The People's Game?

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Author :
Publisher : Springer
ISBN 13 : 0230288391
Total Pages : 257 pages
Book Rating : 4.2/5 (32 download)

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Book Synopsis The People's Game? by : S. Morrow

Download or read book The People's Game? written by S. Morrow and published by Springer. This book was released on 2003-09-30 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The beautiful game is big business. Football leagues worldwide are being dominated by clubs who are becoming richer and more powerful. Enormous corporate investment, deals with media giants, huge volumes of merchandising and dedicated TV channels mean that football teams are as concerned with the affairs of the boardroom as what is going on on the pitch. In this dynamic new book, Stephen Morrow examines the changing face of football, looking at issues such as the role of the stock exchange, the viability of the stakeholder approach, the 'new economics' of football including the role of media firms and the social impact of the sport.

The Business of Football

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Author :
Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis The Business of Football by : Stephen Morrow

Download or read book The Business of Football written by Stephen Morrow and published by . This book was released on 2005 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Using Social Media in Football Companies of the 1. Bundesliga

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Author :
Publisher : GRIN Verlag
ISBN 13 : 3656624054
Total Pages : 17 pages
Book Rating : 4.6/5 (566 download)

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Book Synopsis Using Social Media in Football Companies of the 1. Bundesliga by : Andreas Heiden

Download or read book Using Social Media in Football Companies of the 1. Bundesliga written by Andreas Heiden and published by GRIN Verlag. This book was released on 2014-03-26 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, Academy for health and sport, language: English, abstract: Who thinks that football enterprises are only clubs is not right. Football clubs are even more big companies and its work has grown up. “Who thought that Bundesliga clubs only meet for a sporty competition should have a look into the companies register.”(11 Freunde, P. 42, 2010) From the Bayern München AG to the St. Pauli Marketing GmbH, companies and professional trade have taken place in the Bundesliga. The question is why does the Bundesliga need social media and why is social media a good instrument in the football business? Football is probably the most popular sport in the world; about 174 million people in Europe are interested in it which makes about 71 percent. In Germany it is about 81 percent of the population. Because of this huge sympathy an economically coefficient grows out. (Comparative Sponsors, P. 32, 2009) Such loyal fans can bring more sales and the companies are not that forced to be successful in its sport. Football is also a European competition between clubs to get the best players, sponsors and the best sales. The clubs can influence the fans to buy more products or even attract new fans. A popular instrument to get attention and to get a better costumer relationship is using the social media.

Scoring Strategy Goals: Measuring Corporate Social Responsibility in Professional Football

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Author :
Publisher : Goodfellow Publishers Ltd
ISBN 13 : 1908999756
Total Pages : 26 pages
Book Rating : 4.9/5 (89 download)

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Book Synopsis Scoring Strategy Goals: Measuring Corporate Social Responsibility in Professional Football by : Tim Breitbarth

Download or read book Scoring Strategy Goals: Measuring Corporate Social Responsibility in Professional Football written by Tim Breitbarth and published by Goodfellow Publishers Ltd. This book was released on 2013-05-31 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning.

The New Business of Football

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Author :
Publisher : Springer
ISBN 13 : 0230371744
Total Pages : 252 pages
Book Rating : 4.2/5 (33 download)

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Book Synopsis The New Business of Football by : S. Morrow

Download or read book The New Business of Football written by S. Morrow and published by Springer. This book was released on 1999-04-12 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dynamic study of the business of football considers its income and cost drivers, its capital structure and its accounting policies through UK examples and international comparison. Also addressed are the conflicts arising out of the incorporation of football and the dichotomy between sport and business, leading to a suggested contemporary framework for accountability and business behaviour.

Managing Football

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Publisher : Routledge
ISBN 13 : 1136437622
Total Pages : 497 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Managing Football by : Simon Chadwick

Download or read book Managing Football written by Simon Chadwick and published by Routledge. This book was released on 2010-07-15 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Football is the first book to directly respond to the rapid managerial, commercial and global development of the sport and offers a thorough analysis of how the football industry can meet the challenges that flow from these developments. Expertly edited by two well known specialists in football business management, it draws together the work of a world-class contributor team to form a comprehensive analysis of the most important issues facing the managers of football businesses across the world. The cutting edge analysis examines all the important business challenges in the football industry and the management of football businesses and covers all of the key football markets including England, Spain, France, Italy, Germany, Australia, North America, China, South Africa, South Korea, the Netherlands & Belgium, and Mexico. Managing Football is simply a must-read for anyone studying or working in football business management and is set to be an important landmark in this rapidly moving and globally expansive field.

Routledge Handbook of Football Business and Management

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Author :
Publisher : Routledge
ISBN 13 : 1351262785
Total Pages : 624 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Routledge Handbook of Football Business and Management by : Simon Chadwick

Download or read book Routledge Handbook of Football Business and Management written by Simon Chadwick and published by Routledge. This book was released on 2018-11-19 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: Soccer is the world’s most valuable sport, generating bigger revenues, as well as being watched and played by more people, than any other. It is virtually impossible to understand the business of sport without understanding the football industry. This book surveys contemporary football in unparalleled breadth and depth. Presenting critical insights from world-leading football scholars and introducing football’s key organisations, leagues and emerging nations, it explores key themes from governance and law to strategy and finance, as well as cutting edge topics such as analytics, digital media and the women’s game. This is essential reading for all students, researchers and practitioners working in football, sport business, sport management or mainstream business and management.

Soccernomics

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Publisher : Bold Type Books
ISBN 13 : 1568588860
Total Pages : 512 pages
Book Rating : 4.5/5 (685 download)

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Book Synopsis Soccernomics by : Simon Kuper

Download or read book Soccernomics written by Simon Kuper and published by Bold Type Books. This book was released on 2018-04-24 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2018 World Cup edition of the international bestseller and "the most intelligent book ever written about soccer" (San Francisco Chronicle) is updated throughout and features new chapters on the FIFA scandal, why Iceland wins, and women's soccer. Named one of the Best Books of the Year by the Guardian, Slate, Financial Times, Independent (UK), and Bloomberg News Written with an economist's brain and a soccer writer's skill, Soccernomics applies high-powered analytical tools to everyday soccer topics, looking at data and revealing counterintuitive truths about the world's most beloved game. It all adds up to a revolutionary new approach that has helped change the way the game is played. This World Cup edition features ample new material, including fresh insights into FIFA's corruption, the surge in domestic violence during World Cups, and Western Europe's unprecedented dominance of global soccer.

St. Pauli

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Author :
Publisher :
ISBN 13 : 9781786806710
Total Pages : 0 pages
Book Rating : 4.8/5 (67 download)

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Book Synopsis St. Pauli by : CARLES;PARRA VINAS (NATXO.)

Download or read book St. Pauli written by CARLES;PARRA VINAS (NATXO.) and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From German unification to the birth of the Bundesliga and beyond, this book tells the history of Germany's cult football club and its famously left wing fan base.

Corporate and Social Responsibility in Professional Football Club Organizations

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Author :
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (16 download)

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Book Synopsis Corporate and Social Responsibility in Professional Football Club Organizations by : Dimitrios Kolyperas

Download or read book Corporate and Social Responsibility in Professional Football Club Organizations written by Dimitrios Kolyperas and published by . This book was released on 2012 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: While professional football clubs are facing increasing pressures to balance their business with social goals, an important unanswered question is whether these rather stakeholder-oriented organizations understand the nature and impact of corporate and social responsibility (CSR). Research has yet provided little information on how football clubs perceive and react to CSR. This thesis examines how three important aspects of CSR (communication, development and integration with other strategies) evolve across different football clubs and cultures. Because specific clubs may have unique social responsibilities attributed to them, the current study is not limited to one industry and one particular club / segment. It rather contains three complementary case studies and explores CSR activities associated with an overall 38 professional football clubs residing in a pan-European, national (league), and organizational context respectively. Specifically, the primary international analysis reveals that while most football clubs communicate various CSR efforts, these activities primarily refer to ten distinct areas. These areas, as well as prior literature, served as the framework for the development of an international football CSR typology. In addition, qualitative results gathered from a second study across football clubs from the same national context sought to determine the moderating role of national business system characteristics (i.e. legislations, socio-political drivers, internal and external barriers, and phases of CSR development). The results of a third study generally supported the aforementioned contentions providing additional information on the strategic benefits more integrative CSR can offer. Synthesizing outcomes and findings from three complementary studies, this thesis develops a conceptual model that brings together the two different views of the modern CSR debate. This conception theorises CSR as being a legally, socially and organizationally constructed umbrella positioned over the corporate organization. On one hand, CSR is an umbrella protection to cover up corporate irresponsibility, window-dress illegitimate actions, and distract public attention from sensitive business issues. On the other hand, more collaborative, planned, participative and long-term involvement to CSR activity can turn the umbrella model upside down and provide a collector of public support, or a battery where public benevolence can be stored and reused for future purposes. These findings are discussed in the context of contributions to the field of sport management and marketing, practitioners within the football industry, and scholars pursuing a research agenda in the area of CSR and sports. Future research suggestions are forwarded.

Who Owns Football?

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Author :
Publisher : Routledge
ISBN 13 : 1317996356
Total Pages : 212 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Who Owns Football? by : David Hassan

Download or read book Who Owns Football? written by David Hassan and published by Routledge. This book was released on 2013-09-13 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: The commercialization of sport since the 1990s has had a number of consequences. The market forces that have defined commercialization, notably pay-per-view television, whilst initially welcomed as important new sources of revenue, have also had the unanticipated consequences of de-stabilizing many sporting competitions and institutions, undermining the financial future of clubs in their traditional role as key social and cultural institutions. This has been manifested in the paradox of chronic financial loss-making amongst professional sports’ clubs in an era of exponential revenue growth, a trend exemplified by the experience of Italy’s Series A and the English Premier League – both cases examined in detail in this book. But, at the same time, some traditional sporting organizations have sought with some success, to chart a middle way, retaining traditional sporting movement objectives whilst also embracing a form of commercialism. The Gaelic Athletic Association in Ireland, the supporter-owned FC Barcelona football club, and New Zealand rugby union, offer illustrative examples of such strategies examined in detail. This book explores the background to this clash of commercial and traditional sporting objectives, and debates the consequences for wider sports governance. This book was published as a special issue of Soccer and Society.

The Yale Corporation

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Publisher :
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Yale Corporation by : Yale University

Download or read book The Yale Corporation written by Yale University and published by . This book was released on 1928 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategic Equity Partnerships in Professional Football

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Author :
Publisher : Springer Nature
ISBN 13 : 3658313013
Total Pages : 353 pages
Book Rating : 4.6/5 (583 download)

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Book Synopsis Strategic Equity Partnerships in Professional Football by : Tobias Duffner

Download or read book Strategic Equity Partnerships in Professional Football written by Tobias Duffner and published by Springer Nature. This book was released on 2020-07-28 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study explores the underlying motives and processes why and how corporate sponsors and professional football clubs in Germany enter into an additional share deal given the contradictory nature of corporations (monetary driven) and football clubs (maximising sporting success while operating in economic equilibrium). This work aims to generate theory within the specific field of professional football and to provide recommendations for action.

First National Bank of Dwight V. Regent Sports Corporation

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Author :
Publisher :
ISBN 13 :
Total Pages : 156 pages
Book Rating : 4.W/5 ( download)

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Book Synopsis First National Bank of Dwight V. Regent Sports Corporation by :

Download or read book First National Bank of Dwight V. Regent Sports Corporation written by and published by . This book was released on 1985 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:

New Possibilities of Corporate Financing for Professional Football Clubs in Compliance with UEFA Financial Fair Play

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Author :
Publisher :
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4.:/5 (915 download)

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Book Synopsis New Possibilities of Corporate Financing for Professional Football Clubs in Compliance with UEFA Financial Fair Play by :

Download or read book New Possibilities of Corporate Financing for Professional Football Clubs in Compliance with UEFA Financial Fair Play written by and published by . This book was released on 2013 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Football Brands

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Publisher : Springer
ISBN 13 : 0230281362
Total Pages : 202 pages
Book Rating : 4.2/5 (32 download)

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Book Synopsis Football Brands by : S. Bridgewater

Download or read book Football Brands written by S. Bridgewater and published by Springer. This book was released on 2010-04-29 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: The media increasingly refer to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with football clubs seem to parallel the relationship between consumer and brand in the broader marketing sphere. This book delves deep into the world of the lucrative business of sports branding.

The Global Football Industry

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Publisher : Routledge
ISBN 13 : 1351117971
Total Pages : 344 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis The Global Football Industry by : James J. Zhang

Download or read book The Global Football Industry written by James J. Zhang and published by Routledge. This book was released on 2018-01-29 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, football’s status as "the world’s sport" has shown little sign of waning. From increasing participation at grassroots levels and to the highly lucrative media rights deals secured by the top elite clubs, the game appears to be thriving as it continues to excite and enthral billions of people around the globe. Nevertheless, there are a number of challenges and opportunities facing the football industry today that warrant further examination. This book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary themes and issues in the marketing of football around the world. With contributions from Europe, Asia and the Americas, it discusses key topics such as football club management, the economics of the football industry, match-fixing, social media, fan experiences, the globalized marketplace, and the growing popularity of the women’s game. Offering insights for researchers, managers, and marketers who are looking to stay ahead of the game, The Global Football Industry: Marketing Perspectives is essential reading for anyone with an interest in international sport business.