The Golden Age of Advertising

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Author :
Publisher : Taschen America Llc
ISBN 13 : 9783822850817
Total Pages : 351 pages
Book Rating : 4.8/5 (58 download)

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Book Synopsis The Golden Age of Advertising by : Steven Heller

Download or read book The Golden Age of Advertising written by Steven Heller and published by Taschen America Llc. This book was released on 2006 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a pictorial tour of advertisements from the 1970s, including categories such as automobiles, travel, interiors, entertainment, fashion, alcohol, business, consumer products, and food and beverages.

When Advertising Tried Harder

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Author :
Publisher :
ISBN 13 :
Total Pages : 220 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis When Advertising Tried Harder by : Larry Dobrow

Download or read book When Advertising Tried Harder written by Larry Dobrow and published by . This book was released on 1984 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Window to the Future

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Author :
Publisher :
ISBN 13 :
Total Pages : 184 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Window to the Future by : Steve Kosareff

Download or read book Window to the Future written by Steve Kosareff and published by . This book was released on 2005-03-03 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Window to the Future collects more than 150 print advertisements, magazine covers, and brochure and catalog images to bring the golden age of television advertising to light.

The Golden Age of Advertising-- the 50s

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Author :
Publisher : Taschen America Llc
ISBN 13 : 9783822840900
Total Pages : 351 pages
Book Rating : 4.8/5 (49 download)

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Book Synopsis The Golden Age of Advertising-- the 50s by : Jim Heimann

Download or read book The Golden Age of Advertising-- the 50s written by Jim Heimann and published by Taschen America Llc. This book was released on 2005 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Second in a series of books featuring advertising by era, All-American Ads of the 50s offers page after page of products that made up the happy-days decade. The start of the cold war spurred a buying frenzy and a craze for new technology that required ad campaigns to match. The nuclear age left its mark all over the advertisements, with a spotlight on planes, rockets, and even mushroom clouds. Shiny, big, beautiful cars abound, styled to keep up with the space age. Editor Jim Heimann, in his essay "From Poodles to Presley, Americans Enter the Atomic Age," explains: "Car designers came up with exaggerated tail fins for automobiles to express this new accelerated speed." Modernist home interiors look slick and shiny with their molded plastic furniture and linoleum floors. While clothing and furniture styles look strangely contemporary--a testament to our current obsession with vintage--some things have definitely changed. A baby sells Marlboro cigarettes! Also included are chapters on movies, food, and travel. --J.P. Cohen.

Mad Women

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Author :
Publisher : Macmillan
ISBN 13 : 0312640234
Total Pages : 241 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis Mad Women by : Jane Maas

Download or read book Mad Women written by Jane Maas and published by Macmillan. This book was released on 2012-02-28 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maas offers an inside look at what it was really like to be an ad woman on Madison Avenue in the 1960s and 1970s, from casual sex to professional serfdom, in this bittersweet memoir.

Nobody's Perfect

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Publisher : CreateSpace
ISBN 13 : 9781442135260
Total Pages : 202 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Nobody's Perfect by : Doris Willens

Download or read book Nobody's Perfect written by Doris Willens and published by CreateSpace. This book was released on 2009-05-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inside story of the legendary advertising agency, Doyle Dane Bernbach, and its founder, Bill Bernbach, as told by the former public relations director of DDB

80s

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Publisher : Taschen America Llc
ISBN 13 : 9783822838334
Total Pages : 607 pages
Book Rating : 4.8/5 (383 download)

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Book Synopsis 80s by : Jim Heimann

Download or read book 80s written by Jim Heimann and published by Taschen America Llc. This book was released on 2005-01-01 with total page 607 pages. Available in PDF, EPUB and Kindle. Book excerpt: A pictorial tour of advertisements from the nineteen eighties provides a colorful look at the decade.

The Conquest of Cool

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Author :
Publisher : University of Chicago Press
ISBN 13 : 9780226260129
Total Pages : 340 pages
Book Rating : 4.2/5 (61 download)

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Book Synopsis The Conquest of Cool by : Thomas Frank

Download or read book The Conquest of Cool written by Thomas Frank and published by University of Chicago Press. This book was released on 1997 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce.

Hi-Fi's and Hi-Balls

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Publisher : Chronicle Books
ISBN 13 : 9780811816632
Total Pages : 0 pages
Book Rating : 4.8/5 (166 download)

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Book Synopsis Hi-Fi's and Hi-Balls by : Steven Guarnaccia

Download or read book Hi-Fi's and Hi-Balls written by Steven Guarnaccia and published by Chronicle Books. This book was released on 1997-04-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: His old man liked a stiff drink and a close shave, but he drives a convertible and has a tiki bar in his closet. He wears a shiny pegged-leg suit and takes chicks back to his pad. He's cool, he's urbane, he's glib, he's copacetic. He's a cross between James Bond and James T. Kirk, all wrapped up into one smooth-talking, cocktail-mixing package. The swinging space-age bachelor is back!and more prepared than ever with this classic guide. Illustrated with original artifacts and commercial relics from the Beat era and beyond, this very classy little volume offers a hilarious glimpse into the evolution of the modern man-about-town.

Intimate Nights

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Publisher : Backstage Books
ISBN 13 : 9780823088256
Total Pages : 470 pages
Book Rating : 4.0/5 (882 download)

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Book Synopsis Intimate Nights by : James Gavin

Download or read book Intimate Nights written by James Gavin and published by Backstage Books. This book was released on 2006 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: • Fully revised updated and expanded edition of an ASCAP-Deems Taylor Award winner that sold more than 10,000 copies • Cultural history plus celebrity anecdotes • Up-to-the-minute look at the current New York cabaret scene Intimate Nightsis the definitive history of cabaret as it evolved in New York City in the years after World War II. But that doesn’t mean it's dry and academic. Good heavens, no! Settle in for racy tales of nightlife, revealed in interviews with dozens of the people who lived it: Bobby Short, Eartha Kitt, Mabel Mercer, Bette Midler, and many more. Author James Gavin has tracked down rare, early stories about the legends who came out of New York nightclubs—and that means Barbra Streisand, Woody Allen, Nichols and May, Johnny Mathis, Carol Burnett, Lenny Bruce, among others. Part cultural history, part celebrity gossip,Intimate Nightsoffers an intimate look at the creatures of the nightclubs.

The Golden Age

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Author :
Publisher : Tor Books
ISBN 13 : 1429915609
Total Pages : 342 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis The Golden Age by : John C. Wright

Download or read book The Golden Age written by John C. Wright and published by Tor Books. This book was released on 2003-04-14 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Golden Age is Grand Space Opera, a large-scale SF adventure novel in the tradition of A. E. Van vogt and Roger Zelazny, with perhaps a bit of Cordwainer Smith enriching the style. It is an astounding story of super science, a thrilling wonder story that recaptures the excitements of SF's golden age writers. The Golden Age takes place 10,000 years in the future in our solar system, an interplanetary utopian society filled with immortal humans. Within the frame of a traditional tale-the one rebel who is unhappy in utopia-Wright spins an elaborate plot web filled with suspense and passion. Phaethon, of Radamanthus House, is attending a glorious party at his family mansion to celebrate the thousand-year anniversary of the High Transcendence. There he meets first an old man who accuses him of being an impostor and then a being from Neptune who claims to be an old friend. The Neptunian tells him that essential parts of his memory were removed and stored by the very government that Phaethon believes to be wholly honorable. It shakes his faith. He is an exile from himself. And so Phaethon embarks upon a quest across the transformed solar system--Jupiter is now a second sun, Mars and Venus terraformed, humanity immortal--among humans, intelligent machines, and bizarre life forms that are partly both, to recover his memory, and to learn what crime he planned that warranted such preemptive punishment. His quest is to regain his true identity. The Golden Age is one of the major, ambitious SF novels of the year and the international launch of an important new writer in the genre. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

Bill Bernbach's Book

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Author :
Publisher : Random House Incorporated
ISBN 13 : 9780394549200
Total Pages : 219 pages
Book Rating : 4.5/5 (492 download)

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Book Synopsis Bill Bernbach's Book by : Bob Levenson

Download or read book Bill Bernbach's Book written by Bob Levenson and published by Random House Incorporated. This book was released on 1987 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This inside look at some of the most famous advertising campaigns in recent history created by Bill Bernbach, founder of Doyle Dave Bernbach, includes details on each campaign's history and philosophy, as well as theories on advertising

Special Photographer

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Author :
Publisher : powerHouse Books
ISBN 13 : 157687558X
Total Pages : 233 pages
Book Rating : 4.5/5 (768 download)

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Book Synopsis Special Photographer by :

Download or read book Special Photographer written by and published by powerHouse Books. This book was released on 2010 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leo Fuchs is a Hollywood veteran who spent over 40 years shooting some of the most moving and memorable images ever made of 1950s and 1960s film icons. Starting as a freelance magazine photographer, he was one of the rare outsiders invited onto movie sets, where he often befriended movie stars and captured candid shots both during and after shooting. The resulting photographs from Hollywood's undisputed heyday are here collected for the first time, including portraits of Sean Connery, Shirley MacLaine, Frank Sinatra, Marlon Brando and Cary Grant.

What's Your Poison?

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Publisher : Collectors Press, Inc.
ISBN 13 : 1933112026
Total Pages : 2 pages
Book Rating : 4.9/5 (331 download)

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Book Synopsis What's Your Poison? by : Kirven Blount

Download or read book What's Your Poison? written by Kirven Blount and published by Collectors Press, Inc.. This book was released on 2005 with total page 2 pages. Available in PDF, EPUB and Kindle. Book excerpt: "'What's Your Poison?' presents a survey of print advertisements from the days when cigarettes & alchohol were considered the essential props to a happy, healthy lifestyle. This is a fascinating insight to the enthusiasm of unrestrained advertising."--GBP

Adland

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Publisher : Kogan Page Publishers
ISBN 13 : 9780749448370
Total Pages : 316 pages
Book Rating : 4.4/5 (483 download)

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Book Synopsis Adland by : Mark Tungate

Download or read book Adland written by Mark Tungate and published by Kogan Page Publishers. This book was released on 2007 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adland is a ground-breaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media - podcasting, text messaging and interactive campaigns. Adland focuses on key players in the industry and features exclusive interviews with leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and Sir Martin Sorrell, as well as industry luminaries from the 20th Century such as Phil Dusenberry and George Lois. Exploring the roots of the advertising industry in New York and London, and going on to cover the emerging markets of Eastern Europe, Asia and Latin America, Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.

The Erotic History of Advertising

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Author :
Publisher : Prometheus Books
ISBN 13 : 1615923365
Total Pages : 404 pages
Book Rating : 4.6/5 (159 download)

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Book Synopsis The Erotic History of Advertising by : Tom Reichert

Download or read book The Erotic History of Advertising written by Tom Reichert and published by Prometheus Books. This book was released on 2010-04-06 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite polls indicating the public would like to see less sex in advertising, Americans don't mean what they say, according to this exploration of erotic ads across the decades. Illustrations throughout.

Damn Good Advice (For People with Talent!)

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Author :
Publisher : Phaidon Press
ISBN 13 : 9780714863481
Total Pages : 176 pages
Book Rating : 4.8/5 (634 download)

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Book Synopsis Damn Good Advice (For People with Talent!) by : George Lois

Download or read book Damn Good Advice (For People with Talent!) written by George Lois and published by Phaidon Press. This book was released on 2012-03-12 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Damn Good Advice (For People With Talent!) is a look into the mind of one of America's most legendary creative thinkers, George Lois. Offering indispensle lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. These are key lessons derived from the incomparle life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue. Written and compiled by the man The Wall Street Journal called "prodigy, enfant terrible, founder of agencies, creator of legends," each step is borne from a passion to succeed and a disdain for the status quo. Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity. Poignant, punchy and to-the-point, Damn Good Advice (For People With Talent!) is a must have for anyone on a quest for success.