Network Effect

Download Network Effect PDF Online Free

Author :
Publisher : Tordotcom
ISBN 13 : 1250229847
Total Pages : 316 pages
Book Rating : 4.2/5 (52 download)

DOWNLOAD NOW!


Book Synopsis Network Effect by : Martha Wells

Download or read book Network Effect written by Martha Wells and published by Tordotcom. This book was released on 2020-05-05 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER of the 2021 Hugo, Nebula and Locus Awards! The first full-length novel in Martha Wells' New York Times and USA Today bestselling Murderbot Diaries series. An Amazon Best of the Year So Far Pick Named a Best of 2020 Pick for NPR | Book Riot | Polygon “I caught myself rereading my favorite parts... and I can’t recommend it enough.” —The New York Times You know that feeling when you’re at work, and you’ve had enough of people, and then the boss walks in with yet another job that needs to be done right this second or the world will end, but all you want to do is go home and binge your favorite shows? And you're a sentient murder machine programmed for destruction? Congratulations, you're Murderbot. Come for the pew-pew space battles, stay for the most relatable A.I. you’ll read this century. — I’m usually alone in my head, and that’s where 90 plus percent of my problems are. When Murderbot's human associates (not friends, never friends) are captured and another not-friend from its past requires urgent assistance, Murderbot must choose between inertia and drastic action. Drastic action it is, then. The Murderbot Diaries All Systems Red Artificial Condition Rogue Protocol Exit Strategy Network Effect Fugitive Telemetry System Collapse At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

The Cold Start Problem

Download The Cold Start Problem PDF Online Free

Author :
Publisher : HarperCollins
ISBN 13 : 0062969757
Total Pages : 368 pages
Book Rating : 4.0/5 (629 download)

DOWNLOAD NOW!


Book Synopsis The Cold Start Problem by : Andrew Chen

Download or read book The Cold Start Problem written by Andrew Chen and published by HarperCollins. This book was released on 2021-12-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users. Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth. Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

The Network Effect

Download The Network Effect PDF Online Free

Author :
Publisher :
ISBN 13 : 9780956709806
Total Pages : 235 pages
Book Rating : 4.7/5 (98 download)

DOWNLOAD NOW!


Book Synopsis The Network Effect by : A. Newton

Download or read book The Network Effect written by A. Newton and published by . This book was released on 2011-01 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're an entrepreneur, a consultant, a jobseeker, in sales or business development, or simply want to move your career in the right direction, this book walks you through everything you need to know about connecting with other people. We can say that with certainty because it's been written as an extension of the interactive workshops that we've run for business schools, companies and other organisations since 2001. What 'The Network Effect' offers is sound, proven and above all practical advice underpinned by an explanation of the relevant concepts. If you understand 'why' something works as well as 'how', you have a far better chance of making it work for you. And that, in the final analysis, is our aim - to turn each and every reader into a better networker.

Networks, Crowds, and Markets

Download Networks, Crowds, and Markets PDF Online Free

Author :
Publisher : Cambridge University Press
ISBN 13 : 1139490303
Total Pages : 745 pages
Book Rating : 4.1/5 (394 download)

DOWNLOAD NOW!


Book Synopsis Networks, Crowds, and Markets by : David Easley

Download or read book Networks, Crowds, and Markets written by David Easley and published by Cambridge University Press. This book was released on 2010-07-19 with total page 745 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are all film stars linked to Kevin Bacon? Why do the stock markets rise and fall sharply on the strength of a vague rumour? How does gossip spread so quickly? Are we all related through six degrees of separation? There is a growing awareness of the complex networks that pervade modern society. We see them in the rapid growth of the internet, the ease of global communication, the swift spread of news and information, and in the way epidemics and financial crises develop with startling speed and intensity. This introductory book on the new science of networks takes an interdisciplinary approach, using economics, sociology, computing, information science and applied mathematics to address fundamental questions about the links that connect us, and the ways that our decisions can have consequences for others.

Blitzscaling

Download Blitzscaling PDF Online Free

Author :
Publisher : Currency
ISBN 13 : 1524761419
Total Pages : 338 pages
Book Rating : 4.5/5 (247 download)

DOWNLOAD NOW!


Book Synopsis Blitzscaling by : Reid Hoffman

Download or read book Blitzscaling written by Reid Hoffman and published by Currency. This book was released on 2018-10-09 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foreword by Bill Gates LinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies. What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and disappear from the ones who grow to become global giants? The secret is blitzscaling: a set of techniques for scaling up at a dizzying pace that blows competitors out of the water. The objective of Blitzscaling is not to go from zero to one, but from one to one billion –as quickly as possible. When growing at a breakneck pace, getting to next level requires very different strategies from those that got you to where you are today. In a book inspired by their popular class at Stanford Business School, Hoffman and Yeh reveal how to navigate the necessary shifts and weather the unique challenges that arise at each stage of a company’s life cycle, such as: how to design business models for igniting and sustaining relentless growth; strategies for hiring and managing; how the role of the founder and company culture must evolve as the business matures, and more. Whether your business has ten employees or ten thousand, Blitzscaling is the essential playbook for winning in a world where speed is the only competitive advantage that matters.

Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You

Download Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You PDF Online Free

Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393249123
Total Pages : 256 pages
Book Rating : 4.3/5 (932 download)

DOWNLOAD NOW!


Book Synopsis Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You by : Geoffrey G. Parker

Download or read book Platform Revolution: How Networked Markets Are Transforming the Economyand How to Make Them Work for You written by Geoffrey G. Parker and published by W. W. Norton & Company. This book was released on 2016-03-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to the new economy that is transforming the way we live, work, and play. Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first “owner’s manual” for creating a successful platform business. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy. As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.

Platform Business Models

Download Platform Business Models PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 9811628386
Total Pages : 352 pages
Book Rating : 4.8/5 (116 download)

DOWNLOAD NOW!


Book Synopsis Platform Business Models by : R. Srinivasan

Download or read book Platform Business Models written by R. Srinivasan and published by Springer Nature. This book was released on 2021-06-13 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces platform firms as unique business models. Leveraging on the early literature on network economics and strategy frameworks, this book explores how platform business firms evolve in the modern business world. Taking a strategic perspective, this book engages the reader with core concepts, case studies, and frameworks for analyzing platform business firms. This book differentiates platform business firms from traditional pipeline firms; explores engagement with different actors, value creation, and operations of platforms; elucidates resources and capabilities of platform firms that provide them sustained competitive advantage; analyzes performance levers in operating platform business models, including complementarities with other business models; and discusses the sustainability of platform business models, in the face of regulatory and societal challenges, among others. The book is designed as a primer for entrepreneurs setting up and operating platform business firms, senior managers in large corporations repurposing their resources to initiate network dynamics in their businesses, early career managers, and professionals engaging with myriad platform firms for their professional and personal needs. This book intends to provide a decision-maker with a portfolio of decisions to make to create, operate, sustain, and generate value out of a platform business firm. It is also useful for policy professionals to appreciate the economics and policy implications of regulating and governing platforms in a post-digital world.

Getting Smart

Download Getting Smart PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118115872
Total Pages : 240 pages
Book Rating : 4.1/5 (181 download)

DOWNLOAD NOW!


Book Synopsis Getting Smart by : Tom Vander Ark

Download or read book Getting Smart written by Tom Vander Ark and published by John Wiley & Sons. This book was released on 2011-09-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive look at the promise and potential of online learning In our digital age, students have dramatically new learning needs and must be prepared for the idea economy of the future. In Getting Smart, well-known global education expert Tom Vander Ark examines the facets of educational innovation in the United States and abroad. Vander Ark makes a convincing case for a blend of online and onsite learning, shares inspiring stories of schools and programs that effectively offer "personal digital learning" opportunities, and discusses what we need to do to remake our schools into "smart schools." Examines the innovation-driven world, discusses how to combine online and onsite learning, and reviews "smart tools" for learning Investigates the lives of learning professionals, outlines the new employment bargain, examines online universities and "smart schools" Makes the case for smart capital, advocates for policies that create better learning, studies smart cultures

The New Localism

Download The New Localism PDF Online Free

Author :
Publisher : Brookings Institution Press
ISBN 13 : 0815731655
Total Pages : 308 pages
Book Rating : 4.8/5 (157 download)

DOWNLOAD NOW!


Book Synopsis The New Localism by : Bruce Katz

Download or read book The New Localism written by Bruce Katz and published by Brookings Institution Press. This book was released on 2018-01-09 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New Localism provides a roadmap for change that starts in the communities where most people live and work. In their new book, The New Localism, urban experts Bruce Katz and Jeremy Nowak reveal where the real power to create change lies and how it can be used to address our most serious social, economic, and environmental challenges. Power is shifting in the world: downward from national governments and states to cities and metropolitan communities; horizontally from the public sector to networks of public, private and civic actors; and globally along circuits of capital, trade, and innovation. This new locus of power—this new localism—is emerging by necessity to solve the grand challenges characteristic of modern societies: economic competitiveness, social inclusion and opportunity; a renewed public life; the challenge of diversity; and the imperative of environmental sustainability. Where rising populism on the right and the left exploits the grievances of those left behind in the global economy, new localism has developed as a mechanism to address them head on. New localism is not a replacement for the vital roles federal governments play; it is the ideal complement to an effective federal government, and, currently, an urgently needed remedy for national dysfunction. In The New Localism, Katz and Nowak tell the stories of the cities that are on the vanguard of problem solving. Pittsburgh is catalyzing inclusive growth by inventing and deploying new industries and technologies. Indianapolis is governing its city and metropolis through a network of public, private and civic leaders. Copenhagen is using publicly owned assets like their waterfront to spur large scale redevelopment and finance infrastructure from land sales. Out of these stories emerge new norms of growth, governance, and finance and a path toward a more prosperous, sustainable, and inclusive society. Katz and Nowak imagine a world in which urban institutions finance the future through smart investments in innovation, infrastructure and children and urban intermediaries take solutions created in one city and adapt and tailor them to other cities with speed and precision. As Katz and Nowak show us in The New Localism, “Power now belongs to the problem solvers.”

All Systems Red

Download All Systems Red PDF Online Free

Author :
Publisher : Tordotcom
ISBN 13 : 0765397528
Total Pages : 93 pages
Book Rating : 4.7/5 (653 download)

DOWNLOAD NOW!


Book Synopsis All Systems Red by : Martha Wells

Download or read book All Systems Red written by Martha Wells and published by Tordotcom. This book was released on 2017-05-02 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times and USA Today Bestseller Winner: 2018 Hugo Award for Best Novella Winner: 2018 Nebula Award for Best Novella Winner: 2018 Alex Award Winner: 2018 Locus Award One of the Verge's Best Books of 2017 A murderous android discovers itself in All Systems Red, a tense science fiction adventure by Martha Wells that interrogates the roots of consciousness through Artificial Intelligence. "As a heartless killing machine, I was a complete failure." In a corporate-dominated spacefaring future, planetary missions must be approved and supplied by the Company. Exploratory teams are accompanied by Company-supplied security androids, for their own safety. But in a society where contracts are awarded to the lowest bidder, safety isn’t a primary concern. On a distant planet, a team of scientists are conducting surface tests, shadowed by their Company-supplied ‘droid — a self-aware SecUnit that has hacked its own governor module, and refers to itself (though never out loud) as “Murderbot.” Scornful of humans, all it really wants is to be left alone long enough to figure out who it is. But when a neighboring mission goes dark, it's up to the scientists and their Murderbot to get to the truth. The Murderbot Diaries All Systems Red Artificial Condition Rogue Protocol Exit Strategy Network Effect Fugitive Telemetry System Collapse At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

Valuation of Network Effects in Software Markets

Download Valuation of Network Effects in Software Markets PDF Online Free

Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3790823678
Total Pages : 309 pages
Book Rating : 4.7/5 (98 download)

DOWNLOAD NOW!


Book Synopsis Valuation of Network Effects in Software Markets by : Andreas Kemper

Download or read book Valuation of Network Effects in Software Markets written by Andreas Kemper and published by Springer Science & Business Media. This book was released on 2009-12-12 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual’s purchasing decision is often influenced by other users’ choices. Although such customer network effects are evident, their quantitative assessment remain elusive with conventional approaches. This book contributes to closing this gap by developing methods for measuring network effects and their implications for valuation in software markets. Based on the theory of complex networks the book reveals that such diffusion processes highly depend on structural properties of customer networks. Moreover, it depicts that such insights are contributions to improve the quality of valuations in software markets. But the implications of this research also comprise social and political aspects as they can be applied in order to prevent corporate failures in all network effect markets.

The Network(ed) Economy

Download The Network(ed) Economy PDF Online Free

Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3835092138
Total Pages : 287 pages
Book Rating : 4.8/5 (35 download)

DOWNLOAD NOW!


Book Synopsis The Network(ed) Economy by : Roman Beck

Download or read book The Network(ed) Economy written by Roman Beck and published by Springer Science & Business Media. This book was released on 2007-12-11 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Roman Beck presents a new goods classification model to explore the dissemination of IT and e-business standards and designs two applications that support and improve firms' electronic interlaced communication by means of automation and standardization effects. He then examines how network effects drive the diffusion of communication standards and develops a model which is implemented as a simulation to show the dynamic interplay between direct and indirect network effects during the diffusion process. It also addresses critical mass and life cycle issues, as well as related utility changes in communication standards.

The Platform Paradox

Download The Platform Paradox PDF Online Free

Author :
Publisher : University of Pennsylvania Press
ISBN 13 : 1613631510
Total Pages : 104 pages
Book Rating : 4.6/5 (136 download)

DOWNLOAD NOW!


Book Synopsis The Platform Paradox by : Mauro F. Guillén

Download or read book The Platform Paradox written by Mauro F. Guillén and published by University of Pennsylvania Press. This book was released on 2021-05-11 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Platform Paradox, Wharton professor Mauro F. Guillén argues that many platforms misunderstand key aspects of what it takes to succeed globally, from culture and institutions to local competitive dynamics. He offers an integrated framework for digital platforms to identify and implement a strategy on a truly global scale.

Introduction to Digital Economics

Download Introduction to Digital Economics PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 3030782379
Total Pages : 358 pages
Book Rating : 4.0/5 (37 download)

DOWNLOAD NOW!


Book Synopsis Introduction to Digital Economics by : Harald Øverby

Download or read book Introduction to Digital Economics written by Harald Øverby and published by Springer Nature. This book was released on 2021-08-12 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovations and developments in technology have laid the foundations for an economy based on digital goods and services—the digital economy. This book invites students and practitioners, to take an in-depth look at the impact that technological innovations such as social media, cryptocurrencies, crowdsourcing, and even online gaming is having on today’s business landscape. Learn about the various business models available for the digital economy, including the business models used by Bitcoin, Spotify, Wikipedia, World of Warcraft, Facebook, and Airbnb. This book details the evolution of contemporary economics within the digital stratosphere and highlights the complex ecosystem that makes up the field of digital economics. The foundational text with case studies is also peppered with anecdotes on the various technological innovations which have shaped markets throughout history. The authors provide several models and tools that are essential for analysis, as well as activities that will allow the reader to reflect, analyze, and apply the knowledge and tools presented in each chapter. Introduction to Digital Economics is a definitive guide to the complexities and nuances of this burgeoning and fascinating field of study.

Innovation, Industrial Dynamics and Structural Transformation

Download Innovation, Industrial Dynamics and Structural Transformation PDF Online Free

Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3540494650
Total Pages : 412 pages
Book Rating : 4.5/5 (44 download)

DOWNLOAD NOW!


Book Synopsis Innovation, Industrial Dynamics and Structural Transformation by : Uwe Cantner

Download or read book Innovation, Industrial Dynamics and Structural Transformation written by Uwe Cantner and published by Springer Science & Business Media. This book was released on 2007-03-08 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an account of work in the Schumpeterian and evolutionary tradition of industrial dynamics and the evolution of industries. It is shown that over time industries evolve and change their structure. In this dynamic process, change is affected and sometimes constraint by many factors, including knowledge and technologies, the capabilities and incentives of actors, new products and processes, and institutions.

The Platform Delusion

Download The Platform Delusion PDF Online Free

Author :
Publisher : Penguin
ISBN 13 : 0593189442
Total Pages : 384 pages
Book Rating : 4.5/5 (931 download)

DOWNLOAD NOW!


Book Synopsis The Platform Delusion by : Jonathan A. Knee

Download or read book The Platform Delusion written by Jonathan A. Knee and published by Penguin. This book was released on 2021-09-07 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: An investment banker and professor explains what really drives success in the tech economy Many think that they understand the secrets to the success of the biggest tech companies: Facebook, Amazon, Apple, Netflix, and Google. It's the platform economy, or network effects, or some other magical power that makes their ultimate world domination inevitable. Investment banker and professor Jonathan Knee argues that the truth is much more complicated--but entrepreneurs and investors can understand what makes the giants work, and learn the keys to lasting success in the digital economy. Knee explains what really makes the biggest tech companies work: a surprisingly disparate portfolio of structural advantages buttressed by shrewd acquisitions, strong management, lax regulation, and often, encouraging the myth that they are invincible to discourage competitors. By offering fresh insights into the true sources of strength and very real vulnerabilities of these companies, The Platform Delusion shows how investors, existing businesses, and startups might value them, compete with them, and imitate them. The Platform Delusion demystifies the success of the biggest digital companies in sectors from retail to media to software to hardware, offering readers what those companies don't want everyone else to know. Knee's insights are invaluable for entrepreneurs and investors in digital businesses seeking to understand what drives resilience and profitability for the long term.

Helping Howard

Download Helping Howard PDF Online Free

Author :
Publisher :
ISBN 13 : 9781637527832
Total Pages : 314 pages
Book Rating : 4.5/5 (278 download)

DOWNLOAD NOW!


Book Synopsis Helping Howard by : Sally Schloss

Download or read book Helping Howard written by Sally Schloss and published by . This book was released on 2021-09 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the moment the Author hustles Howard out of bed and into the kitchen to make breakfast, we know we're on a literary adventure like no other. The Author wants her story; Howard wants to understand who he is and what he's done with his one wild and precious life. By turns comic, poignant, lacerating and profound, HELPING HOWARD probes the complex and ever-changing nature of love, and seeks to understand, in the deepest way possible, the ties that bind. Schloss has written a remarkable story; hers is a nimble, inventive and wholly original voice. -Kitty Zeldis, author of Not Our Kind What a gorgeous novel! Romantic, deeply humane, astonishingly clever and moving - this is a love story between author and character that continually makes one gasp, even as it delivers great truths. Thank you, Sally Schloss, for writing it. -Bonnie Friedman, bestselling author of Writing Past Dark In Sally Schloss's insightful and engrossing novel, an Author writes a novel while regularly checking in with its real-life titular character. Howard is a kind and singularly tolerant man who has greatly compromised himself within his marriage. He nervously waits as the Author unveils each new phase of his life. Their ongoing conversation affords Howard-and the reader-a unique chance to see how his choices have at once enriched and undermined him. Schloss's writing is meticulous. -Patricia Grossman, author of Radiant Daughter. For those of you who delve into transactional dynamics as a profession this book is a fascinating must read. The characters engage in the all too typical tendencies of repeating the same patterns of behavior, thoughts, and feelings with their inevitable undesirable outcomes. The book sympathetically dramatizes how these underlying negative core beliefs affect these characters' lives over the course of their thirty-five-year marriage. -Robert Pazulinec Ed.D. Licensed Psychologist --- Helping Howard explores the fraught lifetime marriage of a straight older man, his younger gay wife, and the daughter that survives them. An anti-romantic romance, this book tells the tale of The Author who awakens Howard into consciousness in order to become her accomplice in figuring out what happens next. Their ongoing dialogue pushes the story forward through quarrelsome, humorous, psychological cliffhangers. Playing with, and exposing, the creative process adds another dimension to the narrative as The Author creates a relationship with her main character, which in turn, reflects on who she is. Helping Howard is about people struggling with understanding their own barriers to achieving and sustaining intimacy. It's a complex story of human longing and unmet desire.