The Low Income Consumer

Download The Low Income Consumer full books in PDF, epub, and Kindle. Read online The Low Income Consumer ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

The Low-Income Consumer

Author : Linda F. Alwitt
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.3/5 (91 download)

DOWNLOAD NOW!

Book Synopsis The Low-Income Consumer by : Linda F. Alwitt

Download or read book The Low-Income Consumer written by Linda F. Alwitt and published by SAGE Publications, Incorporated. This book was released on 1996-02-15 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product, price, promotion and place: these are the four key areas in which marketing influences consumers. This innovative book takes the stance that poor consumers are distinctly disadvantaged in each of these areas. Documenting the imbalance of the exchange process by describing the business practice of those who market to poor consumers, issues related to basic necessities such as food, housing and transportation are addressed, as well as the consumption of `sin' products by poor consumers. The problems faced by those who target low-income consumers are also examined, including the conflict between sound marketing practices and marginally ethical or unethical applications of those practices. The final section of the book

The poor pay more

Author : David Caplovitz
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (18 download)

DOWNLOAD NOW!

Book Synopsis The poor pay more by : David Caplovitz

Download or read book The poor pay more written by David Caplovitz and published by . This book was released on 1968 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing and the Low Income Consumer

Author : United States. Task Force on Marketing and the Low-Income Consumer
Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4.:/5 (31 download)

DOWNLOAD NOW!

Book Synopsis Marketing and the Low Income Consumer by : United States. Task Force on Marketing and the Low-Income Consumer

Download or read book Marketing and the Low Income Consumer written by United States. Task Force on Marketing and the Low-Income Consumer and published by . This book was released on 1971 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Methods in Consumer Research, Volume 2

Author : Gaston Ares
Publisher : Woodhead Publishing
ISBN 13 : 0081017448
Total Pages : 498 pages
Book Rating : 4.0/5 (81 download)

DOWNLOAD NOW!

Book Synopsis Methods in Consumer Research, Volume 2 by : Gaston Ares

Download or read book Methods in Consumer Research, Volume 2 written by Gaston Ares and published by Woodhead Publishing. This book was released on 2018-01-02 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: Methods for Consumer Research, Volume Two: Alternative Approaches and Special Applications brings together world leading experts in global consumer research who provide a fully comprehensive state-of-the-art coverage of emerging methodologies and their innovative application. The book puts consumer research in-context with coverage of immersive techniques and virtual reality, while also looking at health-related Issues in consumer science, including sections on food intake and satiation. Other sections delve into physiological measurements within the context of consumer research and how to design studies for specific populations. In conjunction with the first volume, which covers new approaches to classical methodology, this book is an invaluable reference for academics working in the fields of in-sensory and consumer science, psychology, marketing and nutrition. With examples of the methodology being applied throughout, it serves as a practical guide to research and development managers in both food and non-food companies. - Presents comprehensive coverage of new and emerging techniques in consumer science - Provides examples of successful application of the methodologies presented throughout - Identifies how to design research for special populations, including children, the elderly and low-income consumers - Discusses sensitivity to cross-cultural populations and emerging markets - Includes research design for food, cosmetic and household products - Highlights both psychological and physiological consumer measurements

Low-Income Consumers as a Source of Innovation

Author : Aline Krämer
Publisher : Springer
ISBN 13 : 365808930X
Total Pages : 382 pages
Book Rating : 4.6/5 (58 download)

DOWNLOAD NOW!

Book Synopsis Low-Income Consumers as a Source of Innovation by : Aline Krämer

Download or read book Low-Income Consumers as a Source of Innovation written by Aline Krämer and published by Springer. This book was released on 2015-02-28 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dissertation shows why innovations are vital to succeed in the low-income market segment, i.e. the four billion people living on less than 8 USD per day. In particular, it explores the role low-income consumers can play in corporate innovation processes. The study tests and expands theoretical findings on user innovations and lead users in the Brazilian low-income context. The findings also aim to enhance the capacity of companies to develop new solutions for the so far untapped low-income market by leveraging the knowledge of their target group.

A Fragile Balance

Author : J. Collins
Publisher : Springer
ISBN 13 : 1137482370
Total Pages : 238 pages
Book Rating : 4.1/5 (374 download)

DOWNLOAD NOW!

Book Synopsis A Fragile Balance by : J. Collins

Download or read book A Fragile Balance written by J. Collins and published by Springer. This book was released on 2015-03-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Fragile Balance examines strategies to promote emergency savings, especially among underserved households. Each chapter is by an expert contributor and proposes an innovative financial product or service designed to bolster emergency savings among low-asset families. This collection also offers readers insights into the role of emergency savings and mechanisms to facilitate savings behaviors, and raises critical questions of the scale, institutional capacity, sustainability, accessibility, and effectiveness of existing programs.

High Technology and Low-income Communities

Author : Donald A. Schön
Publisher : MIT Press
ISBN 13 : 9780262691994
Total Pages : 434 pages
Book Rating : 4.6/5 (919 download)

DOWNLOAD NOW!

Book Synopsis High Technology and Low-income Communities by : Donald A. Schön

Download or read book High Technology and Low-income Communities written by Donald A. Schön and published by MIT Press. This book was released on 1999 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: How will low-income communities be affected by the waves of social, economic, political, and cultural change that surround the new information technologies? How can we influence the outcome? This action-oriented book identifies the key issues, explores the evidence, and suggests some answers. Avoiding both utopianism and despair, the book presents the voices of technology enthusiasts and skeptics, as well as social activists. The book is organized into three parts. Part I examines the issues in their socio-technical, economic, and historical contexts. Part II--the core of the book--proposes five initiatives for using computers and electronic communications to benefit low-income urban communities: - to provide access to the new technologies in ways that enable low-income people to become active producers rather than passive users;- to use the new technologies to improve the dialogue between public agencies and low-income neighborhoods;- to help low-income youth to exploit the entrepreneurial potential of information technologies;- to develop approaches to education that take advantage of the educational capabilities of the computer;- to promote the community computer: applications of computers and communications technology that foster community development. Part III presents a synthesis of the various topics. Its main questions are, What are the prospects and problems of initiatives to enable the poor to benefit from the new technologies? and What federal, state, and municipal policies would enhance the prospects for success? Contributors Alice Amsden, Jeanne Bamberger, Anne Beamish, Manuel Castells, Joseph Ferreira, Peter Hall, Leo Marx, William J. Mitchell, Mitchel Resnick, Bish Sanyal, Donald A. Schön, Alan and Michelle Shaw, Michael Shiffer, Bruno Tardieu, Sherry Turkle, Julian Wolpert

Handbook of US Consumer Economics

Author : Andrew Haughwout
Publisher : Academic Press
ISBN 13 : 0128135255
Total Pages : 458 pages
Book Rating : 4.1/5 (281 download)

DOWNLOAD NOW!

Book Synopsis Handbook of US Consumer Economics by : Andrew Haughwout

Download or read book Handbook of US Consumer Economics written by Andrew Haughwout and published by Academic Press. This book was released on 2019-08-12 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of U.S. Consumer Economics presents a deep understanding on key, current topics and a primer on the landscape of contemporary research on the U.S. consumer. This volume reveals new insights into household decision-making on consumption and saving, borrowing and investing, portfolio allocation, demand of professional advice, and retirement choices. Nearly 70% of U.S. gross domestic product is devoted to consumption, making an understanding of the consumer a first order issue in macroeconomics. After all, understanding how households played an important role in the boom and bust cycle that led to the financial crisis and recent great recession is a key metric. - Introduces household finance by examining consumption and borrowing choices - Tackles macro-problems by observing new, original micro-data - Looks into the future of consumer spending by using data, not questionnaires

Low-Income Students and the Perpetuation of Inequality

Author : Gary A. Berg
Publisher : Routledge
ISBN 13 : 1317103157
Total Pages : 213 pages
Book Rating : 4.3/5 (171 download)

DOWNLOAD NOW!

Book Synopsis Low-Income Students and the Perpetuation of Inequality by : Gary A. Berg

Download or read book Low-Income Students and the Perpetuation of Inequality written by Gary A. Berg and published by Routledge. This book was released on 2016-05-13 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing upon quantitative data gathered from the U.S. Census and U.S. Department of Education, as well as interviews with students from a variety of socio-economic and ethnic backgrounds, Low-Income Students and the Perpetuation of Inequality examines the question of who really benefits from public higher education. It engages with questions of social capital, opportunity, funding and access to education, presenting a rich discussion of social mobility, the value of college education and the impact of education upon the redistribution of income. A thorough exploration of the real impact of college on American society, this volume will appeal to social scientists with interests in education, social capital, social stratification, class and social mobility.

The Fortune at the Bottom of the Pyramid

Author : C. K. Prahalad
Publisher : Pearson Prentice Hall
ISBN 13 : 0131877291
Total Pages : 305 pages
Book Rating : 4.1/5 (318 download)

DOWNLOAD NOW!

Book Synopsis The Fortune at the Bottom of the Pyramid by : C. K. Prahalad

Download or read book The Fortune at the Bottom of the Pyramid written by C. K. Prahalad and published by Pearson Prentice Hall. This book was released on 2006 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world's most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done--very profitably. What's more, companies aren't just making money: by serving these markets, they're helping millions of the world's poorest people escape poverty. C.K. Prahalad's global bestseller "The Fortune at the Bottom of the Pyramid," now available in paperback, " "shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets. Now available in paperback, it offers a blueprint for driving the radical innovation you'll need to profit in emerging markets--and using those innovations to become more competitive "everywhere." This new paperback edition includes eleven concise, fast-paced success stories from India, Peru, Mexico, Brazil, and Venezuela--ranging from salt to soap, banking to cellphones, healthcare to housing. These stories are backed by more detailed case studies and 10 hours of digital videos on whartonsp.com. Simply put, this book is about making a revolution: building profitable "bottom of the pyramid" markets, reducing poverty, and creating an inclusive capitalism that works for "everyone." Preface xi About the Author xix Part I: The Fortune at the Bottom of the Pyramid 1 Chapter 1: The Market at the Bottom of the Pyramid 3 Chapter 2: Products and Services for the BOP 23 Chapter 3: BOP: A Global Opportunity? 47 Chapter 4: The Ecosystem for Wealth Creation 63 Chapter 5: Reducing Corruption: Transaction Governance Capacity 77 Chapter 6: Development as Social Transformation 99 Part II: Business Success Stories from the Bottom of the Pyramid 113 Financing the Poor 115 Aravind Eye Care-The Most Precious Gift 131 Energy for Everyone 137 Agricultural Advances for the Poor-The EID Parry Story 149 Retail for the Poor 159 Information Technology to the Poor 169 The Jaipur Foot Story 187 Health Alerts for All 191 Transparent Government 201 The Annapurna Salt Story 213 Homes for the Poor-The CEMEX Story 221 From Hand to Mouth-The HHL Soap Story 235 Part III: On the Web at Whartonsp.com Video Success Stories Casas Bahia CEMEX Annapurna Salt Hindustan Lever Jaipur Foot Aravind Eye Care ICICI Bank ITC e-Choupal EID Parry Voxiva E+Co/Tecnosol Andhra Pradesh Full Success Case Stories in pdf format The Market at the Bottom of the Pyramid Known Problems and Known Solutions: What Is the Missing Link? Known Problems and Unique Solutions Known Problems and Systemwide Reform Scaling Innovations Creating Enabling Conditions for the Development of the Private Sector The EID Parry Story Biographies of the Researchers/Writers of the Success Case Stories from "The Fortune at the Bottom of the Pyramid" 247 About the Video Success Stories 255 Index 257

Analysis of a Retrofit Program for Low-income Consumers

Author : United States. Federal Energy Administration. Office of Consumer Affairs and Special Impact
Publisher :
ISBN 13 :
Total Pages : 130 pages
Book Rating : 4.3/5 ( download)

DOWNLOAD NOW!

Book Synopsis Analysis of a Retrofit Program for Low-income Consumers by : United States. Federal Energy Administration. Office of Consumer Affairs and Special Impact

Download or read book Analysis of a Retrofit Program for Low-income Consumers written by United States. Federal Energy Administration. Office of Consumer Affairs and Special Impact and published by . This book was released on 1974 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strong Towns

Author : Charles L. Marohn, Jr.
Publisher : John Wiley & Sons
ISBN 13 : 1119564816
Total Pages : 262 pages
Book Rating : 4.1/5 (195 download)

DOWNLOAD NOW!

Book Synopsis Strong Towns by : Charles L. Marohn, Jr.

Download or read book Strong Towns written by Charles L. Marohn, Jr. and published by John Wiley & Sons. This book was released on 2019-10-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new way forward for sustainable quality of life in cities of all sizes Strong Towns: A Bottom-Up Revolution to Build American Prosperity is a book of forward-thinking ideas that breaks with modern wisdom to present a new vision of urban development in the United States. Presenting the foundational ideas of the Strong Towns movement he co-founded, Charles Marohn explains why cities of all sizes continue to struggle to meet their basic needs, and reveals the new paradigm that can solve this longstanding problem. Inside, you’ll learn why inducing growth and development has been the conventional response to urban financial struggles—and why it just doesn’t work. New development and high-risk investing don’t generate enough wealth to support itself, and cities continue to struggle. Read this book to find out how cities large and small can focus on bottom-up investments to minimize risk and maximize their ability to strengthen the community financially and improve citizens’ quality of life. Develop in-depth knowledge of the underlying logic behind the “traditional” search for never-ending urban growth Learn practical solutions for ameliorating financial struggles through low-risk investment and a grassroots focus Gain insights and tools that can stop the vicious cycle of budget shortfalls and unexpected downturns Become a part of the Strong Towns revolution by shifting the focus away from top-down growth toward rebuilding American prosperity Strong Towns acknowledges that there is a problem with the American approach to growth and shows community leaders a new way forward. The Strong Towns response is a revolution in how we assemble the places we live.

Bibliography on Marketing to Low-income Consumers

Author : United States. Business and Defense Services Administration
Publisher :
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4.3/5 (129 download)

DOWNLOAD NOW!

Book Synopsis Bibliography on Marketing to Low-income Consumers by : United States. Business and Defense Services Administration

Download or read book Bibliography on Marketing to Low-income Consumers written by United States. Business and Defense Services Administration and published by . This book was released on 1969 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Policies to Address Poverty in America

Author : Melissa Kearney
Publisher : Brookings Institution Press
ISBN 13 : 0815726473
Total Pages : 508 pages
Book Rating : 4.8/5 (157 download)

DOWNLOAD NOW!

Book Synopsis Policies to Address Poverty in America by : Melissa Kearney

Download or read book Policies to Address Poverty in America written by Melissa Kearney and published by Brookings Institution Press. This book was released on 2014-06-19 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: One-in-seven adults and one-in-five children in the United States live in poverty. Individuals and families living in povertyÊnot only lack basic, material necessities, but they are also disproportionally afflicted by many social and economic challenges. Some of these challenges include the increased possibility of an unstable home situation, inadequate education opportunities at all levels, and a high chance of crime and victimization. Given this growing social, economic, and political concern, The Hamilton Project at Brookings asked academic experts to develop policy proposals confronting the various challenges of AmericaÕs poorest citizens, and to introduce innovative approaches to addressing poverty.ÊWhen combined, the scope and impact of these proposals has the potential to vastly improve the lives of the poor. The resulting 14 policy memos are included in The Hamilton ProjectÕs Policies to Address Poverty in America. The main areas of focus include promoting early childhood development, supporting disadvantaged youth, building worker skills, and improving safety net and work support.

The Wal-Mart Effect

Author : Charles Fishman
Publisher : Penguin
ISBN 13 : 9781594200762
Total Pages : 316 pages
Book Rating : 4.2/5 (7 download)

DOWNLOAD NOW!

Book Synopsis The Wal-Mart Effect by : Charles Fishman

Download or read book The Wal-Mart Effect written by Charles Fishman and published by Penguin. This book was released on 2006 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: An award-winning journalist breaks through the wall of secrecy to reveal how the world's most powerful company really works and how it is transforming the American economy.

No Slack

Author : Michael S. Barr
Publisher : Brookings Institution Press
ISBN 13 : 0815722338
Total Pages : 308 pages
Book Rating : 4.8/5 (157 download)

DOWNLOAD NOW!

Book Synopsis No Slack by : Michael S. Barr

Download or read book No Slack written by Michael S. Barr and published by Brookings Institution Press. This book was released on 2012 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: The financial crisis exposed unsavory results of interactions between low- and moderate-income households and alternative and mainstream financial institutions: overleveraged incomes, high cost for financial services, and lack of access to useful financial products that can cushion against economic instability. It revealed a financial services system that is not well designed to serve these households, leaving them without financial slack. Pivotal analysis, focusing on metropolitan Detroit's low- and moderate-income neighborhoods, examines household decision making processes, behaviors, and attitudes toward a full range of financial transactions during the subprime lending boom. The author advocates helping families seek financial stability in three primary ways: enhancing individuals' financial capability, using technology to promote access to financial products and services that meet their needs, and establishing strong protections for consumers.

Consumer Problems of the Poor: Supermarket Operations in Low-income Areas and the Federal Response

Author : United States. Congress. House Government Operations
Publisher :
ISBN 13 :
Total Pages : 370 pages
Book Rating : 4.F/5 ( download)

DOWNLOAD NOW!

Book Synopsis Consumer Problems of the Poor: Supermarket Operations in Low-income Areas and the Federal Response by : United States. Congress. House Government Operations

Download or read book Consumer Problems of the Poor: Supermarket Operations in Low-income Areas and the Federal Response written by United States. Congress. House Government Operations and published by . This book was released on 1968 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: