Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Strategies For High Tech Firms
Download Strategies For High Tech Firms full books in PDF, epub, and Kindle. Read online Strategies For High Tech Firms ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis Strategies for High-Tech Firms by : P.M. Rao
Download or read book Strategies for High-Tech Firms written by P.M. Rao and published by Routledge. This book was released on 2015-01-28 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to present marketing strategy of high-tech products and services in a legal, economic, and global context. From software to hardware, from pharmaceuticals to digital movies and TV, the authors argue that the understanding of intellectual property rights (IPRs) is essential to devising effective marketing strategies.
Book Synopsis Product Strategy for High Technology Companies by : Michael E. McGrath
Download or read book Product Strategy for High Technology Companies written by Michael E. McGrath and published by McGraw Hill Professional. This book was released on 2000-11-02 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.
Book Synopsis Successful Marketing Strategy for High-tech Firms by : Eric Viardot
Download or read book Successful Marketing Strategy for High-tech Firms written by Eric Viardot and published by Artech House. This book was released on 2004 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation This revised edition of the bestseller reflects the realities of the new high-tech marketplace where effective marketing strategy counts as much as the latest technology. New material includes case studies on how high-tech giants came out of the tech market meltdown stronger and more competitive.
Book Synopsis Successful Marketing Strategy for High-tech Firms by : Eric Viardot
Download or read book Successful Marketing Strategy for High-tech Firms written by Eric Viardot and published by Artech House Publishers. This book was released on 1995 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The first thing that hits you when you read this book is that the author has obviously done his homework in terms of research and in gathering information from various professionals in very reputable high-tech companies". -- British Telecommunications Engineering This useful book provides step-by-step instruction on how to create and implement your total marketing plan, and features valuable insights that will allow you to take advantage of developing markets in technology-intensive industries.
Download or read book Future Firms written by Eric J. Bolland and published by . This book was released on 1998 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a close examination of the business side of high technology firms. Which innovative technologies are important to the success of start-up firms, as well as mature firms, equally important is an attention to the ways that the businesses are run. If the business is not managedwell, the firm will likely fail in spite of innovative technology. Since the field of high technology is characterized by many start-up firms, the book examines how entrepreneurs with innovative ideas go about beginning a business. It looks at the nature and backgrounds of those who start thebusinesses, the sources of financing they secure to get the businesses going, the strategies they employ in building their firms, and the factors that can lead to long-term success. The book also explores how established firms react to competitive pressures from a rapidly changing marketplace andhow they remain innovative and competitive. Government can play a role in creating conditions that are conducive to vital high technology industries and the book discusses public policies that can contribute to a thriving industrial sector.
Book Synopsis Marketing of High-technology Products and Innovations by : Jakki J. Mohr
Download or read book Marketing of High-technology Products and Innovations written by Jakki J. Mohr and published by . This book was released on 2001 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a systematic approach grounded empirical research, this text provides a framework for making marketing decisions in a high-tech environment. It covers such industries as contexts as telecommunications, information technology, biotechnology, and consumer electronics. The book provides a balance between conceptual discussions and examples, small and big business, products and services, and consumer and business-to business marketing contexts.
Book Synopsis New Product Strategy in Small High Technology Firms by : Marc H. Meyer
Download or read book New Product Strategy in Small High Technology Firms written by Marc H. Meyer and published by Sagwan Press. This book was released on 2018-02-08 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Book Synopsis Product Strategy for High-technology Companies by : Michael E. McGrath
Download or read book Product Strategy for High-technology Companies written by Michael E. McGrath and published by Irwin Professional Publishing. This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product strategy is the most important determinant of success for high-technology companies. It defines the products on which a company bases its business and shapes the way those products will win or lose against the competition. Yet even in high-technology companies, very few executives understand how to conceive and shape successful product strategy. Product Strategy for High-Technology Companies shows how to formulate product strategies that lead to successful products. This comprehensive guide covers everything high-tech companies should consider in developing their strategies, including timing, technological change, globalization, product differentiation, cost and price, and contingency planning, as well as marketing and financial considerations. Product Strategy for High-Technology Companies offers more than strategic guidance. Through more than 250 examples, you'll discover how product strategy has been used at such companies as Microsoft, IBM, Compaq Computer, Hewlett-Packard, and many others. Through their trials, errors, and successes, and through the book's expert insights, you'll have a complete framework for building your own innovative, competitive product strategy.
Book Synopsis Strategic Planning Decisions in the High Tech Industry by : Dilek Cetindamar
Download or read book Strategic Planning Decisions in the High Tech Industry written by Dilek Cetindamar and published by Springer Science & Business Media. This book was released on 2013-02-05 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The scale and complexity of research and practices of open innovation mandate a correspondingly sophisticated form of decision making. Strategic Planning Decisions brings together a number of tools that ease the decision process in technology companies, providing both conceptual frameworks and practical applications. Innovative approaches are presented such as an ontology-based model where all the relevant aspects of a potential technology are interrelated to provide a comprehensive and logically connected data pool for decision makers. Divided into two sections, Strategic Planning Decisions describe both strategic approaches using the decision tools, and tactical approaches. Some of these tools are expanded while some others are embedded in a model that will lay the ground for practical application. These include: bibliometric analysis, ontology, roadmapping, lead user, six sigma, and multi-actor & multi-objective decision making methods Recent research and relevant theory are balanced with up–to–date practical applications and hands–on techniques making Strategic Planning Decisions ideal for engineers who wish to keep up–to–date with current ideas in the field of TM. It also provides workable methods for practising managers from all levels who wish to apply a more rigorous approach in their work and consultants concerned with technology assessment and its management.
Book Synopsis Defining Your Market by : William Winston
Download or read book Defining Your Market written by William Winston and published by Routledge. This book was released on 2016-01-28 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visionary companies build markets today to be market leaders tomorrow. This book provides the blueprint. Defining Your Market: Winning Strategies for High-Tech, Industrial, and Service Firms contains research, case studies, and literature reviews on market definition to help marketers, managers, researchers, and strategic planners formulate profitable marketing strategies. Timely and practical, this book offers a research-based methodology for defining markets that will help your company determine relevant markets and make it the most competitive business in the industry. Although market definition is the foundation for formulating business strategies and is critical to corporate performance, marketers and top management often rely on intuition or incomplete analyses when targeting markets. This text discusses the marketing methods used by leading companies and executive and provides you with the knowledge to create strategies that will work for your company. Defining Your Market examines the topics that will help your company become more successful now and into the next century, including: customer and competitive-driven market definitions the five core dimensions of market definition-- customer needs, customer groups, technology, products, and competition managerial implications related to strategic planning, formulating the marketing mix, integrating marketing and technology, and global strategy strategies for businesses for redefining markets and successfully competing in the 21st century the impact company size has on marketing strategies how to avoid the dangers of creating a market definition that is too narrow and limiting or one that is too broad and overlooks profitable niches in the market Each chapter of Defining Your Market features exercises that will help you understand new concepts and allows you to put these methods to immediate and profitable use. You will be able to learn about the tools and techniques that work for Andersen Consulting, Dell, General Electric, Intel, Merck, and Microsoft, and dozens of leading business marketers.Defining Your Market provides you with strategies that will help you define and redefine the most relevant and profitable markets for a successful and competitive business.
Book Synopsis New Product Strategy in Small High Technology Firms: A Pilot Study (Classic Reprint) by : Marc H. Meyer
Download or read book New Product Strategy in Small High Technology Firms: A Pilot Study (Classic Reprint) written by Marc H. Meyer and published by Forgotten Books. This book was released on 2018-02-25 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from New Product Strategy in Small High Technology Firms: A Pilot Study Strategic focus is shown to relate directly to corporate growth in that small firms with more restricted degrees of technological and market change in their successive products outperform companies with wide diversity. The evidence suggests, however, that some product newness is better than no newness and that more technological change can be effectively employed in small company product strategy. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Book Synopsis High Tech Start Up, Revised And Updated by : John L. Nesheim
Download or read book High Tech Start Up, Revised And Updated written by John L. Nesheim and published by Simon and Schuster. This book was released on 2000-09-22 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised and updated edition of Nesheim's underground Silicon Valley bestseller incorporates twenty-three case studies of successful start-ups, including tables of wealth showing how much money founders and investors realized from each venture. The phenomenal success of the initial public offerings (IPOs) of many new internet companies obscures the fact that fewer than six out of 1 million business plans submitted to venture capital firms will ever reach the IPO stage. Many fail, according to start-up expert John Nesheim, because the entrepreneurs did not have access to the invaluable lessons that come from studying the real-world venture experiences of successful companies. Now they do. Acclaimed by entrepreneurs the world over, this practical handbook is filled with hard-to-find information and guidance covering every key phase of a start-up, from idea to IPO: how to create a winning business plan, how to value the firm, how venture capitalists work, how they make their money, where to find alternative sources of funding, how to select a good lawyer, and how to protect intellectual property. Nesheim aims to improve the odds of success for first-time high-tech entrepreneurs, and offers an insider's perspective from firsthand experience on one of the toughest challenges they face -- convincing venture capitalists or investment banks to provide financing. This complete, classic reference tool is essential reading for first-time high-tech entrepreneurs, and entrepreneurs already involved in a start-up who want to increase their chances of success to rise to the top.
Book Synopsis Instantly Global, International Strategies of Early Stage High Tech Firms by : Paul Cutler Zigman
Download or read book Instantly Global, International Strategies of Early Stage High Tech Firms written by Paul Cutler Zigman and published by . This book was released on 1990 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Entrepreneurial Finance and Accounting for High-Tech Companies by : Frank J. Fabozzi
Download or read book Entrepreneurial Finance and Accounting for High-Tech Companies written by Frank J. Fabozzi and published by MIT Press. This book was released on 2016-11-10 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Financial aspects of launching and operating a high-tech company, including risk analysis, business models, U.S. securities law, financial accounting, tax issues, and stock options, explained accessibly. This book offers an accessible guide to the financial aspects of launching and operating a high-tech business in such areas as engineering, computing, and science. It explains a range of subjects—from risk analysis to stock incentive programs for founders and key employees—for students and aspiring entrepreneurs who have no prior training in finance or accounting. The book begins with the rigorous analysis any prospective entrepreneur should undertake before launching a business, covering risks associated with a new venture, the reasons startup companies fail, and the stages of financing. It goes on to discuss business models and their components, business plans, and exit planning; forms of business organization, and factors to consider in choosing one; equity allocation to founders and employees; applicable U.S. securities law; and sources of equity capital. The book describes principles of financial accounting, the four basic financial statements, and financial ratios useful in assessing management performance. It also explains financial planning and the use of budgets; profit planning; stock options and other option-type awards; methodologies for valuing a private company; economic assessment of a potential investment project; and the real options approach to risk and managerial flexibility. Appendixes offer case studies of Uber and of the valuation of Tentex.
Book Synopsis Winners Take All - The 9 Fundamental Rules of High Tech Strategy by : Tony Seba
Download or read book Winners Take All - The 9 Fundamental Rules of High Tech Strategy written by Tony Seba and published by Lulu.com. This book was released on 2006-07-09 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Winners Take All' is about building a product and a company into a winner. Written by Tony Seba, a high tech entrepreneur and Stanford University lecturer, this book is an easy-to-read guide to the strategies, tools, templates, and step-by-step implementation frameworks that recent Silicon Valley winners have used to achieve market leadership. Seba, who teaches entrepreneurship and strategic marketing looked at recent winners like Google, Symantec, Netflix, Apple, Craigslist, Salesforce, and compared them to the competition (Yahoo, McAfee, Sony) in order to learn what differentiated these companies He found 9 really simple rules that winning companies can follow. To test the 9 Rules's predictive power, the author published two portfolios. 18 months later the results were compelling: 80% of the '9 Rules' companies beat the market and the portfolio had a 57% return (details: www.tonyseba.com). Winners Take All is refreshingly free of buzzwords and consultant-speak.
Book Synopsis Improving the Competitive Position in a Growing High Tech Industry by : Dmytro Hrab
Download or read book Improving the Competitive Position in a Growing High Tech Industry written by Dmytro Hrab and published by LAP Lambert Academic Publishing. This book was released on 2012-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continuous expansion of the solar market indicated the significance of this research, since the correctly chosen strategy has a direct influence on the success and prosperity of the growing and developing high tech companies. The purpose of this book was to investigate what generic strategies are utilized by big players in the solar photovoltaic industry to improve their competitive positions. The book contains examination of the applicability of Michael Porter s theory of generic strategies to the high tech industry. This task is done by studying the cases when the simultaneous pursuit of more than one generic strategy was possible. The emphasis was made on the potential of the differentiation strategy and the effect it has on the companies. In relation to the practical side, the benefits of this work are the more thorough understanding of the high tech industries, predominantly the PV industry, and provision of benchmarking examples of successful strategic behaviors. Book sheds new light on Michael Porter s theory of generic strategies and should be especially useful for business practitioners in high tech industries and researchers in the field of strategic management.
Book Synopsis Developing a Methodology for Technology Strategy by : Manuel Nó
Download or read book Developing a Methodology for Technology Strategy written by Manuel Nó and published by . This book was released on 1991 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt:
