The Business Environment of Europe

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Publisher : Cambridge University Press
ISBN 13 : 0521872472
Total Pages : 367 pages
Book Rating : 4.5/5 (218 download)

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Book Synopsis The Business Environment of Europe by : Terrence R. Guay

Download or read book The Business Environment of Europe written by Terrence R. Guay and published by Cambridge University Press. This book was released on 2014-06-12 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only comprehensive textbook on Europe's business environment, examining the region's economics and policies in social, political and historical contexts.

Eastern Europe Business Bulletin

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Author :
Publisher :
ISBN 13 :
Total Pages : 94 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Eastern Europe Business Bulletin by :

Download or read book Eastern Europe Business Bulletin written by and published by . This book was released on 1991 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Central and Eastern European Markets

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Publisher : Psychology Press
ISBN 13 : 9781560247128
Total Pages : 136 pages
Book Rating : 4.2/5 (471 download)

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Book Synopsis The Central and Eastern European Markets by : Petr Chadraba

Download or read book The Central and Eastern European Markets written by Petr Chadraba and published by Psychology Press. This book was released on 1995 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Central and Eastern European Markets covers a variety of business topics dealing with Central and Eastern Europe and offers a unique picture of these new markets. Chapters contain accurate information on joint ventures, market entry strategies for Central and Eastern Europe, financing for activities in Eastern Europe, and assessing the Ukraine as a market. With direct experience of these business issues, the contributing authors explore these specific topics: how the Czechoslovak telecommunications system was upgraded through a joint venture entry and expansion decisions made by Western firms in the Ukraine and ways in which firms use relationships in the home and host market to reduce the risks of strategic investment decisions investment patterns, strategic market characteristics, and resulting entry strategies of Western firms active in Eastern Europe since the fall of the Iron Curtain macro changes taking place in Hungary, Poland, and Bulgaria and changing market environments specific to each country development trends in the marketing environment in Eastern Europe, options for market entry, and favored market penetration strategies The Central and Eastern European Markets is an ideal source for detailed information needed by students researching business issues in these emerging markets. Professionals planning to enter or seeking to improve their market position in these regions can find specific business-related information and experience in this stimulating volume.

The East European Business Environment

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Author :
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (464 download)

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Book Synopsis The East European Business Environment by : Saul Estrin

Download or read book The East European Business Environment written by Saul Estrin and published by . This book was released on 1997 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Successfully Doing Business/Marketing In Eastern Europe

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Author :
Publisher : Routledge
ISBN 13 : 1135696306
Total Pages : 246 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Successfully Doing Business/Marketing In Eastern Europe by : V H Kirpalani

Download or read book Successfully Doing Business/Marketing In Eastern Europe written by V H Kirpalani and published by Routledge. This book was released on 2012-12-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, Successfully Doing Business/Marketing in Eastern Europe is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.

European Business

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Publisher : Pearson Education
ISBN 13 : 9780273646006
Total Pages : 616 pages
Book Rating : 4.6/5 (46 download)

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Book Synopsis European Business by : Simon Mercado

Download or read book European Business written by Simon Mercado and published by Pearson Education. This book was released on 2001 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: Course names: European Business. Degrees: BABS; European BABS; Politics; Economics. The module is usually an elective except on specialised European Business degrees. Also used commonly as secondary reading. This text examines the question of how the future of the European Union will affect organisations operating in member states. The business environment in Europe continues to change as the moves toward integration gathers pace. It is inevitable that this new environment will present new challenges to key players and businesses operating in Europe. This text therefore provides a comprehensive and general overview of the key topics for students who need to understand the complexities of the EU. In addition to addressing the present and likely future issues, each chapter contains discussion questions, a case study and questions on the case to test the students' understanding of the topics covered.

European Business

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Author :
Publisher : Trans-Atlantic Publications
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis European Business by : Richard Welford

Download or read book European Business written by Richard Welford and published by Trans-Atlantic Publications. This book was released on 1992 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recoge: 1. The Development of the EC - 2. The EC and its member states - 3. Macroeconomic policy integration - 4. Competition polyty - 5. Workplace issues - 6. Marketing in Europe - 7. Strategies for Europe - 8. Culture in Europe - 9. Environmental issues and environmental management - 10. Central and Eastern Europe - 11. Europe in the word economy.

Marketing in Central and Eastern Europe

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Author :
Publisher : Routledge
ISBN 13 : 1317948866
Total Pages : 130 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Marketing in Central and Eastern Europe by : Erdener Kaynak

Download or read book Marketing in Central and Eastern Europe written by Erdener Kaynak and published by Routledge. This book was released on 2014-02-04 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing practice followed by local and international companies. Marketing in Central and Eastern Europe helps you understand the changes taking place in these valuable and challenging markets and introduces you to the emerging opportunities and effective marketing strategies to be employed in the region. Researchers specializing in CEE business; managers of international companies operating in or contemplating entering CEE markets; and students studying CEE business, East-West business, or marketing in transitional economies will better understand the region by examining issues of cross- cultural inquiry, commonality, and market segmentation. Marketing in Central and Eastern Europe also provides you with: a region-relevant market analysis to determine environmental dimensions of emerging markets a preliminary report on market-entry strategies in Poland an assessment of foreign direct investment opportunities in Hungary a study of Western-style marketing applied in transitional economies an analysis of marketization and Westernization used as classifying dimensions information on increasing the validity of post-command economy research and application Although the book’s chapters cover a variety of topics and use different research approaches and methodologies, they have a common theme--there is a great interest in, and an equally great need to scientifically investigate, rapidly emerging market opportunities, marketing-environment issues, and marketing-strategy problems with respect to transitional economies of Central and Eastern Europe.

Guide to Business Information on Central and Eastern Europe

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Author :
Publisher : Psychology Press
ISBN 13 : 0851424287
Total Pages : 227 pages
Book Rating : 4.8/5 (514 download)

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Book Synopsis Guide to Business Information on Central and Eastern Europe by : Tania Konn

Download or read book Guide to Business Information on Central and Eastern Europe written by Tania Konn and published by Psychology Press. This book was released on 2000 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is an introduction to English language sources, in electronic and conventional print forms, dealing with Central and Eastern European business issues. It gives evaluative descriptions and costs of all listed sources, and concentrates on recent sources. Sources in respect of some of these countries can be difficult to locate, and the author provides guidance on how to go about finding them.

Sustainability Reporting in Central and Eastern European Companies

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Author :
Publisher : Springer
ISBN 13 : 3319525786
Total Pages : 236 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Sustainability Reporting in Central and Eastern European Companies by : Péter Horváth

Download or read book Sustainability Reporting in Central and Eastern European Companies written by Péter Horváth and published by Springer. This book was released on 2017-06-12 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of expert articles highlights the standards and practices concerning sustainability reporting among companies in Central and Eastern Europe (CEE). Due to the growing interest in corporate social responsibility issues, sustainability reporting has become increasingly common among businesses that claim to adhere to certain social, environmental and economic standards. While it can be observed that sustainability reporting is widely practiced in Western and Northern European countries, only few studies have been conducted on this topic in the CEE region. Drawing on a major empirical study involving researchers from 10 different CEE countries, this book addresses the status quo of sustainability reporting, outlines future prospects and provides essential recommendations for practitioners.

The European Business Environment

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Author :
Publisher :
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The European Business Environment by : Neill Nugent

Download or read book The European Business Environment written by Neill Nugent and published by . This book was released on 1994 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the different environments which shape the conduct of business in Europe, this book explains the main determinants of the business environment. The main focus is on the countries of the European Community, but, where appropriate, reference is also made to the wider Europe.

Succeeding in Business in Central and Eastern Europe

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Author :
Publisher : Routledge
ISBN 13 : 1136361324
Total Pages : 243 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Succeeding in Business in Central and Eastern Europe by : Woodrow H. Sears

Download or read book Succeeding in Business in Central and Eastern Europe written by Woodrow H. Sears and published by Routledge. This book was released on 2009-11-03 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Central and Eastern Europe, the 'Old Europe' of cobblestones co-exists with mobile phones, horse carts fight for road space with cars, and farmers' markets compete with mega-stores. Western business professionals hoping to expand or start up new ventures in this complex environment must possess knowledge that is both comprehensive and subtle. What is it like to live and work in Central and Eastern Europe? How is business conducted there? What happened in Central and Eastern Europe to make integration into the rest of Europe so difficult? What important social and cultural issues must be mastered by Westerners hoping to flourish in this region? 'Succeeding in Business in Central and Eastern Europe', the fourteenth title in the 'Managing Cultural Differences Series' answers these and many other questions. This book identifies a variety of factors, including an anti-business attitude and a resistance to Western-style change, that hinder some attempts at development within Central and Eastern Europe. It provides a frame of reference for understanding the "post-Soviet syndrome" - with its remnants of corruption and mistrust of managers and customers alike - that continues to haunt the countries of CEE. Dr. Sears and Ms. Tamulionyte-Lentz give readers solutions for overcoming the problems inherent in this region. They explain how Western executives can build relationships and find point of cultural "synthesis" with their Central and Eastern European counterparts and ultimately create a new and mutually beneficial work culture with their ventures. With understanding and insights on the cultural nuances of the region, 'Succeeding in Business in Central and Eastern Europe' can help all Western visitors, even tourists, who arrive at this increasingly popular destination.

Market Failure

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Publisher : Pluto Press (UK)
ISBN 13 :
Total Pages : 222 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Market Failure by : László Andor

Download or read book Market Failure written by László Andor and published by Pluto Press (UK). This book was released on 1998 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the determining factors of the failure of economic reform in Eastern Europe with particular attention to the Czech Republic, Hungary, Poland and the Russian Federation. Covers the period from 1989 to 1997.

Rise and Decline of Industry in Central and Eastern Europe

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Publisher : Springer Science & Business Media
ISBN 13 : 354026695X
Total Pages : 275 pages
Book Rating : 4.5/5 (42 download)

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Book Synopsis Rise and Decline of Industry in Central and Eastern Europe by : Bernhard Müller

Download or read book Rise and Decline of Industry in Central and Eastern Europe written by Bernhard Müller and published by Springer Science & Business Media. This book was released on 2005-08-29 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the course of the tremendous political and economic upheaval starting in 1989/1990 many industrial cities and regions in Central and Eastern Europe have been confronted with profound problems. This book presents eleven detailed national reports which describe the situation in such cities and regions as well as the strategies which have been employed to cope with structural change. The country reports are complemented by short case studies of selected cities and regions. An introduction gives background to such topics as structural change and the ramifications of EU enlargement. Finally some conclusions are drawn and recommendations offered for future policy.

Industries and Markets in Central and Eastern Europe

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Publisher : Routledge
ISBN 13 : 1351155660
Total Pages : 306 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Industries and Markets in Central and Eastern Europe by : William T. Bagatelas

Download or read book Industries and Markets in Central and Eastern Europe written by William T. Bagatelas and published by Routledge. This book was released on 2017-11-30 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A combination of rigorous analysis and case material; this book is an essential guide to trade and industry developments in Central and Eastern Europe. Its scope encompasses globalization, the business strategies of MNCs, agriculture, services and the dynamics of innovation. It also considers the trading relationships of these countries with Russia as well as the influence of trade on the democratization of states formerly belonging to the USSR.

Small Businesses Trickling Up in Central and Eastern Europe

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Author :
Publisher : Routledge
ISBN 13 : 1136530991
Total Pages : 298 pages
Book Rating : 4.1/5 (365 download)

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Book Synopsis Small Businesses Trickling Up in Central and Eastern Europe by : Galen Spencer Hull

Download or read book Small Businesses Trickling Up in Central and Eastern Europe written by Galen Spencer Hull and published by Routledge. This book was released on 2013-01-11 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1999. Small businesses now constitute the most dynamic element of growth in the emerging markets of the Central and Eastern European region. This book argues that the small and medium sized enterprise (SME) sector has contributed more to the growth of these countries in transition than have privatized state enterprises and the public sector. In 1989 most of the countries of Eastern and Central Europe were still under an economic system dominated by state-owned enterprises. Since then a process of liberalization has been unleashed to promote free market policies. This has involved programs of privatization and restructuring of public enterprises, as well as the promotion of policies to enable a private sector to develop. Small businesses are creating thousands of new jobs while large companies are "retrenching and downsizing" their work force. In some countries of the region this process is much further along than in others. However, the SME sector has developed at a more rapid pace than has the privatization of the large public companies. There has been a flurry of new enterprises springing up throughout the region which are "trickling up" in a frequently hostile environment against tremendous odds, and yet managing to have a pronounced impact on their respective economies. Small businesses have taken over in sectors that used to be dominated by big enterprises, primarily in services and consumer products. They have provided a crucial outlet for pent-up entrepreneurial talent that had remained dormant during the long period of state domination. This work urges legislators, policy-makers, and development agencies alike to take account of the importance of the SME's in their legislation and planning. Given a more favorable environment, these small businesses will provide even greater impetus for economic growth. Equally important is for entrepreneurs themselves to be convinced of the rightness of their path in societies that have traditionally looked down upon profit-seekers as unscrupulous and selfish. If the CEE region is to achieve its full potential of economic growth, policies and support mechanisms to promote the SME sector will be needed to assure a favorable environment.

The East European Economy in Context

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Author :
Publisher : Psychology Press
ISBN 13 : 0415086264
Total Pages : 425 pages
Book Rating : 4.4/5 (15 download)

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Book Synopsis The East European Economy in Context by : David Turnock

Download or read book The East European Economy in Context written by David Turnock and published by Psychology Press. This book was released on 1997 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 1989, the former communist countries of Eastern Europe have witnessed a profound and dramatic upheaval. Turnock examines the transition from Communist to free-market economies, both within and between the states of Eastern Europe.