The Business of Winning

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Publisher : Kogan Page Publishers
ISBN 13 : 0749472731
Total Pages : 256 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis The Business of Winning by : Mark Gallagher

Download or read book The Business of Winning written by Mark Gallagher and published by Kogan Page Publishers. This book was released on 2014-10-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this riveting insider's account of over 30 years in the Formula One industry, Mark Gallagher explains what it takes to succeed in a competitive business with high technology, high finance and immensely high stakes. Like any global business, Formula One demands the best from its people. To thrive within it requires impeccable leadership and communications skills, as well as the ability to design, manufacture, develop and bring to market a constantly improving high-technology product and constantly work to immoveable deadlines with an immense supply chain and tight regulations. The Business of Winning sets out a one-stop management guide for executives keen to emulate this high-speed, high-impact approach to business. Based on hard-won experience and practical examples of how owners, drivers, teams, technicians and sponsors deal with the full range of management questions and issues they face every day, Mark Gallagher brings the drama of the Formula One business to life in vivid detail. Online supporting resources for this book include a bonus chapter taking the fear out of the future.

The Business of Winning

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Publisher :
ISBN 13 : 9781398602724
Total Pages : 288 pages
Book Rating : 4.6/5 (27 download)

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Book Synopsis The Business of Winning by : Mark Gallagher

Download or read book The Business of Winning written by Mark Gallagher and published by . This book was released on 2021-10-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Zoom past the competition and learn from the world of Formula One to lead your business through disruption and change.

Winning Her Business

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Publisher : HarperCollins Leadership
ISBN 13 : 1400209986
Total Pages : 256 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Winning Her Business by : Bridget Brennan

Download or read book Winning Her Business written by Bridget Brennan and published by HarperCollins Leadership. This book was released on 2019-03-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bridget Brennan, CEO of Female Factor, shows readers how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women. When people think about the world’s growth markets, they often envision countries like China and India. Yet they miss the largest one right here at home, no matter where you call home: women. With women driving 70 to 80 percent of consumer spending, it would seem an obvious strategy to learn how best to appeal to this continually expanding market. Common sense? Yes. Common practice? No. In Winning Her Business, Bridget Brennan, advisor to some of the world’s biggest brands and businesses, provides a roadmap for selling in a world dominated by the rise of women’s economic power. Brennan introduces The Four Motivators® Framework, which shows how every company can help customers feel: connected to them, their brand, and their business, inspired to buy from them specifically, confident in their buying decisions, and appreciated for their business. Showcasing best practices from brands as diverse as Lexus, Sephora, Allstate and the Minnesota Vikings NFL team, Winning Her Business offers invaluable insights into women as consumers and shows that almost all businesses have an opportunity to create an inclusive customer experience that inspires increased sales, referrals, and repeat business.

Good Business

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Publisher : JHU Press
ISBN 13 : 1421440431
Total Pages : 389 pages
Book Rating : 4.4/5 (214 download)

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Book Synopsis Good Business by : Bill Novelli

Download or read book Good Business written by Bill Novelli and published by JHU Press. This book was released on 2021-02-02 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.

How Companies Win

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Publisher : Harper Collins
ISBN 13 : 0062029452
Total Pages : 346 pages
Book Rating : 4.0/5 (62 download)

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Book Synopsis How Companies Win by : Rick Kash

Download or read book How Companies Win written by Rick Kash and published by Harper Collins. This book was released on 2010-10-12 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world of contracting markets and diminished consumer demand, The Cambridge Group founder Rick Kash and Nielsen Company CEO David Calhoun show companies how to find new customers and bigger profits. How Companies Win makes The Cambridge Group’s proprietary demand model—a strategy which multi-million dollar corporations pay premium rates to access—available to the general public for the first time. Taking the reigns from Larry Bossidy’s Execution, W. Chan Kim and Renée Mauborgne’s Blue Ocean Strategy, and Kash’s own The New Law of Demand and Supply, this is a must-have for succeeding in business in the twenty-first century.

Winning (Enhanced Edition)

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Publisher : Harper Collins
ISBN 13 : 0062274015
Total Pages : 384 pages
Book Rating : 4.0/5 (622 download)

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Book Synopsis Winning (Enhanced Edition) by : Jack Welch

Download or read book Winning (Enhanced Edition) written by Jack Welch and published by Harper Collins. This book was released on 2013-03-26 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A champion manager of people, Jack Welch shares the hard-earned wisdom of a storied career in what will become the ultimate business bible With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their careers. Loaded with candid personal anecdotes, hard-hitting advice, and invaluable dos and don’ts, Jack explains his theory of business, by laying out the four most important principles that form the foundation of his success. Chapters include: How to Get Promoted, How to Think about Strategy, How to Write a Budget that Works, How to Work for a Jerk, How Find Work-Life Balance and How Start Something New. Enlivened by quotes from business leaders that Welch interviewed especially for the book, it’s a tour de force that reflects Welch’s mastery of execution, excellence and leadership.

Winning Business

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Author :
Publisher : Gulf Professional Publishing
ISBN 13 : 9780884158981
Total Pages : 356 pages
Book Rating : 4.1/5 (589 download)

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Book Synopsis Winning Business by : RICH GILDERSLEEVE

Download or read book Winning Business written by RICH GILDERSLEEVE and published by Gulf Professional Publishing. This book was released on 1999 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's business environment is a competition, and business managers need the right game plan if they want to win. Successful businesses do a lot of the same things well. They track inventories, expenses, growth, break-even units, margins, employee turnover, compensation plans, return on training, sales, earnings per employee, and a host of other statistics. But to win in business, managers need to do more than track these benchmarks. They need to improve results. Winning Business provides the benchmarks business managers should track. It shows managers how to calculate each benchmark, AND presents ways to improve their results. In short, this book provides a company with a blueprint for success. Each benchmark produces a value that managers can track over time to monitor the impact on their operations. To help managers evaluate their performance, it provides industry-wide benchmarks that list the results retailers, manufacturers, and even publishers should target. Winning Business provides benchmarks for: Managerial accounting Sales and marketing Employee benefits Financial performance Market indicators Inventory analysis Many others Included FREE is a full, multimedia version of Winning Business. The CD-ROM includes Winning Business MultiMedia in Adobe pdf (Portable Document Format) file format for Win 95/98/NT 3.51 or above, Mac System 7.5 or higher, UNIX, and other platforms. You'll get all 257 tips from the book complete with their workable equations. BONUS for Windows 95, 98, NT 3.51 or above users: Financial Analysis Calculator, Version 1.1.0. With this free program, you can enter your company's financial statement information and watch as the program automatically performs all of the ratio calculations for you. In an instant, you can have a vast array of critical performance characteristics mapped out for you.

Writing Winning Business Plans

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Author :
Publisher : RDA Press, LLC
ISBN 13 : 1937832368
Total Pages : 149 pages
Book Rating : 4.9/5 (378 download)

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Book Synopsis Writing Winning Business Plans by : Garrett Sutton

Download or read book Writing Winning Business Plans written by Garrett Sutton and published by RDA Press, LLC. This book was released on 2013-02-28 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: To win in business requires a winning business plan. To write a winning business plan requires reading Garrett Sutton’s dynamic book on the topic. Writing Winning Business Plans provides the insights and the direction on how to do it well and do it right. Rich Dad/Poor Dad author Robert Kiyosaki says, “The first step in business is a great business plan. It must be a page turner that hooks and holds a potential investor. Garrett Sutton’s Writing Winning Business Plans is THE book for key strategies on preparing winning plans for both business and real estate ventures. Crisply written and featuring real life illustrative stories, Writing Winning Business Plans discusses all the key elements for a successful plan. Topics include focusing your business vision, understanding your financials and analyzing your competition. Also covered are how to really use your business plan as a tool and how to attract funding for your new or existing businesses. As business plan competitions become more popular around the world Writing Winning Business Plans also discusses how to enter and how to win these ever more lucrative contests. In addition, how to quickly interest a potential investor, also known as the elevator pitch, is explained. And, as opportunities arise around the world, how to present your plan in various countries is explored. Writing Winning Business Plans is the complete compendium for this essential business rite of passage – preparing a winning plan.

Winning on Purpose

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1647821797
Total Pages : 159 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Winning on Purpose by : Fred Reichheld

Download or read book Winning on Purpose written by Fred Reichheld and published by Harvard Business Press. This book was released on 2021-12-07 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton. Now, Reichheld has raised the bar yet again. In Winning on Purpose, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries. But winning on purpose isn't easy. Reichheld also explains why many NPS practitioners achieve just a small fraction of the system's full potential, and he presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable, complementary accounting measure that can truly leverage the power of NPS. With keen insight and moving personal stories, Reichheld advances the thinking and practice of NPS. Winning on Purpose is your indispensable guide for inspiring customer love within your own teams and using Net Promoter to achieve both personal and business success.

Winning With Data

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Author :
Publisher : Routledge
ISBN 13 : 1351610333
Total Pages : 194 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Winning With Data by : Fiona Green

Download or read book Winning With Data written by Fiona Green and published by Routledge. This book was released on 2018-08-06 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: For many years, sports rights owners have had an ‘if you build it, they will come’ attitude, suggesting they take their fans for granted. Combined with advances in broadcasting quality, digital marketing, and social media, this has resulted in diminishing attendances and participation levels. The use of CRM (Customer Relationship Management), BI (Business Intelligence) and Data Analytics has therefore become integral to doing business in sports, emulating the approach used by brands such as Amazon, Netflix, and Spotify. Technology has made the world a smaller place; clubs and teams can now connect with their fans anywhere in the world, allowing them to grow their marketplace, but they operate in an ‘attention economy’ where there’s too much choice and engagement is key. This book sets out to share the processes and principles the sports industry uses to capitalise on the natural loyalty it creates. Case studies and commentary from around the world are used to demonstrate some of the practices implemented by the world’s leading sports brands including clubs Arsenal and the San Antonio Spurs. the governing bodies of UEFA and Special Olympics International, and the MLS and NHL. With a focus on our unique challenges coupled with the opportunities the use of data creates, this book is essential reading for professionals within the sports industry.

Playing to Win

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Author :
Publisher : Harvard Business Press
ISBN 13 : 142218739X
Total Pages : 274 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Playing to Win by : Alan G. Lafley

Download or read book Playing to Win written by Alan G. Lafley and published by Harvard Business Press. This book was released on 2013 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.

Balls!

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Publisher : John Wiley & Sons
ISBN 13 : 0471722308
Total Pages : 204 pages
Book Rating : 4.4/5 (717 download)

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Book Synopsis Balls! by : Alexi Venneri

Download or read book Balls! written by Alexi Venneri and published by John Wiley & Sons. This book was released on 2005-02-22 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brave, Authentic, Loud, Lovable, and Spunky! The keys to sustained business growth and success. America's small and midsized businesses face unique challenges as they struggle to reach the kind of long-term business goals achieved by larger companies. Balls! shows that successful firms follow certain rules and display six essential traits-they are brave, authentic, loud, lovable, and spunky. Add an exclamation mark for "Do It Right Now Before Someone Else Does!" and that spells Balls!-something all growing businesses need in order to truly succeed. Written by a young executive at one of America's fastest growing small businesses, Balls! looks at business success from a decidedly exuberant and creative perspective, bringing fresh ideas and tactics that any business leader, in any industry, will find immediately useful. Alexi Venneri (Seattle, WA) is Chief Marketing and Communications Officer at Who's Calling, one of the fastest growing companies in America. She joined the firm as employee number 13 and has witnessed it grow to over 300 employees. She is also the former director for the Seattle Mariners who managed all ballpark marketing and fan relations for the team. Her professional career also includes sales management, event planning, training, and marketing for companies in both the U.S. and Canada.

Win

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Publisher : Hachette Books
ISBN 13 : 1401396542
Total Pages : 307 pages
Book Rating : 4.4/5 (13 download)

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Book Synopsis Win by : Dr. Frank Luntz

Download or read book Win written by Dr. Frank Luntz and published by Hachette Books. This book was released on 2011-03-01 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the New York Times bestselling author and top pollster Dr. Frank Luntz comes an unprecedented examination of communication excellence and how top performers win in all areas of human endeavor by utilizing superb communication skills. From Mike Bloomberg and Arnold Schwarzenegger to business icons Rupert Murdoch, Steve Wynn, and Fred Smith; to the CEOs of MGM Resorts, J. Crew, and Gibson Guitar; to legendary sports superstars like Larry Bird, Jimmy Connors, and Mike Richter; to media legends Roger Ailes, Don Imus, and dozens more, Luntz tells their stories--in their own words--and demonstrates how their style of operation and communication is absolutely essential to their success. Luntz makes it clear that following the rules of effective communication is indispensable in any successful human endeavor. Dr. Luntz offers more than seventy new "words that work" for private one-on-one meetings with your boss, for public presentations to hundreds of colleagues, or for television appearances that reach millions. There are more than three dozen specific lessons and recommendations--and each one directly illustrates the nine essential action-oriented principles of winning at every level: People-Centered, Paradigm-Breaking, Prioritizing, Perfection, Partnerships, Passion, Persuasion, Persistence, and Principled Actions. Do you have what it takes Win is an unprecedented examination of the art, science, and language of winning, and a must-have for people who want to understand and emulate the winners of today. THE DEFINITION OF WINNING The ability to grasp the human dimension of every situation The ability to know what questions to ask and when to ask them The ability to see the challenge, and the solution, from every angle The ability to communicate their vision passionately and persuasively The ability to connect with others and create an enduring chemistry and 10 other universal attributes of winners.

Winning Now, Winning Later

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Author :
Publisher : HarperCollins Leadership
ISBN 13 : 1599510227
Total Pages : 288 pages
Book Rating : 4.5/5 (995 download)

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Book Synopsis Winning Now, Winning Later by : David M. Cote

Download or read book Winning Now, Winning Later written by David M. Cote and published by HarperCollins Leadership. This book was released on 2020-06-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From local coffee shops to the largest Fortune 500 companies, everyone is struggling to make the impossible choice between chasing short-term objectives and creating a secure future for their company. David Cote understood this dilemma and rejected it. In these pages, he shows you how taking the same revolutionary approach might be the smartest business decision you’ll ever make. This book reveals the bold the operational reforms and counterintuitive leadership practices you can put into practice that will allow you to do two conflicting things at the same time—pursue strong short- and long-term results. This tested and proven approach can strengthen your business like never before, and even rescue it from the brink of disaster no matter how dire the current circumstances may seem. In Winning Now, Winning Later, Cote shares 10 essential principles for winning today and tomorrow such as: Spot practices that seem attractive in the short term but will cost the company in the future Determine where and how to invest in growth for maximum impact Sustain both short-term performance and long-term investments even in challenging times, such as during recessions and leadership transitions Feel inspired to stand up to investors and other managers who are solely focused on either short- or long-term objectives Step back, think independently, and foster independent thinking among others around you Presenting a comprehensive solution to a perennial problem, Winning Now, Winning Later is a go-to guide for you and leaders everywhere to finally transcend short-termism’s daily grind and leave an enduring legacy of success.

The Business Plan

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3540752676
Total Pages : 178 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis The Business Plan by : Gerald Schwetje

Download or read book The Business Plan written by Gerald Schwetje and published by Springer Science & Business Media. This book was released on 2007-08-24 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the essentials to write a successful business plan. The represented methods and best practices have been approved over many years in practice with many management consulting engagements. The book is beautifully structured, it has a pragmatic emphasis and an autodidactic approach. The reader gets acquainted with the skills and competencies as well as tools, required for the planning and development of the business plan project.

Powerful Proposals

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Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814428495
Total Pages : 266 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Powerful Proposals by : Terry R. Bacon

Download or read book Powerful Proposals written by Terry R. Bacon and published by AMACOM Div American Mgmt Assn. This book was released on 2005-01-03 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does a company constantly win more business than its rivals? A key factor is the ability to create proposals that outshine those from even the strongest competitors. Powerful Proposals helps businesses maximize the selling power of their proposals, with proven strategies for going beyond "this is what we do" documents in favor of customer-centered offers that highlight the tangible benefits your company offers. This powerful process offers tools and techniques that will let any firm: * assess their "winner or loser" proposal status and take proactive steps to become a winner * address the ""Big Four"" questions that a proposal must answer to be successful * create "A+" proposals in less time with less wasted effort via a simple, repeatable process * neutralize the issue of price when the firm is not the low-price provider Powerful Proposals takes readers step by step through designing executive summaries, writing themes, and generating the text. There is also valuable information on strategy, graphics, callouts, and other visual elements.

Cheat to Win

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Author :
Publisher : Paradon Publishing Company
ISBN 13 : 9780936750231
Total Pages : 358 pages
Book Rating : 4.7/5 (52 download)

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Book Synopsis Cheat to Win by : Robert W. MacDonald

Download or read book Cheat to Win written by Robert W. MacDonald and published by Paradon Publishing Company. This book was released on 2005-06 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: