The Fail-Safe Startup

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Author :
Publisher : Penguin Business
ISBN 13 : 9780241420171
Total Pages : 368 pages
Book Rating : 4.4/5 (21 download)

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Book Synopsis The Fail-Safe Startup by : Tom Eisenmann

Download or read book The Fail-Safe Startup written by Tom Eisenmann and published by Penguin Business. This book was released on 2021-04 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Why Startups Fail

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Author :
Publisher : Currency
ISBN 13 : 0593137027
Total Pages : 370 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

The Lean Startup

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Publisher : Crown Currency
ISBN 13 : 0307887898
Total Pages : 337 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Lean Startup by : Eric Ries

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

TakingPoint

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Publisher : Simon and Schuster
ISBN 13 : 1501176803
Total Pages : 320 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis TakingPoint by : Brent Gleeson

Download or read book TakingPoint written by Brent Gleeson and published by Simon and Schuster. This book was released on 2018-02-27 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decorated Navy SEAL, successful businessman and world-renowned speaker Brent Gleeson shares his revolutionary approach to navigating and leading change in the workplace—with a foreword by #1 New York Times bestselling author Mark Owen. Inspired by his time as a Navy SEAL and building award-winning organizations in the business world, Brent Gleeson has created a powerful roadmap for today’s existing and emerging business leaders and managers to improve their ability to successfully navigate organizational change. Over the past ten years since leaving the SEAL Teams, Gleeson has become a well-respected thought leader and expert in business transformation. He has spoken to and consulted with hundreds of organizations across the globe and inspired thousands of business leaders through his highly insightful philosophies on leadership, culture and building high-performance teams that achieve winning results. In TakingPoint, Gleeson shares his ten-step program that he has implemented in his own companies and for his high-profile clients—giving leaders and managers actionable insights and a framework for successful execution. TakingPoint brilliantly captures the structures, behaviors and mindsets required to build successful twenty-first century organizations. With a strong emphasis on communication, culture, engagement, accountability, trust, and resiliency, Gleeson’s methods have helped hundreds of companies around the world transform the way they think about change, and can help yours do the same. For the last five years, Gleeson has shared his philosophies through his weekly columns on Forbes and Inc. And now, for the first time ever, they are captured in this entertaining and highly prescriptive book. Steps include: -Culture: The Single Most Important Enabler -Trust: Fueling the Change Engine -Accountability: Ownership at All Levels -Mindset: Belief in the Mission -Preparation: Gathering Intelligence and Planning the Mission -Transmission: Communicating the Vision -Inclusion: The Power of Participation and Acceptance -Fatigue: Managing Fear and Staying Energized -Discipline: Focus and Follow-Through -Resiliency: The Path of Lasting Change Never has change been more consistent and disruptive as it is now. Business leaders and managers at all levels can’t just react to change. They have to lead change. They have to take point.

The Startup Way

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Publisher : Crown Currency
ISBN 13 : 110190321X
Total Pages : 402 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis The Startup Way by : Eric Ries

Download or read book The Startup Way written by Eric Ries and published by Crown Currency. This book was released on 2017-10-17 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century. In The Lean Startup, Eric Ries laid out the practices of successful startups – building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way, he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio. Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.

Do More Faster

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Publisher : John Wiley & Sons
ISBN 13 : 0470948795
Total Pages : 352 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Do More Faster by : Brad Feld

Download or read book Do More Faster written by Brad Feld and published by John Wiley & Sons. This book was released on 2010-10-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical advice from some of today's top early stage investors and entrepreneurs TechStars is a mentorship-driven startup accelerator with operations in three U.S. cities. Once a year in each city, it funds about ten Internet startups with a small amount of capital and surrounds them with around fifty top Internet entrepreneurs and investors. Historically, about seventy-five percent of the companies that go through TechStars raise a meaningful amount of angel or venture capital. Do More Faster: TechStars Lessons to Accelerate Your Startup is a collection of advice that comes from individuals who have passed through, or are part of, this proven program. Each vignette is an exploration of information often heard during the TechStars program and provides practical insights into early stage entrepreneurship. Contains seven sections, each focusing on a major theme within the TechStars program, including idea and vision, fundraising, legal and structure, and work/life balance Created by two highly regarded experts in the world of early stage investing Essays in each section come from the experienced author team as well as TechStar mentors, entrepreneurs, and founders of companies While you'll ultimately have to make your own decisions about what's right for your business, Do More Faster: TechStars Lessons to Accelerate Your Startup can get your entrepreneurial endeavor headed in the right direction.

The Fail-Safe Startup

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Author :
Publisher : Penguin UK
ISBN 13 : 0241987784
Total Pages : 368 pages
Book Rating : 4.2/5 (419 download)

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Book Synopsis The Fail-Safe Startup by : Tom Eisenmann

Download or read book The Fail-Safe Startup written by Tom Eisenmann and published by Penguin UK. This book was released on 2021-04-01 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Creating something from nothing is a daring act. Tom's wisdom and encouragement will give any reader the confidence to take the leap.' Eric Ries, bestselling author of The Lean Startup ________________ 90% of start-ups fail. But why? And is there a way to avoid the common pitfalls when you start your own business? Over the past 23 years at Harvard Business School Tom Eisenmann has helped launch thousands of startups. An astonishing 13 of these have reached unicorn status. For a decade he has explored the question of why startups fail and in The Fail-Safe Startup explains how you can succeed against the odds. Eisenmann's fascinating, often counter-intuitive, advice will help you avoid common mistakes including: * Launching too early * Aiming too high, too soon * And letting early success lead to misplaced confidence Drawing on case studies from startups of all shapes and sizes from around the world The Fail-Safe Startup will show you how to analyse the failure of others to ensure your success. ________________ 'A must read for any entrepreneur, investor, or startup team member.' Michelle Zatlyn, CEO, Cloudfare 'Eisenmann has truly helped illuminate a path to success by shining a spotlight on common startup failure patterns. His insights are invaluable, whether you're just getting started, or you're eyeing your endgame.' Jenn Hyman, CEO, Rent the Runway

Fail Fast Or Win Big

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Publisher : Amacom Books
ISBN 13 : 9780814434789
Total Pages : 208 pages
Book Rating : 4.4/5 (347 download)

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Book Synopsis Fail Fast Or Win Big by : Bernhard Schroeder

Download or read book Fail Fast Or Win Big written by Bernhard Schroeder and published by Amacom Books. This book was released on 2015 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurs have long been taught that to be successful, they need to spend months perfecting a business plan and finding investors before they can finally launch their business. But with the marketplace changing at lightning speed, this notion is not only outdated-it's costly. There's no point to building a business in a bubble. Today's entrepreneurs must embrace the idea of "failing fast." They need to connect with real customers and determine quickly whether their idea is worth pursuing, needs new direction, or should be abandoned altogether. Fail Fast or Win Big shows entrepreneurs how to: Create a rapid prototype of their product or service * Develop a business model instead of a business plan * Test it repeatedly with customers so they can spot failure early * Continue to refine the model based on customer interactions * Leverage their network and resources in order to run lean The longer it takes to launch a company, the more changes there will have been in the market place. Featuring real-life examples of entrepreneurs who set out to fail fast and ended up winning big, this ground breaking guide reveals how the right kind of risk can really pay off.

Start-Up City

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Author :
Publisher : Island Press
ISBN 13 : 1610916905
Total Pages : 255 pages
Book Rating : 4.6/5 (19 download)

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Book Synopsis Start-Up City by : Gabe Klein

Download or read book Start-Up City written by Gabe Klein and published by Island Press. This book was released on 2015-10-15 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The public-private partnerships of the future will need to embody a triple-bottom-line approach that focuses on the new P3: people-planet-profit. This book is for anyone who wants to improve the way that we live in cities, without waiting for the glacial pace of change in government or corporate settings. If you are willing to go against the tide and follow some basic lessons in goal setting, experimentation, change management, financial innovation, and communication, real change in cities is possible."--Publisher's description.

Zero to One

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Publisher : Random House
ISBN 13 : 075355030X
Total Pages : 198 pages
Book Rating : 4.7/5 (535 download)

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Book Synopsis Zero to One by : Blake Masters

Download or read book Zero to One written by Blake Masters and published by Random House. This book was released on 2014-09-18 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ ELON MUSK, CEO of SpaceX and Tesla ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ MARK ZUCKERBERG, CEO of Facebook ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ NASSIM NICHOLAS TALEB, author of The Black Swan

Entrepreneurial Strategy

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Author :
Publisher : Springer Nature
ISBN 13 : 3030789357
Total Pages : 142 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Entrepreneurial Strategy by : Dean A. Shepherd

Download or read book Entrepreneurial Strategy written by Dean A. Shepherd and published by Springer Nature. This book was released on 2021-07-19 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book focuses on explaining differences amongst organizations regarding various attributes, forms, and outcomes. By focusing on the “how” of new venture creation and management to produce well-established organizations, the authors aim to increase our understanding of the antecedents of most management research assumptions. New ventures are the source of most newly created jobs generated in an economy, new industries and markets, innovative products and services, and new solutions to economic, social, and environmental problems. However, most management research assumes a well-established organization as the starting point of their theorizing. Building on the notion of guided attention, it details how entrepreneurs can allocate their transient attention to identify potential opportunities from environmental change and how entrepreneurs allocate their sustained attention to form beliefs about radical and incremental opportunities requiring entrepreneurial action. The authors explain how entrepreneurs build such communities and engage community members over time to co-construct potential opportunities for new venture progress. Using the lean startup framework, they connect the dots between the theorizing on identifying and co-constructing potential opportunities and the startup of new ventures. This leads to a new overarching framework based on are (1) co-creating a startup, (2) organizing a startup, and (3) performing a startup to bring together the many disparate threads of research on new ventures. The authors then theorize on the importance of knowledge in organizational scaling. Based on cutting-edge research from the leading entrepreneurship journals, this book expands knowledge on the cognitive aspect of the new venture creation process.

From Startup to Exit

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Publisher : HarperCollins Leadership
ISBN 13 : 1400225353
Total Pages : 320 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis From Startup to Exit by : Shirish Nadkarni

Download or read book From Startup to Exit written by Shirish Nadkarni and published by HarperCollins Leadership. This book was released on 2021-08-24 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tech entrepreneurs, make your startup dreams come true by utilizing this invaluable, founder-to-founder guide to successfully navigating all phases of the tech startup journey. With the advent of the internet, mobile computing, and now AI/Machine learning and cloud computing, the number of new startups has accelerated over the last decade across tech centers in Silicon Valley, Israel, India, and China. From Startup to Exit shares the knowledge that pioneering, serial entrepreneur Shirish Nadkarni has gained from over two decades of success, detailing the practical aspects of startup formation from founding, funding, management, and finding an exit. With successful tech entrepreneurs interviewed and featured throughout, From Startup to Exit will help you: Understand exactly what tech startups must do to succeed in all phases, from idea stage to IPO. Gain invaluable insights from the journeys of other successful tech founders that can be applied to your own situation. Learn how to raise millions of dollars of funding from angels and VCs to give your company the fuel it needs to take off and succeed.

Disciplined Entrepreneurship

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Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Disciplined Entrepreneurship by : Bill Aulet

Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

Grow to Greatness

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Publisher : Stanford University Press
ISBN 13 : 0804781907
Total Pages : 298 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis Grow to Greatness by : Edward Hess

Download or read book Grow to Greatness written by Edward Hess and published by Stanford University Press. This book was released on 2012-04-25 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simply put, most entrepreneurial start-ups fail. Those fortunate enough to succeed then face a second, major challenge: how to grow. This book focuses on the key questions an entrepreneur must answer in order to grow a business. Based on extensive research of more than fifty successful growth companies, Grow to Greatness discusses the top ten growth challenges and how to overcome them. Author Edward D. Hess dispels the myth that businesses must grow or die. Growth can create value. But, too much growth too fast outstrips effective processes, controls, or management capacity. Viewing growth as "recurring change," Grow to Greatness lays out a framework for how to approach business development—and how to manage its risks and pace. The book then takes readers through chapters that explore whether the time is right to grow, how to do it, and how to manage the vital reality that growth requires the right leadership, culture, and people. Uniquely, this book aims to prepare readers for the day-to-day reality of growth, offering up the lived experiences of eleven entrepreneurs. Six workshops to assess where readers stand now and a suite of templates that will prove to be useful over time help bring the book's teachings to life. After reading this book, entrepreneurs will have a real understanding of their readiness to grow and place in the growth cycle, as well as a concrete action plan for where to take their businesses next. Many books address how to start a business, but this is a unique, go-to resource for readers who want to learn how to thrive beyond the start-up phase.

Venture Deals

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Publisher : John Wiley & Sons
ISBN 13 : 1118118642
Total Pages : 245 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Venture Deals by : Brad Feld

Download or read book Venture Deals written by Brad Feld and published by John Wiley & Sons. This book was released on 2011-07-05 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: An engaging guide to excelling in today's venture capital arena Beginning in 2005, Brad Feld and Jason Mendelson, managing directors at Foundry Group, wrote a long series of blog posts describing all the parts of a typical venture capital Term Sheet: a document which outlines key financial and other terms of a proposed investment. Since this time, they've seen the series used as the basis for a number of college courses, and have been thanked by thousands of people who have used the information to gain a better understanding of the venture capital field. Drawn from the past work Feld and Mendelson have written about in their blog and augmented with newer material, Venture Capital Financings puts this discipline in perspective and lays out the strategies that allow entrepreneurs to excel in their start-up companies. Page by page, this book discusses all facets of the venture capital fundraising process. Along the way, Feld and Mendelson touch on everything from how valuations are set to what externalities venture capitalists face that factor into entrepreneurs' businesses. Includes a breakdown analysis of the mechanics of a Term Sheet and the tactics needed to negotiate Details the different stages of the venture capital process, from starting a venture and seeing it through to the later stages Explores the entire venture capital ecosystem including those who invest in venture capitalist Contain standard documents that are used in these transactions Written by two highly regarded experts in the world of venture capital The venture capital arena is a complex and competitive place, but with this book as your guide, you'll discover what it takes to make your way through it.

Startup Savvy

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Publisher : Publishamerica Incorporated
ISBN 13 : 9781456097479
Total Pages : 230 pages
Book Rating : 4.0/5 (974 download)

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Book Synopsis Startup Savvy by : Aundrea Y. Wilcox

Download or read book Startup Savvy written by Aundrea Y. Wilcox and published by Publishamerica Incorporated. This book was released on 2011-05-01 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Take Off Your Startup

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Author :
Publisher : Pankaj Salunke
ISBN 13 : 9354061184
Total Pages : 222 pages
Book Rating : 4.3/5 (54 download)

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Book Synopsis Take Off Your Startup by : Pankaj Salunke

Download or read book Take Off Your Startup written by Pankaj Salunke and published by Pankaj Salunke. This book was released on 2020-03-23 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're working on a business plan and have new business ideas then keep reading… · Are you a graduate student with no business knowledge and have a plan of starting a business without or little money · Do you have an inferiority complex that you have not completed an MBA · Do you have a startup idea but no money · Are you doing job/ or planning to do a job to accumulate money for your startup ideas · Are you looking to validate your business plan · Do you have confusion to choose a new business idea · Do you have questions on Startup Funding This Book is all about Untold Business Secrets and proven business plans, few of the topics are listed below. · From where to get New Business ideas · Formula to finalize one new business idea amongst all your ideas · How to become financially stable and be ready for any upcoming crisis in your startup journey. · From where to get fund for business · How to make business profitable, right from the start · All your business fears (like accounting) will be busted in dust · How to search perfect team members and team building strategy · How to start with lowest /minimum funding · How to hire people with a minimum salary · Setting up a business system, how to do it step by step · Tips to handle family and society opposition · How to Sell your products fast enough to breakeven Learn From 151 Startup Entrepreneurs who have succeeded in stabilizing their businesses and have gone to the next level · These stories are collected from real-life incidents of 151+ entrepreneurs, collected exclusively, mostly occurred in their first 5 years of the startup journey · This isn't a boring theory subject book · A failure story and a success story,145+ startup story incidents are told with reference to business concept, which leaves no opportunity for further explanation of the concept · These are not only motivation stories, but also failure stories which will make you wise to handle similar situations in your startup journey. You should always learn from failure, but not from your own failures, but from other failures. · Contains business planning templates Book Structure Book is divided into 4 parts 1) Why should you start a business 2) Things you should fix before starting a business so that once you start the business you are not bothered by any crisis 3) Four pillars of business on how to start a company 4) Living the entrepreneurial life and Time Management What will I find inside this startup book? Concepts - A total of 72 concepts Stories - Failure Story and Success Story for every Concept, a total of 145+ startup stories Statistics - Startup/Business statistics with respect to that concept Quote/s - By famous mentors, business persons about w.r.t. concept Concept Explanation - In a paragraph (No bombarding of theory) Scientific Formula - A readymade Model, diagram or table form to copy and implement in your business Business Pearl - Secret related to that concept which no entrepreneur would share How to start a business in less than 6 months and crunch first 5 years of a startup journey without MBA Degree, reading thick business books, watching an unending list of YouTube business videos or joining any startup accelerator even if you have no money, have a home based business or have zero business experience. Take Off is a perfect guide for firing up your Startup Dream. So if you want to discover how to start a business and set yourself up for success, click "Buy Now"!