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Strategic Equity Partnerships In Professional Football
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Book Synopsis Strategic Equity Partnerships in Professional Football by : Tobias Duffner
Download or read book Strategic Equity Partnerships in Professional Football written by Tobias Duffner and published by Springer Nature. This book was released on 2020-07-28 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study explores the underlying motives and processes why and how corporate sponsors and professional football clubs in Germany enter into an additional share deal given the contradictory nature of corporations (monetary driven) and football clubs (maximising sporting success while operating in economic equilibrium). This work aims to generate theory within the specific field of professional football and to provide recommendations for action.
Book Synopsis Equity in Corporate Co-branding Within the Context of Sports Sponsorship in New Zealand by : Sandeep Patil
Download or read book Equity in Corporate Co-branding Within the Context of Sports Sponsorship in New Zealand written by Sandeep Patil and published by . This book was released on 2007 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport sponsorships are a strategic vehicle for co-branding partnerships between sport organizations and multi-national corporations. This study intends to examine and recommend the implementation of brand and marketing communcations strategies of various professional football (soccer) clubs and/or teams, with particular emphasis on co-branding equity.
Book Synopsis Research Handbook on the Law of Professional Football Clubs by : Robby Houben
Download or read book Research Handbook on the Law of Professional Football Clubs written by Robby Houben and published by Edward Elgar Publishing. This book was released on 2023-09-06 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: This original Research Handbook examines the key legal aspects of a professional football club’s actions. Reflecting also on the role of key governing bodies such as UEFA, the Handbook informs and contributes to the ongoing debate surrounding the governance and behaviours of professional football clubs.
Book Synopsis Scoring Strategy Goals: Measuring Corporate Social Responsibility in Professional Football by : Tim Breitbarth
Download or read book Scoring Strategy Goals: Measuring Corporate Social Responsibility in Professional Football written by Tim Breitbarth and published by Goodfellow Publishers Ltd. This book was released on 2013-05-31 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning.
Book Synopsis Sporting Capital by : Nicholas F. Rowe
Download or read book Sporting Capital written by Nicholas F. Rowe and published by Routledge. This book was released on 2017-11-08 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world of competing public policy priorities, economic challenges and political uncertainty, sports development organisations and initiatives need to adapt to survive. This book makes the case for 'Sporting Capital' as a new conceptual model of sports participation with the potential to transform public policy and practice in sports development. The central argument presented is that a model of Sporting Capital - with its three domains of physiological, social and psychological attributes - provides a missing framework, creating a new impetus for sustained growth in community sport by joining up the levels at which sports development is planned and implemented. Touching on important issues such as youth sport, public health, volunteering, disability, ethnicity and social inequality, it examines patterns of sports participation in relation to age, gender and social class and offers recommendations for strategic policy improvements that can be implemented by practitioners working on the frontline of community sport. Sporting Capital: Transforming Sports Development Policy and Practice provides valuable insights for all those interested in sports development, youth sport, community sport, or sport and social policy.
Book Synopsis Strategies in Sports Marketing: Technologies and Emerging Trends by : Dos Santos, Manuel Alonso
Download or read book Strategies in Sports Marketing: Technologies and Emerging Trends written by Dos Santos, Manuel Alonso and published by IGI Global. This book was released on 2014-04-30 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: The application of marketing concepts to sports products and services is vital to the success of the industry. When appealing to the target audience of an event, it is essential to construct a strong marketing plan by utilizing emergent technologies and strategies. Strategies in Sports Marketing: Technologies and Emerging Trends provides relevant information on the marketing strategies and marketing trends of sporting events by highlighting the plans and tactical operations that sports organizations conduct when integrating marketing strategies. This publication is a comprehensive reference source for students, researchers, academicians, professionals and practitioners, as well as scientists and executive managers interested in the marketing strategies of sporting events.
Book Synopsis Managing Sport Across Borders by : Anneliese Goslin
Download or read book Managing Sport Across Borders written by Anneliese Goslin and published by Routledge. This book was released on 2020-02-20 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport is both a global business and a vehicle for social inclusion and community development. This book examines key performance areas in sport management that cut across cultural, economic and geographical borders, from both commercial and social justice perspectives. Written by leading sport management and sport development scholars from around the world, the book highlights international management challenges, suggests appropriate management practices, and raises questions to stimulate further debate. From a commercial sport management perspective it explores key topics including the management of sport communication in an age of digital media, crowd funding in sport, managing government and commercial alliances, and managing power and politics in sport. From a social justice perspective, it examines issues including sport volunteer management, the management of sport for inclusion, and academic partnerships in international sport management. Offering an authoritative survey of contemporary international sport management, as well as signposts for future research and practice, this is fascinating reading for all students, researchers and practitioners working in sport management or sport development.
Book Synopsis Routledge Handbook of Football Marketing by : Nicolas Chanavat
Download or read book Routledge Handbook of Football Marketing written by Nicolas Chanavat and published by Taylor & Francis. This book was released on 2017-03-27 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football, as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport marketing research, it highlights the critical strategic and operational elements that underpin effective marketing in football clubs around the world. Covering developments in sponsorship, marketing communications, CRM, strategic marketing, international marketing and digital media, it features authors and cases from countries including the UK, US, France, Spain, Germany, Italy, China and Japan.
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1799877523 Total Pages :1008 pages Book Rating :4.7/5 (998 download)
Book Synopsis Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports by : Management Association, Information Resources
Download or read book Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports written by Management Association, Information Resources and published by IGI Global. This book was released on 2020-11-27 with total page 1008 pages. Available in PDF, EPUB and Kindle. Book excerpt: From issues of racism to the severity of concussions to celebrity endorsements, the sports industry continues to significantly impact society. With the rise of eSports and its projection as the next billion dollar industry, it is vital that a multifaceted approach to sports research be undertaken. On one side, businesses are continually offering new methods for marketing and branding and finding the best ways to enhance consumer engagement and the consumer experience. On the other side, there has been progress and new findings in the physical fitness and training of the athletes themselves along with discussions on their psychology and wellbeing. This two-tiered approach to analyzing sports and eSports from a practical business perspective, along with a lens placed on the athletes themselves, provides a comprehensive view of the current advancements, technologies, and strategies within various aspects of the sports and esports industry. Research Anthology on Business Strategies, Health Factors, and Ethical Implications in Sports and eSports covers the latest findings on all factors of sports: the branding and marketing of sports and eSports, studies on athletes and consumers, a dive into the ethics of sports, and the introduction of eSports to the industry. This wide coverage of all fields of research recently conducted leads this book to be a well-rounded view of how sports are functioning in modern times. Highlighted topics include branding tactics, consumer engagement, eSports history and technologies, ethics and law, and psychological studies of athlete wellness. This book is ideal for sports managers, athletes, trainers, marketers, brand managers, advertisers, practitioners, stakeholders, researchers, academicians, and students interested working in the fields of sports medicine, law, physical education, assistive technologies, marketing, consumer behavior, and psychology.
Book Synopsis Governance and Policy in Sport Organizations by : Mary A. Hums
Download or read book Governance and Policy in Sport Organizations written by Mary A. Hums and published by Taylor & Francis. This book was released on 2023-04-28 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in a fully updated and expanded fifth edition, this textbook introduces the power and politics of sport organizations to the readers. It explores the managerial activities essential to good governance and policy development and looks at the structure and functions of individual organizations within the larger context of the global sport industry. Full of real-world examples, cases, and data, this book examines the dilemmas faced by sport managers, administrators, and policymakers in their everyday work, helping readers to understand the importance of good governance and sound policy frameworks in any successful sport organization. Introducing core managerial functions and surveying every sector of contemporary sport from school and community sport to professional leagues and international megaevents, this edition includes brand-new chapters focused on diversity, equity, and inclusion; on esports; and on governance in times of crisis, covering issues such as COVID-19, climate change, scandal, and security risks. Helping readers to see a big picture across the contemporary sport industry, at all levels, and to find their place in it as future sport managers, this textbook is essential for all courses on sport governance, sport policy, or sport development. This book is accompanied by a suite of useful ancillary materials, including an instructors’ guide, test bank, and PowerPoint slides.
Book Synopsis Governance in Sport by : Bonnie Tiell
Download or read book Governance in Sport written by Bonnie Tiell and published by Human Kinetics. This book was released on 2020-02-10 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simplify the complexities of sport governance with an engaging and thought-provoking guide to how authority, policies, rules, and regulations can influence decision making in sport organizations. Governance in Sport: Analysis and Application With Web Resource examines the structure of governance within sport organizations across a breadth of levels and a variety of industry sectors to prepare students to practice principles of good governance and ethical decision making. The content is presented from three broad perspectives: (1) Students will first learn the foundation of legal and managerial practices in sport governance, encompassing ethical behavior, effective leadership, decision making, and policy development within sport organizations. (2) Once the groundwork is established, a geographical framework explores the structures and functions of regulatory agencies for sport at the local, state, national, regional, and global levels. Students will gain an appreciation for how agencies vary, as well as the differences in for-profit, nonprofit, and quasi-public sport organizations at the various levels. (3) Students will examine the nuances of sport governance across selected sectors of the sport industry. Professional sport, amateur sport, sport media, sporting goods and licensing, and fitness, wellness, and health are presented alongside the emerging and rapidly evolving sectors of sport marketing, legalized sport wagering, and esports for a realistic look at how governance is applied across different sectors. To enhance practical application, a related web resource presents 12 in-depth case studies and debates on relevant examples of governance in action within sports organizations. Each case study provides thought-provoking perspectives, authored by industry experts and scholars across sport business and academia. Students will gain real-world understanding of how governance varies across national and international levels by scrutinizing contemporary issues such as the NCAA college basketball corruption scandal, the NFL kneeling policy, Olympic host city selection, and poaching in esports. Critical thinking skills are encouraged with multiple-choice and discussion questions provided at the end of each case study. Additional learning aids also help to connect foundational knowledge to modern-day application. Governance in Action boxes highlight key concepts and provide context in relationship to recent events. Critical thinking questions encourage classroom discussion, and end-of-chapter applied activities help to solidify understanding. Providing an overview of managing sport at all levels and all sectors, Governance in Sport will help students develop an acute understanding of where power resides, how decisions are made, and the impact of those factors on the goals, purpose, and structure of sport organizations. Note: The web resource is included with all new print books and some ebooks. For ebook formats that don’t provide access, the web resource is available separately.
Book Synopsis Reinventing the Organization by : Arthur Yeung
Download or read book Reinventing the Organization written by Arthur Yeung and published by Harvard Business Press. This book was released on 2019-09-24 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Company Isn't Fast Enough. Here's How to Change That. The traditional hierarchical organization is dead, but what replaces it? Numerous new models--the agile organization, the networked organization, and holacracy, to name a few--have emerged, but leaders need to know what really works. How do you build an organization that is responsive to fast-changing markets? What kind of organization delivers both speed and scale, and how do you lead it? Arthur Yeung and Dave Ulrich provide leaders with a much-needed blueprint for reinventing the organization. Based on their in-depth research at leading Chinese, US, and European firms such as Alibaba, Amazon, DiDi, Facebook, Google, Huawei, Supercell, and Tencent, and drawing from their synthesis of the latest organization research and practice, Yeung and Ulrich explain how to build a new kind of organization (a "market-oriented ecosystem") that responds to changing market opportunities with speed and scale. While other books address individual pieces of the puzzle, Reinventing the Organization offers a practical, integrated, six-step framework and looks at all the decisions leaders need to make--choosing the right strategies, capabilities, structure, culture, management tools, and leadership--to deliver radically greater value in fast-moving markets. For any leader eager to build a stronger, more responsive organization and for all those in HR, organizational development, and consulting who will shape and deliver it, this book provides a much-needed roadmap for reinvention.
Book Synopsis Strategic Sport Communication by : Paul M. Pedersen
Download or read book Strategic Sport Communication written by Paul M. Pedersen and published by Human Kinetics Publishers. This book was released on 2020-07-05 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--
Book Synopsis Yearly Current Affairs : January 2020 to December 2020 (English Edition) - Covered All Important Events, News, Issues for SSC, Defence, Banking and All Competitive exams by : EduGorilla Prep Experts
Download or read book Yearly Current Affairs : January 2020 to December 2020 (English Edition) - Covered All Important Events, News, Issues for SSC, Defence, Banking and All Competitive exams written by EduGorilla Prep Experts and published by EduGorilla Community Pvt. Ltd.. This book was released on with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Comparative Law Yearbook of International Business Volume 43 by : Christian Campbell
Download or read book Comparative Law Yearbook of International Business Volume 43 written by Christian Campbell and published by Kluwer Law International B.V.. This book was released on 2021-11-11 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Comparative Law Yearbook of International Business, published under the auspices of the Center for International Legal Studies, in this 43rd volume spans an arc of timely and challenging concerns for business law practitioners and academics alike. It discusses: how arbitrability of intellectual property rights disputes might improve worldwide IPR enforcement; how the “disregard of legal entity” may be used to establish implied consent by a person or entity that is not a signatory to an arbitration agreement; how an effective cross-border insolvency framework under the Indian insolvency and bankruptcy code can borrow from the UNCITRAL Model Law’s and other jurisdictions’ approaches to the tension between “universality” and “territoriality”; how a promising new mediation act for Pakistan may help resolve a backlog of millions of cases in a jurisdiction with a patchwork of traditional and modern alternative dispute resolution mechanisms; how the European Union seeks to balance the taxation of digital services; how Brazil is addressing the taxation of offshore indirect transfers; how private equity capital structures in the unique market of professional sports create opportunities as well as risks; how Securities Market Regulation theory plays a role in the organization and development of active securities markets, particularly in emerging markets; and how non-signatories can be bound by arbitration agreements in Brazil through “disregard of legal entity” to ascertain implied consent. The authors are practitioners and academics from Brazil, England, France, India, Pakistan, Singapore, the United States and Uzbekistan. They offer a broad and diverse perspective on some of today’s pressing business law issues in a shrinking world.
Book Synopsis Optimal Strategies in Sports Economics and Management by : Sergiy Butenko
Download or read book Optimal Strategies in Sports Economics and Management written by Sergiy Butenko and published by Springer Science & Business Media. This book was released on 2010-08-25 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the last century, we have witnessed the birth and evolution of sport as an economic activity, which has created jobs on the one hand, but also problems of management on the other. This process has not been immune from the parti- lar characteristics associated with sport, typically united here more than in other activities: technique, physical effort, entertainment and passion. And all this within a framework of ever-increasing consumption of ?nancial resources. It is not s- prising, therefore, that commonly-used economic models, based on mechanistic approaches, do not provide a viable solution to increasingly complex and incre- ingly frequent problems. Any attempt to apply such an approach in this technical, economic and ?nancial context can only result in failure. The high degree of subj- tivity inherent in sporting activity requires new tools, in which remodeled conc- tual, theoretical and technical elements should play an important role. Complexity, uncertainty and subjectivity are therefore basic to understand, and deal with, the phenomenon of sport. The necessity of resorting to these elements was identi?ed over a quarter of a century ago by a small group of professors and researchers at the University of Barcelona. Together we started the ?rst postgraduate courses and organized se- nars to alert sports centre managers, as well as to make private and public organi- tions aware of the increasing importance of a proper, speci?c management for sports organizations.
Book Synopsis 21st Century Sports by : Sascha L. Schmidt
Download or read book 21st Century Sports written by Sascha L. Schmidt and published by Springer Nature. This book was released on 2024-01-29 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the exciting future of sports in the digital age with "21st Century Sports: How Technologies Will Change Sports in the Digital Age." This thought-provoking book, now in its second edition, delves into the transformative power of technology on the world of sports within the next five to ten years and beyond. Written by esteemed academics from prestigious institutions like the Massachusetts Institute of Technology, Queensland University of Technology, and the University of Cambridge, alongside seasoned practitioners with extensive technological expertise, this collection of essays offers profound insights. Through their comprehensive analysis, the authors explore the profound impacts of emerging technologies such as artificial intelligence, the Internet of Things, blockchain, web3 and robotics on sports. Uncover how these technologies will revolutionize not only the nature of sports itself but also consumer behavior and existing business models. Athletes, entrepreneurs, and innovators working in the sports and other industries will find invaluable guidance to identify trendsetting technologies, gain deeper insights into their implications, and stay ahead of the competition, both on and off the field. In this new edition, a special focus is given to technology convergence, featuring chapters on the future of fandom, sports in the third connected age and in new digital worlds like the Metaverse. This book is your gateway to the dynamic world where technology and sports intersect, offering a compelling vision of what lies ahead.
