Matz Publisher :American Psychological Association (APA) ISBN 13 :9781433836268 Total Pages :320 pages Book Rating :4.8/5 (362 download)
Book Synopsis The Psychology of Technology by : Sandra Matz
Download or read book The Psychology of Technology written by Sandra Matz and published by American Psychological Association (APA). This book was released on 2022-01-11 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid advancements in technology, and our increasing interaction with it, have key implications for the field of psychology. The Psychology of Technology brings together research from different subdisciplines across psychology to address the ways in which technology and Big Data are changing how psychological research is conducted. It also examines how technology allows us to better understand human psychology. This text showcases cutting-edge research at the intersection of psychology and technology to provide an outlook into the future of psychological research in a tech-enabled world. The growing capabilities and reach of technology show no signs of abating, so it is critically important that psychology understand it and harness it effectively and ethically. Chapters offer fascinating and novel insights about the human condition using digital technologies as a window into human psychology, highlight the opportunities and challenges people face interacting with digital tech, and address the consequences of technology for individuals and societies. The intricacies of human-machine interaction, analyses of digital footprints, and "big data" approaches are investigated in detail.
Book Synopsis Social Media Explained by : Mark W. Schaefer
Download or read book Social Media Explained written by Mark W. Schaefer and published by Mark W. Schaefer. This book was released on 2018-01-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a social media strategy for your organization may seem overwhelming, but it doesn't have to be. Acclaimed author, educator, and marketing consultant Mark W. Schaefer untangles the world's most confusing business trend in this all-new edition of his classic book. Social Media Explained is perfect for the busy executive, business owner, entrepreneur, or student who needs a quick and simple explanation of "what to do." The book provides insights into: * The five foundational strategies behind social media success* A six-step path to discovering your social media strategy* Battle-tested tips and ideas you can apply today* Case studies illustrating social media successes* Answers to the biggest questions about measurement, organization and budgeting This is your path forward. This is Social Media Explained.
