The 4 Faces Of Entrepreneurship

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The 4 Faces of Entrepreneurship

Author : Rafiqul Islam Rabbi
Publisher : Panel PR
ISBN 13 :
Total Pages : 11 pages
Book Rating : 4./5 ( download)

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Book Synopsis The 4 Faces of Entrepreneurship by : Rafiqul Islam Rabbi

Download or read book The 4 Faces of Entrepreneurship written by Rafiqul Islam Rabbi and published by Panel PR. This book was released on 2024-02-21 with total page 11 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the diverse world of entrepreneurship in "The 4 Faces of Entrepreneurship." Discover the visionary, the opportunist, the social changemaker, and the lifestyle entrepreneur. Through inspiring stories and practical insights, this book is your guide to understanding and navigating the different paths to entrepreneurial success. Whether you dream of disrupting industries, creating social impact, or designing a lifestyle business, this book is your roadmap to entrepreneurial fulfillment. Join the journey and unlock the secrets of entrepreneurship today!

The Entrepreneur's Faces

Author : Jonathan Littman
Publisher :
ISBN 13 : 9781734723328
Total Pages : 270 pages
Book Rating : 4.7/5 (233 download)

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Book Synopsis The Entrepreneur's Faces by : Jonathan Littman

Download or read book The Entrepreneur's Faces written by Jonathan Littman and published by . This book was released on 2020-04 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you could tap the power of the most accomplished innovators, entrepreneurs and founders in the world? What if you knew how they each forged a winning template for success?? Welcome to a model that builds on who you are, and who you must become. A flexible approach that begins with the reality that creating amazing products, reinventing companies and recharging careers is about recognizing what makes us tick.The Entrepreneur's Faces will help you identify the ten essential entrepreneurial types to propel your professional growth, and better gauge potential partners on the journey to success.

The Founder's Dilemmas

Author : Noam Wasserman
Publisher : Princeton University Press
ISBN 13 : 0691158304
Total Pages : 490 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis The Founder's Dilemmas by : Noam Wasserman

Download or read book The Founder's Dilemmas written by Noam Wasserman and published by Princeton University Press. This book was released on 2013-04 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Founder's Dilemmas examines how early decisions by entrepreneurs can make or break a startup and its team. Drawing on a decade of research, including quantitative data on almost ten thousand founders as well as inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, Noam Wasserman reveals the common pitfalls founders face and how to avoid them.

Disciplined Entrepreneurship

Author : Bill Aulet
Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Disciplined Entrepreneurship by : Bill Aulet

Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

Why Startups Fail

Author : Tom Eisenmann
Publisher : Currency
ISBN 13 : 0593137027
Total Pages : 370 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths

Author : Joe Abraham
Publisher : McGraw Hill Professional
ISBN 13 : 0071760148
Total Pages : 273 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths by : Joe Abraham

Download or read book Entrepreneurial DNA: The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths written by Joe Abraham and published by McGraw Hill Professional. This book was released on 2011-04-15 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: What’s your entrepreneurial style? “This powerful, practical book gives you proven techniques to help you maximize your personal and business potential and make more money than ever before.” —BRIAN TRACY, author of The Psychology of Selling “Stop trying to fit the mold of some successful entrepreneur you’ve seen and start tapping your own DNA—this book will show you how.” —JOHN JANTSCH, author of Duct Tape Marketing and The Referral Engine “This book is the ultimate roadmap to building a thriving business and life as an entrepreneur. Joe Abraham’s ideas and insights are fresh, innovative, timeless, and guaranteed to produce real results and position you for long-term success.” —IVAN MISNER, New York Times bestselling author of The 29% Solution and founder of BNI and Referral Institute “Joe is the next-generation version of Michael Gerber.” —ERIC PLANTENBERG, founder and CEO, Freedom Personal Development “Are you interested in knowing your strengths and weaknesses as an entrepreneur and the strategies that work best for your particular DNA? If so, read this insightful and helpful book.” —RAFAEL PASTOR, Chairman of the Board and CEO, Vistage International “Discover how to succeed and stand apart from other entrepreneurs.” —ENTREPRENEUR MAGAZINE About the Book: Entrepreneurial DNA proves the simple but critical fact that not all entrepreneurs are cut from the same cloth. After all, nobody would put Donald Trump, a multilevel marketer, and the owner of a local pizza parlor in the same category. Everyone possesses unique entrepreneurial “DNA”—and discovering yours is the critical first step to success. To help you build a successful business or optimize results within your current business, serial entrepreneur and business strategist Joe Abraham has developed the BOSI system—a simple, structured process for determining your own entrepreneurial tendencies, strengths, and growth areas. With the BOSI system, you can create a strategic plan mapped to your entrepreneurial DNA that will improve all aspects of your business and leadership journey. Abraham’s system provides four entrepreneurial categories that people fall into. Which type of entrepreneur are you? Builder: Strategic, always looking for the upper hand Talent: creating scalable business ventures Opportunist: Speculative, always in the right place at the right time Talent: making money fast Specialist: Focused, in it for the long term Talent: providing exceptional client service Innovator: Inventive, with a desire to make an impact Talent: creating game-changing products At least one of these four categories describes you—or perhaps a combination of two. Learning what type of entrepreneurial DNA you possess is critical to how you should structure and deploy your game plan in business. Whether you’re serious about becoming a successful entrepreneur or improving your existing business, start with Entrepreneurial DNA. You’ll discover your unique BOSI profi le and gain tremendous insight into how to engage the right people and develop plans and processes to match who you are.

The Unicorn's Shadow

Author : Ethan Mollick
Publisher : University of Pennsylvania Press
ISBN 13 : 1613630972
Total Pages : 117 pages
Book Rating : 4.6/5 (136 download)

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Book Synopsis The Unicorn's Shadow by : Ethan Mollick

Download or read book The Unicorn's Shadow written by Ethan Mollick and published by University of Pennsylvania Press. This book was released on 2020-06-23 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype. When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous "unicorns" that have achieved valuations of over $1 billion, from Facebook to Google to Uber. In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works. Among the issues he examines: Which founders are most likely to succeed?Where do the best startup ideas come from?What's the most foolproof way of securing the funding needed to take a company to the next level?Should your sales pitch really be something out of Hollywood?What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion? Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. He shows we can democratize entrepreneurship—but only by following an evidence-based approach that puts to rest the false narratives that surround it.

Adventure Philanthropist

Author : Erin Michelson
Publisher : Emcom LLC
ISBN 13 : 9780991001606
Total Pages : 258 pages
Book Rating : 4.0/5 (16 download)

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Book Synopsis Adventure Philanthropist by : Erin Michelson

Download or read book Adventure Philanthropist written by Erin Michelson and published by Emcom LLC. This book was released on 2013-11-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The plan was there was no plan-visit all seven continents, see what happens. Erin Michelson is a high adventuress, who lives life on the edge. Giving up a successful business, her stake to a house, and all of her possessions, she decides to just take the money and run. Surviving swindlers and saints, she struggles to keep her eyes and heart open. Her escapades not only show us how best to tackle a minefield, how to bathe an elephant, and where to find a string of pearls, but also how to make a world of difference in the lives of those who are most vulnerable. For two years, she volunteers across the globe, searching for an authentic experience and the chance to reach out and leave the world, even just a small part of it, a better place. This is the life of an Adventure Philanthropist!

Faith Driven Entrepreneur

Author : Henry Kaestner
Publisher : Tyndale House Publishers, Inc.
ISBN 13 : 1496457234
Total Pages : 185 pages
Book Rating : 4.4/5 (964 download)

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Book Synopsis Faith Driven Entrepreneur by : Henry Kaestner

Download or read book Faith Driven Entrepreneur written by Henry Kaestner and published by Tyndale House Publishers, Inc.. This book was released on 2021-08 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I'm excited about Faith Driven Entrepreneur. Anyone who is following the example of their creator God can find echoes of their work in this book." --Lecrae Entrepreneurship can be a lonely journey. But it doesn't need to be. God has a purpose and a plan for all those entrepreneurial dreams and creative gifts he gave you. The work you do today--the company you've built, the employees you work with, the customers you serve, the shareholders you report to, all of it--serves as an active part of what God wants to accomplish on earth. You are not alone in this journey. Join other faith-driven entrepreneurs as, together, we identify the values, habits, and traits that empower us to successfully build businesses, serve our communities, and faithfully pursue a loving relationship with God; read stories that exemplify how those values, habits, and traits unfold in everyday life; and discover the potential God wants to unleash through our work. Each book purchase includes access to the eight-session Faith Driven Entrepreneur video series, a discussion guide to encourage conversation among peers, and an invitation to join a Faith Driven Entrepreneur Group to meet other like-minded entrepreneurs.

PROCEEDINGS OF NATIONAL SEMINAR ON MULTIDISCIPLINARY RESEARCH AND PRACTICE VOLUME 1

Author : Dr. M. Kanika Priya
Publisher : JEC PUBLICATION
ISBN 13 : 9357495290
Total Pages : 1217 pages
Book Rating : 4.3/5 (574 download)

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Book Synopsis PROCEEDINGS OF NATIONAL SEMINAR ON MULTIDISCIPLINARY RESEARCH AND PRACTICE VOLUME 1 by : Dr. M. Kanika Priya

Download or read book PROCEEDINGS OF NATIONAL SEMINAR ON MULTIDISCIPLINARY RESEARCH AND PRACTICE VOLUME 1 written by Dr. M. Kanika Priya and published by JEC PUBLICATION. This book was released on with total page 1217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Conference Proceedings of the National Seminar entitled “Multidisciplinary Research and Practice” compiled by Dr. M. Kanika Priya records various research papers written by eminent scholars, professors and students. The articles range from English literature to Tamil literature, Arts, Humanities, Social Science, Education, Performing Arts, Information and Communication Technology, Engineering, Technology and Science, Medicine and Pharmaceutical Research, Economics, Sociology, Philosophy, Business, Management, Commerce and Accounting, Teacher Education, Higher Education, Primary and Secondary Education, Law, Science (Mathematics, Physics, Chemistry, Zoology, Botany), Agriculture and Computer Science. Researchers and faculty members from various disciplines have contributed their research papers. This book contains articles in Three languages, namely: English, Tamil and Hindi. As a editor Dr. M. Kanika Priya has taken up the tedious job of checking the validity and correctness of the research work in bringing out this conference proceedings in a beautiful manner. In its present shape and size, this anthology will, hopefully, find a place on the library shelves and enlighten the academics all round the world.

Corporate Entrepreneurship and Innovation

Author : Paul Burns
Publisher : Bloomsbury Publishing
ISBN 13 : 1350304883
Total Pages : 503 pages
Book Rating : 4.3/5 (53 download)

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Book Synopsis Corporate Entrepreneurship and Innovation by : Paul Burns

Download or read book Corporate Entrepreneurship and Innovation written by Paul Burns and published by Bloomsbury Publishing. This book was released on 2020-02-15 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a highly regarded expert on entrepreneurship, this bestselling textbook provides an engaging and comprehensive overview of corporate entrepreneurship. Now in its fourth edition and fully revised throughout, this accessible text is structured in four key parts that cover everything a student needs to know about the topic. After an initial consideration of what constitutes corporate entrepreneurship and innovation, the author then guides students through the four pillars of entrepreneurial architecture: culture, structure, leadership and strategy. The third section focusses on the entrepreneurial mind-set, including how to encourage creativity, business ideas and developing concepts. Finally, the book draws attention to corporate venturing, examining venture teams, intrapreneurs, market development and the role of shareholder value. It is no longer sufficient for businesses to grow simply by cutting costs and taking over competitors. To achieve true success, organisations must avoid an ageing product or service portfolio to bring new, innovative ideas to market. Corporate entrepreneurship is inherently risky and therefore requires a fresh approach to strategy. The approach Paul Burns offers will successfully overcome barriers to launching new ideas, internal challenges of managing creativity and show how to foster an entrepreneurial culture. This is the go-to textbook for all students studying Corporate Entrepreneurship, Intrapreneurship or Corporate Venturing at undergraduate, postgraduate or MBA level. The book is also essential reading for courses on Strategic Entrepreneurship and Innovation. New to this Edition: - Fully revised and updated content throughout with new four-part structure - Brand new case studies in every chapter, featuring some of the world's highest profile companies from across the globe - A greater focus on innovation, including a new chapter on this topic at the start of the book - New chapters on 'Developing a Business Model', 'Managing Change' and 'Managing Risk' - New on-page glossary with key terms highlighted in the text and defined in the margins - New Activities and Group Discussion topics at the end of each chapter

The Illusions of Entrepreneurship

Author : Scott A. Shane
Publisher : Yale University Press
ISBN 13 : 0300150067
Total Pages : 220 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis The Illusions of Entrepreneurship by : Scott A. Shane

Download or read book The Illusions of Entrepreneurship written by Scott A. Shane and published by Yale University Press. This book was released on 2008-10-01 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are far more entrepreneurs than most people realize. But the failure rate of new businesses is disappointingly high, and the economic impact of most of them disappointingly low, suggesting that enthusiastic would-be entrepreneurs and their investors all too often operate under a false set of assumptions. This book shows that the reality of entrepreneurship is decidedly different from the myths that have come to surround it. Scott Shane, a leading expert in entrepreneurial activity in the United States and other countries, draws on the data from extensive research to provide accurate, useful information about who becomes an entrepreneur and why, how businesses are started, which factors lead to success, and which predict a likely failure. The Illusions of Entrepreneurship is an essential resource for everyone who has dreamed of starting a new business, for investors in start-ups, for policy makers attempting to facilitate the formation and survival of new businesses, and for researchers interested in the economic impact of entrepreneurial activity. Scott Shane offers research-based answers to these questions and many others: · Why do people start businesses? · What industries are popular for start-ups? · How many jobs do new businesses create? · How do entrepreneurs finance their start-ups? · What makes some locations and some countries more entrepreneurial than others? · What are the characteristics of the typical entrepreneur? · How well does the typical start-up perform? · What strategies contribute to the survival and profitability of new businesses over time?

Business Research using Basic Research Tools

Author : Dr. K.V.R. Rajandran
Publisher : Mind Reading Publications
ISBN 13 : 9392150105
Total Pages : 122 pages
Book Rating : 4.3/5 (921 download)

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Book Synopsis Business Research using Basic Research Tools by : Dr. K.V.R. Rajandran

Download or read book Business Research using Basic Research Tools written by Dr. K.V.R. Rajandran and published by Mind Reading Publications. This book was released on with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Getting Beyond Better

Author : Roger L. Martin
Publisher : Harvard Business Review Press
ISBN 13 : 1633690695
Total Pages : 272 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Getting Beyond Better by : Roger L. Martin

Download or read book Getting Beyond Better written by Roger L. Martin and published by Harvard Business Review Press. This book was released on 2015-09-15 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who drives transformation in society? How do they do it? In this compelling book, strategy guru Roger L. Martin and Skoll Foundation President and CEO Sally R. Osberg describe how social entrepreneurs target systems that exist in a stable but unjust equilibrium and transform them into entirely new, superior, and sustainable equilibria. All of these leaders--call them disrupters, visionaries, or changemakers--develop, build, and scale their solutions in ways that bring about the truly revolutionary change that makes the world a fairer and better place. The book begins with a probing and useful theory of social entrepreneurship, moving through history to illuminate what it is, how it works, and the nature of its role in modern society. The authors then set out a framework for understanding how successful social entrepreneuars actually go about producing transformative change. There are four key stages: understanding the world; envisioning a new future; building a model for change; and scaling the solution. With both depth and nuance, Martin and Osberg offer rich examples and personal stories and share lessons and tools invaluable to anyone who aspires to drive positive change, whatever the context. Getting Beyond Better sets forth a bold new framework, demonstrating how and why meaningful change actually happens in the world and providing concrete lessons and a practical model for businesses, policymakers, civil society organizations, and individuals who seek to transform our world for good.

Women and Entrepreneurship in India

Author : Harpreet Kaur
Publisher : Routledge
ISBN 13 : 1000442225
Total Pages : 156 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Women and Entrepreneurship in India by : Harpreet Kaur

Download or read book Women and Entrepreneurship in India written by Harpreet Kaur and published by Routledge. This book was released on 2021-09-23 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Indian Constitution is the largest written constitution that guarantees equality to women and empowers the State to take affirmative actions in favour of women. India has adopted International conventions for protection of rights of women and granting them equality and ratified the Convention on Elimination of All Forms of Discrimination Against Women (CEDAW) in the year 1993. The National Policy for Women Empowerment was presented in 2001, the goal of that policy to bring about the advancement, development and empowerment of women and enable women to become financially independent. Currently, India is the only country where the economic gender gap is larger than the political gender gap. Women are required to understand their own potential and overcome social barriers. With constant support of the government, change in stereotype mindset and skill development in women, India will continue witnessing gradual increase in women entrepreneurship in future. The aim of this book is to show the latest state of knowledge on the topic of women entrepreneurship, the role of women in business and women empowerment in India. Many aspects relating to role of women in business, sustainable business development and aspects going beyond economic empowerment of women are discussed in addition to presenting legal and regulatory frameworks. This book will be of interest to researchers, academics, policymakers, and students in the fields of entrepreneurship, empowerment, gender studies, and law.

Measuring Entrepreneurial Businesses

Author : John Haltiwanger
Publisher : University of Chicago Press
ISBN 13 : 022645407X
Total Pages : 488 pages
Book Rating : 4.2/5 (264 download)

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Book Synopsis Measuring Entrepreneurial Businesses by : John Haltiwanger

Download or read book Measuring Entrepreneurial Businesses written by John Haltiwanger and published by University of Chicago Press. This book was released on 2017-09-21 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Measuring Entrepreneurial Businesses: Current Knowledge and Challenges brings together and unprecedented group of economists, data providers, and data analysts to discuss research on the state of entrepreneurship and to address the challenges in understanding this dynamic part of the economy. Each chapter addresses the challenges of measuring entrepreneurship and how entrepreneurial firms contribute to economies and standards of living. The book also investigates heterogeneity in entrepreneurs, challenges experienced by entrepreneurs over time, and how much less we know than we think about entrepreneurship given data limitations. This volume will be a groundbreaking first serious look into entrepreneurship in the NBER's Income and Wealth series.

Contemporary Business

Author : Louis E. Boone
Publisher : John Wiley & Sons
ISBN 13 : 1119498414
Total Pages : 672 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis Contemporary Business by : Louis E. Boone

Download or read book Contemporary Business written by Louis E. Boone and published by John Wiley & Sons. This book was released on 2019-03-26 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Business, 18th Edition, is a student friendly, engaging product designed to attract students to the field of business. Boone 18e offers a comprehensive approach to the material that will cater to a wide variety of students with different learning needs. Up-to-date content is vital to any Intro to Business course and Boone 18e with its contemporary style, wealth of new examples, and hot business topics can deliver that currency.