The Persuaders

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The Persuaders

Author : Anand Giridharadas
Publisher : Random House
ISBN 13 : 0141996986
Total Pages : 370 pages
Book Rating : 4.1/5 (419 download)

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Book Synopsis The Persuaders by : Anand Giridharadas

Download or read book The Persuaders written by Anand Giridharadas and published by Random House. This book was released on 2022-10-18 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NEW YORK TIMES BESTSELLER CHOSEN AS A BOOK OF THE YEAR BY THE GUARDIAN, NEW STATESMAN AND THE IRISH TIMES 'Illuminating and entertaining . . . while the world seems to counsel despair, The Persuaders is animated by a sense of possibility' The New York Times The lifeblood of any free society is persuasion: changing other people's minds to enable real change. But America is suffering a crisis of faith in persuasion that is putting its democracy and the planet itself at risk. People increasingly write each other off instead of seeking to win each other over. Debates are framed in moralistic terms, with enemies battling the righteous. Movements for justice build barriers to entry, instead of on-ramps. Political parties focus on mobilizing the faithful rather than wooing the sceptical. And leaders who seek to forge coalition are labelled sell-outs. In The Persuaders best-selling author Anand Giridharadas takes us inside these movements and battles, seeking out the dissenters who continue to champion persuasion in an age of polarization. We meet a co-founder of Black Lives Matter; a leader of the feminist resistance to Trumpism; white parents at a seminar on raising adopted children of colour; Bernie Sanders and Alexandria Ocasio-Cortez; a team of door knockers with an uncanny formula for changing minds on immigration; and an ex-cult member turned QAnon deprogrammer. As they grapple with how to "call out" threats and injustices while "calling in" those who don't agree with them but just might one day, they point a way to healing, and changing, a broken society.

The Persuaders Guide To Eliminating Resistance And Getting Compliance

Author : Jack N. Raven
Publisher : Gem delos Santos
ISBN 13 : 1310367191
Total Pages : 31 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis The Persuaders Guide To Eliminating Resistance And Getting Compliance by : Jack N. Raven

Download or read book The Persuaders Guide To Eliminating Resistance And Getting Compliance written by Jack N. Raven and published by Gem delos Santos. This book was released on 2015-09-17 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are a Persuader (who isn't), this book can teach you techniques of persuasion that will allow you to navigate the persuasion, and make your offers (or get them to do what you want) while minimizing -- even com,pletely eliminating resistance from their heads! The goal of this book is to introduce a special way of looking and treating the persuasion process, so that resistances are targetted and neutralized, while giving you unprecedented leverage in how to control people much more smoothly and consistently. You can collect all the trial closes and fancy shmancy persuasion techniques in the world -- but if you lack the innergame or how to see the whole picture? You wont successfully persuade and get the Compliance (acceptance of offer, target makes the desired action etc.)! If you can master resistance? You can master persuasion! And No persuader can succeed without mastering neutralization of resistance. For my readers interested in subjects on how to be a Spy, or on how to be a Con artist? Well this book does not cover those subjects directly, HOWEVER to learn how to spy for example requires the skillsets of getting compliance and simple resistance management -- which are indeed covered in this book. ============== Table of Contents ============== Table of Contents I - Nature of the Offer Targets TRUE need for the offer The Size of the Compliance People don't like to be sold to Pull back tactics Safety/Dangers/Integrity II External Factors Influencing Resistance or Acceptance Time Based on you or offers past performance Presentation of yourself and offer Future Projections Speed Decision making Values/Social Conditionings/Family/Corporate Values etc... Buyers’ Remorse Targets personal criteria and metaprograms Target's stock knowledge and experience about the offer at hand Positive or Negative effects the perception of the offer directly Relationship Dynamics/Frame Prospect in relation to the item Persuader’s relationship with the offer 3rd Party Opinions Social Proof positive or negative Advisers and Invisible decision makers III Compliance or Resistance Logical resistance They don't like you personally They decided on another offer Emotional or State based/BT Baby steps leading, to sneak past resistance

Action TV

Author : Bill Osgerby
Publisher : Psychology Press
ISBN 13 : 9780415226202
Total Pages : 280 pages
Book Rating : 4.2/5 (262 download)

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Book Synopsis Action TV by : Bill Osgerby

Download or read book Action TV written by Bill Osgerby and published by Psychology Press. This book was released on 2001 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Action TV explores the historical development of the tv genre and its position within broader social, cultural and political contexts.

Parties, Polarization and Democracy in the United States

Author : Donald C. Baumer
Publisher : Routledge
ISBN 13 : 1317254783
Total Pages : 297 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Parties, Polarization and Democracy in the United States by : Donald C. Baumer

Download or read book Parties, Polarization and Democracy in the United States written by Donald C. Baumer and published by Routledge. This book was released on 2015-11-17 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: As evidenced in the 2008 elections and the transition to a new era of Democratic governance, one of the most important developments in American politics in recent years has been the resurgence of political parties. Democrats and Republicans represent different world views and policies, citizens recognise these differences, and many of them use party labels to make sense of the political world. Parties, Polarisation and Democracy in the United States describes and analyses the place of political parties in American politics today - both among elites and citizens at large. Many scholars and pundits denounce political polarisation; they view it as a symptom of a broken political system that provides unappealing choices for voters and that is frequently mired in deadlock. Baumer and Gold make a different argument - that party polarisation offers the kind of choice and accountability to voters that was not always present in earlier periods of American political history.

The digital persuaders

Author : Stefano Calicchio
Publisher : Stefano Calicchio
ISBN 13 : 8835840287
Total Pages : 57 pages
Book Rating : 4.8/5 (358 download)

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Book Synopsis The digital persuaders by : Stefano Calicchio

Download or read book The digital persuaders written by Stefano Calicchio and published by Stefano Calicchio. This book was released on 2020-06-02 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who are the digital persuaders? What are the hidden web marketing techniques they use on the web? Are there defensive tools in this regard? All the answers and much more in the first essay that analyzes the techniques and strategies behind online persuasion. In this guide you can discover the secrets used by online persuaders to turn your interest into sales and cash. Read NOW how to become more aware of your web surfing and how to defend yourself against hidden selling strategies implemented on the internet.

The Political Persuaders

Author : Dan Nimmo
Publisher : Routledge
ISBN 13 : 1000679942
Total Pages : 351 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis The Political Persuaders by : Dan Nimmo

Download or read book The Political Persuaders written by Dan Nimmo and published by Routledge. This book was released on 2020-02-18 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: For better or worse, political image is now more important to electoral victory than a spontaneous exchange of conflicting views over matters of substantive policies. Campaign managers, polling specialists, and communication consultants define issues, set agendas, and explore policy options primarily for electoral gain. In short, campaign contrivances replace substance at all phases and levels of electoral contests. Political estrangement, as illustrated by declining voting levels, may well be a by-product of deceptive political consultant and political journalistic practices rather than Americans being frustrated by insoluble problems.In The Political Persuaders, Dan Nimmo analyzes and critiques the emerging political industry of professional political management and consulting. His volume was the first book-length treatment to do so; it is a seminal work on the subject for both academic scholars and political practitioners. In his new introduction, Nimmo hones his critique in light of the past thirty years and its effects on campaign organization, research, and communication. He assesses changes in campaign technology, stable and shifting practices of candidate marketing, and the consequences for democratic governance inherent in professionally mediated campaigns at the close of the twentieth century.Nimmo succinctly reviews his well-nigh prophetic conclusions, determining that trends discovered in 1970 not only persist, but continue to intensify with a vengeance. Although evolving campaign techniques claim to involve citizens in the electoral process, the actual involvement is more cosmetic than real-this, Nimmo argues is the principle source of deepening popular disappointment and a general political apathy. This timely volume should be read by political scientists, policymakers, and those in the fields of mass communication and journalism.Dan Nimmo has been a professor of political science, journalism, and communication at various institutions, notably the University of Missouri, University of Tennessee, and the University of Oklahoma. He is currently distinguished visiting professor of political science at Baylor University. He is the author or editor of many works including Popular Images of Politics and Newsgathering in Washington.

Persuasion in Society

Author : Jean G. Jones
Publisher : Routledge
ISBN 13 : 1000543706
Total Pages : 465 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Persuasion in Society by : Jean G. Jones

Download or read book Persuasion in Society written by Jean G. Jones and published by Routledge. This book was released on 2022-03-28 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fully-updated fourth edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving perspectives from rhetoric, critical theory, and social science and applying their insights to practical political, social, and business contexts. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, it draws from popular culture, mass media, social media, advertising, political campaigns, and social movements to help readers become informed creators and consumers of persuasive messages. Case studies show how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level. This new edition includes extended treatment of the ethics of persuasion, including opposing views on handling controversial issues in the college classroom; a new chapter on propaganda and ideology; and a greater focus on digital contexts and social media. Discussion questions, exercises, and key terms are provided for each chapter. This textbook will be a valuable tool for students of communication, media studies, politics, psychology, and business and advertising. Online resources for instructors include PowerPoint slides and test bank.

Compassion, Inc.

Author : Mara Einstein
Publisher : Univ of California Press
ISBN 13 : 0520951638
Total Pages : 240 pages
Book Rating : 4.5/5 (29 download)

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Book Synopsis Compassion, Inc. by : Mara Einstein

Download or read book Compassion, Inc. written by Mara Einstein and published by Univ of California Press. This book was released on 2012-04-26 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pink ribbons, red dresses, and greenwashing—American corporations are scrambling to tug at consumer heartstrings through cause-related marketing, corporate social responsibility, and ethical branding, tactics that can increase sales by as much as 74%. Harmless? Marketing insider Mara Einstein demonstrates in this penetrating analysis why the answer is a resounding "No!" In Compassion, Inc. she outlines how cause-related marketing desensitizes the public by putting a pleasant face on complex problems. She takes us through the unseen ways in which large sums of consumer dollars go into corporate coffers rather than helping the less fortunate. She also discusses companies that truly do make the world a better place, and those that just pretend to.

Ethics and Professional Persuasion

Author : Ralph D. Barney
Publisher : Routledge
ISBN 13 : 1135586624
Total Pages : 185 pages
Book Rating : 4.1/5 (355 download)

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Book Synopsis Ethics and Professional Persuasion by : Ralph D. Barney

Download or read book Ethics and Professional Persuasion written by Ralph D. Barney and published by Routledge. This book was released on 2003-07-30 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the applied media ethics question of professional persuasion, this special double issue resulted from a colloquium and conference on allowable ethical limits of deception in professional persuasion. Participants were invited to reason their way toward a threshold that would define acceptable deception for a professional persuader in pursuit of favorable market and public opinion conditions for a client. As a whole, this issue covers a broad range of views and expressions of opinion that often come close to defining the threshold between morally acceptable and morally outrageous persuasion.

British Black Gospel

Author : Steve Alexander Smith
Publisher : Monarch Books
ISBN 13 : 1854248960
Total Pages : 97 pages
Book Rating : 4.8/5 (542 download)

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Book Synopsis British Black Gospel by : Steve Alexander Smith

Download or read book British Black Gospel written by Steve Alexander Smith and published by Monarch Books. This book was released on 2009 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gospel music in Britain today is a rapidly emerging genre and its effect and influence on other areas of the record industry cannot be underestimated. The style of gospel is wide and apart form the traditional hymn based choir arrangements there is a whole range of subgenres incorporating Soul, Jazz, Funk, Reggae, R n B, Calypso, classical music, hip hop and praise and worship which form part of this colourful and inspirational market. Steve Smith traces the roots of modern black gospel from 19th Century Black pioneers such as Thomas Rutling and the Fisk Jubilee Singers, who performed for Queen Victoria, to the contemporary sound of the London Community Gospel Choir. He tells his story with a wealth of anecdotes and photos. The book is accompanied by an audio CD of the spectrum of British black gospel.

Rise of the Phayladin

Author : Devin DelGrosso
Publisher : Tate Publishing
ISBN 13 : 1617396001
Total Pages : 332 pages
Book Rating : 4.6/5 (173 download)

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Book Synopsis Rise of the Phayladin by : Devin DelGrosso

Download or read book Rise of the Phayladin written by Devin DelGrosso and published by Tate Publishing. This book was released on 2011-03 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: A thousand years ago, a sacred prophecy was split between two beings—one good and the other evil. Now, as the citizens of Eret prepare for the millennial celebration of their creation, the race for their allegiance draws near. From the far west, in the Valley of Shadows, Lord Abaylin seeks the prophesied Phalyadin to destroy him. From the east, in the Temple of Balance, Master Josiah seeks to protect him. Unfortunately, thousands of citizens who lie in between will soon fall at the hand of Lord Abaylin unless the Phayladin rises in time to protect them. In celebration of the millennium, the king of Bodain and the king of Todere decide to unite their two kingdoms in the marriage of their children, Prince Morgan and Princess Lillian, but with the prophecy of the Phayladin revealed, the king of Bodain is sought out to help recover the prophecy. Certain that the prophecy identifies the prince of Bodain as the Phalyadin, Master Josiah convinces the king of Bodain to let Prince Morgan accompany him in the battle, so the wedding is put on hold until Prince Morgan and Master Josiah are able to lead the army of Bodain back home. Is Prince Morgan truly the Phalyadin? Will he accept this role in time to save the citizens of Eret? Or will Lord Abaylin's harshest general and fifteen thousand soldiers trample right through the area surrounding the Great Divide, slaughtering everyone in their quest to halt the Rise of the Phalyadin? Immerse yourself in the fantasy world of Eret and be a part of the first book in The Accounts of Amari Series—Rise of the Phalyadin, an allegorical novel with themes of faith, courage, wisdom, and redemption.

Classical Chinese Medicine

Author : Keekok Lee
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527514269
Total Pages : 509 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Classical Chinese Medicine by : Keekok Lee

Download or read book Classical Chinese Medicine written by Keekok Lee and published by Cambridge Scholars Publishing. This book was released on 2018-07-26 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume completes a trilogy (Lee, 2012, 2017) on the philosophy of medicine, Western and Chinese. Its immediate prequel (Lee, 2017) sets out in general outline the philosophical and methodological core of Classical Chinese Medicine (CCM); this volume fleshes out that “skeleton” by examining in detail its peculiar concepts and characteristics, such as Getihua/Personalised Medicine, Preventive Medicine, Tianren-xiangying (Macro-Micro-cosmic Wholism), Zhèng-Fang Wholism (Wholism at the level of diagnosis and treatment), and Mind-Body Wholism (the person as primitive concept). CCM is here shown to instantiate “ecosystem science”, which is post-Newtonian in orientation, departing from familiar Newtonian landmarks such as Reductionism and linearity, resting on thing-ontology for a non-reductionist, non-linear science. This approach highlights a rich irony and paradox: namely, how CCM in being backward-looking (relying on classical texts as foundational texts and prescriptions of some two thousand years standing) simultaneously manages to be at the cutting edge of scientific thinking today.

Terry Nation

Author : Jonathan Bignell
Publisher : Manchester University Press
ISBN 13 : 9780719065477
Total Pages : 244 pages
Book Rating : 4.0/5 (654 download)

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Book Synopsis Terry Nation by : Jonathan Bignell

Download or read book Terry Nation written by Jonathan Bignell and published by Manchester University Press. This book was released on 2004 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is the first academic study of the science fiction television devised and written by Terry Nation, who wrote Dalek stories and other serials for Doctor Who, and created the BBC's 1970s post-apocalyptic space adventure series Blake's 7".--Back cover.

Trapped in a Happy Life

Author : Michael F. Duffy
Publisher : Dorrance Publishing
ISBN 13 : 1480934097
Total Pages : 164 pages
Book Rating : 4.4/5 (89 download)

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Book Synopsis Trapped in a Happy Life by : Michael F. Duffy

Download or read book Trapped in a Happy Life written by Michael F. Duffy and published by Dorrance Publishing. This book was released on 2016-11-28 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trapped in a Happy Life by Michael F. Duffy In his memoirs, Trapped in a Happy Life, Michael F. Duffy reflects fondly and funnily upon his formative years in Philadelphia. Between the dangerous games played in the streets of his neighborhood to the terror he endured at the hands of nuns in school – it’s a wonder that he survived to tell any of these tales, but we’re glad he did. As he moves into adulthood, Duffy tells heartwarming tales of “My Beloved Wife” (abbreviated MBW for time’s sake), and skewers everyone from Donald Trump to overenthusiastic clappers at concerts. But even his most barbed remarks are tinged with an endearing humor that keeps the reader hooked.

The Great Persuaders

Author :
Publisher :
ISBN 13 : 9780934344111
Total Pages : 428 pages
Book Rating : 4.3/5 (441 download)

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Book Synopsis The Great Persuaders by :

Download or read book The Great Persuaders written by and published by . This book was released on 1983 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt:

What's Stopping You? Being More Confident

Author : Robert Kelsey
Publisher : John Wiley & Sons
ISBN 13 : 0857083198
Total Pages : 263 pages
Book Rating : 4.8/5 (57 download)

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Book Synopsis What's Stopping You? Being More Confident by : Robert Kelsey

Download or read book What's Stopping You? Being More Confident written by Robert Kelsey and published by John Wiley & Sons. This book was released on 2012-11-20 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: A prescriptive, commonsense approach to self-confidence and success With his bestselling book, What's Stopping You, Robert Kelsey helped thousands of people conquer their fear of failure and unlock their full potential in life. Now Robert is applying his unique approach to the subject of confidence. According to Robert, it’s not something that can simply be injected into us through motivational exercises and positive thinking. What's Stopping You...Being More Confident? highlights the key reasons why you might be lacking confidence in the first place, what causes self-doubt or makes you feel less able than others. Then we are shown how to turn this around, by examining the traits that make someone confident. Follow-up to the ground-breaking bestseller, What's Stopping You?, with the same intelligent approach to self-help A road map to help us break down the barriers that make us shy away from achieving our full potential How to recognize what you’re good at, but also what you're not good at Includes tactics for maintaining self-assurance and learning how to apply these in real-life practical situations Based on extensive research and personal experience "Everyone has moments of doubt - this practical and persoanl book can help remove those demons and boost morale. I recommend it strongly" Luke Johnson, RSA Chairman, Financial Times columnist and author of Start It Up! "This combination of searing honesty and genuine curiosity about how our lives are shaped makes for compelling reading" Fi Glover, multi-award winning braodcast journalist and BBC radio presenter "An invaluable resource for anyone lacking confidence" John Caunt, author of Boost Your Self-Esteem

Leisure and Recreation Management

Author : George Torkildsen
Publisher : Psychology Press
ISBN 13 : 9780415309950
Total Pages : 600 pages
Book Rating : 4.3/5 (99 download)

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Book Synopsis Leisure and Recreation Management by : George Torkildsen

Download or read book Leisure and Recreation Management written by George Torkildsen and published by Psychology Press. This book was released on 2005 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Leisure and Recreation Management' is essential reading for anyone interested in exploring both the theory and the practicalities of managing leisure and recreational facilities.