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Author : Thomas L. Greenbaum
Publisher : Free Press
ISBN 13 :
Total Pages : 206 pages
Book Rating : 4.:/5 (319 download)
Download or read book The Practical Handbook and Guide to Focus Group Research written by Thomas L. Greenbaum and published by Free Press. This book was released on 1988 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Richard A. Krueger
Publisher : SAGE
ISBN 13 : 9780761920717
Total Pages : 238 pages
Book Rating : 4.9/5 (27 download)
Download or read book Focus Groups written by Richard A. Krueger and published by SAGE. This book was released on 2000-04-26 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: `I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.
Author : Thomas L. Greenbaum
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Practical Handbook and Guide to Focus Group Research, Second Edition written by Thomas L. Greenbaum and published by John Wiley & Sons. This book was released on 1993-03-08 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1992, more than 125,000 focus groups--randomly selected individuals, led by a moderator, whose discussion of a particular product provides market data for the manufacturer--will be held in the U.S. Greenbaum, who has worked with focus groups for over 20 years, here shares the latest information on conducting them effectively.
Author : Thomas L Greenbaum
Publisher : SAGE
ISBN 13 : 9780761912538
Total Pages : 284 pages
Book Rating : 4.9/5 (125 download)
Download or read book The Handbook for Focus Group Research written by Thomas L Greenbaum and published by SAGE. This book was released on 1998 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: As one of the most popular tools for gathering information in today's marketplace focus groups require understanding of purpose and good grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition Tom Greenbaum provides the latest information on conducting effective focus groups.
Author : Richard A. Krueger
Publisher : SAGE Publications
ISBN 13 : 1483365220
Total Pages : 373 pages
Book Rating : 4.4/5 (833 download)
Download or read book Focus Groups written by Richard A. Krueger and published by SAGE Publications. This book was released on 2014-08-14 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated edition of Focus Groups: A Practical Guide for Applied Research walks readers step by step through the “how-tos” of conducting focus group research. Using an engaging, straightforward writing style, authors Richard A. Krueger and Mary Anne Casey draw on their many years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus group process, including tips for avoiding problems and pitfalls. The Fifth Edition is updated with the latest research and technological innovations and includes new coverage on planning with analysis in mind; creating conversational questions that have the potential for producing unique and valuable insights; the art of hosting a focus group; common sense thinking about reporting; more efficient strategies for planning the study; and emerging areas of focus group research, such as conducting cross-cultural, international, and Internet focus groups. “Krueger and Casey’s book does a magnificent job of incorporating both theoretical and practical approaches to the study of focus groups. It is the only hands-on book which explores the process of focus group research.” ? —Theresa Carilli, Purdue University Calumet
Author : David W. Stewart
Publisher : SAGE
ISBN 13 : 9780761925835
Total Pages : 204 pages
Book Rating : 4.9/5 (258 download)
Download or read book Focus Groups written by David W. Stewart and published by SAGE. This book was released on 2007 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher description
Author : Monique M. Hennink
Publisher : Cambridge University Press
ISBN 13 : 1139467611
Total Pages : pages
Book Rating : 4.1/5 (394 download)
Download or read book International Focus Group Research written by Monique M. Hennink and published by Cambridge University Press. This book was released on 2007-10-25 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical and authoritative guide to conducting focus group discussions in health and social science research, with particular emphasis on using focus groups in developing country settings. Monique M. Hennink describes the procedures and challenges of each stage of international focus group research. This book demonstrates how to balance scientific rigour with the challenges of the research context, and guides readers to make informed research decisions. It includes unique field perspectives and case study examples of research in practice. Topics covered include: planning international field research; developing a fieldwork timetable and budget; seeking research permissions; translating research instruments; training a field team; developing a culturally appropriate discussion guide; participant recruitment strategies; conducting focus groups in another language; managing discussions in outdoor locations; group size and composition issues; transcription and translation of the group discussions; data analysis and reporting focus group research.
Author : Jennifer Cyr
Publisher : Cambridge University Press
ISBN 13 : 1107189160
Total Pages : 145 pages
Book Rating : 4.1/5 (71 download)
Download or read book Focus Groups for the Social Science Researcher written by Jennifer Cyr and published by Cambridge University Press. This book was released on 2019-03-28 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: In highlighting the unique features of focus groups, Cyr explains how they can help social science researchers effectively answer certain research questions.
Author : Ivana Acocella
Publisher : SAGE
ISBN 13 : 152973861X
Total Pages : 375 pages
Book Rating : 4.5/5 (297 download)
Download or read book Using Focus Groups written by Ivana Acocella and published by SAGE. This book was released on 2020-10-12 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on the authors′ thirty years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process. Loaded with real world research examples from across the social sciences, and learning features such as ′expert advice′ and ′concepts and theories′ boxes, as well as end of chapter exercises and further reading, this is the perfect manual for novice researchers who want to conduct a successful focus group.
Author : Richard A. Krueger
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 276 pages
Book Rating : 4.4/5 (91 download)
Download or read book Focus Groups written by Richard A. Krueger and published by SAGE Publications, Incorporated. This book was released on 1994-02-14 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The highly acclaimed first edition of Richard Krueger's Focus Groups has become the standard introduction to this widely used technique. Retaining its focus on applied research and its step-by-step approach to planning and conducting a successful focus group, this new edition has been expanded to offer broader coverage on analyzing focus group results and exploring various collaborative approaches.
Author : Virginia Braun
Publisher : SAGE
ISBN 13 : 1446289516
Total Pages : 402 pages
Book Rating : 4.4/5 (462 download)
Download or read book Successful Qualitative Research written by Virginia Braun and published by SAGE. This book was released on 2013-03-22 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: *Shortlisted for the BPS Book Award 2014 in the Textbook Category* *Winner of the 2014 Distinguished Publication Award (DPA) from the Association for Women in Psychology (AWP)* Successful Qualitative Research: A Practical Guide for Beginners is an accessible, practical textbook. It sidesteps detailed theoretical discussion in favor of providing a comprehensive overview of strategic tips and skills for starting and completing successful qualitative research. Uniquely, the authors provide a "patterns framework" to qualitative data analysis in this book, also known as "thematic analysis." The authors walk students through a basic thematic approach, and compare and contrast this with other approaches. This discussion of commonalities, explaining why and when each method should be used, and in the context of looking at patterns, will provide students with complete confidence for their qualitative research journey. This textbook will be an essential textbook for undergraduates and postgraduates taking a course in qualitative research or using qualitative approaches in a research project.
Author : Benjamin F. Crabtree
Publisher : SAGE Publications
ISBN 13 : 1452251622
Total Pages : 427 pages
Book Rating : 4.4/5 (522 download)
Download or read book Doing Qualitative Research written by Benjamin F. Crabtree and published by SAGE Publications. This book was released on 1999-08-24 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely revised and greatly expanded edition of Doing Qualitative Research spans the spectrum of primary care research, illustrating when methods are appropriate and how to use them. New to this edition are additional collection methods, a new section on analysis and interpretation, more emphasis on participatory strategies, and suggestions for evaluating quality and enhancing reflexivity incorporated throughout the text. Each chapter is written by a gifted researcher who: defines their topic and the context of their research, defines key themes and processes, provides examples, explores theory, and shares their excitement of discovery. The book is richly illustrated throughout with detailed examples.
Author : Greg Guest
Publisher : SAGE
ISBN 13 : 1412986842
Total Pages : 377 pages
Book Rating : 4.4/5 (129 download)
Download or read book Collecting Qualitative Data written by Greg Guest and published by SAGE. This book was released on 2013 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a very practical and step-by-step guide to collecting and managing qualitative data,
Author : Udo Kuckartz
Publisher : SAGE
ISBN 13 : 1446297764
Total Pages : 192 pages
Book Rating : 4.4/5 (462 download)
Download or read book Qualitative Text Analysis written by Udo Kuckartz and published by SAGE. This book was released on 2014-01-23 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you analyse narratives, interviews, field notes, or focus group data? Qualitative text analysis is ideal for these types of data and this textbook provides a hands-on introduction to the method and its theoretical underpinnings. It offers step-by-step instructions for implementing the three principal types of qualitative text analysis: thematic, evaluative, and type-building. Special attention is paid to how to present your results and use qualitative data analysis software packages, which are highly recommended for use in combination with qualitative text analysis since they allow for fast, reliable, and more accurate analysis. The book shows in detail how to use software, from transcribing the verbal data to presenting and visualizing the results. The book is intended for Master’s and Doctoral students across the social sciences and for all researchers concerned with the systematic analysis of texts of any kind.
Author : David L. Morgan
Publisher : SAGE
ISBN 13 : 9780761903437
Total Pages : 92 pages
Book Rating : 4.9/5 (34 download)
Download or read book Focus Groups as Qualitative Research written by David L. Morgan and published by SAGE. This book was released on 1997 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: This extensively revised edition of Focus Groups as Qualitative Research reflects the many changes that have occurred in the study of focus groups in recent years.
Author : David L. Morgan
Publisher : SAGE
ISBN 13 : 0761908188
Total Pages : 120 pages
Book Rating : 4.7/5 (619 download)
Download or read book The Focus Group Guidebook written by David L. Morgan and published by SAGE. This book was released on 1998 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Focus Group Guide book is part of the six-volume Focus Group Kit, which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data.
Author : G. E. Gorman
Publisher : Facet Publishing
ISBN 13 : 1856044726
Total Pages : 305 pages
Book Rating : 4.8/5 (56 download)
Download or read book Qualitative Research for the Information Professional written by G. E. Gorman and published by Facet Publishing. This book was released on 2005 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This established text is the only introduction to qualitative research methodologies in the field of library and information management. Its extensive coverage encompasses all aspects of qualitative research work from conception to completion, and all types of study in a variety of settings from multi-site projects to data organization. The book features many case studies and examples, and offers a comprehensive manual of practice designed for LIS professionals. This new edition has been thoroughly revised and includes three new chapters. It has been updated to take account of the substantial growth in the amount and quality of web-based information relevant to qualitative research methods and practice, and the many developments in software applications and resources. The authors have identified a clear need for a new chapter on the evaluation of existing research, as a gateway into new research for information professionals. The final chapter, 'Human Resources In Knowledge Management', takes the form of a model case study, and is an 'ideal' qualitative investigation in an information setting. It exemplifies many of the approaches to qualitative research discussed in earlier chapters. Readership: Directed primarily at the beginner researcher, this book also offers a practical refresher in this important area for the more experienced researcher. It is a useful tool for all practitioners and researchers in information organizations, whether libraries, archives, knowledge management centres, record management centres, or any other type of information service provider.
