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Author : William K. Kruesi
Publisher :
ISBN 13 :
Total Pages : 180 pages
Book Rating : 4.:/5 (319 download)
Download or read book The Lamb Marketing Primer written by William K. Kruesi and published by . This book was released on 1991 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John M. Cobin
Publisher : Universal-Publishers
ISBN 13 : 1599428946
Total Pages : 613 pages
Book Rating : 4.5/5 (994 download)
Download or read book A Primer on Modern Themes in Free Market Economics and Policy written by John M. Cobin and published by Universal-Publishers. This book was released on 2009 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: Free market economics has made many advances during the past thirty years. These advances are due to the maturing of public choice theory and empirical studies, along with a resurgence of interest in Austrian economic themes like free banking, market process entrepreneurship, and the critique of socialism and interventionism. In addition, new avenues have opened in law and economics and regulatory studies which favor free market ideas. The purpose of this book is to introduce and summarize some of the important advances in contemporary free market economics and policy by introducing the key concepts of public choice, public policy, Austrian economics, and law and economics. This volume is a non-technical compendium of thought which incorporates long quotations from important scholars in each field, ideal for students wishing to survey these topics without having to read dozens of academic articles and books. Also presented is new theory regarding topics such as perverse incentives and allodial real property policy. The second edition is significantly expanded, including updated information and articles, new research in areas such as family policy, new tables, and is easier to read with improved organization.
Author :
Publisher :
ISBN 13 :
Total Pages : 362 pages
Book Rating : 4.:/5 (321 download)
Download or read book The New Farm written by and published by . This book was released on 1992 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Stacy Landreth Grau
Publisher : Oxford University Press, USA
ISBN 13 : 0190090804
Total Pages : 241 pages
Book Rating : 4.1/5 (9 download)
Download or read book Marketing for Nonprofit Organizations written by Stacy Landreth Grau and published by Oxford University Press, USA. This book was released on 2021 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Marketing for Nonprofit Organizations: Insights and Innovations (second edition) is a comprehensive overview of the marketing process specifically for nonprofit and social impact organizations. This book covers important topics to non-profit professionals: branding, target audience selection, strategy, promotional tactics, including social media and evaluation. Insights are based primarily on academic research that has been published and now translated into usable information for professionals. Innovations highlights organizations who are doing things a different way and topics that are relatively new the field. The second edition includes many updated examples as well as new information on several topics such as social enterprise, design thinking, collective impact and narratives in nonprofits. Readers will find an organized, easy to read overview of the important considerations for marketing for new and established non-profit organizations and foundations"--
Author : Kalman Applbaum
Publisher : Routledge
ISBN 13 : 1135943125
Total Pages : 300 pages
Book Rating : 4.1/5 (359 download)
Download or read book The Marketing Era written by Kalman Applbaum and published by Routledge. This book was released on 2004-06-01 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing has situated itself as an indispensable tool in today's business world-an unavoidable step in the process from production to consumption. This book is the first of its kind to map out the organizing principles and cultural logic of marketing, and trace the profession's ascent to global domination. Applbaum argues that marketing can be seen as a particular set of cultural practices that surfaced in reaction to the affluence of Western society, and not the answer to the call of inherent human needs and wants. In order to understand globalization, transnational corporations, and the spread of consumer culture, one must understand the logic of marketing.
Author : Philip D. Cooper
Publisher : Jones & Bartlett Learning
ISBN 13 : 9780834205277
Total Pages : 548 pages
Book Rating : 4.2/5 (52 download)
Download or read book Health Care Marketing written by Philip D. Cooper and published by Jones & Bartlett Learning. This book was released on 1994 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Care Marketing: A Foundation for Managed Quality builds on tradition and delivers the very latest answers to the whats, whys, and hows of making effective marketing a reality in your health care organization. Included are journal articles, book chapters, scholarly papers, editorials, research reports, and case studies, all gathered here in a single timely and comprehensive source.
Author : Charles W. Lamb, Jr.
Publisher : Marketing Classics Press
ISBN 13 : 1613112343
Total Pages : 283 pages
Book Rating : 4.6/5 (131 download)
Download or read book Theoretical Developments in Marketing written by Charles W. Lamb, Jr. and published by Marketing Classics Press. This book was released on 2011-10-15 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Department of Agriculture
Publisher :
ISBN 13 :
Total Pages : 1038 pages
Book Rating : 4.F/5 ( download)
Download or read book Crops and Markets written by United States. Department of Agriculture and published by . This book was released on with total page 1038 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Amy Louise Volz
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.E/5 ( download)
Download or read book Evaluation of a Livestock Development Project in New York State written by Amy Louise Volz and published by . This book was released on 1997 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 552 pages
Book Rating : 4.A/5 ( download)
Download or read book Primary Education written by and published by . This book was released on 1905 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Agricultural Marketing Service
Publisher :
ISBN 13 :
Total Pages : 532 pages
Book Rating : 4.3/5 (91 download)
Download or read book Crops and Markets written by United States. Agricultural Marketing Service and published by . This book was released on 1927 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Hanafizadeh, Payam
Publisher : IGI Global
ISBN 13 : 1466608862
Total Pages : 249 pages
Book Rating : 4.4/5 (666 download)
Download or read book Online Advertising and Promotion: Modern Technologies for Marketing written by Hanafizadeh, Payam and published by IGI Global. This book was released on 2012-04-30 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book educates readers on how to meet online advertising and Internet marketing challenges for both present and future tactics"--Provided by publisher.
Author :
Publisher :
ISBN 13 :
Total Pages : 534 pages
Book Rating : 4.X/5 (3 download)
Download or read book Crops and Markets written by and published by . This book was released on 1927 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 506 pages
Book Rating : 4.E/5 ( download)
Download or read book National Wool Grower written by and published by . This book was released on 1991 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.E/5 ( download)
Download or read book Wool & Wattles written by and published by . This book was released on 1990 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Irina Boehme
Publisher :
ISBN 13 : 9783982076102
Total Pages : 138 pages
Book Rating : 4.0/5 (761 download)
Download or read book Coloured Sheep written by Irina Boehme and published by . This book was released on 2019-03-16 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some skill, some luck and lots of fun: sheep colour genetics is like a game of cards! This book explains the rules of the game. A game of cards helps to visualise the rules that govern colour genetics, introducing terminology on the way and providing practical tips for the reader's own flock.
Author : Wayne Steger
Publisher : Routledge
ISBN 13 : 1136446559
Total Pages : 222 pages
Book Rating : 4.1/5 (364 download)
Download or read book Campaigns and Political Marketing written by Wayne Steger and published by Routledge. This book was released on 2013-02-01 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand the theoretical—and practical—aspects of political marketing! Over the past few years political marketing strategies have been refined with the help of new findings in political science research. Campaigns and Political Marketing clearly discusses the most recent political science research studies and theories that political activists and professionals can apply to effectively campaign for an issue or candidate. This text is an invaluable compilation of research, theory, and practical application from political science experts across the country that guides readers through the complexities of everyday political marketing and campaigning. Readers get the critical knowledge needed on how to best affect public viewpoints and gain the strongest advantage over the opposition. Campaigns and Political Marketing is packed with information and insights every political activist will find useful. It coherently explains the real world of campaign politics and elections, presenting the everyday issues that political consultants face in the field, all made easily understandable even to the novice. This scholarly examination provides lessons that can be effectively applied to just about any situation. Political crises and scandals are discussed in detail, with research and historical studies that illuminate practical ways to deal with any problem. The book is extensively referenced and uses graphs and charts to clearly explain research findings. Campaigns and Political Marketing answers these tough questions: What is the role of professional campaign consultants—and their value? How have the past four presidential elections revised the state presidential vote forecasting equation? How does interest groups’ resource distribution differ from resource allocation decisions made by candidates’ organizations and the national political parties? How does congressional campaign candidate scheduling differ from legislative candidate scheduling? How effective are attack messages in generating media coverage early in a campaign? How do political professionals define campaign crises? What are the differences in public reaction when a candidate from one or the other of the two major parties is in a scandal? How is public opinion affected when tragedy strikes a political candidate? Campaigns and Political Marketing is stimulating, idea-generating reading that is perfect for educators and students in marketing, communications, and political science; practitioners in campaigns and marketing; and political activists of all types.
