The Arts of Disruption

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Author :
Publisher : Oxford University Press
ISBN 13 : 0192604104
Total Pages : 449 pages
Book Rating : 4.1/5 (926 download)

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Book Synopsis The Arts of Disruption by : Nicolette Zeeman

Download or read book The Arts of Disruption written by Nicolette Zeeman and published by Oxford University Press. This book was released on 2020-07-22 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: The monograph series Oxford Studies in Medieval Literature and Culture showcases the plurilingual and multicultural quality of medieval literature and actively seeks to promote research that not only focuses on the array of subjects medievalists now pursue - in literature, theology, and philosophy, in social, political, jurisprudential, and intellectual history, the history of art, and the history of science - but also that combines these subjects productively. It offers innovative studies on topics that may include, but are not limited to, manuscript and book history; languages and literatures of the global Middle Ages; race and the post-colonial; the digital humanities, media and performance; music; medicine; the history of affect and the emotions; the literature and practices of devotion; the theory and history of gender and sexuality, ecocriticism and the environment; theories of aesthetics; medievalism. The Arts of Disruption: Allegory and Piers Plowman offers a series of new readings of the allegorical poem Piers Plowman: but it is also a book about allegory. It argues not just that there are distinctively disruptive 'arts' that occur in allegory, but that allegory, because it is interested in the difficulty of making meaning, is itself a disruptive art. The book approaches this topic via the study of five medieval allegorical narrative structures that exploit diegetic conflict and disruption. Although very different, they all bring together contrasting descriptions of spiritual process, in order to develop new understanding and excite moral or devotional change. These five structures are: the paradiastolic 'hypocritical figure' (such as vices masked by being made to look like 'adjacent' virtues), personification debate, violent language and gestures of apophasis, narratives of bodily decline, and grail romance. Each appears in a range of texts, which the book explores, along with other connected materials in medieval rhetoric, logic, grammar, spiritual thought, ethics, medicine, and romance iconography. These allegorical narrative structures appear radically transformed in Piers Plowman, where the poem makes further meaning out of the friction between them. Much of the allegorical work of the poem occurs at the points of their intersection, and within the conceptual gaps that open up between them. Ranging across a wide variety of medieval allegorical texts, the book shows from many perspectives allegory's juxtaposition of the heterogeneous and its questioning of supposed continuities.

The Art of Disruption

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Author :
Publisher : Bonnier Zaffre
ISBN 13 : 1788702913
Total Pages : 152 pages
Book Rating : 4.7/5 (887 download)

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Book Synopsis The Art of Disruption by : Magid Magid

Download or read book The Art of Disruption written by Magid Magid and published by Bonnier Zaffre. This book was released on 2020-09-03 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: SHORTLISTED FOR BEST NON-FICTION BOOK BY A PARLIAMENTARIAN AT THE PARLIAMENTARY BOOK AWARDS 2021 'Read this book!' Caroline Lucas 'My money's on Magid.' Thandie Newton "Thou shalt not ignore this book. Magid is magic!" - Jarvis Cocker 'A man so inspiring you will have no choice but to cast your hopeless lethargy asunder' - Rufus Hound A guide to being courageous and community-minded, and to disrupting and dismantling age-old power structures in work, life and politics, written by someone who has done exactly that. Let's be honest. Magid Magid's story seems an unlikely one. He's a Somali-born black Muslim refugee who became the youngest ever Lord Mayor of Sheffield and one of the last UK MEPs. Magid has made headlines nationally and internationally for his creative ways of campaigning while not conforming to tradition and being unapologetically himself. Magid had no idea that the poster he dreamed up for a local music festival in 2018 would go viral. The poster contained the 10 commandments he tries to live by. He had no idea that this poster would come to represent a movement that has swept him to the heart of local and European establishment politics. Now, for the first time, he reveals the stories behind each of these 'commandments'; what drives him, the obstacles he overcame and what makes him hopeful. 'His voice and representation are inspirational and a force to reckon with.' Dr Shola Mos-Shogbamimu, lawyer, activist and author 'It's easy to problematise the world, but Magid has offered us answers , solutions and even the possibility of a new politics.' Jon McClure, lead singer of Reverend and The Makers 'Magid's book could not be more timely. A must read for anyone who wants to change the world.' Chunky Mark, The Artist Taxi Driver

Disruption in the Arts

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Author :
Publisher : ISSN
ISBN 13 : 9783110565867
Total Pages : 0 pages
Book Rating : 4.5/5 (658 download)

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Book Synopsis Disruption in the Arts by : Lars Koch

Download or read book Disruption in the Arts written by Lars Koch and published by ISSN. This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The volume examines aesthetic disruptions within the various arts in contemporary culture. It assumes that the political potential of art is not solely derived from presenting its audiences with openly political content. Rather, it creates a space o

The Arts of Disruption

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Author :
Publisher : Oxford University Press
ISBN 13 : 0192604104
Total Pages : 449 pages
Book Rating : 4.1/5 (926 download)

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Book Synopsis The Arts of Disruption by : Nicolette Zeeman

Download or read book The Arts of Disruption written by Nicolette Zeeman and published by Oxford University Press. This book was released on 2020-07-22 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: The monograph series Oxford Studies in Medieval Literature and Culture showcases the plurilingual and multicultural quality of medieval literature and actively seeks to promote research that not only focuses on the array of subjects medievalists now pursue - in literature, theology, and philosophy, in social, political, jurisprudential, and intellectual history, the history of art, and the history of science - but also that combines these subjects productively. It offers innovative studies on topics that may include, but are not limited to, manuscript and book history; languages and literatures of the global Middle Ages; race and the post-colonial; the digital humanities, media and performance; music; medicine; the history of affect and the emotions; the literature and practices of devotion; the theory and history of gender and sexuality, ecocriticism and the environment; theories of aesthetics; medievalism. The Arts of Disruption: Allegory and Piers Plowman offers a series of new readings of the allegorical poem Piers Plowman: but it is also a book about allegory. It argues not just that there are distinctively disruptive 'arts' that occur in allegory, but that allegory, because it is interested in the difficulty of making meaning, is itself a disruptive art. The book approaches this topic via the study of five medieval allegorical narrative structures that exploit diegetic conflict and disruption. Although very different, they all bring together contrasting descriptions of spiritual process, in order to develop new understanding and excite moral or devotional change. These five structures are: the paradiastolic 'hypocritical figure' (such as vices masked by being made to look like 'adjacent' virtues), personification debate, violent language and gestures of apophasis, narratives of bodily decline, and grail romance. Each appears in a range of texts, which the book explores, along with other connected materials in medieval rhetoric, logic, grammar, spiritual thought, ethics, medicine, and romance iconography. These allegorical narrative structures appear radically transformed in Piers Plowman, where the poem makes further meaning out of the friction between them. Much of the allegorical work of the poem occurs at the points of their intersection, and within the conceptual gaps that open up between them. Ranging across a wide variety of medieval allegorical texts, the book shows from many perspectives allegory's juxtaposition of the heterogeneous and its questioning of supposed continuities.

Decoys and Disruptions

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Author :
Publisher : MIT Press
ISBN 13 : 9780262182317
Total Pages : 420 pages
Book Rating : 4.1/5 (823 download)

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Book Synopsis Decoys and Disruptions by : Martha Rosler

Download or read book Decoys and Disruptions written by Martha Rosler and published by MIT Press. This book was released on 2004 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive collection of writings by Martha Rosler considers the intersection of art and politics, the operation of art systems, feminist art practices, and the media.

Disrupted Realism

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Author :
Publisher : Schiffer Publishing
ISBN 13 : 9780764358012
Total Pages : 208 pages
Book Rating : 4.3/5 (58 download)

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Book Synopsis Disrupted Realism by : John Seed

Download or read book Disrupted Realism written by John Seed and published by Schiffer Publishing. This book was released on 2019-09-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Disrupted Realism is the first book to survey the works of contemporary painters who are challenging and reshaping the tradition of Realism. Helping art lovers, collectors, and artists approach and understand this compelling new phenomenon, it includes the works of 38 artists whose paintings respond to the subjectivity and disruptions of modern experience. Widely published author and blogger John Seed, who believes that we are "the most distracted society in the history of the world," has selected artists he sees as visionaries in this developing movement. The artists' impulses toward disruption are as individual as the artists themselves, but all share the need to include perception and emotion in their artistic process. Six sections lay out and analyze common themes: "Toward Abstraction," "Disrupted Bodies," "Emotions and Identities," "Myths and Visions," "Patterns, Planes, and Formations," and "Between Painting and Photography." Interviews with each artist offer additional insight into some of the most incisive and relevant painting being created today.

The Arts of Disruption

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Author :
Publisher : Oxford University Press
ISBN 13 : 0192604090
Total Pages : 448 pages
Book Rating : 4.1/5 (926 download)

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Book Synopsis The Arts of Disruption by : Nicolette Zeeman

Download or read book The Arts of Disruption written by Nicolette Zeeman and published by Oxford University Press. This book was released on 2020-07-22 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The monograph series Oxford Studies in Medieval Literature and Culture showcases the plurilingual and multicultural quality of medieval literature and actively seeks to promote research that not only focuses on the array of subjects medievalists now pursue - in literature, theology, and philosophy, in social, political, jurisprudential, and intellectual history, the history of art, and the history of science - but also that combines these subjects productively. It offers innovative studies on topics that may include, but are not limited to, manuscript and book history; languages and literatures of the global Middle Ages; race and the post-colonial; the digital humanities, media and performance; music; medicine; the history of affect and the emotions; the literature and practices of devotion; the theory and history of gender and sexuality, ecocriticism and the environment; theories of aesthetics; medievalism. The Arts of Disruption: Allegory and Piers Plowman offers a series of new readings of the allegorical poem Piers Plowman: but it is also a book about allegory. It argues not just that there are distinctively disruptive 'arts' that occur in allegory, but that allegory, because it is interested in the difficulty of making meaning, is itself a disruptive art. The book approaches this topic via the study of five medieval allegorical narrative structures that exploit diegetic conflict and disruption. Although very different, they all bring together contrasting descriptions of spiritual process, in order to develop new understanding and excite moral or devotional change. These five structures are: the paradiastolic 'hypocritical figure' (such as vices masked by being made to look like 'adjacent' virtues), personification debate, violent language and gestures of apophasis, narratives of bodily decline, and grail romance. Each appears in a range of texts, which the book explores, along with other connected materials in medieval rhetoric, logic, grammar, spiritual thought, ethics, medicine, and romance iconography. These allegorical narrative structures appear radically transformed in Piers Plowman, where the poem makes further meaning out of the friction between them. Much of the allegorical work of the poem occurs at the points of their intersection, and within the conceptual gaps that open up between them. Ranging across a wide variety of medieval allegorical texts, the book shows from many perspectives allegory's juxtaposition of the heterogeneous and its questioning of supposed continuities.

The Next Age of Disruption

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Author :
Publisher : MIT Press
ISBN 13 : 0262542218
Total Pages : 283 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis The Next Age of Disruption by : MIT Sloan Management Review

Download or read book The Next Age of Disruption written by MIT Sloan Management Review and published by MIT Press. This book was released on 2021-02-16 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management experts discuss the innovation challenges that lie ahead, building on Clayton Christensen's famous theory of "disruptive innovation." Clayton Christensen's groundbreaking theory of "disruptive innovation" has proven to be one of the most influential management ideas of the last several decades. In this book, business and management experts--many of them Christensen's colleagues and former students--discuss the innovation challenges that lie ahead. Building on Christensen's work, they offer companies a guide for navigating a new world of disruption--a future in which artificial intelligence is a business tool, the speed of innovation increases dramatically, and capital is more easily accessible. The book also includes one of the last interviews with Christensen before his death in January 2020.

Public Space? Lost and Found

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Author :
Publisher : National Geographic Books
ISBN 13 : 0998117005
Total Pages : 0 pages
Book Rating : 4.9/5 (981 download)

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Book Synopsis Public Space? Lost and Found by : Gediminas Urbonas

Download or read book Public Space? Lost and Found written by Gediminas Urbonas and published by National Geographic Books. This book was released on 2017-07-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflections on the rapidly changing formulations of public space in the age of digital media, vast ecological crises, and civic uprisings. “Public space” is a potent and contentious topic among artists, architects, and cultural producers. Public Space? Lost and Found considers the role of aesthetic practices within the construction, identification, and critique of shared territories, and how artists or architects—the “antennae of the race”—can heighten our awareness of rapidly changing formulations of public space in the age of digital media, vast ecological crises, and civic uprisings. Public Space? Lost and Found combines significant recent projects in art and architecture with writings by historians and theorists. Contributors investigate strategies for responding to underrepresented communities and areas of conflict through the work of Marjetica Potrč in Johannesburg and Teddy Cruz on the Mexico-U.S. border, among others. They explore our collective stakes in ecological catastrophe through artistic research such as atelier d'architecture autogérée's hubs for community action and recycling in Colombes, France, and Brian Holmes's theoretical investigation of new forms of aesthetic perception in the age of the Anthropocene. Inspired by artist and MIT professor Antoni Muntadas' early coining of the term “media landscape,” contributors also look ahead, casting a critical eye on the fraught impact of digital media and the internet on public space. This book is the first in a new series of volumes produced by the MIT School of Architecture and Planning's Program in Art, Culture and Technology. Contributors atelier d'architecture autogérée, Dennis Adams, Bik Van Der Pol, Adrian Blackwell, Ina Blom, Christoph Brunner with Gerald Raunig, Néstor García Canclini, Colby Chamberlain, Beatriz Colomina, Teddy Cruz with Fonna Forman, Jodi Dean, Juan Herreros, Brian Holmes, Andrés Jaque, Caroline Jones, Coryn Kempster with Julia Jamrozik, György Kepes, Rikke Luther, Matthew Mazzotta, Metahaven, Timothy Morton, Antoni Muntadas, Otto Piene, Marjetica Potrč, Nader Tehrani, Troy Therrien, Gedminas and Nomeda Urbonas, Angela Vettese, Mariel Villeré, Mark Wigley, Krzysztof Wodiczko With section openings from Ana María León, T. J. Demos, Doris Sommer, and Catherine D'Ignazio

Whistleblowing for Change

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Author :
Publisher : transcript Verlag
ISBN 13 : 3839457939
Total Pages : 377 pages
Book Rating : 4.8/5 (394 download)

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Book Synopsis Whistleblowing for Change by : Tatiana Bazzichelli

Download or read book Whistleblowing for Change written by Tatiana Bazzichelli and published by transcript Verlag. This book was released on 2021-11-30 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: The courageous acts of whistleblowing that inspired the world over the past few years have changed our perception of surveillance and control in today's information society. But what are the wider effects of whistleblowing as an act of dissent on politics, society, and the arts? How does it contribute to new courses of action, digital tools, and contents? This urgent intervention based on the work of Berlin's Disruption Network Lab examines this growing phenomenon, offering interdisciplinary pathways to empower the public by investigating whistleblowing as a developing political practice that has the ability to provoke change from within.

The New Music Industries

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Author :
Publisher : Springer
ISBN 13 : 3319403648
Total Pages : 137 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis The New Music Industries by : Diane Hughes

Download or read book The New Music Industries written by Diane Hughes and published by Springer. This book was released on 2016-09-27 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research-based book outlines career models for artists, methods of creative engagement, artistic options including individuality and branding, production practices, the realities of being a musician in the new industries, and implications for popular music education. Due to the profound effects of the digitisation of music, the music industries have undergone rapid transformation. The former record label dominated industry has been supplanted by new industries, including digital aggregators, strategists and online platforms. These new music industries now facilitate ‘direct’ access to both artists and their music. While such accessibility and the potential for artist exposure have never been greater, the challenge to stand out or to even navigate a musical career pathway is formidable. A useful resource for musicians and educators, this text highlights the ways in which the new music industries facilitate increased opportunities for 21st Century popular musicians to collaborate, communicate and interact with others interested in their music.

Disruption in the Arts

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110579758
Total Pages : 422 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Disruption in the Arts by : Lars Koch

Download or read book Disruption in the Arts written by Lars Koch and published by Walter de Gruyter GmbH & Co KG. This book was released on 2018-08-21 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: The volume examines from a comparative perspective the phenomenon of aesthetic disruption within the various arts in contemporary culture. It assumes that the political potential of contemporary art is not solely derived from presenting its audiences with openly political content, but rather from creating a space of perception and interaction using formal means: a space that makes hegemonic structures of action and communication observable, thus problematizing their self-evidence. The contributions conceptualize historical and contemporary politics of form in the media, which aim to be more than mere shock strategies, which are concerned not just with the ‘narcissistic’ exhibition of art as art, but also with the creation of a new common horizon of experience. They combine the analysis of paradigmatic works, procedures and actions with reference to theoretical debates in the fields of literature, media and art of the twentieth and twenty-first centuries. The essay-collection shows how textual, visual, auditive or performative strategies disclose their own ways of functioning, intervene in automated processes of reception and thus work on stimulating a sense of political possibilities. The editors acknowledge support from the European Union’s Seventh Framework Program (FP 7/ 2007–2013), ERC grant agreement no. 312454.

The Disruption Dilemma

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Author :
Publisher : MIT Press
ISBN 13 : 0262533626
Total Pages : 177 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis The Disruption Dilemma by : Joshua Gans

Download or read book The Disruption Dilemma written by Joshua Gans and published by MIT Press. This book was released on 2017-04-21 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: An expert in management takes on the conventional wisdom about disruption, looking at companies that proved resilient and offering managers tools for survival. “Disruption” is a business buzzword that has gotten out of control. Today everything and everyone seem to be characterized as disruptive—or, if they aren't disruptive yet, it's only a matter of time before they become so. In this book, Joshua Gans cuts through the chatter to focus on disruption in its initial use as a business term, identifying new ways to understand it and suggesting new tools to manage it. Almost twenty years ago Clayton Christensen popularized the term in his book The Innovator's Dilemma, writing of disruption as a set of risks that established firms face. Since then, few have closely examined his account. Gans does so in this book. He looks at companies that have proven resilient and those that have fallen, and explains why some companies have successfully managed disruption—Fujifilm and Canon, for example—and why some like Blockbuster and Encyclopedia Britannica have not. Departing from the conventional wisdom, Gans identifies two kinds of disruption: demand-side, when successful firms focus on their main customers and underestimate market entrants with innovations that target niche demands; and supply-side, when firms focused on developing existing competencies become incapable of developing new ones. Gans describes the full range of actions business leaders can take to deal with each type of disruption, from “self-disrupting” independent internal units to tightly integrated product development. But therein lies the disruption dilemma: A firm cannot practice both independence and integration at once. Gans shows business leaders how to choose their strategy so their firms can deal with disruption while continuing to innovate.

Tarzan Economics

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Author :
Publisher :
ISBN 13 : 9781471190940
Total Pages : 0 pages
Book Rating : 4.1/5 (99 download)

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Book Synopsis Tarzan Economics by : Will Page

Download or read book Tarzan Economics written by Will Page and published by . This book was released on 2023-01-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A stunning new insight into how the most crucial lesson you can learn in today's challenging business environment is how to change the fundamentals of what you do, rather than carry on fighting a battle that is already lost. The near destruction of the music industry at the hands of online piracy and its subsequent recovery on the backs of digital streaming platforms is more than just the biggest story of disruption and reinvention of the digital age. It is also a trove of insights on how to confront the metamorphosis we are all facing in dealing with the Covid-19 era, as accelerating tech and economic changes reshape our work, our play and our very minds. Will Page, Spotify's first chief economist, extrapolates music's journey into eight guiding principles for pivoting through the ubiquitous disruption in nearly all industries. Expect the unexpected with transferable lessons coming from Starbucks, Tupperware and even Groucho Marx. The notion of 'Tarzan Economics' ties these principles together: a framework for recognising and acting on disruption, by letting go of the old vine and grabbing onto the new. Page joyfully brings these insights to life and provides a guide for knowing not just how to grab the new vine, but when. He assesses the new dynamics of the 'long tail', identifies friends and foes in the battle for scarce attention and provides a practical tool for discovering the right role for each of us to succeed in this new modern world. As we emerge from the unprecedented disruption of a global pandemic, Pivot shows all of us - individuals, organisations and institutions - that if the vine we are holding onto is withering, we can have confidence to reach out for a new one in 2023 and beyond.

Disruption in the Arts

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 311058008X
Total Pages : 396 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Disruption in the Arts by : Lars Koch

Download or read book Disruption in the Arts written by Lars Koch and published by Walter de Gruyter GmbH & Co KG. This book was released on 2018-08-21 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture and conflict inevitably go hand in hand. The very idea of culture is marked by the notion of difference and by the creative, fraught interaction between conflicting concepts and values. The same can be said of all key ideas in the study of culture, such as identity and diversity, memory and trauma, the translation of cultures and globalization, dislocation and emplacement, mediation and exclusion. This series publishes theoretically informed original scholarship from the fields of literary and cultural studies as well as media, visual, and film studies. It fosters an interdisciplinary dialogue on the multiple ways in which conflict supports and constrains the production of meaning, on how conflict is represented, how it relates to the past and projects the present, and how it frames scholarship within the humanities. Editors: Isabel Capeloa Gil, Catholic University of Portugal, Lisbon, Portugal; Paulo de Medeiros, University of Warwick, UK, Catherine Nesci, University of California, Santa Barbara, USA. Editorial Board: Arjun Appadurai, New York University, Claudia Benthien, Universität Hamburg, Elisabeth Bronfen, Universität Zürich, Bishnupriya Ghosh, University of California, Santa Barbara, Joyce Goggin, Universiteit van Amsterdam, Lawrence Grossberg, University of North Carolina at Chapel Hill, Andreas Huyssen, Columbia University, Ansgar Nünning, Universität Gießen, Naomi Segal, University of London, Birkbeck College, Márcio Seligmann-Silva, Universidade Estadual de Campinas, António Sousa Ribeiro, Universidade de Coimbra, Roberto Vecchi, Universita di Bologna, Samuel Weber, Northwestern University, Liliane Weissberg, University of Pennsylvania, Christoph Wulf, FU Berlin, Longxi Zhang, City University of Hong Kong

The Interventionists

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Author :
Publisher : Massachusetts Museum of Contemporary Art
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Interventionists by : Massachusetts Museum of Contemporary Art

Download or read book The Interventionists written by Massachusetts Museum of Contemporary Art and published by Massachusetts Museum of Contemporary Art. This book was released on 2004 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published in connection with an exhibition held at the Massachusetts Museum of Contemporary Art, MASS MoCA, May 2004-Mar., 2005.

No Ordinary Disruption

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Author :
Publisher : Hachette UK
ISBN 13 : 1610397622
Total Pages : 288 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis No Ordinary Disruption by : Richard Dobbs

Download or read book No Ordinary Disruption written by Richard Dobbs and published by Hachette UK. This book was released on 2016-08-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our intuition on how the world works could well be wrong. We are surprised when new competitors burst on the scene, or businesses protected by large and deep moats find their defenses easily breached, or vast new markets are conjured from nothing. Trend lines resemble saw-tooth mountain ridges. The world not only feels different. The data tell us it is different. Based on years of research by the directors of the McKinsey Global Institute, No Ordinary Disruption: The Four Forces Breaking all the Trends is a timely and important analysis of how we need to reset our intuition as a result of four forces colliding and transforming the global economy: the rise of emerging markets, the accelerating impact of technology on the natural forces of market competition, an aging world population, and accelerating flows of trade, capital and people. Our intuitions formed during a uniquely benign period for the world economy -- often termed the Great Moderation. Asset prices were rising, cost of capital was falling, labour and resources were abundant, and generation after generation was growing up more prosperous than their parents. But the Great Moderation has gone. The cost of capital may rise. The price of everything from grain to steel may become more volatile. The world's labor force could shrink. Individuals, particularly those with low job skills, are at risk of growing up poorer than their parents. What sets No Ordinary Disruption apart is depth of analysis combined with lively writing informed by surprising, memorable insights that enable us to quickly grasp the disruptive forces at work. For evidence of the shift to emerging markets, consider the startling fact that, by 2025, a single regional city in China -- Tianjin -- will have a GDP equal to that of the Sweden, of that, in the decades ahead, half of the world's economic growth will come from 440 cities including Kumasi in Ghana or Santa Carina in Brazil that most executives today would be hard-pressed to locate on a map. What we are now seeing is no ordinary disruption but the new facts of business life -- facts that require executives and leaders at all levels to reset their operating assumptions and management intuition.