The Diffusion Of Hybird Seed Corn In Iowa

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Diffusion of Innovations, 4th Edition

Author : Everett M. Rogers
Publisher : Simon and Schuster
ISBN 13 : 1451602472
Total Pages : 550 pages
Book Rating : 4.4/5 (516 download)

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Book Synopsis Diffusion of Innovations, 4th Edition by : Everett M. Rogers

Download or read book Diffusion of Innovations, 4th Edition written by Everett M. Rogers and published by Simon and Schuster. This book was released on 2010-07-06 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the first edition of this landmark book was published in 1962, Everett Rogers's name has become "virtually synonymous with the study of diffusion of innovations," according to Choice. The second and third editions of Diffusion of Innovations became the standard textbook and reference on diffusion studies. Now, in the fourth edition, Rogers presents the culmination of more than thirty years of research that will set a new standard for analysis and inquiry. The fourth edition is (1) a revision of the theoretical framework and the research evidence supporting this model of diffusion, and (2) a new intellectual venture, in that new concepts and new theoretical viewpoints are introduced. This edition differs from its predecessors in that it takes a much more critical stance in its review and synthesis of 5,000 diffusion publications. During the past thirty years or so, diffusion research has grown to be widely recognized, applied and admired, but it has also been subjected to both constructive and destructive criticism. This criticism is due in large part to the stereotyped and limited ways in which many diffusion scholars have defined the scope and method of their field of study. Rogers analyzes the limitations of previous diffusion studies, showing, for example, that the convergence model, by which participants create and share information to reach a mutual understanding, more accurately describes diffusion in most cases than the linear model. Rogers provides an entirely new set of case examples, from the Balinese Water Temple to Nintendo videogames, that beautifully illustrate his expansive research, as well as a completely revised bibliography covering all relevant diffusion scholarship in the past decade. Most important, he discusses recent research and current topics, including social marketing, forecasting the rate of adoption, technology transfer, and more. This all-inclusive work will be essential reading for scholars and students in the fields of communications, marketing, geography, economic development, political science, sociology, and other related fields for generations to come.

Acceptance and Diffusion of Hybrid Corn Seed in Two Iowa Communities

Author : Bryce Ryan
Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.:/5 (26 download)

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Book Synopsis Acceptance and Diffusion of Hybrid Corn Seed in Two Iowa Communities by : Bryce Ryan

Download or read book Acceptance and Diffusion of Hybrid Corn Seed in Two Iowa Communities written by Bryce Ryan and published by . This book was released on 1950 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Diffusion of Innovations, 5th Edition

Author : Everett M. Rogers
Publisher : Simon and Schuster
ISBN 13 : 0743258231
Total Pages : 577 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis Diffusion of Innovations, 5th Edition by : Everett M. Rogers

Download or read book Diffusion of Innovations, 5th Edition written by Everett M. Rogers and published by Simon and Schuster. This book was released on 2003-08-16 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances—a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990s, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. The fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas.

The Only Constant Is Change

Author : Ben Epstein
Publisher : Oxford University Press
ISBN 13 : 0190699000
Total Pages : 273 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis The Only Constant Is Change by : Ben Epstein

Download or read book The Only Constant Is Change written by Ben Epstein and published by Oxford University Press. This book was released on 2018-04-02 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the course of American political history, political elites and organizations have often updated their political communications strategies in order to achieve longstanding political communication goals in more efficient or effective ways. But why do successful innovations occur when they do, and what motivates political actors to make choices about how to innovate their communication tactics? Covering over 300 years of political communication innovations, Ben Epstein shows how this process of change happens and why. To do this, Epstein, following an interdisciplinary approach, proposes a new model called "the political communication cycle" that accounts for the technological, behavioral, and political factors that lead to revolutionary political communication changes over time. These changes (at least the successful ones) have been far from gradual, as long periods of relatively stable political communication activities have been disrupted by brief periods of dramatic and permanent transformation. These transformations are driven by political actors and organizations, and tend to follow predictable patterns. Epstein moves beyond the technological determinism that characterizes communication history scholarship and the medium-specific focus of much political communication work. The book identifies the political communication revolutions that have, in the United States, led to four, relatively stable political communication orders over history: the elite, mass, broadcast, and (the current) information orders. It identifies and tests three phases of each revolutionary cycle, ultimately sketching possible paths for the future. The Only Constant is Change offers readers and scholars a model and vocabulary to compare political communication changes across time and between different types of political organizations. This provides greater understanding of where we are currently in the recurring political communication cycle, and where we might be headed.

Human Benefit through the Diffusion of Information Systems Design Science Research

Author : Jan Pries-Heje
Publisher : Springer
ISBN 13 : 3642121136
Total Pages : 354 pages
Book Rating : 4.6/5 (421 download)

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Book Synopsis Human Benefit through the Diffusion of Information Systems Design Science Research by : Jan Pries-Heje

Download or read book Human Benefit through the Diffusion of Information Systems Design Science Research written by Jan Pries-Heje and published by Springer. This book was released on 2010-03-10 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 2010 Joint International Working C- ference of the International Federation for Information Processing Working Groups 8.2 and 8.6. Both working groups are part of IFIP Technical Committee 8, the tech- cal committee addressing the field of Information Systems. IFIP WG 8.2, the Inter- tion of Information Systems and Organizations, was established in 1977. IFIP WG 8.6, Diffusion, Transfer and Implementation of Information Technology, was est- lished in 1994. In accordance with their respective themes, both IFIP WG 8.2 and IFIP WG 8.6 have long had an interest in the human impact of information systems. In December 1998, they held a joint working conference in Helsinki, Finland, on the theme “Inf- mation Systems: Current Issues and Future Challenges.” The two working groups’ joint interest in and collaboration on research concerning the human side of IS is c- tinued and extended through this joint working conference, held on the campus of Curtin University of Technology, from March 30 to April 1, 2010, in Perth, Western Australia. This conference, “Human Benefit Through the Diffusion of Information Systems Design Science Research,” combines the traditional themes of the two working groups with the growing interest within the IS research field in the area of design science research.

First the Seed

Author : Jack Ralph Kloppenburg
Publisher : Univ of Wisconsin Press
ISBN 13 : 0299192431
Total Pages : 451 pages
Book Rating : 4.2/5 (991 download)

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Book Synopsis First the Seed by : Jack Ralph Kloppenburg

Download or read book First the Seed written by Jack Ralph Kloppenburg and published by Univ of Wisconsin Press. This book was released on 2005-04-26 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: First the Seed spotlights the history of plant breeding and shows how efforts to control the seed have shaped the emergence of the agricultural biotechnology industry. This second edition of a classic work in the political economy of science includes an extensive, new chapter updating the analysis to include the most recent developments in the struggle over the direction of crop genetic engineering. 1988 Cloth, 1990 Paperback, Cambridge University Press Winner of the Theodore Saloutos Award of the Agricultural History Society Winner of the Robert K. Merton Award of the American Sociological Association

An Integrated Approach to Communication Theory and Research

Author : Don W. Stacks
Publisher : Routledge
ISBN 13 : 1351358707
Total Pages : 731 pages
Book Rating : 4.3/5 (513 download)

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Book Synopsis An Integrated Approach to Communication Theory and Research by : Don W. Stacks

Download or read book An Integrated Approach to Communication Theory and Research written by Don W. Stacks and published by Routledge. This book was released on 2019-03-14 with total page 731 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition provides a comprehensive overview of current theory and research written by the top theorists and researchers in each area. It has been updated to address the growing influence of technology, changing relationships, and several growing integrated approaches to communication and includes seven new chapters on: ■ Digital Media ■ Media Effects ■ Privacy ■ Dark Side ■ Applied Communication ■ Relational Communication ■ Instructional Communication ■ Communication and the Law The book continues to be essential reading for students and faculty who want a thorough overview of contemporary communication theory and research.

The Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis

Author : Elihu Katz
Publisher : Ardent Media
ISBN 13 :
Total Pages : 20 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis by : Elihu Katz

Download or read book The Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis written by Elihu Katz and published by Ardent Media. This book was released on with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Experiment Station Record

Author : United States. Office of Experiment Stations
Publisher :
ISBN 13 :
Total Pages : 940 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Experiment Station Record by : United States. Office of Experiment Stations

Download or read book Experiment Station Record written by United States. Office of Experiment Stations and published by . This book was released on 1943 with total page 940 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Experiment Station Record

Author : U.S. Office of Experiment Stations
Publisher :
ISBN 13 :
Total Pages : 1158 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Experiment Station Record by : U.S. Office of Experiment Stations

Download or read book Experiment Station Record written by U.S. Office of Experiment Stations and published by . This book was released on 1944 with total page 1158 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Adoption Process and Impacts of Information and Communication Technologies in Small and Medium Size Enterprises in Central Asia

Author : Nurullo Makhmudov
Publisher : Cuvillier Verlag
ISBN 13 : 3865370675
Total Pages : 249 pages
Book Rating : 4.8/5 (653 download)

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Book Synopsis Adoption Process and Impacts of Information and Communication Technologies in Small and Medium Size Enterprises in Central Asia by : Nurullo Makhmudov

Download or read book Adoption Process and Impacts of Information and Communication Technologies in Small and Medium Size Enterprises in Central Asia written by Nurullo Makhmudov and published by Cuvillier Verlag. This book was released on 2004 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dissemination and Implementation Research in Health

Author : Ross C. Brownson
Publisher : Oxford University Press
ISBN 13 : 019068321X
Total Pages : 545 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis Dissemination and Implementation Research in Health by : Ross C. Brownson

Download or read book Dissemination and Implementation Research in Health written by Ross C. Brownson and published by Oxford University Press. This book was released on 2018 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive work in D&I research -- now completely updated and expanded The application of scientific research to the creation of evidence-based policies is a science unto itself -- and one that is never easy. Dissemination and implementation research (D&I) is the study of how scientific advances can be implemented into everyday life, and understanding how it works has never been more important for students and professionals across the scientific, academic, and governmental communities. Dissemination and Implementation Research in Health is a practical guide to making research more consequential, a collection assembled and written by today's leading D&I researchers. Readers of this book are taught to: � Evaluate the evidence base in an effective intervention � Choose a strategy that produces the greatest impact � Design an appropriate and effectual study � Track essential outcomes � Account for the barriers to uptake in communities, social service agencies, and health care facilities The challenges to moving research into practice are universal, and they're complicated by the current landscape's reliance on partnerships and multi-center research. In this light, Dissemination and Implementation Research in Health is nothing less than a roadmap to effecting change in the sciences. It will have broad utility to researchers and practitioners in epidemiology, biostatistics, behavioral science, economics, medicine, social work, psychology, and anthropology -- both today and in our slightly better future.

Extension Service Circular

Author :
Publisher :
ISBN 13 :
Total Pages : 706 pages
Book Rating : 4.:/5 (7 download)

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Book Synopsis Extension Service Circular by :

Download or read book Extension Service Circular written by and published by . This book was released on 1952 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt:

From Prairie Farmer to Entrepreneur

Author : Dennis Nordin
Publisher : Indiana University Press
ISBN 13 : 9780253345714
Total Pages : 386 pages
Book Rating : 4.3/5 (457 download)

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Book Synopsis From Prairie Farmer to Entrepreneur by : Dennis Nordin

Download or read book From Prairie Farmer to Entrepreneur written by Dennis Nordin and published by Indiana University Press. This book was released on 2005 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Their account will inform readers with a detailed account of one of the great transformations in American life."--BOOK JACKET.

Perspectives on Social Network Research

Author : Paul W. Holland
Publisher : Elsevier
ISBN 13 : 148326050X
Total Pages : 545 pages
Book Rating : 4.4/5 (832 download)

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Book Synopsis Perspectives on Social Network Research by : Paul W. Holland

Download or read book Perspectives on Social Network Research written by Paul W. Holland and published by Elsevier. This book was released on 2013-10-22 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perspectives on Social Network Research covers the proceedings of the Mathematical Social Science Board's Advanced Research Symposium on Social Networks held at Dartmouth College, Hanover, New Hampshire, on September 18-21, 1975. This symposium was organized to survey research on social networks as well as review and criticize major research thrusts involving network studies of social behavior. The book covers topics such as the Davis/Holland/Leinhardt studies, structural sociometry, network analysis of the diffusion of innovations, and the deterministic models of social networks. Also covered are topics such as structural control models for group processes, social clusters and opinion clusters, equilibrating processes in social networks, and estimation of population totals by use of snowball samples. The text is recommended for sociologists, anthropologists, and psychologists, especially those who would like to know more about social network and are currently engaged in research in that particular field.

Communication for Social Change Anthology

Author : Alfonso Gumucio Dagron
Publisher : CFSC Consortium, Inc.
ISBN 13 : 0977035794
Total Pages : 1409 pages
Book Rating : 4.9/5 (77 download)

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Book Synopsis Communication for Social Change Anthology by : Alfonso Gumucio Dagron

Download or read book Communication for Social Change Anthology written by Alfonso Gumucio Dagron and published by CFSC Consortium, Inc.. This book was released on 2006 with total page 1409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains nearly 200 readings published between 1927 and 2005, in English or translated from other languages, on the historical roots and pioneering thinking regarding communication for social change. Covers a variety of topics, including the radio, tv and other mass communication, information and communication technology, the digital gap, the formation of an information society, national information policies, participatory decision making, communication of development, pedagogy and entertainment education, HIV/AIDS communication for prevention, etc.

Prediction Machines

Author : Ajay Agrawal
Publisher : Harvard Business Press
ISBN 13 : 1633695689
Total Pages : 329 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Prediction Machines by : Ajay Agrawal

Download or read book Prediction Machines written by Ajay Agrawal and published by Harvard Business Press. This book was released on 2018-04-17 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What does AI mean for your business? Read this book to find out." -- Hal Varian, Chief Economist, Google Artificial intelligence does the seemingly impossible, magically bringing machines to life--driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In the face of such uncertainty, many analysts either cower in fear or predict an impossibly sunny future. But in Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs. When AI is framed as cheap prediction, its extraordinary potential becomes clear: Prediction is at the heart of making decisions under uncertainty. Our businesses and personal lives are riddled with such decisions. Prediction tools increase productivity--operating machines, handling documents, communicating with customers. Uncertainty constrains strategy. Better prediction creates opportunities for new business structures and strategies to compete. Penetrating, fun, and always insightful and practical, Prediction Machines follows its inescapable logic to explain how to navigate the changes on the horizon. The impact of AI will be profound, but the economic framework for understanding it is surprisingly simple.