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The Complete Idiots Guide To New Product Development
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Book Synopsis The Complete Idiot's Guide to New Product Development by : Edwin E. Bobrow
Download or read book The Complete Idiot's Guide to New Product Development written by Edwin E. Bobrow and published by . This book was released on 1997 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: This one-of-a-kind guide shows how to turn ideas into money-making opportunities. Featured are tips on avoiding legal problems and advice on protecting that great idea from being pirated. Exercises for developing creativity and worksheets and checklists for filtering, researching, and test marketing are included.
Book Synopsis The Complete Idiot's Guide to Knowledge Management by : Melissie Clemmons Rumizen
Download or read book The Complete Idiot's Guide to Knowledge Management written by Melissie Clemmons Rumizen and published by Penguin. This book was released on 2002 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses management models and concepts, strategies for sharing knowledge, and ways to implement the concept within a company.
Book Synopsis The Complete Idiot's Guide to Project Management by : Sunny Baker
Download or read book The Complete Idiot's Guide to Project Management written by Sunny Baker and published by Penguin. This book was released on 2003 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fully updated edition features new templates, forms, and examples and complies with official PMI and PMBOK standards for project management.
Book Synopsis The Complete Idiot's Guide to Creating a Website by : Paul McFedries
Download or read book The Complete Idiot's Guide to Creating a Website written by Paul McFedries and published by Penguin. This book was released on 2008 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 21st century, it has become very difficult for a business to survive without a website - today's equivalent of a mid-1990s yellow-pages listing. Today's websites require advanced features that visitors have come to expect- streaming video and audio; e-commerce; custom surveys, forms, and polls; and discussion groups. In The Complete Idiot's Guide® to Creating a Website, readers will find- ♦ How to create a webpage-all the basics and tables. ♦ Using good design. ♦ Publishing your site. ♦ Automating your site. ♦ How to make your site profitable. ♦ Publicizing your site. The CD contains many custom templates with which to start a website, as well as numerous JavaScript scripts.
Book Synopsis The Complete Idiot's Guide to Cold Calling by : Keith Rosen MCC
Download or read book The Complete Idiot's Guide to Cold Calling written by Keith Rosen MCC and published by Penguin. This book was released on 2004-08-03 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does this sound familiar? “If I could get in front of the prospect, the rest of the selling process becomes easier. It’s just getting in front of them that’s the challenge.” The fact is most cold calling efforts are doomed from the start. Salespeople lose sales not due to a lack of effort, but because they lack a prospecting system they are comfortable with and can trust to generate greater, consistent results. If you are prospecting the same way you have been for the last several years (including the “calling to check in, touch base or follow-up” approach) or haven’t been prospecting at all, you’re simply making it easier for your competition to take away the new business you are working so hard to earn. So, if you love to sell but hate (or don’t like) to prospect, this book is your opportunity to maximize your cold calling potential and boost your income by learning how to get in front of the right prospects in less time and create greater selling opportunities without the fear, pressure or anxiety associated with cold calling. This Complete Idiot’s Guide® will show you how to: • Utilize the seven steps to a permission-based cold calling conversation so that you don’t have to push your presentation and hope there’s a fit. • Create winning voice mail messages that will ensure more return calls. • Develop your MVP (Most Valuable Proposition) that separates you from your competition. • Craft the Compelling Reasons that would motivate a prospect to speak with you. • Prevent and defuse initial objections, such as “I'm not interested,” “We don't have any money now,” or “Call me back later.” • Design your own step-by-step prospecting and follow-up system that runs on autopilot and is aligned with your selling philosophy, strengths, objectives, and natural talents rather than taking the generic, “one size fits all” approach. • Develop the right questions and uncover new selling opportunities in seconds so that you can stop wasting precious time on the wrong prospects.
Book Synopsis The Complete Idiot's Guide to Guerrilla Marketing by : Susan Drake
Download or read book The Complete Idiot's Guide to Guerrilla Marketing written by Susan Drake and published by Penguin. This book was released on 2008 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional channels. Add to this problem the greening, graying, and huge youth markets that have learned to turn off Madison Avenue-style promotions, and the vast majority of small to mid-sized companies, entrepreneurs, and overworked marketing staffs are challenged to expand their customer base in other ways. That's why "guerrilla," aka "unconventional marketing," was born. The Complete Idiot's Guide to Guerrilla Marketing, written by marketing experts Susan Drake and Colleen Wells, presents a detailed blueprint of the dozens of new and exciting methods available-methods that save money and get new customers.
Book Synopsis The Complete Idiot's Guide to Android App Development by : Christopher Froehlich
Download or read book The Complete Idiot's Guide to Android App Development written by Christopher Froehlich and published by Penguin. This book was released on 2011-07-05 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: An operating manual for the hottest mobile operating system. The Complete Idiot's Guide® to Android App Development gets novice developers up and running quickly on creating their very own mobile applications, with step-by-step instruction on everything they need to design, develop, test, and publish their fully-featured apps. The Android operating system is now the largest mobile platform in the U.S., and there are now more than 90,000 apps available. Android is completely open and free to all developers. Topics covered include: • Designing effective and easy-to-navigate user interfaces for apps • Adding audio and video support to apps • Making the most of Android's hardware, including GPS, social media, built-in camera, and voice integration • Publishing application to the Android market
Book Synopsis The Complete Idiot's Guide to Understanding Einstein by : Gary Moring
Download or read book The Complete Idiot's Guide to Understanding Einstein written by Gary Moring and published by Penguin. This book was released on 2004 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offer a basic introduction to physics and explains Einstein's scientific theories in laymen's terms, including his theory of general relativity and exploration of quantum mechanics.
Book Synopsis The Complete Idiot's Guide to Starting Your Own Business by : Ed Paulson
Download or read book The Complete Idiot's Guide to Starting Your Own Business written by Ed Paulson and published by . This book was released on 1998 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with the latest information about the world of small business, this revised, time-tested bestseller offers sound advice about financing, business planning, legal issues, technology, and more.
Book Synopsis The Complete Idiot's Guide to Team Building by : Arthur R. Pell
Download or read book The Complete Idiot's Guide to Team Building written by Arthur R. Pell and published by Penguin. This book was released on 2003-02-05 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Idiot's Guide to Team-Building shows first-time managers and employees how to work together as a smooth, well-oiled machine. The book shows how to: -- Avoid and manage conflict. Inspire creativity. -- Coax employees to help team members who aren't performing. -- Get everyone to pitch in. -- Gain unprecedented results and make the team enjoy going to work.
Book Synopsis The Complete Idiot's Guide to Brand Management by : Patricia F. Nicolino, MBA
Download or read book The Complete Idiot's Guide to Brand Management written by Patricia F. Nicolino, MBA and published by Penguin. This book was released on 2000-12-11 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are the manager of a large corporation or the owner of a small business, you need to know how to build and maintain powerful brands. This book will help you make decisions about the products and services your company develops or sells. It explains how to develop your target market, how to understand your brand's core values, and how to develop a brand positioning statement.
Book Synopsis The Complete Idiot's Guide to Starting and Running a Retail Store by : James E. Dion
Download or read book The Complete Idiot's Guide to Starting and Running a Retail Store written by James E. Dion and published by Penguin. This book was released on 2008-04-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make the dream of opening a retail business a reality. The fastest-growing segment of small business is retail-everything from clothing to linens, books to boats, gourmet pans to furniture. With over 30 years’ experience in retail, national expert and consultant James Dion offers practical, hands-on tips and advice on all aspects of retail business, from choosing the right business model and finding the ideal location to financing, purchasing, and marketing. In this Complete Idiot’s Guide®, you get: • Information on permits, registrations, licenses, and other legal paperwork. • Advice on hiring, training, and motivating reliable employees. • Exceptional customer service techniques. • Creative tips on how to merchandise and market your store.
Book Synopsis The Complete Idiot's Guide to Starting a Web-Based Business by : Steve Slaunwhite
Download or read book The Complete Idiot's Guide to Starting a Web-Based Business written by Steve Slaunwhite and published by Penguin. This book was released on 2009-09-01 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: The web-based basics! Aspiring web entrepreneurs will find here everything they need to know about starting and running their own small-scale online business. Whether they intend to sell goods, services, subscriptions, or advertising, this book provides them with the specific nuts and bolts of planning, designing, building, hosting, marketing, and operating their online businesses. • The Complete Idiot's Guide® to Starting Your Own Business has over a quarter million copies sold in five editions • 1.6 million web-based businesses in the U.S., a $175 billion market in 2007 • Online businesses benefiting from increasing number of Internet users—with increased traffic for subscription, advertising, and affiliate program revenue
Book Synopsis New Product Development For Dummies by : Robin Karol
Download or read book New Product Development For Dummies written by Robin Karol and published by John Wiley & Sons. This book was released on 2011-02-14 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service. And you get a frank, in-depth appraisal of the most challenging issues facing new product developers today, including the need to collaborate with global partners, optimizing technology development for a 21st century marketplace, getting start-up capital in an increasingly competitive environment, and much more. Key topics covered include: Developing a winning NPD strategy Generating bold new ideas for products and services Understanding what your customers really want Keeping projects on track, on budget, and on-time Building effective cross-functional teams Planning and executing a blockbuster launch Collaborating with global partners Maximizing your chances for success No matter what size or type of business you’re in, this book provides you with an unbeatable competitive advantage in the booming global marketplace for new products and services.
Book Synopsis The Complete Idiot's Guide to the Bible, 3rd Edition by : James Bell Jr.
Download or read book The Complete Idiot's Guide to the Bible, 3rd Edition written by James Bell Jr. and published by Penguin. This book was released on 2005-08-02 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised edition continues to walk both experienced Bible readers and those seeking it out for the first time through a chronological, story-by-story and person-by-person experience. Complete with maps of journeys and explanations of the acts and epistles, this book includes: The journeys of Abraham, Isaac, Jacob, Joseph, and Moses, and the law from Joshua, Judges, Ruth, Samuel and Kings, including David and Goliath, Gideon and Samson, and King Solomon. The captives, the women, the poets, the prophets and more through the Old Testament. The story of Jesus as told in the four Gospels. The acts of the Apostles as they spread the word of the new church; the letters from Peter, Paul, James, John and Jude on a variety of topics, and John's apocalyptic Revelation; The Apocrypha including Maccabees 1 and 2 along with other books included for other practices. An all-new reference glossary featuring names and places with descriptions and cross-references to their discussion in the Bible.
Book Synopsis The Complete Idiot's Guide to Growing Your Business with Google by : Dave Taylor
Download or read book The Complete Idiot's Guide to Growing Your Business with Google written by Dave Taylor and published by Penguin. This book was released on 2005 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents strategies for achieving a successful Internet marketing campaign using Google.
Book Synopsis The Complete Idiot's Guide to Business Plans by : Gwen Moran
Download or read book The Complete Idiot's Guide to Business Plans written by Gwen Moran and published by Penguin. This book was released on 2005 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Idiot's Guide® to Business Plansoffers both the tactical and economic considerations to start and sustain your company-- and keep ahead of the competition. The book explores the crucial elements of a business plan-- with examples, information about credit and hot is perceived by investors, expert marketing suggestions, and effective strategies for putting together operational and sales plans.
