The No Bs In Making Millions In Real Estate

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The No BS In Making Millions In Real Estate

Author : George Almodovar
Publisher : Xlibris Corporation
ISBN 13 : 1453557350
Total Pages : 178 pages
Book Rating : 4.4/5 (535 download)

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Book Synopsis The No BS In Making Millions In Real Estate by : George Almodovar

Download or read book The No BS In Making Millions In Real Estate written by George Almodovar and published by Xlibris Corporation. This book was released on 2010-09-02 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dear Reader: I am delighted you’re reading my book and life experiences. My mission is to show you how you can become a millionaire from beginning to end, only if you implement the secrets within and apply my formulas. I am not going to sugar coat it with non-sense, but I will take you through the path of less resistance. I will give you all the information needed to get started in your real-estate endeavors from using other people’s money, to removing derogatory information off your credit report, thus improving your Fico scores. By doing so, you will be able to realize “The American Dream of Home Ownership”. This book is not only for first time home buyers, but for those who want to expand their real estate knowledge, improve their financial and personal well being. The principles found in this book are those that were used by myself to obtain financial freedom, and they never change; they are self evident. I also intend to deviate individual’s preconceived notions and perceptions, and influence them to think in a positive state of mind which is key to success! And, I’ll begin with a quote in mind from Think & Grow Rich by Napoleon Hill: “If you think you are beaten, you are, If you think you dare not, you don’t. If you like to win, but think you can’t It is almost certain you won’t. “If you think you’ll lose, you’re lost, For out in the world we find, Success begins with a fellow’s will—It’s all in the state of mind. “If you think you are outclassed, you are, You’ve got to think high to rise, You’ve got to be sure of yourself before You can ever win a prize. “Life’s battles don’t always go To the stronger or faster man, But soon or late the man who wins Is the man WHO THINKS HE CAN!” (38). Enjoy reading and I know you’ll be inspired! Best Wishes, George Almodovar CEO of Striving for Better Days, Inc.

The No Bs in Making Millions in Real Estate

Author : George Almodovar
Publisher : Xlibris Corporation
ISBN 13 : 9781453557334
Total Pages : 178 pages
Book Rating : 4.5/5 (573 download)

DOWNLOAD NOW!

Book Synopsis The No Bs in Making Millions in Real Estate by : George Almodovar

Download or read book The No Bs in Making Millions in Real Estate written by George Almodovar and published by Xlibris Corporation. This book was released on 2010-09 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dear Reader: I am delighted you're reading my book and life experiences. My mission is to show you how you can become a millionaire from beginning to end, only if you implement the secrets within and apply my formulas. I am not going to sugar coat it with non-sense, but I will take you through the path of less resistance. I will give you all the information needed to get started in your real-estate endeavors from using other people's money, to removing derogatory information off your credit report, thus improving your Fico scores. By doing so, you will be able to realize "The American Dream of Home Ownership". This book is not only for first time home buyers, but for those who want to expand their real estate knowledge, improve their financial and personal well being. The principles found in this book are those that were used by myself to obtain financial freedom, and they never change; they are self evident. I also intend to deviate individual's preconceived notions and perceptions, and influence them to think in a positive state of mind which is key to success! And, I'll begin with a quote in mind from Think & Grow Rich by Napoleon Hill: "If you think you are beaten, you are, If you think you dare not, you don't. If you like to win, but think you can't It is almost certain you won't. "If you think you'll lose, you're lost, For out in the world we find, Success begins with a fellow's will It's all in the state of mind. "If you think you are outclassed, you are, You've got to think high to rise, You've got to be sure of yourself before You can ever win a prize. "Life's battles don't always go To the stronger or faster man, But soon or late the man who wins Is the man WHO THINKS HE CAN!" (38). Enjoy reading and I know you'll be inspired! Best Wishes, George Almodovar CEO of Striving for Better Days, Inc.

No BS Real Estate Investing - How I Quit My Job, Got Rich, and Found Freedom Flipping Houses ... and How You Can Too

Author : Preston Ely
Publisher : eBookIt.com
ISBN 13 : 145660919X
Total Pages : 104 pages
Book Rating : 4.4/5 (566 download)

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Book Synopsis No BS Real Estate Investing - How I Quit My Job, Got Rich, and Found Freedom Flipping Houses ... and How You Can Too by : Preston Ely

Download or read book No BS Real Estate Investing - How I Quit My Job, Got Rich, and Found Freedom Flipping Houses ... and How You Can Too written by Preston Ely and published by eBookIt.com. This book was released on 2012-08-27 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: WARNING: If you don't want tons of money, fancy cars, big houses, and freedom in general, do not read this book! It is not safe for you.What would it be like to not have to go to work anymore?To wake up whenever you feel like it?To work when YOU want as opposed to when your boss wants?You're about to discover a HUGE closely-guarded secret that will revolutionize your beliefs about what's truly possible in the world of "no money down" real estate investing ... and your life will never be the same.Author Preston Ely is a real estate investor, serial entrepreneur, life coach, musician and philanthropist who was acclaimed by Fast Company as one of the 100 most influential people online. His company was recently recognized as one of the fastest growing private companies in America by Inc Magazine. His "No BS" approach to life and business has garnered him a following of over 200,000 newsletter subscribers, and he's helped many on their paths to financial freedom. You're next

Are You Dumb Enough to Be Rich?

Author : G. William BARNETT II
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814474039
Total Pages : 203 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Are You Dumb Enough to Be Rich? by : G. William BARNETT II

Download or read book Are You Dumb Enough to Be Rich? written by G. William BARNETT II and published by AMACOM Div American Mgmt Assn. This book was released on 2008-01-30 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: No investment strategy has created more millionaires that real estate... even in less-than-stellar markets. This new edition of the bestselling Are You Dumb Enough to Be Rich? empowers readers to take their first steps toward real estate investing. The book walks readers through a special 120-day plan for starting down the road to real estate wealth. Barnett gives readers the information and resources they need to find the neighborhoods with the most potential, avoid the common pitfalls of real estate investment, and build personal and professional credibility. The new editions includes exciting trends and opportunities to take advantage of, changes in specific state laws... even ways to actually profit from a downturn! In addition, the book now includes Barnett’s new “Hot Mapping” system for figuring out where to invest. Too many real estate books focus on stories and unrealistic examples of how other people became rich. Are You Dumb Enough to Be Rich? offers real strategies for people wishing to make smart, low-risk investments. Straightforward and easy-to-follow, this book demonstrates that anyone can make money- lots of it!- in real estate.

No B.S. Business Success In The New Economy

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 161308000X
Total Pages : 274 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Business Success In The New Economy by : Dan S. Kennedy

Download or read book No B.S. Business Success In The New Economy written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2010-01-01 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internationally recognized “millionaire-maker” Dan Kennedy leads business professionals into the post-recession economy and introduces them to the new rules, new restrictions, new obstacles, and new opportunities that lie ahead. Entrepreneurs are mentored on which current business truths and principles are still relevant, but more importantly, Kennedy offers completely new strategies, tactics, and applications to help them succeed in The New Economy. Following Kennedy’s advice, entrepreneurs can go forward into The New Economy more astutely, efficiently, productively, and confidently—earning themselves more money than they ever imagined possible! Kennedy covers: • The key decision required for success by The New Economy • The #1 Demand of New Economy Customers and how to meet it • Four power-positioning strategies for extreme marketplace advantage • Six mandatory entrepreneurial competencies for The New Economy • What The New Economy punishes most viciously and rewards most generously • How to avoid destruction by and instead profit from the “No Boundaries” New Economy • And More In this timely business guide, Kennedy reveals essential strategies, tactics, and business principles that every business owner will need to succeed in the tougher, more demanding New Economy.

No B.S. Wealth Attraction In The New Economy

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613080069
Total Pages : 252 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Wealth Attraction In The New Economy by : Dan S. Kennedy

Download or read book No B.S. Wealth Attraction In The New Economy written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2010-06-01 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The old economy is shattered, and GONE FOREVER. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions—booms or recessions, including the fast-emerging New Economy—there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy? Kennedy covers: • How to experience The Phenomenon --- attract more wealth in the next 12 months than in the previous 12 years! • Wealth Inhibition—do you suffer from it? • Why Positive Thinking alone is worthless • Your #1 Entrepreneurial Responsibility • Is there a ‘dirty little secret’ behind many wealthy entrepreneurs? • The worst of all wealth-defeating habits • Are you an ‘opportunity thinker’ --- or are you guilty of ‘outcome thinking’? • “ Do what you love and the money will follow” B.S. that’s hazardous to your wealth • How to Stop playing Blind Archery • 12 Ways To Increase Your ‘Personal Value’ • Why you must STOP thinking about Income! • The 90 Day Experiment that may change your life forever

The Best of No B.S.

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613084587
Total Pages : 327 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Best of No B.S. by : Dan S. Kennedy

Download or read book The Best of No B.S. written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2022-09-06 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate Dan Kennedy collection. Millionaire-maker Dan S. Kennedy has told it like it is for over 30 years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from 12 of his best selling titles, showcases the top content from the legendary millionaire maker himself. Kennedy teaches business owners the customer-getting, sales-boosting, classic marketing strategies you need so you can stop accepting non-monetizable "likes" and "shares" and start making the marketing moves that really count. Inside, you will learn: The most powerful marketing tactics no matter what business you're in How to get riches with niches and become a magnet to your customers The monetizing magic of crafting effective communication The #1 way to prevent wasted marketing dollars 5 ways to grow your list for FREE (before spending a dime on advertising) How to turn passive content into an active conversion tool Create raving fans who introduce you to their networks Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.

No B.S. Marketing to the Affluent

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613083092
Total Pages : 227 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Marketing to the Affluent by : Dan S. Kennedy

Download or read book No B.S. Marketing to the Affluent written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2015-03-16 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: SELL TO THOSE WHO SPEND: Market to the Affluent THE SCARY TRUTH: The middle-class consumer population—and their buying power—is massively shrinking. Customers are buying less and in fewer categories. THE SILVER LINING: It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experiences. Millionaire maker Dan S. Kennedy, joined by branding experts Nick Nanton, J.W. Dicks and team, show you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. Learn how to sell to those who will always be spending. • Practical Strategies Revealed: Ritz-Carlton, Disney, Harrah’s Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry and many other fascinating and diverse true-life examples • E-Factors: 10 surprising Emotional Buy Triggers the affluent find irresistible • Stop Selling Products and Services: Learn how selling aspirations and emotional fulfillment is more profitable • StorySelling™: Learn how to scale the affluents’ “sales wall” • Million-Dollar Marketing System: Step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use

No B.S. Direct Marketing

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613083858
Total Pages : 240 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Direct Marketing by : Dan S. Kennedy

Download or read book No B.S. Direct Marketing written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2018-06-12 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.

No B.S. Direct Marketing

Author : Dan Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1599185016
Total Pages : 196 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis No B.S. Direct Marketing by : Dan Kennedy

Download or read book No B.S. Direct Marketing written by Dan Kennedy and published by Entrepreneur Press. This book was released on 2013-04-01 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition re-affirms the essential fundamentals originally revealed by Kennedy and adds vital updates and revisions, incorporating the newest media and marketing methods. Kennedy adds three new chapters expanding on key direct marketing strategies, and new case history examples and samples from new guest contributors-each with extraordinary, current successKennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan - from marketing master Kennedy - delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in 'ordinary' businesses including retail stores, restaurants, and sales.

No B.S. Guide to Marketing to Leading Edge Boomers & Seniors

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613081839
Total Pages : 240 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Guide to Marketing to Leading Edge Boomers & Seniors by : Dan S. Kennedy

Download or read book No B.S. Guide to Marketing to Leading Edge Boomers & Seniors written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2012-11-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the next 20 years, roughly 10,000 citizens will hit medicare eligibility each and every day. Understanding their attitudes, interests, spending patterns, buying preferences and the emerging opportunities for profiting by targeted development and marketing of products and services to them is vital to the forward thinking entrepreneur and marketing executive. There is no product, service, industry or profession category unaffected by this demographic sea-change. The leading-edge boomer and senior population quietly controls the majority of the deiscretionary spending and investing capability, so this is the roadmap to the money.

No B.S. Sales Success In The New Economy

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613080018
Total Pages : 262 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Sales Success In The New Economy by : Dan S. Kennedy

Download or read book No B.S. Sales Success In The New Economy written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2010-01-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The New Economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than “Millionaire Maker” Dan Kennedy? Kennedy covers: • Adapting to The New Economy Consumer • How to STOP PROSPECTING Once And For All—and why you must • Put the awesome power of TAKEAWAY SELLING to work—in any environment • If you’re in a commodity business, get out!—how to Re-Position, escape commoditization, and safeguard price and profits in the heightened competition of The New Economy • The One Thing to do, to leverage The New Economy’s “Chaos of Choices” to your benefit • How Dumb Salespeople Work 10X Harder Than Necessary, by under-utilizing this one tool • The 6-Step No BS Sales Process: finally, a reliable system you can stick with! • 6 Ways Sales Professionals Sabotage Themselves • BS that Sales Managers shovel onto salespeople—beware! • How to switch from One-to-One to One-to-Many with Technical Tools • 8 Steps to getting past any “No” • How to CREATE TRUST (FAST) in the trust-damaged, post-recession world

No B.S. Guide to Successful Marketing Automation

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 161308482X
Total Pages : 202 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Guide to Successful Marketing Automation by : Dan S. Kennedy

Download or read book No B.S. Guide to Successful Marketing Automation written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2024-10-15 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B.S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts. In this book, you will discover: Effortless Marketing: Explore how software and technological advancements empower your marketing initiatives to operate autonomously. Expand Your Reach: Utilize campaign automation to broaden your audience and, as a result, boost your revenue. Unlock the Power of AI: Learn how the emergence of artificial intelligence can revolutionize your business, positioning it for remarkable growth.

No B.S. Guide to Powerful Presentations

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613083645
Total Pages : 224 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Guide to Powerful Presentations by : Dan S. Kennedy

Download or read book No B.S. Guide to Powerful Presentations written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2017-06-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can One Great Presentation Make You Rich? The answer is YES. Packed with battle-tested strategies and formulas to craft audience-retaining powerful presentations, this No B.S. guide is designed to turn any ordinary business into an extraordinary sell. Millionaire maker Dan S. Kennedy and public speaking expert Dustin Mathews teach you their blueprint for creating life-changing presentations and prove that your success is not just determined by what you're presenting—but also why you're presenting, how you're presenting it, and who you're presenting to. Kennedy and Mathews cover: The 12-Step Speaker's Formula A Blueprint for Creating Irresistible Offers The 4 Secrets of Mass Persuasion The 7-Minute Rule of Audience Engagement How to Automate Your Webinars and Your Profits How to Double Your Sales with a Multimedia Follow-up System Discover the battle-tested, carefully-crafted, revenue-generating tools to creating, delivering, and marketing presentations that can change everything.

The Life of Real Estate Investing

Author : Antonio Edwards
Publisher : eBookIt.com
ISBN 13 : 1456617192
Total Pages : 79 pages
Book Rating : 4.4/5 (566 download)

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Book Synopsis The Life of Real Estate Investing by : Antonio Edwards

Download or read book The Life of Real Estate Investing written by Antonio Edwards and published by eBookIt.com. This book was released on 2013-06 with total page 79 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "The Life Of Real Estate Investing," author, Antonio "Hitman" Edwards gives an accounting of how he got started as an investor after slaving away in a dead end job that barely put food on the table. He gives a clear picture of what any aspiring investor needs to know in order to get started in the business. He also provides specific steps the reader can take to duplicate the kind of success he has achieved and continues to enjoy. Antonio even shares a wealth of useful resources essential for an investor to hit the ground running and start making headway almost instantaneously. "The Life Of Real Estate Investing" is not just an ebook any new, or even seasoned, investor needs to get a hold of, it's an entire crash course in real estate investing in itself designed to get you off your butt and start creating financial freedom for yourself and those you love. It's a must read.

Harris Rules

Author : Tim Harris
Publisher : BenBella Books
ISBN 13 : 1948836270
Total Pages : 210 pages
Book Rating : 4.9/5 (488 download)

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Book Synopsis Harris Rules by : Tim Harris

Download or read book Harris Rules written by Tim Harris and published by BenBella Books. This book was released on 2019-06-04 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where does business come from? That's the question every real estate agent asks but few have a truthful answer for. In an industry constantly selling the "easy button" and overrun with shiny widgets, agents are pulled in multiple directions at once, each promising that if they "just do this," their dreams of success and fortune will come true. After 20 years in the business, thousands of home sales, and hundreds of thousands of coaching calls, Tim and Julie Harris tell the hard truths about what it really takes to make it in real estate. The new, revised edition of Harris Rules outlines specific, actionable, and proven rules of engagement that any agent—rookie or veteran—can count on as they pursue their real-estate funded goals and dreams. Harris Rules lays the groundwork, beginning with how agents need to think about the business. Moving them forward with a step-by-step action plan, Tim and Julie show agents how to create longevity by scaling the business and then teach them how to monetize it. In this book, you'll learn: - How to control your mindset to get more things done, even when you don't "feel" like it - The ideal schedule of a top-producing agent and how to focus it on what matters, profit - Why you can't rely on only one method of generating leads - How to use the proven Seven-Step Listing Process to win the listing virtually every time - How to really achieve financial freedom With all-new case studies, resources, and Q&As for the highly motivated agent, Harris Rules covers tricky topics with much-needed frankness: making a profit, why having a team isn't the "golden calf," gaining multiple lead sources (that you don't have to pay for!), focusing on listings, and the fact that repetitious boredom does pay off. Tim and Julie will tell you the truth: Harris Rules is the savvy agent's all-inclusive, no-BS guide to succeed in real estate.

No B.S. Trust Based Marketing

Author : Dan S. Kennedy
Publisher : Entrepreneur Press
ISBN 13 : 1613081766
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No B.S. Trust Based Marketing by : Dan S. Kennedy

Download or read book No B.S. Trust Based Marketing written by Dan S. Kennedy and published by Entrepreneur Press. This book was released on 2012-07-12 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: “ My research shows we are heading into a major shake-out in business that will determine the leaders for decades to come. This will REQUIRE creative marketing and positionin, and there is no better source than Dan Kennedy on this topic. His book No B.S. Guide to Trust-Based marketing is rich with vital insights.” -Harry S. Dent, Jr., author, The Great Crash Ahead Trust Between Consumers and Businesses is Gone Here's How to Fix It Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today. They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals. You'll get the essential strategies required to build trust in an understandably untrusting world, and in turn, attract both business and profits. Covers 8 ways to demonstrate trustworthiness to prospective clients The #1 secret desire of today’s untrusting prospects—how to understand it, respond to it, and use it to transform marketing, prospecting, and presentations How to avoid dumb mistakes that scream “salesman” to prospects Why “Where can I find clients?” is the wrong question. The right question is: How can I construct a business persona and life so that clients seek me out, with trust in place in advance? How to keep products, services and prospects away from the avalanche of competitive and confusing information online The incorrect assumption that trust is built by imparting information and knowledge and a breakthrough technique to replace this mistake