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The Internet And The 2020 Campaign
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Book Synopsis The Internet and the 2020 Campaign by : Terri L. Towner
Download or read book The Internet and the 2020 Campaign written by Terri L. Towner and published by Rowman & Littlefield. This book was released on 2021-10-18 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of newer developments in 2020. Drawing on original research conducted by leading experts, The Internet and the 2020 Campaign attempts to cover these developments in a comprehensive fashion. How are campaigns making use of the Internet to organize and mobilize their ground game? To communicate their message? How are citizens making use of online sources to become informed, follow campaigns, participate, and more, and to what effect? How has the Internet affected developments in media reporting, both traditional and non-traditional, of the campaign? What other messages were available online, and what effects did these messages have had on citizens attitudes and vote choice? The book examines these questions in an attempt to summarize the 2020 online campaign.
Book Synopsis The 2020 Presidential Campaign by : Robert E. Denton
Download or read book The 2020 Presidential Campaign written by Robert E. Denton and published by Rowman & Littlefield. This book was released on 2021-06-10 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: As he has done for each presidential campaign since 1992, Robert E. Denton Jr. gathers a diverse collection of communications scholars to analyze specific areas of the most recent campaign season. Topics include early campaign rhetoric, the nomination process and conventions, candidate strategies, presidential debates, political advertising, the use of new media, and coverage of the campaigns. This volume looks at the 2020 presidential campaign from three perspectives. The first section addresses the major political campaign communication areas, including pre-primary/candidate surfacing, the conventions, the debates, political advertising, social media, and news coverage of the campaign. The second section includes two unique perspectives on political branding and the politics of food in the 2020 campaign. The final section of the volume provides the broad overviews of campaign spending and finance as well as the national perspective of explaining the vote. Thus, the chapters cluster around the themes of campaign communication, studies of unique or special topics relevant to the campaigns, and the overall election.
Download or read book Words That Matter written by Leticia Bode and published by Brookings Institution Press. This book was released on 2020-05-26 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He certainly did everything possible to reinforce that impression. But to an unprecedented degree the campaign also was about the news media and its relationships with the man who won and the woman he defeated. Words that Matter assesses how the news media covered the extraordinary 2016 election and, more important, what information—true, false, or somewhere in between—actually helped voters make up their minds. Using journalists' real-time tweets and published news coverage of campaign events, along with Gallup polling data measuring how voters perceived that reporting, the book traces the flow of information from candidates and their campaigns to journalists and to the public. The evidence uncovered shows how Donald Trump's victory, and Hillary Clinton's loss, resulted in large part from how the news media responded to these two unique candidates. Both candidates were unusual in their own ways, and thus presented a long list of possible issues for the media to focus on. Which of these many topics got communicated to voters made a big difference outcome. What people heard about these two candidates during the campaign was quite different. Coverage of Trump was scattered among many different issues, and while many of those issues were negative, no single negative narrative came to dominate the coverage of the man who would be elected the 45th president of the United States. Clinton, by contrast, faced an almost unrelenting news media focus on one negative issue—her alleged misuse of e-mails—that captured public attention in a way that the more numerous questions about Trump did not. Some news media coverage of the campaign was insightful and helpful to voters who really wanted serious information to help them make the most important decision a democracy offers. But this book also demonstrates how the modern media environment can exacerbate the kind of pack journalism that leads some issues to dominate the news while others of equal or greater importance get almost no attention, making it hard for voters to make informed choices.
Book Synopsis Political Marketing and the Election of 2020 by : Jody C Baumgartner
Download or read book Political Marketing and the Election of 2020 written by Jody C Baumgartner and published by Taylor & Francis. This book was released on 2023-06-30 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the 2020 campaign and election in the United States of America from the perspective of political marketing, always intrinsic to democratic elections. Whether focused on the development of campaign strategy, its implementation via various communication media, or how well that communication resonates and mobilizes the electorate, marketing is central to political campaigning. The election of 2020 was arguably one of the most unique in recent memory. The campaign took place in a context which included a pandemic that prevented normal campaigning for much of the year, a historically unpopular and polarizing incumbent president and continued adaptation on the part of all political actors and citizens to a rapidly changing communication environment. Chapters in this book, by well-respected scholars in the field, focus on various aspects of this reality. This includes discussion of how candidates use various social media platforms, what effects the social media campaign has on citizens and legacy media, as well as how well marketing efforts resonate with citizens. Political Marketing and the Election of 2020 will interest students, scholars, and researchers of political marketing, political communication, parties and elections, and American politics. The chapters in this book were originally published in the Journal of Political Marketing.
Download or read book The Bitter End written by John Sides and published by Princeton University Press. This book was released on 2023-09-19 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: What an intensely divisive election portends for American politics The year 2020 was a tumultuous time in American politics. It brought a global pandemic, protests for racial justice, and a razor-thin presidential election outcome. It culminated in an attack on the U.S. Capitol that attempted to deny Joe Biden’s victory. The Bitter End explores the long-term trends and short-term shocks that shaped this dramatic year and what these changes could mean for the future. John Sides, Chris Tausanovitch, and Lynn Vavreck demonstrate that Trump’s presidency intensified the partisan politics of the previous decades and the identity politics of the 2016 election. Presidential elections have become calcified, with less chance of big swings in either party’s favor. Republicans remained loyal to Trump and kept the election close, despite Trump’s many scandals, a recession, and the pandemic. But in a narrowly divided electorate even small changes can have big consequences. The pandemic was a case in point: when Trump pushed to reopen the country even as infections mounted, support for Biden increased. The authors explain that, paradoxically, even as Biden’s win came at a time of heightened party loyalty, there remained room for shifts that shaped the election’s outcome. Ultimately, the events of 2020 showed that instead of the country coming together to face national challenges—the pandemic, George Floyd’s murder, and the Capitol riot—these challenges only reinforced divisions. Expertly chronicling the tensions of an election that came to an explosive finish, The Bitter End presents a detailed account of a year of crises and the dangerous direction in which the country is headed.
Book Synopsis Campaigning in the Aftermath of the 2020 Elections by : Robert Denton
Download or read book Campaigning in the Aftermath of the 2020 Elections written by Robert Denton and published by Rowman & Littlefield. This book was released on 2021-10-28 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: The post-election period of the 2020 presidential campaign is historic not only for the culmination of tensions in the January 6, 2021 storming of the US capitol, but also in the very persistence of campaigning after the election was over. Historically, political campaigns have had only four phases: pre-primary, primary, convention, and general election. In 2020, there was a distinct and active post-election campaign in which President Donald Trump vigorously challenged the election, calling for recounts, court challenges amid charges of voter fraud and irregularities. Speeches, rallies, fundraising and advertising continued weeks past the election. For the first time modern electoral history, there was an active, dramatic and decisive post-election phase of the 2020 presidential campaign. This volume explores political communication during the post-election phase from election day until the inauguration of President Joseph R. Biden. Chapters address political branding, the nature of argumentation in the era of partisanship, the themes and issues of media coverage, examination of Trump’s January 6th address in terms of inciting an insurrection or free speech, Trump’s discursive strategy, political advertising and political cartoons during this period concluding with an examination of the post-election lawsuits.
Book Synopsis Presidential Campaigning in the Internet Age by : Jennifer Stromer-Galley
Download or read book Presidential Campaigning in the Internet Age written by Jennifer Stromer-Galley and published by Oxford Studies in Digital Poli. This book was released on 2019 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the plugged-in presidential campaign has arguably reached maturity, Presidential Campaigning in the Internet Age challenges popular claims about the democratizing effect of Digital Communication Technologies (DCTs). Analyzing campaign strategies, structures, and tactics from the past six presidential election cycles, Stromer-Galley reveals how, for all their vaunted inclusivity and tantalizing promise of increased two-way communication between candidates and the individuals who support them, DCTs have done little to change the fundamental dynamics of campaigns. The expansion of new technologies has presented candidates with greater opportunities to micro-target potential voters, cheaper and easier ways to raise money, and faster and more innovative ways to respond to opponents. The need for communication control and management, however, has made campaigns slow and loathe to experiment with truly interactive internet communication technologies. Citizen involvement in the campaign historically has been and, as this book shows, continues to be a means to an end: winning the election for the candidate. For all the proliferation of apps to download, polls to click, videos to watch, and messages to forward, the decidedly undemocratic view of controlled interactivity is how most campaigns continue to operate. In the fully revised second edition, Presidential Campaigning in the Internet Age examines election cycles from 1996, when the World Wide Web was first used for presidential campaigning, through 2016 when campaigns had the full power of advertising on social media sites. As the book charts changes in internet communication technologies, it shows how, even as campaigns have moved from a mass mediated to a networked paradigm, the possibilities these shifts in interactivity seem to promise for citizen input and empowerment remain farther than a click away.
Book Synopsis Social Media Politics by : Dan Schill
Download or read book Social Media Politics written by Dan Schill and published by Taylor & Francis. This book was released on 2024-03-11 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media and social networking services are integrated into the American political process and have profoundly influenced political communication and participation. Social media platforms have transformed the political landscape by revolutionizing information dissemination, citizen engagement, and public opinion formation and change. Politicians use social media to communicate directly with voters in an unmediated and unfiltered manner. Comparatively, voters use social media to follow the latest messaging from politicians accompanied by demonstrating their support for particular politicians. This book is a comprehensive examination of the role of digital and social media in the 2020 U.S. presidential election. Political discourse during the 2020 election revealed political disharmony and a deep political division among vast swaths of Americans that was powered, in part, by social media. This book reveals how digital and social media have reshaped power dynamics by altering the relationships among citizens, politicians, and traditional media outlets, the emergence of new influencers, and the impact of online activism on policy agendas. This book, Social Media Politics, includes scholars with varied backgrounds and experience, using both quantitative and qualitative methodologies, from leading research institutions around the nation. Students, scholars, and practitioners will gain new knowledge to more clearly understand the role social media played in the 2020 presidential campaign.
Book Synopsis Public funding of presidential elections by :
Download or read book Public funding of presidential elections written by and published by . This book was released on 1987 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Internet Election by : Andrew Paul Williams
Download or read book The Internet Election written by Andrew Paul Williams and published by Rowman & Littlefield. This book was released on 2006 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyzes the role of the Web in the 2004 presidential campaign with an eye toward following elections. This work covers grassroots organizing via the Internet, candidate e-mail strategies, blogs, online discourse about candidates' spouses, and the gendering of candidates on Web sites. It is aimed at political strategists, and Internet enthusiasts.
Book Synopsis Political Campaigning, Elections and the Internet by : Darren Lilleker
Download or read book Political Campaigning, Elections and the Internet written by Darren Lilleker and published by Routledge. This book was released on 2013-03 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an in-depth, comparative analysis of how interactive Web 2.0 online tools, including weblogs, social networking sites and file-sharing sites, are utilised by candidates and parties during three recent election campaigns in France, Belgium, the US and the UK.
Book Synopsis Political Advertising in the United States by : Erika Franklin Fowler
Download or read book Political Advertising in the United States written by Erika Franklin Fowler and published by Routledge. This book was released on 2021-11-24 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political Advertising in the United States examines the volume, distribution, content, and effects of political advertising in congressional and presidential elections. The book considers the role of television ads using extensive data on ad airings on local broadcast stations. It also analyzes newly available data on paid digital ads, including ads on Facebook, Instagram, Google, and YouTube. The book covers the role of outside groups in airing ads, including the rise of dark money groups and gaps in existing federal campaign finance laws around transparency of outside group spending. The authors consider how ad sponsors design and target ads. They also review the positive and negative implications of an electoral system where billions are spent on paid advertising. With detailed analysis of presidential and congressional campaign ads and discussion questions in each chapter, this accessibly written book is a must-read for students, scholars, and practitioners who want to understand the ins and outs of political advertising. New to the Second Edition • Covers the spending, content, and tone of political advertising in the 2016 and 2020 presidential elections and the 2018 midterms, looking ahead to 2022 and 2024. • Addresses the interference of foreign actors in elections and their connection to political advertising. • Expands the discussion of digital political advertising and incorporates this topic into every chapter. • Adds a new chapter specifically addressing digital ad content and spending. • Includes data from the Facebook, Google, and Snapchat ad libraries and explores the role of these companies in regulating the sale of political advertising. • Incorporates new data on the effects of race and gender in advertising, including what is known about the way in which advertising may activate prejudicial attitudes.
Book Synopsis The Long Fuse by : Election Integrity Partnership
Download or read book The Long Fuse written by Election Integrity Partnership and published by . This book was released on 2021-06-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Super PACs written by Louise I. Gerdes and published by Greenhaven Publishing LLC. This book was released on 2014-05-20 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: The passage of Citizens United by the Supreme Court in 2010 sparked a renewed debate about campaign spending by large political action committees, or Super PACs. Its ruling said that it is okay for corporations and labor unions to spend as much as they want in advertising and other methods to convince people to vote for or against a candidate. This book provides a wide range of opinions on the issue. Includes primary and secondary sources from a variety of perspectives; eyewitnesses, scientific journals, government officials, and many others.
Download or read book Rigged written by Mollie Hemingway and published by Simon and Schuster. This book was released on 2021-10-12 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: FROM THE AUTHOR OF THE #1 NATIONAL BESTSELLER JUSTICE ON TRIAL Stunned by the turbulence of the 2020 election, millions of Americans are asking the forbidden question: what really happened? It was a devastating triple punch. Capping their four-year campaign to destroy the Trump presidency, the media portrayed a Democratic victory as necessary and inevitable. Big Tech, wielding unprecedented powers, vaporized dissent and erased damning reports about the Biden family's corruption. And Democratic operatives, exploiting a public health crisis, shamelessly manipulated the voting process itself. Silenced and subjected, the American people lost their faith in the system. RIGGED is the definitive account of the 2020 election. Based on Mollie Hemingway's exclusive interviews with campaign officials, reporters, Supreme Court justices, and President Trump himself, it exposes the fraud and cynicism behind the Democrats' historic power-grab. Rewriting history is a specialty of the radical left, now in control of America's political and cultural heights. But they will have to contend with the determination, insight, and eloquence of Mollie Hemingway. RIGGED is a reminder for weary patriots that truth is still the most powerful weapon. The stakes for our democracy have never been higher.
Book Synopsis The Presidential Public Funding Program by :
Download or read book The Presidential Public Funding Program written by and published by . This book was released on 1993 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Campaign Guide for Congressional Candidates and Committees by :
Download or read book Campaign Guide for Congressional Candidates and Committees written by and published by . This book was released on 1982 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
