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The Best Business Writing 2014
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Book Synopsis The Best Business Writing 2014 by : Dean Starkman
Download or read book The Best Business Writing 2014 written by Dean Starkman and published by Columbia University Press. This book was released on 2014-12-16 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology of the year's best investigative business writing explores the secret dealings of an elite Wall Street society and uncovers the crimes and misadventures of the young founder of Silk Road, the wildly successful online illegal goods site known as the "eBay of vice." It reveals how the Fed dithered while the financial crisis unfolded and explains why the leaders of a two-trillion-dollar bond fund went to war with each other. Articles from the best newspapers and magazines in the country delve into how junk-food companies use science to get you to eat more and how Amazon dodges the tax man how J.Crew revitalized itself by transforming its creative process and Russell Brand went deep on media and marketing after his GQ Awards speech went haywire. Best Business Writing 2014 includes provocative essays on the NFL's cover-ups and corporate welfare, Silicon Valley's ultralibertarian culture, and the feminist critique of Sheryl Sandberg's career-advice book for women, Lean-In. Stories about toast, T-shirt making, and the slow death of the funeral business show the best writers can find worthy tales in even the most mundane subjects.
Book Synopsis The Best Business Writing 2013 by : Dean Starkman
Download or read book The Best Business Writing 2013 written by Dean Starkman and published by Columbia University Press. This book was released on 2013-06-18 with total page 563 pages. Available in PDF, EPUB and Kindle. Book excerpt: An anthology Malcolm Gladwell has called "riveting and indispensable," The Best Business Writing is a far-ranging survey of business's dynamic relationship with politics, culture, and life. This year's selections include John Markoff (New York Times) on innovations in robot technology and the decline of the factory worker; Evgeny Morozov (New Republic) on the questionable value of the popular TED conference series and the idea industry behind it; Paul Kiel (ProPublica) on the ripple effects of the ongoing foreclosure crisis; and the infamous op-ed by Greg Smith, published in the New York Times, announcing his break with Goldman Sachs over its trading practices and corrupt corporate ethos. Jessica Pressler (New York) delves into the personal and professional rivalry between Tory and Christopher Burch, former spouses now competing to dominate the fashion world. Peter Whoriskey (Washington Post) exposes the human cost of promoting pharmaceuticals off-label. Charles Duhigg and David Barboza (New York Times) investigate Apple's unethical labor practices in China. Max Abelson (Bloomberg) reports on Wall Street's amusing reaction to the diminishing annual bonus. Mina Kimes (Fortune) recounts the grisly story of a company's illegal testing—and misuse—of a medical device for profit, and Jeff Tietz (Rolling Stone) composes one of the most poignant and comprehensive portraits of the financial crisis's dissolution of the American middle class.
Book Synopsis Brilliant Business Writing by : Neil Taylor
Download or read book Brilliant Business Writing written by Neil Taylor and published by Pearson UK. This book was released on 2012-12-27 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Full of tips, examples and exercises that will transform your writing from the same old same old into something that’ll mark you out from the crowd. Get the confidence and creativity to take your business writing from something that does the job into something that’s brilliant. Brilliant outcomes Produce business writing people actually want to read Persuade and inspire people, sell more, or get that job Get a distinctive, powerful and engaging writing voice
Book Synopsis Business Writing by : Wilma Davidson
Download or read book Business Writing written by Wilma Davidson and published by St. Martin's Griffin. This book was released on 2015-12-08 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Revised and Updated 3rd edition of the clear, practical guide to business writing from a renowned corporate writing coach Since the first edition's publication in 1994, Wilma Davidson's clear, practical guide to business writing has established itself as an excellent primer for anyone who writes on the job. Now revised and updated to cover e-mail, texts, and the latest social media technology, Business Writing uses examples, charts, cartoons, and anecdotes to illustrate what makes memos, business letters, reports, selling copy, and other types of business writing work.
Book Synopsis The Truth About the New Rules of Business Writing by : Natalie Canavor
Download or read book The Truth About the New Rules of Business Writing written by Natalie Canavor and published by Pearson Education. This book was released on 2009-12-16 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Give yourself a powerful competitive advantage by becoming a better business writer. Better writers get better jobs and more promotions; they persuade people through emails, Web sites, presentations, proposals, resumes, grant proposals, you name it. Businesses know this: that's why they spend $3 billion a year helping their employees become more effective writers. The Truth About the New Rules of Business Writing shows you how to master the art of effective business communication replacing the old standards of jargon, pomposity, and grammar drills with a simple, quick and conversational writing style. Authors Natalie Canavor and Claire Meirowitz demonstrate how to plan and organize your content; make your point faster; tell your readers what's in it for them; construct winning documents of every kind, print and electronic, even blog entries and text messages! The Truth about the New Rules of Business Writing brings together the field's best knowledge, and shows exactly how to put it to work. With an "aha" on every page, it presents information in a clear, accessible style that's easy to understand and use. Written in short chapters, it covers the entire field, cuts to the heart of every topic, pulls back the curtain on expert secrets, and pops the bubble of commonly-held assumptions. Simply put, this book delivers easy, painless writing techniques that work.
Download or read book Plain Style written by Richard Lauchman and published by HarperChristian + ORM. This book was released on 1993-10-22 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good writing is good business. Simple, straightforward writing saves time, creates good relationships, and prevents expensive misunderstandings. But why is it so hard to achieve? This incisive guide suggests ways to think about writing -- what it should look and sound like, as well as what it should accomplish -- that can simplify how writers choose to express their ideas. It examines the reasons why many businesspeople with good skills tend to write strange, needlessly complicated sentences -- and shows them how to break the habit. Plain Style offers 35 practical techniques that foster simplicity, conciseness, and emphasis.
Book Synopsis Professional Business Writing by : Elizabeth Kerbey
Download or read book Professional Business Writing written by Elizabeth Kerbey and published by McGraw-Hill/Glencoe. This book was released on 2002 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text-workbook contains the materials necessary to help students learn to write effective business letters, memos, and informal reports. Numerous examples provide opportunities for students to analyze and model effective writing techniques and strategies. This revised edition of the former "Modern Business Correspondence" contains an Instructor Annotated Edition with CD-ROM and a student CD-ROM packaged with the student edition. The student CD-ROM provides hands-on completion of editing and proofreading exercises, as well as composition of letters, memos, reports, and other documents; it also contains the "Glencoe Interactive Grammar" program for refreshing your grammar skills.
Book Synopsis The Elements of Business Writing by : Gary Blake
Download or read book The Elements of Business Writing written by Gary Blake and published by Addison-Wesley Longman. This book was released on 1992 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anyone who has ever had to write any business document, from interoffice memo to fifty-page proposal, will find this the single most effective tool for producing clear, concise, and persuasive prose. Equally useful to executives and support staff, it shows how to write clearly and powerfully, organize material and avoid errors and jargon.
Book Synopsis The Best American Magazine Writing 2014 by : Sid Holt
Download or read book The Best American Magazine Writing 2014 written by Sid Holt and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation A perennial hit, 'Best American Magazine Writing' chooses from the nominees and winners of the coveted National Magazine Awards. Selections belong to the categories of public interest reporting, features, criticism, commentary, and fiction.
Book Synopsis Authorpreneurship by : Sharon C Jenkins Ma
Download or read book Authorpreneurship written by Sharon C Jenkins Ma and published by Sunshine Reigns Publishing. This book was released on 2014-09 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it take to become a successful author in today's publishing world? It's not enough to write a powerful book - today's author must understand and leverage the business side of writing. Authorpreneurship: The Business Start-Up Manual for Authors by Sharon Jenkins takes the aspiring writer from curiosity to career, combining both sides of publishing - author and entrepreneur - to empower writers with direction, publishing options, marketing solutions and business savvy to grow their career.
Book Synopsis A Practical Guide To Business Writing by : Khaled Al-Maskari
Download or read book A Practical Guide To Business Writing written by Khaled Al-Maskari and published by John Wiley & Sons. This book was released on 2012-09-18 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nowadays, letters, reports and emails are vital components of business practice. Communication is increasingly global, but it’s not any easier to understand or contribute to for non-fluent English speakers. There is increasing pressure to be able to produce effective documents for a business environment but little help out there to do so efficiently, resulting in wasted time and uncomfortable business communication. This book provides a wealth of practical information for any person who aims to produce short, effective documents within the work environment. It offers sensible, valuable and helpful rules for producing effective short reports, memos, letters and e-mails that are clear, concise and easy to read for the busy manager or supervisor working in the demanding setting of modern industry or commerce. But it goes further: not only are rules provided for the inexperienced business writer, but models are proposed which provide solutions for a whole host of business situations – providing help, support and encouragement for the many thousands of business writers who need to feel confident in their writing.
Book Synopsis HBR Guide to Better Business Writing (HBR Guide Series) by : Bryan A. Garner
Download or read book HBR Guide to Better Business Writing (HBR Guide Series) written by Bryan A. Garner and published by Harvard Business Review Press. This book was released on 2013-01-08 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: DON'T LET YOUR WRITING HOLD YOU BACK. When you’re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it’s a skill you must cultivate to succeed: You’ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: • Push past writer’s block • Grab—and keep—readers’ attention • Earn credibility with tough audiences • Trim the fat from your writing • Strike the right tone • Brush up on grammar, punctuation, and usage
Book Synopsis 10 Steps to Successful Business Writing by : Jack E. Appleman
Download or read book 10 Steps to Successful Business Writing written by Jack E. Appleman and published by ASTD. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business management.
Download or read book Read This! written by Robert Gentle and published by Pearson Education. This book was released on 2002 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information overload. Everyone has too much to read. So, what's going to make people read what you write? Simple, clear, commanding writing - that's what. Here's how.
Book Synopsis Strategic Writing for UX by : Torrey Podmajersky
Download or read book Strategic Writing for UX written by Torrey Podmajersky and published by O'Reilly Media. This book was released on 2019-06-12 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you’ll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You’ll use frameworks and patterns for content, methods to measure the content’s effectiveness, and processes to create the collaboration necessary for success. You’ll also structure your voice throughout so that the brand is easily recognizable to its audience. Learn how UX content works with the software development lifecycle Use a framework to align the UX content with product principles Explore content-first design to root UX text in conversation Learn how UX text patterns work with different voices Produce text that’s purposeful, concise, conversational, and clear
Download or read book Factory Man written by Beth Macy and published by Little, Brown. This book was released on 2014-07-15 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant New York Times bestseller about one man's battle to save hundreds of jobs by demonstrating the greatness of American business. The Bassett Furniture Company was once the world's biggest wood furniture manufacturer. Run by the same powerful Virginia family for generations, it was also the center of life in Bassett, Virginia. But beginning in the 1980s, the first waves of Asian competition hit, and ultimately Bassett was forced to send its production overseas. One man fought back: John Bassett III, a shrewd and determined third-generation factory man, now chairman of Vaughan-Bassett Furniture Co, which employs more than 700 Virginians and has sales of more than $90 million. In Factory Man, Beth Macy brings to life Bassett's deeply personal furniture and family story, along with a host of characters from an industry that was as cutthroat as it was colorful. As she shows how he uses legal maneuvers, factory efficiencies, and sheer grit and cunning to save hundreds of jobs, she also reveals the truth about modern industry in America.
Book Synopsis Business Journalism by : Ibrahim Seaga Shaw
Download or read book Business Journalism written by Ibrahim Seaga Shaw and published by Routledge. This book was released on 2015-07-16 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Journalism: A Critical Political Economy Approach critically explores the failures of business journalists in striking the balance between the bottom line business model and their role in defending the public interest. Drawing on historical and political economic perspectives and analysing these in relation to critical political economic theory, the book explores failures of business journalism through the dwindling of social responsibility in the business journalist’s role in holding political and corporate power to account. Ibrahim Seaga Shaw draws on a diverse range of case studies, including: investigative journalism in The Standard Oil and Enron Scandals corporate propaganda in relation to business reporting financial Journalism and the global financial crises of the late-90s and 2008 public business journalism and subprime mortgage loans, horsemeat and bent iPhone 6 scandals ethical challenges of business and journalism from developed to emerging BRICS economies business or financial journalism? Modernity vs postmodernity, macroeconomics vs microeconomics challenges of business journalism in the digital age. Business Journalism: A Critical Political Economy Approach is essential reading for students and scholars interested in understanding the historical failings and potential futures for business journalism and those wishing to develop specialist financial, economic and business reporting in today’s globalised media landscape.
