Author : Claire Wilcox
Publisher : Victoria & Albert Museum
ISBN 13 : 9781851776887
Total Pages : 0 pages
Book Rating : 4.7/5 (768 download)
Book Synopsis The Ambassador Magazine by : Claire Wilcox
Download or read book The Ambassador Magazine written by Claire Wilcox and published by Victoria & Albert Museum. This book was released on 2012-07-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Ambassador has been described as 'probably the most daring and enterprising trade magazine ever conceived'. With the motto 'Export or Die!', the magazine was renowned for its innovative design and adventurous editorial approach in promoting British manufacturing in the post-war period. This book takes a detailed look at the background and impact of The Ambassador. The magazine was driven by the vision of its founder Hans Juda and his wife, Elsbeth, who was responsible for much of the magazine's striking photography. Focusing on the perceived strengths of British industry, they set up ambitious photo shoots to showcase the latest couture fashions by the likes of Charles Creed and Victor Stiebel. The magazine promoted fine art as an inspiration for design, and commissioned artists such as John Piper and Henry Moore for their covers." -- Book jacket.