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The Business Innovation Playbook
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Book Synopsis The Innovation Playbook by : Nicholas J. Webb
Download or read book The Innovation Playbook written by Nicholas J. Webb and published by John Wiley & Sons. This book was released on 2010-08-31 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete roadmap to a revolution in business excellence founded on innovation Author and successful innovator Nicholas Webb believes we need a revolution in business excellence founded on innovation. In The Innovation Playbook, you will learn why innovations fail, the five rules of customer connectivity, the power of "real open" innovation and customer co-creation, the secret formula for reducing product and market risk, the magic of Future-casting, and so much more. Includes an abundance of anecdotes and examples of successful-and unsuccessful-innovation Shares the 56 ways in which innovations fail Learn the success secrets of "Innovation Superstars" Reduce innovation failure and build speed to market Includes online training a ($150.00 value) that will help you put the theory into practice, The Innovation Playbook will prepare you to get your CIS Certification, as well as to implement a successful innovation culture in corporate life.
Book Synopsis The Digital Innovation Playbook by : Nicholas J. Webb
Download or read book The Digital Innovation Playbook written by Nicholas J. Webb and published by John Wiley & Sons. This book was released on 2011-07-05 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete and practical road map to achieving unprecedented business success through digital innovation excellence In this breakthrough book, world-renowned innovation strategist Nicholas J. Webb uncovers the secrets of the world's best innovators. And what he found is that there is a new phenomenon that he calls "Digital Innovation" which is sweeping the world. In this powerful book, Webb clearly defines innovation as "the process of delivering exceptional value through active listening." His case studies show how great organizations like Kodak, IndyCar, U.S. Army, and Southwest Airlines have used Digital Innovation to drive colossal success. Webb also discusses how Dell Computers has set up their own Digital Command Center to monitor over 70,000 keywords in over 11 languages to listen, to learn, and to ultimately invent world-class technologies. He predicts that Digital Innovation will replace the term Open Innovation and that ultimately every successful organization in the world will hire a Chief Listening Officer (CLO). Demystifies the hyper-complex world of Digital Innovation Presents comprehensive case examples of how organizations both large and small have deployed Digital Innovation methodologies to grow both sales and profit Shows how organizations are using digital media, Web 2.0, and social media to connect to their customer communities and internal stakeholders alike With free online training that will help you put theory into practice, The Digital Innovation Playbook prepares you to implement a Digital Innovation culture into your corporate life.
Book Synopsis The Radical Innovation Playbook by : Olga Kokshagina
Download or read book The Radical Innovation Playbook written by Olga Kokshagina and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-10-12 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Radical Innovation Playbook is a practical guide that helps innovators and entrepreneurs to harness new, extreme ideas despite complex business barriers along the way. Designed to be easy-to-use The Radical Innovation Playbook provides insight, practical solutions and reusable canvasses to help innovation managers, CEOs, Chief Innovators and directors of innovation labs to develop breakthrough ideas. In this playbook you will learn how to: Make vital decisions about how to plan and share your radical ideas Collect and analyse information to influence and convince others Engage with peers and stakeholders about your innovation project Challenge established company norms and business models Discover, explore and secure investment Gain confidence and skills for a successful launch Reach new markets and commercial channels Build a structure within an organisation that enables innovation to grow Inspire and support future generations to make an impact and achieve success Read The Radical Innovation Playbook and discover how to successfully unleash and develop your breakthrough moment. Olga Kokshagina, RMIT University, Melbourne, Australia Allen Alexander, University of Exeter, UK
Book Synopsis The Business Model Innovation Playbook by : Gennaro Cuofano
Download or read book The Business Model Innovation Playbook written by Gennaro Cuofano and published by FourWeekMBA. This book was released on 2019-11-19 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business model innovation is about increasing the success of an organization with existing products and technologies by crafting a compelling value proposition able to propel a new business model to scale up customers and create a lasting competitive advantage. And it all starts by mastering the key customers. - The importance of business model innovation - Business model innovation enables you to create competitive moats - A multi-faceted concept - Analysts use business models to produce financial analyses - Academics study business models for the sake of classifying things - Most people confuse business models for business plans - Startups confuse business models for monetization strategies - Business model innovation is an experimentation mindset for entrepreneurs - An entrepreneur is not a scientist - Business model innovation is at the same time a mindset, a framework and a set of tools for entrepreneurs - Myth one: the best product wins - Myth two: technology is what gives a competitive advantage - Myth three: business model innovation is just about how you make money - What kind of questions do you need to ask with business model innovation? - Paths toward business model innovation - Engineer an innovative business model from scratch - Find an innovative business model along the way - Use business model innovation as a survival mechanism - Business model innovation examples - Netflix business model innovation (case study) - Amazon business model innovation (case study) - Apple business model innovation (case study) - Google business model innovation (case study) - Facebook business model innovation (case study) - Is business model innovation for anyone? - Key takeaways
Book Synopsis The Business Innovation Playbook by : Martin Shoniwa
Download or read book The Business Innovation Playbook written by Martin Shoniwa and published by . This book was released on 2020-01-06 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to turn your ideas into a portfolio of great products that will boost the performance of your business then this book is for you. Whether you are a startup, serial entrepreneur or corporate executive this book will take you through what is involved in generating ideas, testing their viability and developing them into products. Once you master the simple concepts in this easy-to-read book, you will have an ability to continuously develop products that customers just love. The book is a quick read and takes you through a very direct, practical and business-minded approach to transforming ideas into products. The book also gives you lots of hands-on tips and advice on how to foster creativity and innovation in your personal life and in your business.CHAPTER BREAKDOWN CHAPTER 1 - CREATIVITY This chapter defines creativity and the sources of creative thinking. Are people naturally born creative or is creativity a skill that can be acquired through training? What are the resources and social connections that are required to foster creative thinking in people?CHAPTER 2 - INNOVATION This chapter starts by defining innovation and discussing the link between creativity and innovation. You will learn how innovation boosts economies and how innovation will help your business win customers from your competition. You will also learn about the different types of innovation and how to build your business strategy around each type of innovation CHAPTER 3 - CONTEXTIn this chapter you will learn how culture shapes innovation in your business. You will also learn about hiring innovative people and the role of knowledge in innovative businesses. Then you will learn about how to use your business' unique capabilities to enhance your innovativeness. Finally you will learn the importance of process and geographic location in business' innovation.CHAPTER 4 - IDEASThis chapter talks about the different ways to generate ideas for your products. You can source ideas from your staff, outside partners, from your customers, from manipulating what you know, from studying how products are used or assessing your market. This chapter discusses how you can make the most of each of these ways of sourcing ideas for your products. CHAPTER 5 - CONCEPTThis chapter teaches you how to take the ideas you generate and refine them into a viable concept for a product. This includes identifying a significant customer pain that your product addresses. This chapter also discusses how to identify your customers and how to conduct market research. The chapter rounds off by discussing how you can test the viability of your idea by a process called developing proof-of-concept.CHAPTER 6 - PROTOTYPE This chapter discusses how you can build an initial working model of your product and how to refine that product into the first version that you can mass produce and sell. This includes explaining what the minimum feature set is, discussing how you can acquire customers and feedback, testing your product and failing fast until you achieve product-market fit. The end goal of this chapter is to help you to release a minimum viable product from which you can build your business model and commercialize your product.CHAPTER 7 - PRODUCTThis chapter discusses how to build the framework that helps you to commercialize your product. This includes explaining the important factors of product design and how to package your product. This chapter also talks about how you can build your product roadmap to shape a path into the future. Then you will learn about the different ways you can legally protect your ideas and products from being copied by your competitors. CHAPTER 8 - IMPLEMENTATION This chapter explains how you can build a business model to scale up production and sell your product for profit. This includes defining what a business model is, describing your go-to-market strategy for and structuring your revenue model
Book Synopsis Open Innovation Playbook by : V. Sundar Raj, Saravana Mani
Download or read book Open Innovation Playbook written by V. Sundar Raj, Saravana Mani and published by Notion Press. This book was released on 2021-04-21 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Open Innovation Playbook” is a humble creation by Sundar Raj Venkatakrishnan and Saravana Mani, who are passionate innovation practitioners. Being inspired by the power of Open Innovation (OI) and having worked extensively in the space of corporate innovation and the innovation ecosystem, the authors have synthesized their first-hand insights on the dynamics of launching and institutionalizing Open Innovation in an organizational setup. In this book, the authors take the reader on a journey filled with: - Uncovering the landscape of corporate innovation, - Passionately enrolling every reader to appreciate the “why and what” of ecosystem-driven innovation, - Explaining the “how” of OI by meticulously guiding the reader through the different pillars of the architecture of open innovation, - Describing what it takes to establish OI as a practice in an organization, - Inviting every practitioner to be present to the fact that innovation is as much about one’s mindset as it is about strategy, skill set, principles, practices and tools. This book is comprehensive and authentic to the spirit and richness of innovation. Staying true to their passion towards the subject, the authors invite you to consume this book and be moved by the possibilities of Open Innovation.
Book Synopsis Innovation Playbook ...7 Secrets of Most Innovative Companies by : Can Akdeniz
Download or read book Innovation Playbook ...7 Secrets of Most Innovative Companies written by Can Akdeniz and published by Can Akdeniz. This book was released on with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the secrets to being an innovative company? Innovation, remember, is not the same thing as success. Just because you have good sales figures and are successfully growing your company does not mean that your company is innovative. Innovativeness can be difficult to measure and, although you hope it will eventually benefit your bottom line, the boost is usually not immediately apparent. That being said, how do you become an innovative company? What are innovative companies doing that others are not? Well, this book explains the seven secrets of most innovative companies.
Book Synopsis The Digital Innovation Playbook by : Nicholas J. Webb
Download or read book The Digital Innovation Playbook written by Nicholas J. Webb and published by John Wiley & Sons. This book was released on 2011-08-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete and practical road map to achieving unprecedented business success through digital innovation excellence In this breakthrough book, world-renowned innovation strategist Nicholas J. Webb uncovers the secrets of the world's best innovators. And what he found is that there is a new phenomenon that he calls "Digital Innovation" which is sweeping the world. In this powerful book, Webb clearly defines innovation as "the process of delivering exceptional value through active listening." His case studies show how great organizations like Kodak, IndyCar, U.S. Army, and Southwest Airlines have used Digital Innovation to drive colossal success. Webb also discusses how Dell Computers has set up their own Digital Command Center to monitor over 70,000 keywords in over 11 languages to listen, to learn, and to ultimately invent world-class technologies. He predicts that Digital Innovation will replace the term Open Innovation and that ultimately every successful organization in the world will hire a Chief Listening Officer (CLO). Demystifies the hyper-complex world of Digital Innovation Presents comprehensive case examples of how organizations both large and small have deployed Digital Innovation methodologies to grow both sales and profit Shows how organizations are using digital media, Web 2.0, and social media to connect to their customer communities and internal stakeholders alike With free online training that will help you put theory into practice, The Digital Innovation Playbook prepares you to implement a Digital Innovation culture into your corporate life.
Book Synopsis The Silver Lining by : Scott D. Anthony
Download or read book The Silver Lining written by Scott D. Anthony and published by Harvard Business Press. This book was released on 2009 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nobody can predict what the future holds for the world economy, but there is growing consensus that the turmoil of 2008 will lead to at least some period of prolonged pain. Most managers, who have never dealt with such a global downturn, seem paralyzed.
Book Synopsis Mapping Innovation: A Playbook for Navigating a Disruptive Age by : Greg Satell
Download or read book Mapping Innovation: A Playbook for Navigating a Disruptive Age written by Greg Satell and published by McGraw Hill Professional. This book was released on 2017-05-26 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Map the innovation space—and blaze a path to profits and growth Countless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies—a straight line to success!—and some are so technical that readers get lost before they begin. Now, there’s Mapping Innovation, a refreshing alternative in the crowded business innovation space. Engaging and informative without sacrificing substance and expertise, this groundbreaking guide provides thorough background on some of the greatest innovations of the past century as well as . It details the processes that advanced them from inception to world-changing products—and shows you how to replicate their success. Business innovation expert Greg Satell helps you find your way by revealing the four models of innovation: Basic Research, Breakthrough Innovation, Sustaining Innovation, and Disruptive Innovation. One size does not fit all, so he provides a framework—the Innovation Matrix—for discovering which “type” of innovation process best suits the problem you need to solve. It’s about asking the right questions, so that you can apply the right strategies to the problems you need to solve. In the end, you’ll have a crystal clear model for disrupting the marketplace, scaling your efforts to propel your enterprise forqward, and leverage digital platforms to your advantage. Mapping Innovation offers a simple and accessible but powerful approach to developing a strategy that will put you light years ahead of the competition!.
Book Synopsis Your Business Innovation Playbook by : Martin Shoniwa
Download or read book Your Business Innovation Playbook written by Martin Shoniwa and published by . This book was released on 2020-04-14 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHAT THIS BOOK IS ABOUT If you want to turn your ideas into a portfolio of great products that will boost the performance of your business then this book is for you. Whether you are a startup, serial entrepreneur or corporate executive this book will take you through what is involved in generating ideas, testing their viability and developing them into products. Once you master the simple concepts in this easy-to-read book, you will have an ability to continuously develop products that customers just love. The book is a quick read and takes you through a very direct, practical and business-minded approach to transforming ideas into products. The book also gives you lots of hands-on tips and advice on how to foster creativity and innovation in your personal life and in your business.CHAPTER BREAKDOWN CHAPTER 1 - CREATIVITY This chapter defines creativity and the sources of creative thinking. Are people naturally born creative or is creativity a skill that can be acquired through training? What are the resources and social connections that are required to foster creative thinking in people?CHAPTER 2 - INNOVATION This chapter describes innovation and discusses the link between creativity and innovation, how innovation boosts economies and how innovation will help your business win customers from your competition.CHAPTER 3 - CONTEXTIn this chapter you will learn how culture shapes innovation in your business. You will also learn about hiring innovative people and the role of knowledge in innovative businesses. Then you will learn about how to use your business' unique capabilities to enhance your innovativeness.CHAPTER 4 - IDEASThis chapter talks about the different ways to generate ideas for your products. You can source ideas from your staff, outside partners, from your customers, from manipulating what you know, from studying how products are used or assessing your market.CHAPTER 5 - CONCEPTThis chapter teaches you how to take the ideas you generate and refine them into a viable concept for a product. This includes identifying a significant customer pain that your product addresses. This chapter also discusses how to identify your customers and how to conduct market research.CHAPTER 6 - PROTOTYPE This chapter discusses how you can build an initial working model of your product and how to refine that product into the first version that you can mass produce and sell. This includes explaining what the minimum feature set is, discussing how you can acquire customers and feedback, testing your product and failing fast until you achieve product-market fit.CHAPTER 7 - PRODUCTThis chapter discusses how to build the framework that helps you to commercialize your product. This includes explaining the important factors of product design and how to package your product. This chapter also talks about how you can build your product roadmap to shape a path into the future. Then you will learn about the different ways you can legally protect your ideas and products from being copied by your competitors. CHAPTER 8 - IMPLEMENTATION This chapter explains how you can build a business model to scale up production and sell your product for profit. This includes defining what a business model is, describing your go-to-market strategy for and structuring your revenue model.
Book Synopsis The Lean Product Playbook by : Dan Olsen
Download or read book The Lean Product Playbook written by Dan Olsen and published by John Wiley & Sons. This book was released on 2015-05-21 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.
Book Synopsis Innovator's Playbook by : Nathan Baird
Download or read book Innovator's Playbook written by Nathan Baird and published by John Wiley & Sons. This book was released on 2020-04-13 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a Design-led Approach to Innovation Innovation drives growth in organisations and entire economies. Yet innovation is hard, risky and rarely successful. Most innovations and startups fail because of a lack of focus on the front end of the innovation process where customer needs are researched, insights are distilled, solutions are ideated, prototyped and tested and business models are shaped. But innovation doesn’t have to be this way. In Innovator’s Playbook, author and leading Design Thinking expert Nathan Baird shares his 20 years of hands-on experience, tools and methods for developing a winning customer-centric approach to innovation. This book will teach you how to apply the design thinking method to innovation and help you to innovate better with five practical and proven stages: 1. Build the right team for innovation. 2. Better understand your customer through empathy. 3. Distill and refine customer-centric needs and insights. 4. Unleash your team’s creativity to create fresh new ideas to address customer needs. 5. Experiment and validate desirable, feasible and viable solutions. Innovator’s Playbook helps entrepreneurs, corporate teams, startups and leaders across all levels to use design-led methodologies for start-to-finish innovation success.
Book Synopsis The Digital Transformation Playbook by : David L. Rogers
Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
Book Synopsis The Change Maker's Playbook by : Amy J. Radin
Download or read book The Change Maker's Playbook written by Amy J. Radin and published by City Point Press. This book was released on 2020-09-08 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2020 Book Excellence Award Winner How any leader can deliver business-changing innovation now. Any leader in any size company, no matter the size or sector, feels the pressure to innovate, find new ideas and business models, and create enduring customer value. There is no one formula or set process to find and execute the ideas that achieve these goals; customers set moving targets, shareholders are unforgiving and demanding, and society expects companies to care about much more than the bottom line. The fast and furious forces of change stimulated by technology, demographics, lifestyles, and economic, environmental, political and regulatory impacts -- or any number of these in combination – are easy to see. They are easy to talk about. They are easy to intellectualize. The problem? The answers are hard to execute and require nuanced combinations of leadership, skills, strategy and tactics. On top of that, innovation has moved from an abstraction that will matter at some distant date to a front-and-center deliverable that must show evidence of impact in the space of the calendar quarter. In the stories, tools, techniques and advice inside The Change Maker’s Playbook, leaders will find tangible steps to find and safeguard the plans that will deliver the sustainable business-changing impacts – new customers, new relationships, new sources of value and growth— their businesses need. Separated from the pack of academic and consultant innovation theories, Radin’s approach stems from her own experience sitting in the innovation hot seat at some of the world’s most demanding companies and is bolstered by interviews with 50 corporate executives, founders and startup investors representing media, e-commerce, payments, healthcare, government, professional services, and not-for-profit sectors. The book walks readers through Radin’s adaptive, 9-part framework, engaging them in ready-to-apply techniques. Her work shows leaders how to find the big ideas that will meaningfully address customer needs, take the insight from idea through implementation in a way that delivers in the short and long-term for the organization, and lead effectively through the obstacles that tend to derail or diminish innovation. Three phases – Seeking, Seeding and Scaling – organize the framework within an intuitive, logical and useable format, with concrete actions outlined every step of the way. The answer to the dilemma every business faces today is that innovation is exhilarating, rewarding and even fun when it is approached as a unique challenge, but it can also be polarizing, unpredictable, and scary. Success requires that leaders rethink how they lead innovation. Leaders know they must set aside preconceived notions of what works, and look to those who have already walked in their shoes. This is why The Change Maker’s Playbook was written, and why it will become an ongoing resource for any innovation leader. Table of Contents: Foreword The Change Maker’s Framework (image) Introduction Part I: Seeking Chapter 1: Discovering Real Problems That Matter Chapter 2: Purpose, Passion, Promise and Positioning Chapter 3: The Art Of Being Resourceful Part II: Seeding Chapter 4: Prototype, Test, Learn, Iterate Chapter 5: Business Model Linchpins Chapter 6: The Green Light Moment Part III: Scaling Chapter 7: Launch Chapter 8: Testing and Experimenting Chapter 9: Anticipating and Adapting Epilogue Acknowledgements Bibliography
Book Synopsis Reverse Innovation by : Vijay Govindarajan
Download or read book Reverse Innovation written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2012-04-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times, Wall Street Journal, USA Today, Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and high impact innovations to mature ones. Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing—and if you want your firm to survive, you’d better pay attention. The gap between rich nations and emerging economies is closing. No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse. CEOs of the world’s most influential companies agree and have cited Reverse Innovation as their playbook for the next generation of global growth. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why reverse innovation is on the rise and why the implications are so profound. Learn how to make innovation in emerging markets happen and how such innovations can unlock even greater opportunity throughout the world. You’ll follow some of the world’s leading companies (including GE, Deere & Company, P&G, and PepsiCo) through stories that illustrate exactly what works and what doesn’t. If you’re in a Western economy, you need to accept that the future lies far from home. But the idea is not just for Western audiences. If innovation is at the heart of your company or your career, no matter where you practice business, Reverse Innovation is a phenomenon you need to understand. This book will help you do that.
Book Synopsis The Little Black Book of Innovation by : Scott D. Anthony
Download or read book The Little Black Book of Innovation written by Scott D. Anthony and published by Harvard Business Press. This book was released on 2012 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation may be the hottest discipline around today, in business circles and beyond. And for good reason. Innovation transforms companies and markets. It is the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In this book the author draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. He presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation's vital role in organizational success and personal growth. This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation's key steps: (1) Finding insight, (2) Generating ideas, (3) Building businesses, and (4) Strengthening innovation prowess in workforces and organizations. Using several illustrative case studies and vignettes from a range of companies around the globe, this playbook teaches people how to turn themselves or their companies into true innovation powerhouses.
