The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071641637
Total Pages : 332 pages
Book Rating : 4.0/5 (716 download)

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Book Synopsis The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company by : Joseph A. Michelli

Download or read book The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company written by Joseph A. Michelli and published by McGraw Hill Professional. This book was released on 2008-07-01 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the secrets of world-class leadership! When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other, such as: Understanding the ever-evolving needs of customers Empowering employees by treating them with the utmost respect Anticipating customers' unexpressed needs and concerns Developing and conducting an unsurpassed training regimen Sharing engaging stories from the company's employees--from the corporate office and hotels around the globe--Michelli describes the innovative methods the company uses to create peerless guest experiences and explains how it constantly hones and improves them. The New Gold Standard weaves practical how-to advice, proven leadership tools, and the wisdom of experts to help you create and embed superior customer-service principles, processes, and practices in your own organization.

The New Gold Standard

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Author :
Publisher : Tata McGraw-Hill Education
ISBN 13 : 9780070221741
Total Pages : 0 pages
Book Rating : 4.2/5 (217 download)

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Book Synopsis The New Gold Standard by : Michelli

Download or read book The New Gold Standard written by Michelli and published by Tata McGraw-Hill Education. This book was released on 2008-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other.

Prescription for Excellence: Leadership Lessons for Creating a World Class Customer Experience from UCLA Health System

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071773908
Total Pages : 347 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Prescription for Excellence: Leadership Lessons for Creating a World Class Customer Experience from UCLA Health System by : Joseph A. Michelli

Download or read book Prescription for Excellence: Leadership Lessons for Creating a World Class Customer Experience from UCLA Health System written by Joseph A. Michelli and published by McGraw Hill Professional. This book was released on 2011-05-20 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE #1 NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER! “Like any business, a hospital must be true to its core values in order to succeed. ‘Trickle-down values’ start at the top with the best leadership, so that all the stakeholders understand and carry out the institution’s mission. That is the gift that David F einberg has brought to U CLA. I am in awe of his management skills.” —Lynda Resnick, owner of Pom Wonderful, Fiji Water, Teleflora, and Wonderful Pistachios “With clear purpose, unwavering principles, and steadfast leadership, the people at UCLA have established a new bar, a compelling promise, for what healthcare can and should be.” —David M. Lawrence, M.D., former CEO, Kaiser Permanente “An absorbing and educational account of a large institution’s astonishing transformation. The strong, courageous, and focused leadership of David Feinberg and his outstanding team is evident on every page. A tremendous lesson for all large enterprises.” —William E. Simon, Jr., cochairman, William E. Simon & Sons “Most leadership authors describe how to apply common-sense principles. Michelli is a notable exception. He artfully describes the compelling, uncommon leadership practices that transformed UCLA Health System. The resulting lessons are plentiful and powerful for today’s business leader.” —Lee J. Colan, Ph.D., author of Sticking to It: The Art of Adherence About the Book: Joseph Michelli, author of The Starbucks Experience and The New Gold Standard, is among the world’s top authorities on the principles of creating an organizational culture dedicated to service excellence. In these bestselling books, he examines how leading service companies dominate their respective industries with innovative customerexperience strategies. Now, Michelli turns his attention to one of the most complex, controversial, and critical industries—healthcare. In Prescription for Excellence, Michelli provides an inside look at an organization that has become the envy of its industry—and explains how you can dominate your own industry by using the same approach. UCLA Health System is revered worldwide for its top-tier patient/customer care. Great physicians, nurses, researchers, and staff are only part of the equation; UCLA’s overall success is a result of organization-wide collaboration that is driven by leaders with a shared vision of unyielding excellence. Michelli breaks down UCLA’s approach into five simple principles: Commit to Care Leave No Room for Error Make the Best Better Create the Future Service Serves Us From administrative offices to operating rooms to research centers, continued adherence to these five principles has guided UCLA to financial strength, social significance, and sustainability. The best part is that these principles translate to any industry, so you, too, can achieve similar goals. Michelli gives you the tools to adapt UCLA’s ideas, systems, and leadership principles into your own best practices. Whether it is a healthcare organization, a financial institution, or a neighborhood hair salon, good business begins and ends with customer connection. When all workers in an organization focus on providing quality care for those they serve, success inevitably follows. Business is always personal; UCLA’s leadership ensures that this simple truth drives every UCLA employee, every day. Apply the lessons Michelli spells out in Prescription for Excellence to create a system that ensures that your people take business personally, day in and day out.

The Gold Standard

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Author :
Publisher : HarperCollins Leadership
ISBN 13 : 1400224047
Total Pages : 241 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis The Gold Standard by : Colin Cowie

Download or read book The Gold Standard written by Colin Cowie and published by HarperCollins Leadership. This book was released on 2021-09-07 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients. If you’re searching for ways to ensure your customers walk away from your company with a smile on their face and a plan to return, you found it. And any business organization can adapt the tools and techniques in this book. Colin Cowie, one of the world’s most sought-after event planners, shares the hard-won and hard-nosed advice he has learned through entertaining and engaging stories and examples. He gives readers the indisputable blueprint for creating a customer-service culture that anyone can tailor to their own needs, whether you’re a shopkeeper, corporate marketing director, or budding event planner. Upon coming to the United States from South Africa with $400 in his pocket, Colin built his highly successful catering and event-planning business from the ground up to become event planner to the most respected tastemakers and personalities in the world—including Oprah Winfrey, Jennifer Lopez, Ryan Seacrest, and Kim Kardashian, to name a few. In this book, you will: Learn how to formulate your own vision, mission statements, and guiding principles, and effectively communicate them to your team. Learn how you can align your vision with your essential mission statement. Discover the core values, including service and accountability, that fuel Colin’s customer-care ethos, and how you can apply those values to your own business. Have a renewed understanding of how vitally important it is that you take good care of the people who work for you so they, in turn, can care for your customers. Become armed to inspire and empower your team. Be guided to create your own “bible” of scripts, protocols, and procedures that will streamline customer-care situations while making every customer feel like their individual desires are being taken care of. Learn how to use every complaint as an opportunity, as well as why you should be more afraid of a client who doesn’t complain when something goes wrong versus one who does.

Excellence Wins

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Publisher : Zondervan
ISBN 13 : 031035210X
Total Pages : 225 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis Excellence Wins by : Horst Schulze

Download or read book Excellence Wins written by Horst Schulze and published by Zondervan. This book was released on 2019-03-05 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Horst Schulze knows what it takes to win. In Excellence Wins, the cofounder and former president of the Ritz-Carlton Hotel Company lays out a blueprint for becoming the very best in a world of compromise. In his characteristic no-nonsense approach, Schulze shares the visionary and disruptive principles that have led to immense global success over the course of his still-prolific fifty-year career in the hospitality industry. For over twenty years, Schulze fearlessly led the company to unprecedented multibillion dollar growth, setting the business vision and people-focused standards that made the Ritz-Carlton brand world renowned. In Excellence Wins, Schulze shares his approach to everything from providing the best customer service to creating a culture of excellence within your organization. With his tried-and-true methods and inspiring, hard-earned wisdom, Schulze teaches you everything you need to know about: Why leading well is an acquired skill Serving your customers Engaging your employees Creating a culture of customer service Why vision statements make a difference What it really means to practice servant leadership Schulze's principles are designed to be versatile and practical no matter where you are in your career. He'll remind you that you don't need a powerful title or dozens of direct reports to benefit from the advice he shares in Excellence Wins--you have everything you need to apply it to your life and career right now. Let Schulze's incredible story help you unleash the disruptive power of your true potential, beat the competition, own your career trajectory, and experience the game-changing power of what happens when Excellence Wins.

Managing Hospitality Organizations

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Author :
Publisher : SAGE Publications
ISBN 13 : 1544356846
Total Pages : 685 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Managing Hospitality Organizations by : Robert C. Ford

Download or read book Managing Hospitality Organizations written by Robert C. Ford and published by SAGE Publications. This book was released on 2019-01-02 with total page 685 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A perfect book for any Hospitality program, excellent instructor support, and a good resource for students." –Denise A. Braley, Mitchell College Today’s economy is dominated by the rapidly growing service sector. Even businesses primarily selling goods are reinventing their image and positioning themselves as service providers. Managing Hospitality Organizations: Achieving Excellence in the Guest Experience takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael C. Sturman emphasize the critical importance of focusing on the guest and creating that unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today’s ultracompetitive environment. The Second Edition includes new coverage of technology, sustainability, sexual harassment, diversity and inclusion, and ethical leadership. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning.

Global Brand Management

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Publisher : Kogan Page Publishers
ISBN 13 : 074948361X
Total Pages : 329 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Global Brand Management by : Laurence Minsky

Download or read book Global Brand Management written by Laurence Minsky and published by Kogan Page Publishers. This book was released on 2019-11-03 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand. Global Brand Management explores the increasingly universal scope of brand management. In an era when many brand managers will find themselves working for large multinationals operating across varied territories, categories and consumer groups, developing an understanding of both the opportunities and risks of multinational brands is truly essential. Meticulously researched, Global Brand Management shows readers how to manage an existing global brand, while simultaneously equipping them with the skills to build one from scratch. The text uses fascinating case studies including Oreo, Harley Davidson and Xiaomi to demonstrate the challenges of maintaining a stable brand identity when operating across territories with different languages, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the perfect springboard for students to appreciate, enjoy and embrace the nuances and complexities of brand management on an international scale.

Transforming Organizations

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Author :
Publisher : CRC Press
ISBN 13 : 1351998528
Total Pages : 228 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Transforming Organizations by : Kathryn A. LeRoy

Download or read book Transforming Organizations written by Kathryn A. LeRoy and published by CRC Press. This book was released on 2017-10-05 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers leaders an approach to systemically affect change and create cultures of excellence where staff work together to change the way they view their work. Based on well-known quality concepts, readers will discover the essential concepts and actions that have the power to transform every system.

Come, Stay, Learn, Play

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Publisher : Rowman & Littlefield
ISBN 13 : 1538146649
Total Pages : 137 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis Come, Stay, Learn, Play by : Andrea Gallagher Nalls

Download or read book Come, Stay, Learn, Play written by Andrea Gallagher Nalls and published by Rowman & Littlefield. This book was released on 2021-09-18 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Come, Stay, Learn, Play: A Guide to Making the Museum Experience is a practical guide for those on the front-line of museums, as well as leadership, on creating memorable moments through extraordinary interactions. Through interviews with experience staff and research on successful for-profit models, Andrea Gallagher Nalls presents a workable manual on how to find, train, and keep effective curators of experience that will shape earned income success at your museum and form a culture of service to both the visitors, and one another. Cultural organizations are entering what might be their most challenging era yet. In this post-pandemic, new-normal time, museums are forced to rethink archetypal visitor services and guest experience roles and this book offers ways to emerge stronger than ever before. This offering from the American Alliance of Museums is a comprehensive resource for your museum’s frontline. Topics include: Hiring and Training Enhancing Visitor to Museum Staff Communication Improving Institution-wide Interdepartmental Communication Growing a Culture of Service Frontline DEAI Initiative Activation Customer Service Best Practices Guest Point-of-View Museum Visitor to Member Conversion Digital Experience Delivery Content Connection and Visitor Engagement The Post-COVID Experience Features include: Ways a museum visit can be enhanced through the research and application of various for-profit models of guest experience Highlights, experiences and case studies from current museum practitioners New and updated experience resources for museum staff The Making the Museum Experience Questionnaire Museum experience professionals have the incredible opportunity to serve visitors and present a place where they feel welcome, safe and inspired. Our institutions are more than just a place of learning, and greater than a repository of things. They are also community gathering places, and a place to belong.This book offers real-life stories and tested step-by-step strategies to spark ideas on how to secure visitor affection at one’s own museum.

Customer Experience Innovation

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Publisher : Emerald Group Publishing
ISBN 13 : 1787547876
Total Pages : 232 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Customer Experience Innovation by : Robert Dew

Download or read book Customer Experience Innovation written by Robert Dew and published by Emerald Group Publishing. This book was released on 2018-08-13 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book outlines innovative processes used to research, conceive and develop innovations in the Customer eXperience (CX) space for both large and small companies.

Creating Experience Value in Tourism, 2nd Edition

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Author :
Publisher : CABI
ISBN 13 : 1786395037
Total Pages : 271 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Creating Experience Value in Tourism, 2nd Edition by : Nina K Prebensen

Download or read book Creating Experience Value in Tourism, 2nd Edition written by Nina K Prebensen and published by CABI. This book was released on 2018-06-18 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives and interpretations of how tourists, as customers, create value alone and with others. Now updated throughout, Creating Experience Value in Tourism, 2nd Editionprovides a clarification of these approaches as well as a practical translation as to how they can work within industry. Concluding with a summary of the areas for future research, this is a key resource for researchers, particularly those interested in experience value and co-creation, as well as a useful read for students of tourism and related industries.

Yes! on Demand

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1440848548
Total Pages : 144 pages
Book Rating : 4.4/5 (48 download)

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Book Synopsis Yes! on Demand by : Kathy L. Middleton

Download or read book Yes! on Demand written by Kathy L. Middleton and published by Bloomsbury Publishing USA. This book was released on 2016-11-21 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Borrowing winning techniques from the business world, this book examines ways you can make library service more personalized, focused, and solutions-oriented for your patrons. When it comes to delivering the quality, personalized service your patrons expect, the staff is the most important resource in the library. It only follows then, that by empowering staff, breaking and fixing rules, cultivating creativity, and focusing on results, your library can meet and exceed patron expectations. To help you accomplish that and more, this book presents the "yes" model for customer service and explains how to use the model to build morale and grow a loyal, engaged, and highly satisfied community. The book shows how techniques borrowed from successful retail models can be applied to every part of library service—from reference, circulation, and technology services to children's and adult services. Beginning chapters describe the role of staff in transforming a culture of "no" into one of "yes." Next are explanations of tools administrators can use to support changes that will lead to a more contented customer base. Finally, the book addresses how to eliminate "no" through personalized service and by defining and tearing down obstacles that often block use of library products and services. This approach not only will make for happier patrons but will build staff morale, foster support, and ensure that your library remains relevant for years to come.

Mindchamps Way, The: How To Turn An Idea Into A Global Movement

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Author :
Publisher : World Scientific
ISBN 13 : 9811205353
Total Pages : 174 pages
Book Rating : 4.8/5 (112 download)

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Book Synopsis Mindchamps Way, The: How To Turn An Idea Into A Global Movement by : Joseph A Michelli

Download or read book Mindchamps Way, The: How To Turn An Idea Into A Global Movement written by Joseph A Michelli and published by World Scientific. This book was released on 2019-06-27 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do a passion to create an education revolution and the business acumen to fuel rapid and spectacular global expansion co-exist within one organisation?Find out in The MindChamps Way ...In his latest insightful study of strategy and leadership, Joseph Michelli (#1 New York Times & Wall Street Journal Bestselling Author), shares the unique philosophy and the values-driven strategies of a dynamic organization, whose growing presence on the world stage has the potential to fundamentally shape the future of 'individuals, families, communities, countries, and education systems' across the globe.The MindChamps Way demonstrates how combining a strong, 'big-picture' philosophy with a carefully planned and executed business strategy can inspire staff, clients and an unlikely range of interested stakeholders.Read how:

Looking Beyond the Runway

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Author :
Publisher : Routledge
ISBN 13 : 1351921347
Total Pages : 252 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Looking Beyond the Runway by : Nawal K. Taneja

Download or read book Looking Beyond the Runway written by Nawal K. Taneja and published by Routledge. This book was released on 2016-12-05 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global airline industry, facing significant changes and discontinuity is prompted and forced to deal with a "new normal." Who would have imagined a few years ago that: - a significant percentage of consumers in the US now prefer to fly low-cost airlines instead of full-service airlines because they perceive the product to be better, - airlines would generate up to a third of their total income from non-ticket revenue, - many low-cost airlines would add complexity to their original simple business models through the development of code-share agreements, the use of global distribution systems, and travel agents to distribute their seats, - Jetstar, a low-cost subsidiary of Qantas, would grow faster and be more profitable than its parent, - a survey carried out by Ryanair would show that 42 percent of passengers would be willing to stand on short (one hour) flights if they could pay 50 percent less than seated passengers, - passengers could pay as little as US$2,000 for a transatlantic Business Class ticket on top-brand airlines, - Lufthansa would have ownership in airlines based in Austria, Belgium, Italy, Switzerland, Turkey, the UK, and the US, and that it would continue to pursue equity ownership in airlines based in Poland and Scandinavia, or - the Japanese and Canadian governments would struggle to find different ways to bail out their heretofore flag carriers? To deal with this upcoming "new normal", airlines have to go beyond their short-term circumstantial strategies - they need strategic renewal of their ageing business model. In this candidly-written book, Nawal Taneja explains what will separate the winners from the losers. He maintains the leaders will be the airlines that: (1) exploit this crisis-driven change to their best advantage, (2) learn to work around the airline-inherent constraints that prevent them from running their businesses just like other businesses, (3) learn from successes and failures of other global enterprises, (4) sharpen their business intelligence, analytics, and strategic agility, and (5) proactively explore the "pockets of growth" in this emerging-markets century. To help airline executives become informed of new competitive games, the author analyzes numerous business sectors such as auto, hospitality, retail, technology, and entertainment. For example, relevant lessons can be learned from the strategic mistakes made by the US automakers. Likewise, emergent and compelling insights can be gained in superior customer experience from Ritz Carlton and Zappos, and in value-creating innovation from Cirque du Soleil and Zipcar. The book also features a multitiude of forewords from airlines and related businesses to provide readers with multiple perspectives on the changing landscape in the global airline industry. Nawal Taneja is a career analyst of the global airline industry with wide-ranging experience in the aviation industry, academia, and public policy. Encouraged by industry executives, he has written five other books for practitioners in the global airline industry, including FASTEN YOUR SEATBELT: The Passenger is Flying the Plane and Flying Ahead of the Airplane.

Educational Strategies for the Next Generation Leaders in Hotel Management

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Author :
Publisher : IGI Global
ISBN 13 : 1466685662
Total Pages : 399 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Educational Strategies for the Next Generation Leaders in Hotel Management by : Feng, Jiuguang

Download or read book Educational Strategies for the Next Generation Leaders in Hotel Management written by Feng, Jiuguang and published by IGI Global. This book was released on 2015-04-30 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the hospitality industry continues to grow, managers and educators are faced with the task of preparing future hospitality professionals for a rewarding but challenging career. Due to the impact of an ever-changing economy on the industry as a whole, the education of hotel managers and professionals has become an increasingly important area of study. Educational Strategies for the Next Generation Leaders in Hotel Management combines practical experience with the effective pedagogical approaches being implemented in higher learning institutions and hospitality programs internationally. Highlighting key issues surrounding the current and future scope of hotel management and the skills and knowledge necessary for career success in the hospitality industry, this publication is an essential reference source for hospitality managers, educators, and students interested in the future of the industry and the best practices for hospitality education. This publication features timely, research-based chapters and analysis relevant to topics in the hospitality industry including, but not limited to, craft-based learning, e-learning, higher education, hospitality management, human resources, opening delays, professional development, six sigma, women in global leadership, and work integrated learning.

Humanistic Perspectives in Hospitality and Tourism, Volume 1

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Author :
Publisher : Springer Nature
ISBN 13 : 3030956717
Total Pages : 334 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Humanistic Perspectives in Hospitality and Tourism, Volume 1 by : Kemi Ogunyemi

Download or read book Humanistic Perspectives in Hospitality and Tourism, Volume 1 written by Kemi Ogunyemi and published by Springer Nature. This book was released on 2022-05-28 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, the first of two volumes, uses a framework of philosophical anthropology, and the concepts of humanistic leadership and humanistic management, to explore the value of work in the hospitality and tourism industry. It presents robust theoretical and practical implications for professionalism and excellence at work. This volume addresses the hospitality professional, beginning with an exploration of the foundational literature, before moving on to discuss topics like the concept of human dignity at work, how one can find meaning within the hospitality industry, spirituality at work, philosophy in the world of work, and personal development. These volumes will be of use to academics and practitioners in the fields of hospitality and tourism management, humanistic and transformational leadership, corporate social responsibility, human resource management, customer service, and workplace spirituality.

ACSM's Resources for the Personal Trainer

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Author :
Publisher : Lippincott Williams & Wilkins
ISBN 13 : 1975153227
Total Pages : 1089 pages
Book Rating : 4.9/5 (751 download)

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Book Synopsis ACSM's Resources for the Personal Trainer by : Trent Hargens

Download or read book ACSM's Resources for the Personal Trainer written by Trent Hargens and published by Lippincott Williams & Wilkins. This book was released on 2021-06-25 with total page 1089 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential resource to prepare for the ACSM Certified Personal Trainer examination, ACSM’s Resources for the Personal Trainer, 6th Edition, provides critical insights for Certified Personal Trainer candidates looking to boost their exam confidence, as well as practicing Personal Trainers who want to take their practice to the next level. This updated edition is fully aligned with the eleventh edition of ACSM’s Guidelines for Exercise Testing and Prescription and equips readers with the latest practices in client screening, exercise program development, and working with special populations. Published by the American College of Sports Medicine, this top-selling text guides readers from an introduction to the profession and the science behind the field through the building blocks of a successful exercise program and ultimately the establishment of a successful personal training practice. Engaging case studies and study features help ensure the retention for success on the ACSM-CPT exam and provide prospective and practicing Personal Trainers with both the tools and scientific evidence to build safe and effective exercise programs for a variety of clients.