Summary of Tom Albrighton's Copywriting Made Simple

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Author :
Publisher : Everest Media LLC
ISBN 13 :
Total Pages : 42 pages
Book Rating : 4.8/5 (225 download)

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Book Synopsis Summary of Tom Albrighton's Copywriting Made Simple by : Everest Media

Download or read book Summary of Tom Albrighton's Copywriting Made Simple written by Everest Media and published by Everest Media LLC. This book was released on 2022-07-24T22:59:00Z with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 The product is the thing you’re selling. It could be a business-to-consumer product like orange squash or a microwave, a business-to-consumer service like car insurance or window cleaning, a business-to-business product like a photocopier or a forklift truck, or a business-to-business service like accountancy or marketing. #2 When writing about a product, you must first understand what it does, how it works, and what problems it solves. You must also understand who uses it, how they use it, and when. You must also consider whether there is anything unusual or even unique about the product. #3 To learn about the product, ask the client for all the information they have available, including brochures, web pages, internal presentations, and anything else. If they offer to write their own notes, say yes. #4 Site visits are worthwhile for any product, but are particularly useful for professional services. The end client is buying the people who will deliver the service, and the culture of the company will have a big impact on their experience.

The Art of the Click

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Author :
Publisher : Harriman House Limited
ISBN 13 : 0857196952
Total Pages : 185 pages
Book Rating : 4.8/5 (571 download)

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Book Synopsis The Art of the Click by : Glenn Fisher

Download or read book The Art of the Click written by Glenn Fisher and published by Harriman House Limited. This book was released on 2018-10-01 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is The Art of the Click? The answer lies in the power of direct-response copywriting. In this entertaining and highly readable guide, copywriting expert Glenn Fisher boils down over a decade of experience to present a huge array of techniques, tactics and industry secrets to improve your copywriting, get more clicks... and ultimately, get more sales. You will discover: - The single thing every great writer must do if they want to improve. - How anyone can learn to write a headline that will stop all potential customers in their tracks. - Where to find inspiration and how to feed ideas. - How you can get a customer physically nodding along with every word you write. - How to avoid waffle and make your copy more succinct. - How you can write irresistible offers than no one can refuse. - And much more! Pick up The Art of the Click now to improve your copywriting. You’ll soon be wondering how you ever made a sale without it...

Writing Copy For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118069935
Total Pages : 390 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Writing Copy For Dummies by : Jonathan Kranz

Download or read book Writing Copy For Dummies written by Jonathan Kranz and published by John Wiley & Sons. This book was released on 2011-05-04 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tips on writing to consumers and business-to-business Create captivating, results-oriented, sales-generating copy Need to produce winning copy for your business? This fast, fun guide takes you through every step of a successful copywriting project, from direct mail, print ads, and radio spots to Web sites, articles, and press releases. You'll see how to gather crucial information before you write, build awareness, land sales, and keep customers coming back for more. Discover How To: * Write compelling headlines and body copy * Turn your research into brilliant ideas * Create motivational materials for worthy causes * Fix projects when they go wrong * Land a job as a copywriter

Cash Money Freelancing

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Publisher :
ISBN 13 : 9781838054557
Total Pages : 176 pages
Book Rating : 4.0/5 (545 download)

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Book Synopsis Cash Money Freelancing by : Tom Albrighton

Download or read book Cash Money Freelancing written by Tom Albrighton and published by . This book was released on 2020-09-05 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A true gift to every freelancer" - "Highly recommended" - "Refreshing, practical, and inspirational" - "So much fun to read" - "Packed with good, solid advice" - "Any freelancer would benefit from this book"So, you've gone freelance. And you're making a living. But have you made yourself a life? Freelancing should set you free. But for some, it's more like a prison sentence - because they just don't make enough money. Cash Money Freelancing will show you how to turn your freelance business into a bona fide money-making machine. It's packed with ideas to turbo-charge your freelancing, from setting your goals through to making better deals, earning higher fees and exploring new ways to grow. Here's what you'll learn... Understanding work, wealth and money mind What does wealth mean to you? (It's more than just money...) Why you need a 'money mind' as well as a 'work mind' Why 'just doing the work' isn't enough Why earning more money needn't mean tossing your principles overboard Setting direction Knowing your purpose How to set an earnings target Why you have to leave your past behind Identifying your ideal client Why you need to build a financial cushion Setting and presenting your prices How to understand the unique value you offer The best ways to charge - and what you should charge for Why precedents are so powerful - and profitable How to present your prices more persuasively Negotiating deals like a pro Why you need to keep emotion out of negotiations How to set your topline and baseline prices Knowing your best alternative to a deal - and your prospect's Why introductory discounts and free samples make no sense Proven techniques for increasing your rates Why you have to charge more - not just work more How to charge more to new and existing clients Should you keep pace with inflation - or just double your rates overnight? Ways to be more entrepreneurial Build a menu of service packages to help clients buy from you Work on retainer or sell service subscriptions Specialize, semi-specialize or generalize? Get some help by buddying up or delegating Broaden your business by diversifying or moving along the value chain. If you've got the skills, the work and the clients, but your freelance business still isn't jumping the way it should, Cash Money Freelancing has the answers you need. It's like a double espresso for your freelance business! Look at it this way. This book costs less than a round of drinks, but the ideas it contains could add hundreds or even thousands to your freelance earnings. You do the math!

Copywriting Made Simple

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Author :
Publisher : ABC Business Communications Ltd
ISBN 13 : 1838054510
Total Pages : 305 pages
Book Rating : 4.8/5 (38 download)

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Book Synopsis Copywriting Made Simple by : Tom Albrighton

Download or read book Copywriting Made Simple written by Tom Albrighton and published by ABC Business Communications Ltd. This book was released on 2020-06-06 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas and techniques will work in the real world. And with dozens of useful illustrations and diagrams, Copywriting Made Simple shows you the ideas that other books just talk about. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media and print. Copywriting Made Simple is the perfect introduction to copywriting today. No wonder it hit the #1 spot in Marketing & Sales at Amazon UK, Canada and Australia, and is featured on the BA Advertising course at the University for the Creative Arts. What you’ll learn… Understand the product and its benefits • Pinpoint how the product helps people. • Turn features into benefits and seek out USPs. • Identify tangible and intangible benefits. Get to know your reader • Uncover your reader’s inner fears and desires. • Use empathy to get inside the reader’s feelings. • Decide how your copy will change how they think, feel or act. • Capture your aims in the brief. Engage the reader in your message • Talk to the reader and make your copy more like a conversation. • Use the same words that the reader uses. • Bring the product to life with rich, sensory language. • Make your copy active, positive and specific. Craft compelling copy • Learn eight proven formulas for enticing headlines. • Choose a rock-solid structure. • Create powerful calls to action. Use 20 proven strategies for creative copy • Show the product in a new light. • Use humour, wordplay, metaphors and contrasts. • Turn weakness into strength. Make persuasion and psychology work for you • Learn the six proven principles of persuasion. • Overcome the reader’s objections. • Exploit cognitive biases to nudge the reader into action. What industry experts say… 'Where was this book when I started copywriting? A must for every newbie copywriter (and a few old copy dogs too).' Kate Toon, Co-host of the Hot Copy Podcast 'Impressively thorough without ever losing its rhythm. Deserves to be mentioned in the same breath as the copywriting classics.' Ryan Wallman, author of Delusions of Brandeur ‘Tom’s put a lifetime of learning into this book.’ Dave Trott, Creative legend, agency founder and author of Creative Mischief, One and One Make Three and Predatory Thinking ‘From insights gleaned from NLP and psychology to real-world examples of great, effective copy - this is educational, entertaining and energetic. Prepare to dig deep, enjoy and see your results skyrocket!’ Katherine Wildman, Host, The Writing Desk ‘Tom has written the best all-round introduction to copywriting available today.’ Leif Kendall, Director of ProCopywriters, copywriter and author of Brilliant Freelancer ‘I didn’t think you could teach copywriting. Turns out, @tomcopy can. What a terrific book.’ Doug Kessler, Creative Director & Co-founder of Velocity

Write to Sell : The Ultimate Guide to Copywriting

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Author :
Publisher : Marshall Cavendish International Asia Pte Ltd
ISBN 13 : 9814868434
Total Pages : 140 pages
Book Rating : 4.8/5 (148 download)

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Book Synopsis Write to Sell : The Ultimate Guide to Copywriting by : Andy Maslen

Download or read book Write to Sell : The Ultimate Guide to Copywriting written by Andy Maslen and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2019-07-15 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you persuade someone to buy from you just by writing to them? What does effective copywriting look like – and sound like? Write to Sell has the answers! Read this book and you’ll learn: The confidence and skills to write better copy New ways to gain readers’ attention, respect and trust Hints and tips on turning selling skills into copywriting skills Simple techniques to improve the readability of your copy The impact of design and layout on copywriting The meaning of good written English – the rules you must follow, the rules you can safely ignore

Instant Inspiration for Copywriters

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Publisher :
ISBN 13 :
Total Pages : 129 pages
Book Rating : 4.6/5 (353 download)

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Book Synopsis Instant Inspiration for Copywriters by : R. Frothingham

Download or read book Instant Inspiration for Copywriters written by R. Frothingham and published by . This book was released on 2020-04-16 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will make you a better copywriter. "Instant Inspiration for Copywriters may be the only 'instant results' book I've ever read that delivers what is promised in the title: practical, real-world tips and advice - more than 500 pearls of wisdom in all -- that both inspires and teaches you to write the strongest copy you can." - Bob Bly, author, The Copywriter's Handbook "I would urge everyone who writes copy to get this book. Some of the quotes are stunning -- stuff you've never heard, and they'll expand your mind. But the reason I think you need to get it is all the reminders, from top names in the business, of what sometimes you forget to do that costs you money." - David Garfinkel, author, Breakthrough Copywriting "Scott has created an absorbing collection of tips, ideas and opinions about every aspect of copywriting. You'll find time-honored wisdom from David Ogilvy and Rosser Reeves, alongside insights from today's master practitioners like Joanna Wiebe and Ann Handley. Dip into it whenever you need a helping hand or a new direction - it won't let you down." - Tom Albrighton, author, Copywriting Made Simple "Einstein said, 'Example isn't another way to teach; it is the only way to teach.' Yet depressingly few copywriters study what the best writers said about writing. Here is pithy, wise advice not just from people I knew - Gene Schwartz, David Ogilvy, Joe Sugarman, for instance - but from good writers of all kinds. Nathaniel Hawthorne, Elmore Leonard, Jeanette Winterson, Maya Angelou, Ernest Hemingway, John Steinbeck ...This is your short-cut to better writing. Not just copywriting: ANY writing." - Drayton Bird, author, Commonsense Direct & Digital Marketing "There are only a few copywriting books I would consider to be 'keepers'. This is one of them. What makes this book great is it gives you an instant dose of inspiration whenever needed. And we copywriters tend to need that often!" - Steve Slaunwhite, author, The Everything Guide To Writing Copy What are you waiting for? Click the orange Buy Now button.

The Indie Author Mindset

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Author :
Publisher : Circlehouse
ISBN 13 :
Total Pages : 159 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Indie Author Mindset by : Adam L Croft

Download or read book The Indie Author Mindset written by Adam L Croft and published by Circlehouse. This book was released on 2018-07-28 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to sell more books and earn a good living from your fiction? Discover how to change your way of thinking and revolutionise your writing career. Are you struggling to take your author career on to the next stage? Do you wish you could sell huge numbers of books and make a good income for you and your family? Before he learned to change his mindset, Adam Croft's fiction books earned him around $30 a day. But, after developing the indie author mindset, he was earning $3,500 a day within a matter of weeks. The Indie Author Mindset shows you how simply changing your way of thinking about your writing business can revolutionise your career. Using Adam's personal experiences and examples, you'll be able to think differently about the business side of your writing career and lay down the foundations for long-term success. In The Indie Author Mindset, you'll discover: How to decide who to listen to — and who not to listen toHow to unlock the power of residualsHow to create more than half a dozen income streams from one bookLessons and advice from Bryan Cohen, David Gaughran, Brian Meeks and Mark DawsonWhy almost every writer misunderstands profit and is doing advertising wrongAnd much, much more! This life-changing book is the motivational kick-up-the-backside all authors need. If you like a non-fiction book with a personal touch, practical tips you can apply every day and all the motivation you need to kick your career on to the next stage, The Indie Author Mindset is for you.

Survival Skills for Freelancers

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Publisher :
ISBN 13 : 9781916371569
Total Pages : 212 pages
Book Rating : 4.3/5 (715 download)

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Book Synopsis Survival Skills for Freelancers by : Sarah Townsend

Download or read book Survival Skills for Freelancers written by Sarah Townsend and published by . This book was released on 2020-05-22 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Survival Skills for Freelancers will help you achieve freelance success, and get more enjoyment from self-employment. Through a combination of personal anecdotes, practical advice and tales from the freelance community, it busts the myths about solo working and takes an honest look at the reality of freelance life. Discover how to survive and thrive as a freelancer - without neglecting your mental health and wellbeing. THE CASE FOR FREELANCE LIFE The freelance dream is often portrayed as: Earning good money doing the thing you love+working where you like+working how you like+working when you like Why does no one tell us just how relentless the business end of freelance life can be?! There are 2 million freelancers in the UK alone. Yet 20% of self-employed businesses don't make it through the first year, and 60% don't survive beyond five years. Those are scary stats! Yes, working alone can be damn hard. But going into self-employment with your eyes wide open gives you the best chance of success. Survival Skills for Freelancers shares an honest and realistic view of self-employment, to help you rock the socks off freelance life. ABOUT THE AUTHOR Sarah Townsend has spent the past 20 years as a freelance marketing copywriter. She built a successful freelance career with very little guidance - but you don't have to. In Survival Skills for Freelancers she shares the secrets and surprises she's learnt from self-employment: both the things that worked AND the things that didn't. She guides you through the highs and lows all freelancers face - from isolation, uncertainty and self-doubt to knowing what to charge, when to ask for help, and when to say no. These tried and tested strategies are based on her own experience, backed up by research, resources and quotes from the freelance community. WHAT PEOPLE ARE SAYING "I've been freelancing for over 15 years and I wish I'd read this book on day one. Every page is packed with practical advice and hard-won wisdom. Get it!" Tom Albrighton Author, Copywriting Made Simple "A brilliantly relatable and comprehensive guide that holds your hand with compassion and humour through the rocky yet undeniably exciting world of self-employment." Louise Goss Founder of The Homeworker "Genuinely useful advice, delivered in an honest, charming and witty style, with a focus on mental health and wellbeing. An essential read whether you're a new or established freelancer." Steve Morgan Author, Anti-Sell "An honest and human perspective of 20 years of freelance experience. This book is like having your own personal business mentor." Anna Gunning Copywriter and speaker "Before you take the leap into self-employment, spend your first few pounds on this book. It'll make every subsequent pound and hour better spent." Matthew Knight Founder, Leapers WHAT'S INCLUDED Survival Skills for Freelancers covers issues such as: the fundamentals of freelancing three strategies to deal with isolation knowing your worth - and what to charge trusting your instinct, and learning to say no achieving balance and avoiding burnout the importance of investing in your business the qualities that help you survive and thrive as a freelancer

Predatory Thinking

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Publisher : Pan Macmillan
ISBN 13 : 1447248392
Total Pages : 215 pages
Book Rating : 4.4/5 (472 download)

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Book Synopsis Predatory Thinking by : Dave Trott

Download or read book Predatory Thinking written by Dave Trott and published by Pan Macmillan. This book was released on 2013-05-23 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A brilliant advertising copywriter and a great team leader. His ideas are equally applicable to writing a novel, making a film, launching a product, managing a football team, instituting life changes and any activity you can imagine. Genius' - Sunday Times Life is a zero-sum game. Drawing on Eastern and Western philosophy, and colourful characters from Picasso and Socrates to Warren Beatty, this book represents a lifetime of wisdom learned at the creative cutting edge. Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies.

Strong Language

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Publisher : Chris West
ISBN 13 : 1544523572
Total Pages : 227 pages
Book Rating : 4.5/5 (445 download)

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Book Synopsis Strong Language by : Chris West

Download or read book Strong Language written by Chris West and published by Chris West. This book was released on 2022-02-10 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: A great brand voice grabs attention, persuades your audience, and builds loyalty. But as the number of brand channels explodes, organisations are finding it harder than ever to create a consistent, differentiated brand voice and express exactly what they stand for. In Strong Language, international tone of voice expert Chris West walks you through the process of creating a compelling brand voice – and getting everyone to use it from day one. Discover the three levels that every brand voice operates on, and learn step-by-step how to create practical tone of voice guidelines, flex your brand voice for different situations, and get organisational support to create the change you want. Drawing on his experience working with hundreds of brands – including Alphabet’s Moonshot Factory, Harry Winston, the world's biggest carmaker, and startups in fintech, edtech, and skincare – Chris West’s Strong Language framework will guide you to the breakthrough voice you need to outsmart and outperform your competitors.

Copywriting Strategies

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Author :
Publisher : Sourcebooks, Inc.
ISBN 13 : 1638075557
Total Pages : 131 pages
Book Rating : 4.6/5 (38 download)

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Book Synopsis Copywriting Strategies by : Nicki Krawczyk

Download or read book Copywriting Strategies written by Nicki Krawczyk and published by Sourcebooks, Inc.. This book was released on 2022-01-18 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the strategies for successful copywriting Messaging is the single most important factor in the success of any business or endeavor. This invaluable book will teach you strategies for identifying your target consumer, creating a strong message, and writing powerful copy that connects your message with your audience. What sets this copywriter's handbook apart from other copywriting books: Copywriting 101—Learn the essentials for crafting persuasive copy, including the Ten Commandments of copywriting, common misconceptions, and writing in the digital age. Fundamental strategies—Put principles into practice with strategy sessions, real-life examples of great copywriting, and a call to action that challenges you to use what you've learned. But wait, there's more—Build on your new copywriting skills with specific tips to create marketing communications for your branding, websites, emails, digital ads, social posts, and more. Discover how to reach your audience through persuasive copywriting using the lessons and examples found in this strategic copywriter's guide.

High-Impact Tools for Teams

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119602386
Total Pages : 343 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis High-Impact Tools for Teams by : Stefano Mastrogiacomo

Download or read book High-Impact Tools for Teams written by Stefano Mastrogiacomo and published by John Wiley & Sons. This book was released on 2021-03-09 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take advantage of a powerful visual management tool for teams as you work together and deliver great results. It's been used by thousands of teams for project success! 59% of U.S. workers say that communication is their team's biggest obstacle to success, followed by accountability at 29% (Atlassian). High-Impact Tools for Teams explains a simple, powerful tool that helps team leaders and members align and get clarity on exactly who is responsible for each part of the team's most important activities and projects. The tool is complemented by 4 trust add-ons that help teams build trust and increase psychological safety, so every member can be confident in sharing ideas or concerns about obstacles the team may face. It's a proven tool for project teams, based on years of research, and thousands of teams are already using the Team Alignment Map to run effective "get-to-action meetings", give projects a good start and de-silo organizations. Co-author Alex Osterwalder is the international best-selling author who co-created the Business Model Canvas, a strategic management tool used by 1 million+ industry leaders globally. Plan as a team and know who does what Uncover and proactively remove the most likely obstacles to any project Boost team member contributions Run more effective team meetings Get more successful projects With the guidance of High-Impact Tools for Teams, you can be better prepared as a team leader or team member to plan effectively, reduce risks, and collaborate with others. Your team will be accountable and ready to deliver results!

The Fall of Advertising and the Rise of PR

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Author :
Publisher : Harper Collins
ISBN 13 : 0061742732
Total Pages : 322 pages
Book Rating : 4.0/5 (617 download)

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Book Synopsis The Fall of Advertising and the Rise of PR by : Al Ries

Download or read book The Fall of Advertising and the Rise of PR written by Al Ries and published by Harper Collins. This book was released on 2009-03-17 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built with virtually no advertising. Using in-depth case histories of successful PR campaigns coupled with those of unsuccessful advertising campaigns, The Fall of Advertising provides valuable ideas for marketers -- all the while demonstrating why advertising lacks credibility, the crucial ingredient in brand building, and how only PR can supply that credibility; the big bang approach advocated by advertising people should be abandoned in favor of a slow build-up by PR; advertising should only be used to maintain brands once they have been established through publicity. Bold and accessible, The Fall of Advertising is bound to turn the world of marketing upside down.

The Elements of Style

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Author :
Publisher : Arcturus Publishing
ISBN 13 : 1398833916
Total Pages : 70 pages
Book Rating : 4.3/5 (988 download)

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Book Synopsis The Elements of Style by : William Strunk Jr.

Download or read book The Elements of Style written by William Strunk Jr. and published by Arcturus Publishing. This book was released on 2023-10-01 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1918, William Strunk Jr.'s The Elements of Style is a guide to writing in American English. The boolk outlines eight "elementary rules of usage", ten "elementary principles of composition", "a few matters of form", a list of 49 "words and expressions commonly misused", and a list of 57 "words often misspelled". A later edition, enhanced by E B White, was named by Time magazine in 2011 as one of the 100 best and most influential books written in English since 1923.

Delusions of Brandeur

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Author :
Publisher : Independently Published
ISBN 13 : 9781677224968
Total Pages : 168 pages
Book Rating : 4.2/5 (249 download)

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Book Synopsis Delusions of Brandeur by : Ryan Wallman

Download or read book Delusions of Brandeur written by Ryan Wallman and published by Independently Published. This book was released on 2019-12-23 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I love this book. Anything I spend my time on, I either have to learn something or be entertained, with this book I get both - along with great art direction. The only problem is that the people it takes the piss out of won't know how funny it is. But that's okay, they'll buy it thinking it's a genuine 'How to' guide." Dave Trott, Author and Advertising Legend. If you're a fan of books by people like Gary V and Simon Sinek, you should probably stop reading now. This book is the opposite of those. And not just because it won't be anywhere near as popular. Delusions of Brandeur is an antidote to the insanity that now pervades the marketing industry. A collection of articles, satirical posts and assorted miscellany, it is a no-holds-barred commentary on modern marketing, advertising and business. Is it an invaluable guide that will guarantee your marketing success? No. But is it exhaustively researched and full of evidence? Also no. So what the hell is in it for you, then? A fair amount of good sense, some laughs, and plenty of handy snippets that you can use at your next meeting with fans of Gary V and Simon Sinek. "Wallman slips into his Raging Bull costume and stampedes through the marketing industry smashing every bit of phony china in sight. What wonderful fun!" Bob Hoffman, Author, Former Advertising CEO, and the original Ad Contrarian. "Marketing leaders the world over, get your hands on this book. You may not have mine because I can't put it down (except when weeping with laughter)." Maureen Blandford, B2B Tech CMO, Author. "Marketing has been walking around in the emperor's new clothes, with a big pair of shiny new AI/VR bollocks on public display, but Ryan has thankfully come along and lopped them off with his sharp satirical scythe of perceptive brilliance." Giles Edwards, Co-Founder and Creative Director at Gasp. "As with all really good satire, smuggled inside every one of Wallman's lovingly-crafted jokes is a serious message: that too many marketers reject proven principles for unproven pseudo-science, plain English for pretentious marketing jargon, the tried and tested for the shiny and new." Tom Roach, Head of Effectiveness at adam&eveDDB. "A former doctor takes a scalpel to the advertising industry. Not only is this a marvellous book - but no one but Dr. Wallman could have written it." Rory Sutherland, Vice Chairman at Ogilvy UK, TED Global speaker, Author. "Is it a guide book for our industry? Or is it a good laugh at our industry? It's both. It's Ryan at his most erudite and entertaining. And it's Gasp at their most gorgeous. Get it to get ahead - or to get the hell out of the mess we've made of marketing, branding and advertising." Vikki Ross, Copy Chief. "Thoroughly digestible, very insightful, loads of great tips (for people who are trapped in places where the bullshit is inescapable) and funny as fuck - cutting through the nonsense in the way that only Ryan knows how. Top work." Dave Harland, Copywriter. "The good Doctor slides his satirical blade between the Marketing body's ribs using humour as laughing gas. Just wait 'til they all come round. And it's not as funny as they thought." Mark Sareff, Director at Prophecy Consulting & former Chief Strategy Officer at Ogilvy Australia. "Marketing as we know it is dead. It's just been completely annihilated by Ryan Wallman. Somewhere between a comedy roast and a how-not-to guide, this book is an utter goldmine for the beginners, side-splitting for the seasoned, and utterly baffling for the 'experts'. Satire so sharp it will slice you - and you'll say thank you." Clare Barry, Copywriter and Queen of Sass. A Gasp Book (published by Gasp 2019)

How To Make Money With Ebooks - Your Step-By-Step Guide To Create and Sell Your Ebook on Kindle, Nook, and IBookstore

Download How To Make Money With Ebooks - Your Step-By-Step Guide To Create and Sell Your Ebook on Kindle, Nook, and IBookstore PDF Online Free

Author :
Publisher : Hot Methods, Incorporated
ISBN 13 : 9780988522817
Total Pages : 168 pages
Book Rating : 4.5/5 (228 download)

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Book Synopsis How To Make Money With Ebooks - Your Step-By-Step Guide To Create and Sell Your Ebook on Kindle, Nook, and IBookstore by : B. J. Min

Download or read book How To Make Money With Ebooks - Your Step-By-Step Guide To Create and Sell Your Ebook on Kindle, Nook, and IBookstore written by B. J. Min and published by Hot Methods, Incorporated. This book was released on 2012-12 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to publish your eBook on all the eBook stores (Amazon.com's Kindle, BarnesandNoble.com's Nook, Apple's iBookstore, and more), then get "How to Make Money with Ebooks" now.Here's What You Get Inside "How To Make Money With Ebooks" Discover how to find the right topic that can help sell your eBook.Uncover how to find the BEST title so your eBook can stand out in the marketplace.Find out how to create great content whether you write it yourself or hire someone else to do it for you.How to sell your eBook on ALL the major eBook platforms such as Amazon.com's Kindle Store, BarnesandNoble.com's Nook Store, Apple's iBookstore, Google Play Store, and much more.How to market your eBook the right way without spending a lot of money.Gain greater reach, impact, and profits by learning how to scale up your business by creating more eBooks the right way.Discover how to outsource your work so majority of the work (if not all) can be done by others.What's Unique About This Book?Discover how to sell your eBook on ALL the major eBook platforms (Kindle, Nook, iBookstore, Google Play Store, etc) instead of just one eBook platform.Learn how to publish your eBook from an eBook publisher and author's point of view since the author has both experiences.Get the exact blueprint that has allowed the author BJ Min to launch 2 publishing companies to produce over 250+ eBooks in fiction & non-fiction genres.Get a complete step-by-step formula to succeed in the eBook business.Access to step-by-step image tutorials to guide you to get real life results.Excellent resource for aspiring authors, authors because this book helps anyone publish their first eBook on all the major platforms.Comprehensive resource for eBook publishers because this is also a great guideline to start a publishing company.Fantastic resource for internet marketers and business owners because the eBook platforms are a great way to generate leads for your business.Gain instant credibility and expertise as an authority in your niche by becoming an author of an eBook/book in your field.Bonus Chapter: You also get a BONUS chapterHow to Sell a Physical Book on Amazon.com's Bookstore!You will discover how to turn your eBook into a PHYSICAL BOOK and sell it on Amazon.com's BOOKS section.After checking out the bonus chapter, now you can become an author of a real book and an eBook! About author: About the Author: BJ Min is the publisher of two eBook publishing companies that has published 250+ eBooks in fiction and non-fiction categories on Amazon.com's Kindle, BarnesandNoble.com's Nook, Apple's iBookstore, and more.If you want to make and sell your eBook on all the eBook stores (Amazon.com's Kindle, BarnesandNoble.com's Nook, Apple's iBookstore, and more), then get "How to Make Money with Ebooks" now!