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Talespinning
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Download or read book Talespin written by Gerry McCusker and published by Kogan Page Publishers. This book was released on 2005 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise and Reviews "Talespin is an excellent book for corporate business executives and students of communications. Gerry McCusker takes us on an international journey through an enormous variety of public relations disasters showing us with clarity and insight how they can happen to big corporations and individuals alike. The 'lessons learnt' at the end of each section should be required reading for all PR consultants." - Alan Capper, Adjunct Professor, Culture and Communications Department, New York University and Former Chairman, Rowland Worldwide Many PR practitioners believe that the obsessive reporting of the concept of 'spin' has unfairly tainted the entire PR discipline. But others believe that PR people themselves make the catastrophic errors of judgement that create PR disasters. From the top celebrities who have publicly slated their sponsor's products to corporate photo-calls that were disasters waiting to happen, Talespin reveals why PR consultants are so often accused of 'sexing-up' information. As each tale unfolds and spins out of control, the perpetrators of shoddy PR practice are exposed. Gerry McCusker gives us an amusing, yet shocking, peek behind the scenes of 79 real-life public relations disasters from around the globe. Documenting both the infamous and the unreported PR disasters from the worlds of branding, business, media, music, politics and sport, he asks the question: "How can these catastrophes continue to happen?" While Talespin makes for a compelling and entertaining read, its message is deadly serious: malpractice, misjudgement and the media's own agenda are the combustibles that combine to cause PR mayhem. Anyone working in the media-related industries will learn unforgettable lessons from these real-life PR horror stories.
Download or read book Talespins written by Edith Dodd Culver and published by Sunstone Press. This book was released on 1986 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This first-hand account of early aviation days includes the beginning of air mail service in the United States. It also includes stories about air pioneers and their training and exploits, as well as authentic accounts of the women who were aviation enthusiasts and, in some cases, pilots themselves. The author points out that these women played a vital part in early aviation history. "Publishers Weekly" reported: "Culver's late husband, Paul, one of the country's earliest pilots, was a member of the team that carried the first bags of air mail. Here his wife recalls those days when to be a pilot was to court death and when marriage to a pilot presumed early widowhood."
Download or read book Talespin written by Nickunj Malik and published by Prabhat Prakashan. This book was released on 2015-01-01 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some people see things as they are and turn them happily out of shape while retaining the core. That is the essence of humour and only a few individuals are blessed with felicity to take everyday situations and give them an extra dimension. Nickunj has this talent in abundance and adds to it that equally rare capacity of her subject. Whether she is messing about experimenting in the kitchen or declaring war on the weighing machine or pulling apart siblings, her 'inside' takes on life as she sees it is replete with lashings of laughter and a refreshing warmth that comes from employing humour sans malice.
Book Synopsis Disney's Tale Spin by : Bobbi J. G. Weiss
Download or read book Disney's Tale Spin written by Bobbi J. G. Weiss and published by Golden Press. This book was released on 1991 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chased by air pirates, Baloo and his crew crash-land on a desert island only to discover a stranded flyer and her experimental aircraft, the Sky-raker.
Download or read book Talespin written by Sanjay Chopra and published by Harper Collins. This book was released on 2012-11-29 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Sanjay Chopra is a storyteller like those of the old days, yet he is as modern as tomorrow. Each story leaves you with a thirst for more.' -Meghnad Desai What really happened when the impetuous young Alexander met King Darius III of the mighty Persian Empire in 331 BC? Who was the nineteen-year-old hacker who rewrote the rules of the Indo-Pak conflict? What strange facts must bestselling author Preeti Mishra confront when she collaborates with her deaf-mute sister Pari on a new novel? Combining history and fantasy, and cutting a wide arc through space and time, Talespin is a collection of stories unconstrained by convention. Here, hired killers, big game hunters and Mughal damsels entice you into their world, the sixteenth century meshes comfortably with the twenty-first, and the war of Troy seems as real as World War II. Sanjay Chopra's vivid prose mythologizes history and makes believable the mythic. In the intrigue-filled world that he creates, the past and present conspire to ensure that the next spin is only a page away.
Book Synopsis The Jungle Book by : Rudyard Kipling
Download or read book The Jungle Book written by Rudyard Kipling and published by . This book was released on 1920 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations Disasters by : Gerry McCusker
Download or read book Public Relations Disasters written by Gerry McCusker and published by Kogan Page Publishers. This book was released on 2006 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Dow Corning breast implants to the McDonald's "McLibel" case, this book entertainingly exposes some of the world's most infamous (and also some unreported) PR disasters, and shows how crisis management helped or hindered.
Download or read book Tailspin written by Sandra Brown and published by Grand Central Publishing. This book was released on 2018-08-07 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: A daring pilot races against time to deliver an important package -- and keep it from falling into the wrong hands -- in this #1 New York Times bestselling thriller of spine-tingling suspense and tantalizing romance. Rye Mallett, a fearless "freight dog" pilot charged with flying cargo to far-flung locations, is rough-spoken and all business, but soft on regulations when they get in the way of meeting a deadline. But above all, he has a rock-solid reputation: he will fly in the foulest weather, day or night, and deliver the goods safely to their destination. So when Rye is asked to fly into a completely fogbound northern Georgia town and deliver a mysterious black box to a Dr. Lambert, he doesn't ask questions. As Rye's plane nears the isolated landing strip, more trouble than inclement weather awaits him. Greeted with a sabotage attempt on his plane, he has barely recovered from the crash landing when he meets Dr. Brynn O'Neal, who claims she is receiving the box for Dr. Lambert. Though he has a strict "no-involvement policy" when it comes to others' problems, Rye finds himself being irresistibly drawn in to the intrigue surrounding his cargo . . . and to the mysterious and alluring Brynn. Soon Rye and Brynn are in a treacherous forty-eight-hour race to deliver the box. With everyone from law enforcement officials to hired guns hot on their heels, they must learn to trust each other to protect their valuable cargo from those who would kill for it.
Book Synopsis Her Chance to Dream by : Walt Disney
Download or read book Her Chance to Dream written by Walt Disney and published by BDD Promotional Books Company. This book was released on 1992-04 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rebecca, Louie, and Baloo have an adventure on a ghost ship.
Download or read book Tailspin written by John Armbruster and published by Ten16 Press. This book was released on 2022-04-30 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: A rookie social studies teacher overhears a conversation about a World War II tail gunner who survived a four-mile fall from the sky. When the elderly Gene Moran finally shares his saga, John has no idea of the wounds he's reopening.
Download or read book TaleSpins written by Michael Mullin and published by Self Publisher. This book was released on 2013-04-10 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trilogy of alternative fairytales.
Book Synopsis The Jungle Books by : Rudyard Kipling
Download or read book The Jungle Books written by Rudyard Kipling and published by Random House. This book was released on 2012-06-30 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Jungle Books tell the story of the irrepressible Mowgli, who is rescued as a baby from the jaws of the evil tiger, Shere Khan. Raised by wolves and guided by Baloo the bear, Mowgli and his animal friends embark on a series of hair-raising adventures through the jungles of India.
Book Synopsis Sophie Quire and the Last Storyguard by : Jonathan Auxier
Download or read book Sophie Quire and the Last Storyguard written by Jonathan Auxier and published by Abrams. This book was released on 2016-04-05 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s been two years since Peter Nimble and Sir Tode rescued the kingdom of HazelPort. In that time, they have traveled far and wide in search of adventure. Now they have been summoned by Professor Cake for a new mission: To find a twelve-year-old bookmender named Sophie Quire. Sophie knows little beyond the four walls of her father’s bookshop, where she repairs old books and dreams of escaping the confines of her dull life. But when a strange boy and his talking cat/horse companion show up with a rare and mysterious book, she finds herself pulled into an adventure beyond anything she has ever read.
Book Synopsis Darkwing Duck: Just Us Justice Ducks by : Bobbi Jg Weiss
Download or read book Darkwing Duck: Just Us Justice Ducks written by Bobbi Jg Weiss and published by Disney Afternoon Adventures. This book was released on 2021-07-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's where the fun begins: awesome 1980s and 1990s comics based on the classic Disney Afternoon TV cartoons!
Book Synopsis The Disney Afternoon by : Jake S Friedman
Download or read book The Disney Afternoon written by Jake S Friedman and published by Disney Editions. This book was released on 2019-10-15 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: When the Disney Afternoon premiered in 1990, kids tossed their backpacks aside to watch their favorite Disney television characters. Unlike with feature films, these stars had a new adventure every weekday, and their audience journeyed with them on a daily basis. Throughout the '80s and '90s, Disney raised the bar with a lineup of innovative, high-quality television animation. The characters were endearing, the writing was clever, and the art was exceptional. Those who grew up with these characters have continued their love affairs for shows like Darkwing Duck, Gargoyles, TaleSpin, and the irrepressibly beloved DuckTales, deep into adulthood. For the first time, learn the history of the Disney Afternoon shows, read interviews from the creative teams, and revel in rare, behind-the-scenes artwork, plus get the full making of story of the modern-day DuckTales series and its legacy connections to the past.
Book Synopsis Talespin - Flight of the Sky-Raker by : Bobbi Jg Weiss
Download or read book Talespin - Flight of the Sky-Raker written by Bobbi Jg Weiss and published by Disney Afternoon Adventures. This book was released on 2023-02-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Disney Adventures magazine and its sister comics magazines come more feature-length blockbuster tales! In "Flight of the Sky-Raker," Baloo, Don Karnage, and Shere Khan wage a midair battle over the world's first voice-controlled plane! In "Dime After Dime," Magica de Spell's clever niece Minima befriends trusting little Webby -- should Scrooge McDuck be scared? Then in "For the Love of Cheese," Chip 'n' Dale, Gadget Hackwrench, and the gang join forces with Jacques De Brie, international mouse of mystery! Plus Darkwing Duck, the Gummi Bears and more! "...Everybody's busy, bringing you a Disney Afternoon!"
Download or read book Talespinning written by David J. Howe and published by Sam Stone. This book was released on 2011 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:
