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The Dynamics Of Family Purchase Decision And Childrens Influence Within The Family Purchase Decision For Recreational Service
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Download or read book Resource Theory written by Uriel G. Foa and published by Emerald Group Publishing. This book was released on 1993 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume serves as an update on current developments in Resource Theory and presents a representative sample of contemporary research conducted within this theoretical perspective. Resource Thoery presents empirical evidence supporting the cross-cultural validity of this framework. Attention is focused on a broad range of social-psychological phenomena that have been fruitfully explored using this theoretical approach. Key Features * Social Exchange Theory * Cross-cultural Theory * Social Relationships
Book Synopsis Marketplace behaviour of Malaysian consumers by :
Download or read book Marketplace behaviour of Malaysian consumers written by and published by Emerald Group Publishing. This book was released on 2006 with total page 77 pages. Available in PDF, EPUB and Kindle. Book excerpt: Six varied papers on marketing issues in Malaysia - an interesting mix of research. Two papers address internet banking and consumers' attitudes to operating their accounts and financial business in this way. One paper looks at consumers' response to sales promotional tools and another at effects of gender on purchase decisions. The two final papers look at the influence of the family structure on purchase decisions and the ways in which Malaysian customers articulate their dissatisfaction. A useful adjunct for anyone looking to market in this region.
Book Synopsis Handbook of Hospitality Marketing Management by : Haemoon Oh
Download or read book Handbook of Hospitality Marketing Management written by Haemoon Oh and published by Routledge. This book was released on 2009-11-04 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality marketing research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.
Book Synopsis Economics [4 volumes] by : David A. Dieterle
Download or read book Economics [4 volumes] written by David A. Dieterle and published by Bloomsbury Publishing USA. This book was released on 2017-03-27 with total page 2345 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive four-volume resource that explains more than 800 topics within the foundations of economics, macroeconomics, microeconomics, and global economics, all presented in an easy-to-read format. As the global economy becomes increasingly complex, interconnected, and therefore relevant to each individual, in every country, it becomes more important to be economically literate—to gain an understanding of how things work beyond the microcosm of the economic needs of a single individual or family unit. This expansive reference set serves to establish basic economic literacy of students and researchers, providing more than 800 objective and factually driven entries on all the major themes and topics in economics. Written by leading scholars and practitioners, the set provides readers with a framework for understanding economics as mentioned and debated in the public forum and media. Each of the volumes includes coverage of important events throughout economic history, biographies of the major economists who have shaped the world of economics, and highlights of the legislative acts that have shaped the U.S. economy throughout history. The extensive explanations of major economic concepts combined with selected key historical primary source documents and a glossary will endow readers with a fuller comprehension of our economic world.
Book Synopsis Handbook of Contemporary Behavioral Economics by : Morris Altman
Download or read book Handbook of Contemporary Behavioral Economics written by Morris Altman and published by Routledge. This book was released on 2015-01-30 with total page 1015 pages. Available in PDF, EPUB and Kindle. Book excerpt: At a time when both scholars and the public demand explanations and answers to key economic problems that conventional approaches have failed to resolve, this groundbreaking handbook of original works by leading behavioral economists offers the first comprehensive articulation of behavioral economics theory. Borrowing from the findings of psychologists, sociologists, political scientists, legal scholars, and biologists, among others, behavioral economists find that intelligent individuals often tend not to behave as effectively or efficiently in their economic decisions as long held by conventional wisdom. The manner in which individuals actually do behave critically depends on psychological, institutional, cultural, and even biological considerations. "Handbook of Contemporary Behavioral Economics" includes coverage of such critical areas as the Economic Agent, Context and Modeling, Decision Making, Experiments and Implications, Labor Issues, Household and Family Issues, Life and Death, Taxation, Ethical Investment and Tipping, and Behavioral Law and Macroeconomics. Each contribution includes an extensive bibliography.
Book Synopsis The Silver Market Phenomenon by : Florian Kohlbacher
Download or read book The Silver Market Phenomenon written by Florian Kohlbacher and published by Springer Science & Business Media. This book was released on 2008-09-17 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt: TheSilverMarketPhenomenon In the developed countries, the dominant factor in the next society will be something to which most people are only beginning to pay attention: the rapid growth in the older po- lation and the rapid shrinking of the younger generation. Peter F. Drucker The current shift in demographics – aging and shrinking populations – in many countries around the world presents a major challenge to companies and societies alike. As a matter of fact, this is true both for a number of industrialized nations as well as for certain emergingeconomies.However,even thoughthis crucial issue has recently started to attract the attention of scholars, business leaders, and politicians, research on the implications of the demographic change on businesses is still in its infancy. Most accounts of the so-called demographic “problem” deal, as the term already suggests, with the challenges and threats of the demographic development. These discussions feature, for example, the shrinking workforce, welfare effects, social con?icts, etc. At the same time, chances and opportunities are often neglected. The emergence of new markets, the potential for innovations, the integration of older people into jobs and work places, the joy of active aging, and their varied roles withinsociety arejust a fewexamplesofhowwhat at ?rst sight appearsto bea crisis could be turned into an opportunity. All in all, countries and industries are reacting very differently – from still neglecting to proactively looking for and developing solutions.
Book Synopsis School, Family, and Community Partnerships by : Joyce L. Epstein
Download or read book School, Family, and Community Partnerships written by Joyce L. Epstein and published by Corwin Press. This book was released on 2018-07-19 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strengthen programs of family and community engagement to promote equity and increase student success! When schools, families, and communities collaborate and share responsibility for students′ education, more students succeed in school. Based on 30 years of research and fieldwork, the fourth edition of the bestseller School, Family, and Community Partnerships: Your Handbook for Action, presents tools and guidelines to help develop more effective and more equitable programs of family and community engagement. Written by a team of well-known experts, it provides a theory and framework of six types of involvement for action; up-to-date research on school, family, and community collaboration; and new materials for professional development and on-going technical assistance. Readers also will find: Examples of best practices on the six types of involvement from preschools, and elementary, middle, and high schools Checklists, templates, and evaluations to plan goal-linked partnership programs and assess progress CD-ROM with slides and notes for two presentations: A new awareness session to orient colleagues on the major components of a research-based partnership program, and a full One-Day Team Training Workshop to prepare school teams to develop their partnership programs. As a foundational text, this handbook demonstrates a proven approach to implement and sustain inclusive, goal-linked programs of partnership. It shows how a good partnership program is an essential component of good school organization and school improvement for student success. This book will help every district and all schools strengthen and continually improve their programs of family and community engagement.
Book Synopsis Developing an Advertising Media Plan by : Richard Skiba
Download or read book Developing an Advertising Media Plan written by Richard Skiba and published by After Midnight Publishing. This book was released on 2024-08-31 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're managing a direct marketing campaign, overseeing a media strategy, or new to advertising and marketing, this book provides practical insights and methodologies to help you develop a robust advertising media plan within a set budget. It offers an in-depth exploration of the essential skills and knowledge needed to craft a successful media plan, covering everything from defining advertising requirements to selecting media vehicles and scheduling campaigns. The book guides you through the process of identifying target audience characteristics, analysing advertising briefs, and creating comprehensive consumer profiles to tailor your media strategy effectively. It also explores market factors and their influence on media selection, ensuring your reach and frequency align with campaign goals. Creative requirements and their media implications are thoroughly examined, helping you design campaigns that resonate with your audience. Key areas such as media merchandising, budgeting, and evaluating media vehicles are also addressed. The book provides strategies for assessing the merits of various media options and testing new vehicles against proven ones, ensuring optimal choices for your campaign. Emphasizing the importance of aligning media selection and scheduling with your target audience and budgetary constraints, the book also offers guidance on legal and ethical compliance. It covers the development of media schedules that meet advertiser requirements and the refinement of media plans based on results. This book is an essential resource for media planners, advertising managers, and direct marketers looking to enhance their media strategies and achieve optimal results within budget constraints.
Download or read book Family Tourism written by Heike Schanzel and published by Channel View Publications. This book was released on 2012 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cutting-edge international book brings together leading experts? latest research in the field of family tourism by adding to its underdeveloped knowledge base. Family Tourism: Multidisciplinary Perspectives underlines the infancy of academic family tourism research that belies its market importance and directs towards future implications and theoretical debates about the place of families within tourism.
Book Synopsis Family, Household And Work by : Klaus F. Zimmermann
Download or read book Family, Household And Work written by Klaus F. Zimmermann and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the last decades the appearance of a family has changed substantially. Not long ago a typical family consisted of an employed man and a home-managing woman living together for their whole life times, and having one or more children, which primarily were raised by the wife. Today differing living models are much more common than before. House husbands, late motherhood, and a delayed work entry of the children are some of the related phenomena, which at the same time are reasons for and consequences of the changed view on the favorite family. Not surprisingly, this change has provoked much scientific interest. In this book we present a collection of recent economic research work on the resources management and development of families and households respectively. Assorting three general topics, we focus on the time allocation within the household, the family structure and development, and the transition to work of young adults.
Book Synopsis Family Decision-Making by : John Scanzoni
Download or read book Family Decision-Making written by John Scanzoni and published by SAGE Publications, Incorporated. This book was released on 1980-12 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors present a new model of the process of family decision-making that takes into account the importance of sex roles. They use a series of couples as examples that illustrate the model at various stages of the life cycle. They also consider how decision-making is changing. A major contribution to the study of sexual politics and bargaining within relationships. 'The authors are to be commended for their attempt to bring order to the complexities of family decisioning, and their work should stimulate further research in the area. Their focussing upon couples and families rather than individuals and their extension of the concept of "family" to nontraditional arrangements also are commendable.' -- Journal of Marriage
Book Synopsis Decoding Customer Value at the Bottom of the Pyramid by : Ritu Srivastava
Download or read book Decoding Customer Value at the Bottom of the Pyramid written by Ritu Srivastava and published by Business Expert Press. This book was released on 2019-11-25 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mature businesses across all advanced countries are struggling to find new markets. Indian market has been estimated huge in size, approximately $1.2 trillion in purchasing power parity for the households earning an annual income of less than $4,000. This comes to almost 880 million of Indian population of which 22 percent is urban India and 78 percent rural India. Referred to as bottom of the pyramid/low income/subsistence markets, while these markets offer immense business opportunities they also pose challenges. The needs of this segment have to be addressed by the corporate world but it might need a new approach with new business frameworks for implementation. The companies must understand what constitutes value for this segment, how it is different from other segments and how firms can offer value through their market offerings; accordingly what could be the successful business models. Decoding Customer Value at the Bottom of the Pyramid: An Urban India Perspective answers these questions through a practical, rigorous and research oriented way. This book is a must read for business executives across the globe with an interest in the low income customers in India.
Author :National Academies of Sciences, Engineering, and Medicine Publisher :National Academies Press ISBN 13 :0309388570 Total Pages :525 pages Book Rating :4.3/5 (93 download)
Book Synopsis Parenting Matters by : National Academies of Sciences, Engineering, and Medicine
Download or read book Parenting Matters written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2016-11-21 with total page 525 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decades of research have demonstrated that the parent-child dyad and the environment of the familyâ€"which includes all primary caregiversâ€"are at the foundation of children's well- being and healthy development. From birth, children are learning and rely on parents and the other caregivers in their lives to protect and care for them. The impact of parents may never be greater than during the earliest years of life, when a child's brain is rapidly developing and when nearly all of her or his experiences are created and shaped by parents and the family environment. Parents help children build and refine their knowledge and skills, charting a trajectory for their health and well-being during childhood and beyond. The experience of parenting also impacts parents themselves. For instance, parenting can enrich and give focus to parents' lives; generate stress or calm; and create any number of emotions, including feelings of happiness, sadness, fulfillment, and anger. Parenting of young children today takes place in the context of significant ongoing developments. These include: a rapidly growing body of science on early childhood, increases in funding for programs and services for families, changing demographics of the U.S. population, and greater diversity of family structure. Additionally, parenting is increasingly being shaped by technology and increased access to information about parenting. Parenting Matters identifies parenting knowledge, attitudes, and practices associated with positive developmental outcomes in children ages 0-8; universal/preventive and targeted strategies used in a variety of settings that have been effective with parents of young children and that support the identified knowledge, attitudes, and practices; and barriers to and facilitators for parents' use of practices that lead to healthy child outcomes as well as their participation in effective programs and services. This report makes recommendations directed at an array of stakeholders, for promoting the wide-scale adoption of effective programs and services for parents and on areas that warrant further research to inform policy and practice. It is meant to serve as a roadmap for the future of parenting policy, research, and practice in the United States.
Book Synopsis Dissertation Abstracts International by :
Download or read book Dissertation Abstracts International written by and published by . This book was released on 1995 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Journal of Travel Research written by and published by . This book was released on 2008 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Pediatric Life Care Planning and Case Management by : Kate M. Grady
Download or read book Pediatric Life Care Planning and Case Management written by Kate M. Grady and published by CRC Press. This book was released on 2011-04-26 with total page 1054 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pediatric Life Care Planning and Case Management provides a comprehensive and unique reference that goes beyond the clinical discussion to include legal and financial aspects, life expectancy data, and assistive technology. It also includes case samples of actual plans related to specific conditions. The book is divided into five parts: Normal Grow
Book Synopsis Introduction to Social Work by : Rex Austin Skidmore
Download or read book Introduction to Social Work written by Rex Austin Skidmore and published by SAGE Publications. This book was released on 1988 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: