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The New Cool
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Download or read book The New Cool written by Neal Bascomb and published by Crown. This book was released on 2011 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: A report on genius inventor Dean Kaman's FIRST program follows a team of brilliant, misfit high school students through the program's 2009 robotics competition, during which the teens under the guidance of a dedicated teacher confronted other hopefuls in stadiums throughout the country.
Book Synopsis Good Is the New Cool by : Afdhel Aziz
Download or read book Good Is the New Cool written by Afdhel Aziz and published by Simon and Schuster. This book was released on 2016-10-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: “We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New Cool Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.
Book Synopsis Smart Is the New Cool by : P. J. V. Zquez
Download or read book Smart Is the New Cool written by P. J. V. Zquez and published by AuthorHouse. This book was released on 2012-04 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the creation of every kid's favorite football play: "The Statue of Liberty". A wonderful, underdog story, that shows every kid that being yourself can lead to greatness.
Book Synopsis Muslim Cool by : Su'ad Abdul Khabeer
Download or read book Muslim Cool written by Su'ad Abdul Khabeer and published by NYU Press. This book was released on 2016-12-06 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interviews with young Muslims in Chicago explore the complexity of identities formed at the crossroads of Islam and hip hop This groundbreaking study of race, religion and popular culture in the 21st century United States focuses on a new concept, “Muslim Cool.” Muslim Cool is a way of being an American Muslim—displayed in ideas, dress, social activism in the ’hood, and in complex relationships to state power. Constructed through hip hop and the performance of Blackness, Muslim Cool is a way of engaging with the Black American experience by both Black and non-Black young Muslims that challenges racist norms in the U.S. as well as dominant ethnic and religious structures within American Muslim communities. Drawing on over two years of ethnographic research, Su'ad Abdul Khabeer illuminates the ways in which young and multiethnic US Muslims draw on Blackness to construct their identities as Muslims. This is a form of critical Muslim self-making that builds on interconnections and intersections, rather than divisions between “Black” and “Muslim.” Thus, by countering the notion that Blackness and the Muslim experience are fundamentally different, Muslim Cool poses a critical challenge to dominant ideas that Muslims are “foreign” to the United States and puts Blackness at the center of the study of American Islam. Yet Muslim Cool also demonstrates that connections to Blackness made through hip hop are critical and contested—critical because they push back against the pervasive phenomenon of anti-Blackness and contested because questions of race, class, gender, and nationality continue to complicate self-making in the United States.
Download or read book Losing Our Cool written by Stan Cox and published by The New Press. This book was released on 2010-05-25 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Losing our Cool shows how indoor climate control is colliding with an out-of-control outdoor climate. In America, energy consumed by home air-conditioning, and the resulting greenhouse emissions, have doubled in just over a decade, and energy to cool retail stores has risen by two-thirds. Now the entire affluent world is adopting the technology. As the biggest economic crisis in eighty years rolls across the globe, financial concerns threaten to shove ecological crises into the background. Reporting from some of the world’s hot zones—from Phoenix, Arizona, and Naples, Florida, to southern India—Cox documents the surprising ways in which air-conditioning changes human experience: giving a boost to the global warming that it is designed to help us endure, providing a potent commercial stimulant, making possible an impossible commuter economy, and altering migration patterns (air-conditioning has helped alter the political hue of the United States by enabling a population boom in the red-state Sun Belt). While the book proves that the planet’s atmosphere cannot sustain even our current use of air-conditioning, it also makes a much more positive argument that loosening our attachment to refrigerated air could bring benefits to humans and the planet that go well beyond averting a climate crisis. Though it saves lives in heat waves, air-conditioning may also be altering our bodies’ sensitivity to heat; our rates of infection, allergy, asthma, and obesity; and even our sex drive. Air-conditioning has eroded social bonds and thwarted childhood adventure; it has transformed the ways we eat, sleep, travel, work, buy, relax, vote, and make both love and war. The final chapter surveys the many alternatives to conventional central air-conditioning. By reintroducing some traditional cooling methods, putting newly emerging technologies into practice, and getting beyond industrial definitions of comfort, we can make ourselves comfortable and keep the planet comfortable, too.
Download or read book Cool written by Greg Foley and published by Rizzoli Publications. This book was released on 2017-05-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cool is a compendium of global youth subcultures and street styles—from Flappers to Swing Kids, to Goths to today’s Normcore—that have shaped the fashion zeitgeist. It’s no secret that the youth of the world buck conventional mainstream culture every chance they get, blazing countercultural trails in the process. Driven by their thirst for art and music, and their environment, young people combine their inspirations with the innate desire to rebel, resulting in a defiant subculture; and mainstream society runs to catch up, to co-opt it, and drag it to the mainstream. Lindy Hoppers of the 1930s, greasers of the 1950s, Rude Boys of the 1960s, glam rockers of the 1970s, club kids of the 1980s: there are countless subculture styles that were born from resisting authority. COOL: Style, Sound, and Subversion is equal parts historical chronicle and handbook of the myriad subcultures—most unknown to mainstream culture—that have influenced style. Authors Greg Foley and Andrew Luecke have compiled a comprehensive list of subcultures that have evolved over more than one hundred years, taking a look at the fashion, the art, the films, the books, the music, and historical context of these style movements, many of which came to influence conventional culture and eventually became a norm. Lavish with original illustrations, COOL references a wealth of ephemera—including a timeline, zeitgeist films, ’zines, secret music scenes, art collectives, and over one hundred music playlists tied to specific subcultures through the years—to give the reader a thoroughly vibrant picture of each movement and their sub-movements. COOL: Style, Sound, and Subversion is sure to appeal to fashionistas, culture mavens, and pop culture fans alike.
Book Synopsis The Cool-Kawaii by : Thorsten Botz-Bornstein
Download or read book The Cool-Kawaii written by Thorsten Botz-Bornstein and published by Lexington Books. This book was released on 2012-07-10 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the turn of the millennium, international youth culture is dominated by mainly two types of aesthetics: the African American cool, which, propelled by Hip-Hop music, has become the world's favorite youth culture; and the Japanese aesthetics of kawaii or cute, that is distributed internationally by Japan's powerful anime industry. The USA and Japan are cultural superpowers and global trendsetters because they make use of two particular concepts that hide complex structures under their simple surfaces and are difficult to define, but continue to fascinate the world: cool and kawaii. The Cool-Kawaii: Afro-Japanese Aesthetics and New World Modernity, by Thorsten Botz-Bornstein, analyzes these attitudes and explains the intrinsic powers that are leading to a fusion of both aesthetics. Cool and kawaii are expressions set against the oppressive homogenizations that occur within official modern cultures, but they are also catalysts of modernity. Cool and kawaii do not refer us back to a pre-modern ethnic past. Just like the cool African American man has almost no relationship with traditional African ideas about masculinity, the kawaii shTjo is not the personification of the traditional Japanese ideal of the feminine, but signifies an ideological institution of women based on Japanese modernity in the Meiji period, that is, a feminine image based on westernization. At the same time, cool and kawaii do not transport us into a futuristic, impersonal world of hypermodernity based on assumptions of constant modernization. Cool and kawaii stand for another type of modernity, which is not technocratic, but rather 'Dandyist' and closely related to the search for human dignity and liberation.
Book Synopsis The New Bohemians by : Justina Blakeney
Download or read book The New Bohemians written by Justina Blakeney and published by Abrams. This book was released on 2015-04-14 with total page 579 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times bestseller. “With pages of tips and twelve DIY projects, the book makes the free-spirited style easy to achieve.” —Architectural Digest In The New Bohemians, LA-based designer Justina Blakeney defines the New Bohemians as creative individuals who are boutique owners and bloggers, entrepreneurs and ex-pats, artists and urban farmers. They embrace free-spirited, no-rules lifestyles and apply that attitude to all areas of their existence, including their homes. With little distinction between work and play, the new boho home often includes an office, art gallery, showroom, photography studio, restaurant, or even a pop-up shop. The New Bohemians explores 20 homes located primarily on the East and West coasts. Exclusive interviews with the owners, 12 DIY projects created by Blakeney and inspired by objects found in the homes, and a “Plant-O-Pedia” offer insight into achieving this aesthetic. In addition, each home is accompanied by an Adopt-an-Idea section that offers general decor, styling, and shopping tips for easy duplication in your own home. “The New Bohemians is sure to inspire readers to create, to reuse, to grow, to let loose, and to invite some cool and collected energy into their own homes.” —California Home+Design “A colorful and endlessly inspiring cover-to-cover read . . . From the dreamy homes of twenty stylesetters across the country to easy DIY projects, The New Bohemians is our new favorite coffee table book for home inspiration.” —One Kings Lane “Fans of Justina’s style will be glad to see [the book] reads like a how-to for finding one’s own inner bohemian . . . the book is as functional as it is gorgeous.” —Apartment Therapy
Download or read book Women Rowing North written by Mary Pipher and published by Bloomsbury Publishing. This book was released on 2019-01-15 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the New York Times bestselling author of Reviving Ophelia, a guide to wisdom, authenticity, and bliss for women as they age. Women growing older contend with ageism, misogyny, and loss. Yet as Mary Pipher shows, most older women are deeply happy and filled with gratitude for the gifts of life. Their struggles help them grow into the authentic, empathetic, and wise people they have always wanted to be. In Women Rowing North, Pipher offers a timely examination of the cultural and developmental issues women face as they age. Drawing on her own experience as daughter, sister, mother, grandmother, caregiver, clinical psychologist, and cultural anthropologist, she explores ways women can cultivate resilient responses to the challenges they face. "If we can keep our wits about us, think clearly, and manage our emotions skillfully," Pipher writes, "we will experience a joyous time of our lives. If we have planned carefully and packed properly, if we have good maps and guides, the journey can be transcendent."
Book Synopsis Cool Gray City of Love by : Gary Kamiya
Download or read book Cool Gray City of Love written by Gary Kamiya and published by Bloomsbury Publishing USA. This book was released on 2014-10-14 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: A kaleidoscopic tribute to San Francisco by a life-long Bay Area resident and co-founder of Salon explores specific city sites including the Golden Gate Bridge and the Land's End sea cliffs while tying his visits to key historical events. By the author of Shadow Knights. 30,000 first printing.
Download or read book Cool Town written by Grace Elizabeth Hale and published by UNC Press Books. This book was released on 2020-02-13 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the summer of 1978, the B-52's conquered the New York underground. A year later, the band's self-titled debut album burst onto the Billboard charts, capturing the imagination of fans and music critics worldwide. The fact that the group had formed in the sleepy southern college town of Athens, Georgia, only increased the fascination. Soon, more Athens bands followed the B-52's into the vanguard of the new American music that would come to be known as "alternative," including R.E.M., who catapulted over the course of the 1980s to the top of the musical mainstream. As acts like the B-52's, R.E.M., and Pylon drew the eyes of New York tastemakers southward, they discovered in Athens an unexpected mecca of music, experimental art, DIY spirit, and progressive politics--a creative underground as vibrant as any to be found in the country's major cities. In Athens in the eighties, if you were young and willing to live without much money, anything seemed possible. Cool Town reveals the passion, vitality, and enduring significance of a bohemian scene that became a model for others to follow. Grace Elizabeth Hale experienced the Athens scene as a student, small-business owner, and band member. Blending personal recollection with a historian's eye, she reconstructs the networks of bands, artists, and friends that drew on the things at hand to make a new art of the possible, transforming American culture along the way. In a story full of music and brimming with hope, Hale shows how an unlikely cast of characters in an unlikely place made a surprising and beautiful new world.
Book Synopsis The New Carbon Architecture by : Bruce King
Download or read book The New Carbon Architecture written by Bruce King and published by New Society Publishers. This book was released on 2017-12-05 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Soak up carbon into beautiful, healthy buildings that heal the climate "Green buildings" that slash energy use and carbon emissions are all the rage, but they aren't enough. The hidden culprit is embodied carbon — the carbon emitted when materials are mined, manufactured, and transported — comprising some 10% of global emissions. With the built environment doubling by 2030, buildings are a carbon juggernaut threatening to overwhelm the climate. It doesn't have to be this way. Like never before in history, buildings can become part of the climate solution. With biomimicry and innovation, we can pull huge amounts of carbon out of the atmosphere and lock it up as walls, roofs, foundations, and insulation. We can literally make buildings out of the sky with a massive positive impact. The New Carbon Architecture is a paradigm-shifting tour of the innovations in architecture and construction that are making this happen. Office towers built from advanced wood products; affordable, low-carbon concrete alternatives; plastic cleaned from the oceans and turned into building blocks. We can even grow insulation from mycelium. A tour de force by the leaders in the field, The New Carbon Architecture will fire the imagination of architects, engineers, builders, policy makers, and everyone else captivated by the possibility of architecture to heal the climate and produce safer, healthier, and more beautiful buildings.
Download or read book Cool Technology written by Jenny Jacoby and published by Rizzoli Publications. This book was released on 2022-02-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The latest title in the Cool… series introduces the creative and inventive world of technology with fun facts, timelines, experiments to try at home, and more! Technology is all about inventing new devices and tools—things that we use every single day! From Stone Age tech, such as hand axes and sewing needles, to microcomputers and nanotechnology, get stuck into the intriguing, exciting, and ingenious world of Cool Technology. From biographies of figures such as Bill Gates, Annie Easley, and Josephine Cochrane, to landmark technological advances such as the Iron Age, the Industrial Revolution, and personal computers, this book is sure to be the perfect gift for any budding inventor and tech-head. The book covers digital tech, electronics, robotics, biotechnology, nanotechnology, medical technology, virtual reality, and inclusive tech. Other titles in the series include: Cool Architecture; Cool Nature; Cool Coding; Cool Philosophy, Cool Art, Cool Mythology, Cool Engineering; Cool Astronomy; Cool Physics; Cool Science; Cool Math
Book Synopsis The Birth of Korean Cool by : Euny Hong
Download or read book The Birth of Korean Cool written by Euny Hong and published by Simon and Schuster. This book was released on 2014-08-14 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did a really unhip country suddenly become cool? How could a nation that once banned miniskirts, long hair on men and rock 'n' roll come to mass produce pop music and a K-pop star that would break the world record for the most YouTube hits? Who would have predicted that a South Korean company that used to sell fish and fruit (Samsung) would one day give Apple a run for its money? And just how does South Korea plan to use pop culture to beat America at its own game. Welcome to South Korea: The Brand. In The Birth of Korean Cooljournalist Euny Hong uncovers the roots of the 'Korean Wave': a fanaticism for South Korean pop culture that has enabled them to make the rest of the world a captive market for their products by first becoming the world's number one pop culture manufacturer. South Korea's economic development has been nothing short of staggering - leapfrogging from third-world to first-world in just a few years and continuing to grow at a rapid and unprecedented rate - and for the first time The Birth of Korean Coolwill give readers exclusive insight into the inner workings of this extraordinary country; it's past, present and future.
Download or read book 123 New York written by Puck and published by duopress. This book was released on 2008-04-01 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: Counting has never been this cool! Count from 1 to 10 with some of New York's most beloved symbols in this board book designed for curious children and their parents. From 1 is for the Statue of Liberty to 10 is for hot dogs, 123 New York is a unique and whimsical take on a counting book. Discover the Empire State Building, apples, subway cars, yellow taxis, and more, all depicted here using contemporary, minimalist illustrations, dazzling colors and bold, clear design. On the final page, 123 New York includes a complete location list, in English and Spanish, where parents can locate the symbols and landmarks and plan an entertaining trip New York day, whether you're a visitor or a local! While practicing essential number skills, kids will enjoy reading 123 New York over and over again.
Book Synopsis Jungalow: Decorate Wild by : Justina Blakeney
Download or read book Jungalow: Decorate Wild written by Justina Blakeney and published by Abrams. This book was released on 2021-04-06 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Justina Blakeney, the ultimate guide to designing wildly creative interiors that are free-spirited, layered, and deeply personal Justina Blakeney’s new book is her biggest, boldest, and most beautiful volume yet, filled with irresistible style, original patterns, and artwork—lushly photographed by Dabito. In each chapter, Justina shares her distinctive point of view on everything design fans want to know—how to make bold choices with color and pattern, how to take cues from nature, how to authentically glean inspiration from their heritage and travels, how to break rules, and all the other paths to truly begin to decorate wild. Along the way, Justina also shares personal narratives, practical advice, and nuanced insight into how she lives in her own space—how she reconnects with nature, how she plays and stays inspired, how she gives herself permission to feel free and wild, and how readers can do the same. Jungalow is the term coined by Justina for the brand that embodies her wild, but cozy and homey, style. Copycats abound, but there is no other book like this one—offering Justina’s authentic, encouraging voice and approachable, signature style.
