The Promotion Game

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Author :
Publisher : Pascale Lane
ISBN 13 : 1631922904
Total Pages : 48 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis The Promotion Game by : Pascale Hammond Lane

Download or read book The Promotion Game written by Pascale Hammond Lane and published by Pascale Lane. This book was released on 2014-10-28 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Medical college faculty train many years to learn a field, but receive little advice on success in the world of academia. While passing on knowledge and skills to new learners is rewarding, attaining promotion and tenure requires another skill set. Academic success can be approached as a game, one with rules and strategy that those in the know can use to their advantage. This guidebook provides an overview of the promotion game with special attention for clinical faculty; however, much of its advice will be useful for others within the academic health center as well.

Macao Business and Investment Opportunities Yearbook Volume 2 Gaming Industry: Strategic Information, Regulations, Opportunities

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Author :
Publisher : Lulu.com
ISBN 13 : 1577519752
Total Pages : 291 pages
Book Rating : 4.5/5 (775 download)

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Book Synopsis Macao Business and Investment Opportunities Yearbook Volume 2 Gaming Industry: Strategic Information, Regulations, Opportunities by : IBP. Inc.

Download or read book Macao Business and Investment Opportunities Yearbook Volume 2 Gaming Industry: Strategic Information, Regulations, Opportunities written by IBP. Inc. and published by Lulu.com. This book was released on 2011-11-17 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Macao Business and Investment Opportunities Yearbook Volume 2 Leading Export-Import, Business, Investment Opportunities and Projects

Alternate Reality Games

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Publisher : Routledge
ISBN 13 : 135117472X
Total Pages : 127 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Alternate Reality Games by : Stephanie Janes

Download or read book Alternate Reality Games written by Stephanie Janes and published by Routledge. This book was released on 2019-08-06 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using textual analysis, interviews with game designers, audience surveys, and close analysis of player forum discussion, this book examines the unique nature of the producer/consumer relationship within promotional Alternate Reality Games (ARGs). Historically, ARGs are rooted in advertising as much as they are in narrative storytelling. As designers often have to respond to player actions as the game progresses, players can have an impact on the storyline, on character behaviour, and potentially on the final resolution of the narrative. This book explores how both media consumers and producers are responding to this new reconfiguration of the producer/consumer/prosumer dynamic in order to better understand the diverse advertising experiences available to media audiences today. With a focus on participatory culture and the political economy of promotional communications, this in-depth analysis of ARGs will appeal to academics and researchers in the fields of games, film, advertising, and media and cultural studies.

Sales Promotion

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749450215
Total Pages : 320 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Sales Promotion by : Roddy Mullin

Download or read book Sales Promotion written by Roddy Mullin and published by Kogan Page Publishers. This book was released on 2008 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales promotion is one of the most powerful weapons available to your sales and marketing teams, and is used more than any other type of marketing - because it works. Annual research shows that 60 per cent of consumers participate in some form of sales promotion each month.Packed with practical examples as well as updated and new case studies, Sales Promotion details the tried-and-tested methods companies use to stay ahead of the competition, revealing the winning offers that gain new customers and keep existing ones happy.Sales Promotion includes new developments in the field, exploring the use of new media such as SMS, MMS, interactive TV and web-based advertising. It also considers the effects of the 2005 Gambling Act, and each chapter features a new interactive self-study question-and-feedback section.Sales Promotion is a core text of the ISP diploma, and the author has utilized graduate feedback to make the fourth edition relevant to students, whilst preserving its status as a potent tool for sales and marketing professionals. Whether your company is a small start-up or an international business, Sales Promotion can help you to get ahead and stay ahead of your competitors.Topics covered include: the purpose of sales promotion; what sales promotion can do for you; how to use different techniques, including joint promotions, price promotions and off-the-shelf promotions; how to implement an integrated market strategy; maintaining a crucial creative edge; the best ways to use suppliers; researching and evaluating your promotion.

Ebook: Advertising and Promotion

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Author :
Publisher : McGraw Hill
ISBN 13 : 0077170474
Total Pages : 881 pages
Book Rating : 4.0/5 (771 download)

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Book Synopsis Ebook: Advertising and Promotion by : Belch

Download or read book Ebook: Advertising and Promotion written by Belch and published by McGraw Hill. This book was released on 2014-09-16 with total page 881 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ebook: Advertising and Promotion

Technology in Physical Activity and Health Promotion

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1315526166
Total Pages : 264 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis Technology in Physical Activity and Health Promotion by : Zan Gao

Download or read book Technology in Physical Activity and Health Promotion written by Zan Gao and published by Taylor & Francis. This book was released on 2017-05-08 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: As technology becomes an ever more prevalent part of everyday life and population-based physical activity programmes seek new ways to increase lifelong engagement with physical activity, so the two have become increasingly linked. This book offers a thorough, critical examination of emerging technologies in physical activity and health, considering technological interventions within the dominant theoretical frameworks, exploring the challenges of integrating technology into physical activity promotion and offering solutions for its implementation. Technology in Physical Activity and Health Promotion occupies a broadly positive stance toward interactive technology initiatives and, while discussing some negative implications of an increased use of technology, offers practical recommendations for promoting physical activity through a range of media, including: social media mobile apps global positioning and geographic information systems wearables active videogames (exergaming) virtual reality settings. Offering a logical and clear critique of technology in physical activity and health promotion, this book will serve as an essential reference for upper-level undergraduates, postgraduate students and scholars working in public health, physical activity and health and kinesiology, and healthcare professionals.

Game-Based Marketing

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470562234
Total Pages : 240 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Game-Based Marketing by : Gabe Zichermann

Download or read book Game-Based Marketing written by Gabe Zichermann and published by John Wiley & Sons. This book was released on 2010-03-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By leveraging points, levels, badges, challenges, rewards and leaderboards – these innovators are dramatically lowering their customer acquisition costs, increasing engagement and building sustainable, viral communities. Game-Based Marketing unlocks the design secrets of mega-successful games like Zynga’s Farmville, World of Warcraft, Bejeweled and Project Runway to give you the power to create winning game-like experiences on your site/apps. Avoid obvious pitfalls and learn from the masters with key insights, such as: Why good leaderboards shouldn’t feature the Top 10 players. Most games are played as an excuse to socialize, not to achieve. Status is worth 10x more than cash to most consumers. Badges are not enough: but they are important. You don’t need to offer real-world prizing to run a blockbuster sweepstakes. And learn even more: How to architect a point system that works Designing the funware loop: the basics of points, badges, levels, leaderboards and challenges Maximizing the value and impact of badges Future-proofing your design Challenging users without distraction Based on the groundbreaking work of game expert and successful entrepreneur Gabe Zichermann, Game-Based Marketing brings together the game mechanics expertise of a decade’s worth of research. Driven equally by big companies, startups, 40-year-old men and tween girls, the world is becoming increasingly more fun. Are you ready to play?

Nested Games of External Democracy Promotion

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3531926063
Total Pages : 310 pages
Book Rating : 4.5/5 (319 download)

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Book Synopsis Nested Games of External Democracy Promotion by : Rainer Thiel

Download or read book Nested Games of External Democracy Promotion written by Rainer Thiel and published by Springer Science & Business Media. This book was released on 2010-10-10 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nested Games of External Democracy Promotion develops a game theoretic model that explains how an external actor influences the strategic interaction between an authoritarian regime and a democratic opposition. In a multiple arena approach, the confrontation between regime and opposition on the domestic level is nested inside a game on the international level, at which the regime is simultaneously entangled with a democracy promotion actor. As a case study, the book formally reconstructs how United States democracy assistance influenced the Polish liberalization process between 1980 and 1989. The process tracing of its causal mechanisms is extensive and builds on data previously not recorded. With regard to Cold War history, new light is brought into U.S. American policies and strategies behind the Iron Curtain.

Field & Stream

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Publisher :
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4./5 ( download)

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Book Synopsis Field & Stream by :

Download or read book Field & Stream written by and published by . This book was released on 2005-06 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: FIELD & STREAM, America’s largest outdoor sports magazine, celebrates the outdoor experience with great stories, compelling photography, and sound advice while honoring the traditions hunters and fishermen have passed down for generations.

Promotion Winning Black Cats

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Author :
Publisher : eBook Partnership
ISBN 13 : 178531971X
Total Pages : 246 pages
Book Rating : 4.7/5 (853 download)

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Book Synopsis Promotion Winning Black Cats by : Rob Mason

Download or read book Promotion Winning Black Cats written by Rob Mason and published by eBook Partnership. This book was released on 2021-08-09 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: From 1890 to 1958, Sunderland were part of football's elite with a 68-year unbroken run in the top flight. The shock of a first relegation in 1958 was matched by the elation of a first promotion in 1963/64. Starting with that season, the book celebrates every occasion Sunderland went up. What was the secret to each Black Cats promotion? And who did the fans have to thank? Rob Mason gets the inside story through exclusive interviews with players and managers who were at the heart of the action. Moments of magic and mystery are revealed as the story of each season unfolds. From Charlie Hurley's much-loved 1963/64 side, through to the second Bob Stokoe side to win a trophy at Sunderland in 1976, Ken Knighton winning promotion in his first season as a manager and the teams of Denis Smith and Peter Reid - who each won promotion twice - then on to the 'Sund-Ireland' era when promotion was won under Mick McCarthy and then Roy Keane, all the great days and great games are here to cherish and enjoy.

Teachers' Career and Promotion Patterns

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Author :
Publisher : Routledge
ISBN 13 : 1000639681
Total Pages : 263 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Teachers' Career and Promotion Patterns by : Rupert Maclean

Download or read book Teachers' Career and Promotion Patterns written by Rupert Maclean and published by Routledge. This book was released on 2019-08-13 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1992, this book shows that despite appearances and beliefs to the contrary, teachers go in for career planning just as systematically as the members of any other profession and that the career movement of teachers is patterned not random. It demonstrates that status and rewards matter, but so do teaching locations and conditio

McGraw-Edison Company V. Walt Disney Productions

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Author :
Publisher :
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4.W/5 ( download)

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Book Synopsis McGraw-Edison Company V. Walt Disney Productions by :

Download or read book McGraw-Edison Company V. Walt Disney Productions written by and published by . This book was released on 1985 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Promotion Faster & Better

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Author :
Publisher : GYAN SHANKAR
ISBN 13 :
Total Pages : 69 pages
Book Rating : 4./5 ( download)

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Book Synopsis Promotion Faster & Better by : Gyan Shankar

Download or read book Promotion Faster & Better written by Gyan Shankar and published by GYAN SHANKAR. This book was released on 2023-07-16 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're ready to take your career to the next level starting from today, keep reading this book as this helps you understand what you need to do, why you need to do it and how you can do it. Author reveals insider career strategies to get promotion faster & better. Here is a chance to understand the problems and the challenges that you may have been facing and why your current efforts may no longer lead you to your next promotion. Each chapter is a clear, concise, specific thing to do, to get the promotion you’re working hard for. Use them to nail it down, before somebody else does.

Successful Sales Promotion

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Author :
Publisher : Orient Blackswan
ISBN 13 : 9788125007821
Total Pages : 172 pages
Book Rating : 4.0/5 (78 download)

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Book Synopsis Successful Sales Promotion by : A. Toop, R. Elliott, P. Choudhury

Download or read book Successful Sales Promotion written by A. Toop, R. Elliott, P. Choudhury and published by Orient Blackswan. This book was released on 1991 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales Promotion Is Rapidly Being Recognised As One Of The Most Dynamic Elements Of The Marketing Mix. In The Process It Is Attracting Increasingly Higher Percentages Of Marketing Budgets-Even Upto 50% In Some Cases. A Contemporary And Relevant Book On This Aspect Of Marketing, Successful Sales Promotion Is A Unique Compilation Of 26 Exciting Case Studies All Indian, Such As Horlicks, Nestle, British Airways, Pepsi, Thums-Up, Welcom Group, And Brooke Bond Amongst A Host Of Others. This Makes It The Only Book Of Its Kind That Deals Essentially With The Indian Environment.

Gamer Psychology and Behavior

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Author :
Publisher : Springer
ISBN 13 : 3319299042
Total Pages : 153 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis Gamer Psychology and Behavior by : Barbaros Bostan

Download or read book Gamer Psychology and Behavior written by Barbaros Bostan and published by Springer. This book was released on 2016-06-13 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an introduction and overview of the increasingly important topic of gamer psychology and behavior by presenting a range of theoretic perspectives and empirical evidence casting new light on understanding gamer behavior and designing interactive gaming experiences that maximize fun. This book aims to provide a snapshot on research approaches/advances in player psychology and behavior, discuss issues, solutions, challenges, and needs for player behavior research, and report gameplay experience and lessons as well as industry case studies from both social sciences and engineering perspectives. The nine chapters in this book, which are divided into three sections: Neuro-Psychology and Gaming; Player Behavior and Gameplay; Player Psychology and Motivations, do not represent all the topics in the psychology of gaming, however, they include a variety of topics in this field: the effects of violent video games on cognitive processes, the reward systems in the human brain and the concept of 'fun', goal-directed player behavior and game choices, psychological player profiling techniques, game design requirements and player psychology, motivational gamer profiles, and many more. This book is suitable for students and professionals with different disciplinary backgrounds such as computer science, design, software engineering, psychology, interactive media, and information systems. Students will be interested in the theory of gamer psychology and its impact on game design. Professionals will be interested in the fundamentals of gamer behavior and how interactive virtual environments can improve user experience.

Transactions of the National Association for the Promotion of Social Science

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Publisher :
ISBN 13 :
Total Pages : 622 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Transactions of the National Association for the Promotion of Social Science by : National Association for the Promotion of Social Science (Great Britain)

Download or read book Transactions of the National Association for the Promotion of Social Science written by National Association for the Promotion of Social Science (Great Britain) and published by . This book was released on 1866 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt: The volume for 1886 contains the proceedings of the "Conference on temperance legislation, London, 1886."

Gaming Cultures and Place in Asia-Pacific

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Author :
Publisher : Routledge
ISBN 13 : 1135843171
Total Pages : 314 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Gaming Cultures and Place in Asia-Pacific by : Larissa Hjorth

Download or read book Gaming Cultures and Place in Asia-Pacific written by Larissa Hjorth and published by Routledge. This book was released on 2009-06-24 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection explores the politics of game play and its cultural context by focusing on the Asia-Pacific region. Drawing from micro ethnographic studies to macro political economy analysis of techno-nationalisms and transcultural flows of cultural capital, it provides an interdisciplinary model for thinking through the politics of gaming.