The Influential Product Manager

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The Influential Product Manager

Author : Ken Sandy
Publisher : Berrett-Koehler Publishers
ISBN 13 : 152308748X
Total Pages : 394 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis The Influential Product Manager by : Ken Sandy

Download or read book The Influential Product Manager written by Ken Sandy and published by Berrett-Koehler Publishers. This book was released on 2020-01-14 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies. Product management is one of the fastest growing and most sought-after roles by job seekers and companies alike. The availability of trained and experienced talent can barely keep up with the accelerating demand for new and improved technology products. People from nontechnical and technical backgrounds alike are eager to master this exciting new role. The Influential Product Manager teaches product managers how to behave at each stage of the product life cycle to achieve the best outcome for the customer. Product managers are under pressure to drive spectacular results, often without wielding much direct power or authority. If you don't know how to influence people at all levels of the organization, how will you create the best possible product? This comprehensive entry-level textbook distills over twenty years of hard-won field experience and industry knowledge into lessons that will empower new product managers to act like pros right out of the gate. With teaching experience both from UC Berkeley and Lynda.com, the author boils down the most complex topics into principles that are easy to memorize and apply. This book methodically documents the tools product managers everywhere use to align their teams with market needs and organizational goals. From setting priorities to capturing requirements to navigating trade-offs, this book makes it easy. Not only will your product succeed, you'll succeed, too, when you read the final chapter on advancing your career. Let your product's success become your success!

EMPOWERED

Author : Marty Cagan
Publisher : John Wiley & Sons
ISBN 13 : 1119691257
Total Pages : 435 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis EMPOWERED by : Marty Cagan

Download or read book EMPOWERED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2020-12-03 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Great teams are comprised of ordinary people that are empowered and inspired. They are empowered to solve hard problems in ways their customers love yet work for their business. They are inspired with ideas and techniques for quickly evaluating those ideas to discover solutions that work: they are valuable, usable, feasible and viable. This book is about the idea and reality of "achieving extraordinary results from ordinary people". Empowered is the companion to Inspired. It addresses the other half of the problem of building tech products?how to get the absolute best work from your product teams. However, the book's message applies much more broadly than just to product teams. Inspired was aimed at product managers. Empowered is aimed at all levels of technology-powered organizations: founders and CEO's, leaders of product, technology and design, and the countless product managers, product designers and engineers that comprise the teams. This book will not just inspire companies to empower their employees but will teach them how. This book will help readers achieve the benefits of truly empowered teams"--

The Influential Product Manager

Author : Ken Sandy
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523087471
Total Pages : 385 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis The Influential Product Manager by : Ken Sandy

Download or read book The Influential Product Manager written by Ken Sandy and published by Berrett-Koehler Publishers. This book was released on 2020-01-14 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies. Product management is one of the fastest growing and most sought-after roles by job seekers and companies alike. The availability of trained and experienced talent can barely keep up with the accelerating demand for new and improved technology products. People from nontechnical and technical backgrounds alike are eager to master this exciting new role. The Influential Product Manager teaches product managers how to behave at each stage of the product life cycle to achieve the best outcome for the customer. Product managers are under pressure to drive spectacular results, often without wielding much direct power or authority. If you don't know how to influence people at all levels of the organization, how will you create the best possible product? This comprehensive entry-level textbook distills over twenty years of hard-won field experience and industry knowledge into lessons that will empower new product managers to act like pros right out of the gate. With teaching experience both from UC Berkeley and Lynda.com, the author boils down the most complex topics into principles that are easy to memorize and apply. This book methodically documents the tools product managers everywhere use to align their teams with market needs and organizational goals. From setting priorities to capturing requirements to navigating trade-offs, this book makes it easy. Not only will your product succeed, you'll succeed, too, when you read the final chapter on advancing your career. Let your product's success become your success!

Product Leadership

Author : Richard Banfield
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491960574
Total Pages : 248 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Product Leadership by : Richard Banfield

Download or read book Product Leadership written by Richard Banfield and published by "O'Reilly Media, Inc.". This book was released on 2017-05-12 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t? This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource. In three parts, Product Leadership helps you explore: Themes and patterns of successful teams and their leaders, and ways to attain those characteristics Best approaches for guiding your product team through the startup, emerging, and enterprise stages of a company’s evolution Strategies and tactics for working with customers, agencies, partners, and external stakeholders

Product Management Simplified

Author : Gurucharan Raghunathan, Lokesh Kannaiyan
Publisher : Notion Press
ISBN 13 : 1685632742
Total Pages : 157 pages
Book Rating : 4.6/5 (856 download)

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Book Synopsis Product Management Simplified by : Gurucharan Raghunathan, Lokesh Kannaiyan

Download or read book Product Management Simplified written by Gurucharan Raghunathan, Lokesh Kannaiyan and published by Notion Press. This book was released on 2022-01-06 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than 80% of the PMs are not having clarity on the right resources to become a PM • Nearly 50% of the PMs are taking more than 12 months to gain awareness of the different roles and responsibilities of a PM • Nearly 60% of the PMs are taking more than 6 months to learn the fundamental concepts of a PM This book is crafted with the step-by-step procedure, case studies and proven methods to get your product management basics right. This book also provides a structured approach to transition into product management from diverse disciplines such as engineering, project management, sales, marketing and customer support. Testimonials Product Management Simplified is a great starting guide for an aspiring Product Manager. Laid out in a very illustrative and easy to read manner, the book does a very good job of hand holding the reader through the various nuances and techniques of product management… - Raghu Ramanujam, Director of Product Management, Flipkart Experienced PMs can get benefitted by connecting all the dots by leveraging comprehensive coverage of Product Management fundamentals and relevant frameworks.. – Javed Beg, Director of Product Management, Oracle I highly recommend this book to anyone who is exploring product management as a career choice or anyone who wants to move to the next level in their PM journey... – Dinesh V, VP Product Management, OrangeScape ...Guru and Lokesh have laid out the steps to effective and successful Product Management through insightful data, lucid representation and witty presentation... - Arks Srinivas, President, Career Launcher Educate Ltd.

INSPIRED

Author : Marty Cagan
Publisher : John Wiley & Sons
ISBN 13 : 111938754X
Total Pages : 370 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis INSPIRED by : Marty Cagan

Download or read book INSPIRED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2017-11-17 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.

The Art of Product Management

Author : Rich Mironov
Publisher : Booksurge Publishing
ISBN 13 : 9781439216064
Total Pages : 0 pages
Book Rating : 4.2/5 (16 download)

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Book Synopsis The Art of Product Management by : Rich Mironov

Download or read book The Art of Product Management written by Rich Mironov and published by Booksurge Publishing. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of Product Management takes us inside the head of a product management thought leader. With color and humor, Rich Mironov gives us a taste of Silicon Valley's tireless pursuit of great technology and its creation of new products. He provides strategic advice to product managers and tech professionals about start-ups, big organizations, how to think like a customer, and what things should cost. He also reminds us to love our products and our teams. The Art of Product Management brings together the best insights from more than seven years of Product Bytes, Rich Mironov's long-running series on product strategy, technology companies, and how the two interact. This collection is for everyone who builds or markets the next new thing.This is more a how to think about products book than how to templates. Product managers (and others who are deeply committed to great products) will recognize themselves and their daily process struggles. How do I think about customers and solutions? Why does my organization behave the way it does? Can I help others to think long-term, or do I need to think for them? This book captures the inner life of product champions.

Turning People into Teams

Author : David Sherwin
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523095768
Total Pages : 176 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis Turning People into Teams by : David Sherwin

Download or read book Turning People into Teams written by David Sherwin and published by Berrett-Koehler Publishers. This book was released on 2018-10-09 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Project and team leaders, do yourself a favor and make this book required reading by each member of your team!" —HR Professionals Magazine Collaborative strategies work when they're designed by teams—where each person is heard, valued, and held accountable. This book is a practical guide for project team leaders and individual contributors who want their teams to play by a better set of rules. Today's teams want more alignment among their members, better decision-making processes, and a greater sense of ownership over their work. This can be easy, even fun, if you have the right rituals. Rituals are group activities during which people go through a series of behaviors in a specific order. They give teams the ability to create a collective point of view and reshape the processes that affect their day-to-day work. In Turning People into Teams, you'll find dozens of practical rituals for finding a common purpose at the beginning of a project, getting unstuck when you hit bottlenecks or brick walls, and wrapping things up at the end and moving on to new teams. Customizable for any industry, work situation, or organizational philosophy, these rituals have been used internationally by many for-profit and not-for-profit organizations. By implementing just a few of these rituals, a team can capture the strengths of each individual for incredible results, making choices together that matter.

Brilliant Influence

Author : Mike Clayton
Publisher : Pearson UK
ISBN 13 : 0273776363
Total Pages : 151 pages
Book Rating : 4.2/5 (737 download)

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Book Synopsis Brilliant Influence by : Mike Clayton

Download or read book Brilliant Influence written by Mike Clayton and published by Pearson UK. This book was released on 2012-07-24 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whatever you do in life, whatever you hope to achieve, Brilliant Influence will help you get there – with the power of influence. It shows you how to build the support, trust and respect you need to propel your life forwards to take on challenge after challenge. Based on over twenty years of influencing experience, the author combines psychological principles with case studies and examples to show you how to: - Use body language and appearance to establish instant rapport. - Select words to gain lasting trust and respect. - Understand how people make decisions so you get a ‘yes’, every time. - Know how to apply a ‘win-win’ negotiation approach, so you never lose. The author has an active website: www.mikeclayton.co.uk, a blog: Shift Happens! At: www.mikeclayton.wordpress.com and Twitter: @mikeclayton01

Real Influence

Author : Mark Goulston
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 081442015X
Total Pages : 273 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Real Influence by : Mark Goulston

Download or read book Real Influence written by Mark Goulston and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: People won't put up with being "sold" anymore. If they sense they are being pushed, their guard goes up-and even if they do comply, lingering resentment undermines the relationship...maybe forever. Yet, most books on influence still portray it as something you "do to" someone else to get your way. That out-of-date approach invites resistance or cynicism from those who recognize the techniques. Manipulative tactics might occasionally wear down a colleague's or client's resistance, but they fail to produce the mutual trust that sustains successful relationships. In short, they just won't work in our sophisticated, post-selling world. In this groundbreaking book, authors Mark Goulston and John Ullmen reveal a new model for authentic influence-the kind that creates a strong initial connection and survives long after agreement has been reached. Based on listening, genuine engagement and commitment to win-win outcomes, Real Influence provides a powerful four-step method you can use to: * Examine your priorities * Learn about the key players and what they need * Earn their attention and motivate them to hear more * Add value with your questions and actions Complete with examples of the steps in action and insights from real-world "power influencers," this one-of-a-kind guide shows that being straight with everyone means winning for all. www.getrealinfluence.com

Build What Matters

Author : Ben Foster
Publisher : Lioncrest Publishing
ISBN 13 : 9781544516189
Total Pages : 296 pages
Book Rating : 4.5/5 (161 download)

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Book Synopsis Build What Matters by : Ben Foster

Download or read book Build What Matters written by Ben Foster and published by Lioncrest Publishing. This book was released on 2020-08-28 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid iteration, A/B testing, and growth hacking-these buzzwords have everyone's attention in product management today. But while they dominate the current discussion, something even more significant has been lost in their limelight: long-term value creation for the customer. Product advisors Rajesh Nerlikar and Ben Foster believe that consistently delivering meaningful outcomes requires a deep understanding of your customer's definition of success. Combine a bold customer-centric vision with a practical execution strategy, and you have a recipe that reveals product development priorities and the pathway to innovation. In Build What Matters, Rajesh and Ben introduce you to their methodology for becoming a product-driven company. Through their tested strategies and stories of success, you'll learn how Vision-Led Product Management helps you achieve company objectives by meeting both current and future customer needs.

Clout

Author : Colleen Jones
Publisher : Pearson Education
ISBN 13 : 013256291X
Total Pages : 380 pages
Book Rating : 4.1/5 (325 download)

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Book Synopsis Clout by : Colleen Jones

Download or read book Clout written by Colleen Jones and published by Pearson Education. This book was released on 2010-12-03 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Results. Everyone wants them, whether to sell more products, spread good ideas, or win more funding. In our busy digital world, the way to results is influencing people on the web. But how? An ad campaign won't cut it. A Twitter account doesn't guarantee it. Manipulative tricks will backfire. Instead, you need quality, compelling web content that attracts people and engages them for the long haul. Clout explains the key principles of influence and how to apply them to web content. Along the way, those principles come to life with lots of practical examples. With this book, you'll: Discover why a technology feature, marketing campaign, SEO effort, or redesign aren't enough to influence online. Understand the business value of compelling web content. Learn 8 principles for influence from the art of rhetoric and the science of psychology. Find out what context is and why it's so important to influence. Jump start your planning for content over time with patterns and diagrams. Learn the basics of evaluation to determine whether your web content is making a difference.

Start with Why

Author : Simon Sinek
Publisher : Penguin
ISBN 13 : 1591846447
Total Pages : 257 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis Start with Why by : Simon Sinek

Download or read book Start with Why written by Simon Sinek and published by Penguin. This book was released on 2011-12-27 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Influential Leadership

Author : Colin Gautrey
Publisher : Kogan Page Publishers
ISBN 13 : 0749470526
Total Pages : 280 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Influential Leadership by : Colin Gautrey

Download or read book Influential Leadership written by Colin Gautrey and published by Kogan Page Publishers. This book was released on 2014-08-03 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about action, results and leadership. Using a simple new framework, it will show you how to make the sort of progress in your work which your organization wants and needs. At the same time, this progress will give you the space to become a real leader. A leader who is strong, inspirational, and able to drive the results your company needs while keeping your people on board. One of the best ways to create the time you need to get results and get ahead is to become highly influential - that way, you don't have to do it all yourself. Influential Leadership will show you practical ways to become more influential and create the time you need to be the most effective leader you can be.

The Influential Mind

Author : Tali Sharot
Publisher : Macmillan + ORM
ISBN 13 : 162779266X
Total Pages : 298 pages
Book Rating : 4.6/5 (277 download)

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Book Synopsis The Influential Mind by : Tali Sharot

Download or read book The Influential Mind written by Tali Sharot and published by Macmillan + ORM. This book was released on 2017-09-19 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: A cutting-edge, research-based inquiry into how we influence those around us and how understanding the brain can help us change minds for the better. In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect others—from the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instincts—from relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert control—are ineffective, because they are incompatible with how people’s minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain. Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics and psychology, the book provides fascinating insight into the complex power of influence, good and bad.

Influence and Impact

Author : Bill Berman
Publisher : John Wiley & Sons
ISBN 13 : 1119786150
Total Pages : 60 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Influence and Impact by : Bill Berman

Download or read book Influence and Impact written by Bill Berman and published by John Wiley & Sons. This book was released on 2021-05-17 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Optimize your career development by focusing on what your job requires and what your colleagues need Doing the right job the right way is critical to your professional success. Influence and Impact: Discover and Excel at What Your Organization Needs From You The Most provides an easy-to-follow, common-sense approach to building influence at any level of an organization. Accomplished leadership and executive coaches Bill Berman and George Bradt offer a fresh perspective on Evaluating what values, strengths and capabilities you bring to your role How you can develop new skills to increase your influence Determining if you are in the right place to have the greatest impact Through a trifecta of clear frameworks, accessible anecdotes, and pragmatic solutions, Influence and Impact shows the reader how to apply well-tested coaching tools to becoming more influential and achieving impact at work. If you have never worked with an executive coach—or even if you have—this book provides the concepts, techniques, and provocative questions to unpack personal paths to success. Perfect for executives, managers, leaders, and any professional who hopes to get a clearer picture of what their colleagues, superiors, and followers expect of them, Influence and Impact will allow to you refocus your efforts at work and obtain the results you’ve been looking for.

The Product Manager's Toolkit®

Author : Gabriel Steinhardt
Publisher : Springer
ISBN 13 : 331949998X
Total Pages : 207 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis The Product Manager's Toolkit® by : Gabriel Steinhardt

Download or read book The Product Manager's Toolkit® written by Gabriel Steinhardt and published by Springer. This book was released on 2017-05-15 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) that covers all aspects of product management. It helps students of product management, product management practitioners, product management organizations, and corporations understand the value, theory, and implementation of product management. It outlines a practical approach to clarify role definitions, identify responsibilities, define processes and deliverables, and improve the ability to communicate with stakeholders. The book details the fundamentals of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.