Measuring Psychological Responses To Media Messages

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Publisher : Routledge
ISBN 13 : 1136695591
Total Pages : 264 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Measuring Psychological Responses To Media Messages by : Annie Lang

Download or read book Measuring Psychological Responses To Media Messages written by Annie Lang and published by Routledge. This book was released on 2014-04-08 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has had important ramifications for the study of communication because, to some extent, the questions one asks are determined by the methods one has available to answer them. As a result, communication research is characterized by the plethora of both qualitative and quantitative approaches used by its practitioners. These include survey and experimental methods, and content, historical, and rhetorical analyses. A variety of tools has been developed in cognitive psychology and psychophysiology which attempts to measure "thinking" without asking people how they do it. This book is devoted to exploring how these methods might be used to further knowledge about the process of communication. The methods chosen have all been used extensively in cognitive and experimental psychology. Each chapter in this book is designed to describe the history of the method being introduced, the theory behind it, how to go about using it, and how it has already been used to study some area of communication. The methods introduced here vary widely in terms of the amount of equipment and training needed to use them. Some require only theoretical knowledge and a paper and pencil; others require more elaborate hardware and software for implementation. These methods also vary widely in terms of what sorts of variables they can be used to measure. Some of them adapt quite readily to traditional communication variables like persuasion, attitude change, and knowledge; others are more applicable to process type variables such as attention, arousal, involvement, encoding, and retrieval.

Signal Detection and Recognition by Human Observers

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Publisher : Peninsula Pub
ISBN 13 : 9780932146212
Total Pages : 752 pages
Book Rating : 4.1/5 (462 download)

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Book Synopsis Signal Detection and Recognition by Human Observers by : John A. Swets

Download or read book Signal Detection and Recognition by Human Observers written by John A. Swets and published by Peninsula Pub. This book was released on 1989 with total page 752 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Signal Detection Theory and ROC Analysis in Psychology and Diagnostics

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Publisher : Psychology Press
ISBN 13 : 1317779711
Total Pages : 333 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Signal Detection Theory and ROC Analysis in Psychology and Diagnostics by : John A. Swets

Download or read book Signal Detection Theory and ROC Analysis in Psychology and Diagnostics written by John A. Swets and published by Psychology Press. This book was released on 2014-02-25 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Signal detection theory--as developed in electrical engineering and based on statistical decision theory--was first applied to human sensory discrimination 40 years ago. The theoretical intent was to provide a valid model of the discrimination process; the methodological intent was to provide reliable measures of discrimination acuity in specific sensory tasks. An analytic method of detection theory, called the relative operating characteristic (ROC), can isolate the effect of the placement of the decision criterion, which may be variable and idiosyncratic, so that a pure measure of intrinsic discrimination acuity is obtained. For the past 20 years, ROC analysis has also been used to measure the discrimination acuity or inherent accuracy of a broad range of practical diagnostic systems. It was widely adopted by methodologists in the field of information retrieval, is increasingly used in weather forecasting, and is the generally preferred method in clinical medicine, primarily in radiology. This book attends to both themes, ROC analysis in the psychology laboratory and in practical diagnostic settings, and to their essential unity. The focus of this book is on detection and recognition as fundamental tasks that underlie most complex behaviors. As defined here, they serve to distinguish between two alternative, confusable stimulus categories, which may be perceptual or cognitive categories in the psychology laboratory, or different states of the world in practical diagnostic tasks. This book on signal detection theory in psychology was written by one of the developers of the theory, who co-authored with D.M. Green the classic work published in this area in 1966 (reprinted in 1974 and 1988). This volume reviews the history of the theory in engineering, statistics, and psychology, leading to the separate measurement of the two independent factors in all discrimination tasks, discrimination acuity and decision criterion. It extends the previous book to show how in several areas of psychology--in vigilance and memory--what had been thought to be discrimination effects were, in reality, effects of a changing criterion. The book shows that data plotted in terms of the relative operating characteristic have essentially the same form across the wide range of discrimination tasks in psychology. It develops the implications of this ROC form for measures of discrimination acuity, pointing up the valid ones and identifying several common, but invalid, ones. The area under the binormal ROC is seen to be supported by the data; the popular measures d' and percent correct are not. An appendix describes the best, current programs for fitting ROCs and estimating their parameters, indices, and standard errors. The application of ROC analysis to diagnostic tasks is also described. Diagnostic accuracy in a wide range of tasks can be expressed in terms of the ROC area index. Choosing the appropriate decision criterion for a given diagnostic setting--rather than considering some single criterion to be natural and fixed--has a major impact on the efficacy of a diagnostic process or system. Illustrated here by separate chapters are diagnostic systems in radiology, information retrieval, aptitude testing, survey research, and environments in which imminent dangerous conditions must be detected. Data from weather forecasting, blood testing, and polygraph lie detection are also reported. One of these chapters describes a general approach to enhancing the accuracy of diagnostic systems.

Detection Theory

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Publisher : Psychology Press
ISBN 13 : 1135634564
Total Pages : 599 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Detection Theory by : Neil A. Macmillan

Download or read book Detection Theory written by Neil A. Macmillan and published by Psychology Press. This book was released on 2004-09-22 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt: Detection Theory is an introduction to one of the most important tools for analysis of data where choices must be made and performance is not perfect. Originally developed for evaluation of electronic detection, detection theory was adopted by psychologists as a way to understand sensory decision making, then embraced by students of human memory. It has since been utilized in areas as diverse as animal behavior and X-ray diagnosis. This book covers the basic principles of detection theory, with separate initial chapters on measuring detection and evaluating decision criteria. Some other features include: *complete tools for application, including flowcharts, tables, pointers, and software; *student-friendly language; *complete coverage of content area, including both one-dimensional and multidimensional models; *separate, systematic coverage of sensitivity and response bias measurement; *integrated treatment of threshold and nonparametric approaches; *an organized, tutorial level introduction to multidimensional detection theory; *popular discrimination paradigms presented as applications of multidimensional detection theory; and *a new chapter on ideal observers and an updated chapter on adaptive threshold measurement. This up-to-date summary of signal detection theory is both a self-contained reference work for users and a readable text for graduate students and other researchers learning the material either in courses or on their own.

State-Trace Analysis

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Publisher : Springer
ISBN 13 : 3319731297
Total Pages : 126 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis State-Trace Analysis by : John C. Dunn

Download or read book State-Trace Analysis written by John C. Dunn and published by Springer. This book was released on 2018-02-08 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an introduction to the theory, method, and practice of State-Trace Analysis (STA), and includes a detailed tutorial on the statistical analysis of state-trace designs. The book offers instructions on how to perform state-trace analysis using the authors' own publicly-available software in both Matlab and R. The book begins by discussing the general framework for thinking about the relationships between independent variables, latent variables, and dependent variables. Subsequent chapters provide a software package that can be used to fit state-trace models as well as additional designs and examples. The book concludes with a discussion on potential extensions of STA and additional aspects of its application. State-Trace Analysis will be of interest to researchers and graduate students working in experimental, applied, and cognitive psychology.

A Primer of Signal Detection Theory

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Publisher : Psychology Press
ISBN 13 : 1135604681
Total Pages : 219 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis A Primer of Signal Detection Theory by : Don McNicol

Download or read book A Primer of Signal Detection Theory written by Don McNicol and published by Psychology Press. This book was released on 2005-01-15 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is being reprinted to fill in the gap in literature on Signal Detection Theory, a theory that is still important in psychology, hearing, vision, audiology, and related subjects. There are a few books at the introductory level for undergraduates

Signal Detection Theory and Psychophysics

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Publisher : Peninsula Pub
ISBN 13 : 9780932146236
Total Pages : 505 pages
Book Rating : 4.1/5 (462 download)

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Book Synopsis Signal Detection Theory and Psychophysics by : David Marvin Green

Download or read book Signal Detection Theory and Psychophysics written by David Marvin Green and published by Peninsula Pub. This book was released on 1988-01 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book summarizes the application of signal detection theory to the analysis an measurement of humn observer's sensor sysem. The theory provides a way to analyze what had been called the threshold or sensory limen, the basic unit of all discrimination studies, whether human or animal. The book outlines the theory of statisical decision making and its application to a variety of common psychophysical processes. It shows how signal detection theory can be used to separate sensory and decision aspects of responses in dicrimination. The concepts of the ideal observer and energy detector are presented and compared with human auditory detection data. Signal detection theory is appliced to a variety of other substanditive problemsin sensory psychology. Signal Detection Theory and Psychology is an invaluable book for psychologists dealing with sensory perception, especailly auditory, for psychologists studying discrimination in other cognitivie processes, and for human factor engineers dealing with man/machine interfaces.

The Nature of Cognition

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Publisher : MIT Press
ISBN 13 : 9780262692120
Total Pages : 760 pages
Book Rating : 4.6/5 (921 download)

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Book Synopsis The Nature of Cognition by : Robert J. Sternberg

Download or read book The Nature of Cognition written by Robert J. Sternberg and published by MIT Press. This book was released on 1999 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first to introduce the study of cognition in terms of the major conceptual themes that underlie virtually all the substantive topics.

The Oxford Handbook of Computational and Mathematical Psychology

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Publisher :
ISBN 13 : 0199957991
Total Pages : 425 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis The Oxford Handbook of Computational and Mathematical Psychology by : Jerome R. Busemeyer

Download or read book The Oxford Handbook of Computational and Mathematical Psychology written by Jerome R. Busemeyer and published by . This book was released on 2015 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Oxford Handbook offers a comprehensive and authoritative review of important developments in computational and mathematical psychology. With chapters written by leading scientists across a variety of subdisciplines, it examines the field's influence on related research areas such as cognitive psychology, developmental psychology, clinical psychology, and neuroscience. The Handbook emphasizes examples and applications of the latest research, and will appeal to readers possessing various levels of modeling experience. The Oxford Handbook of Computational and mathematical Psychology covers the key developments in elementary cognitive mechanisms (signal detection, information processing, reinforcement learning), basic cognitive skills (perceptual judgment, categorization, episodic memory), higher-level cognition (Bayesian cognition, decision making, semantic memory, shape perception), modeling tools (Bayesian estimation and other new model comparison methods), and emerging new directions in computation and mathematical psychology (neurocognitive modeling, applications to clinical psychology, quantum cognition). The Handbook would make an ideal graduate-level textbook for courses in computational and mathematical psychology. Readers ranging from advanced undergraduates to experienced faculty members and researchers in virtually any area of psychology--including cognitive science and related social and behavioral sciences such as consumer behavior and communication--will find the text useful.

The Oxford Handbook of Philosophy of Perception

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Publisher :
ISBN 13 : 0199600473
Total Pages : 945 pages
Book Rating : 4.1/5 (996 download)

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Book Synopsis The Oxford Handbook of Philosophy of Perception by : Mohan Matthen

Download or read book The Oxford Handbook of Philosophy of Perception written by Mohan Matthen and published by . This book was released on 2015 with total page 945 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of the Philosophy of Perception is a survey by leading philosophical thinkers of contemporary issues and new thinking in philosophy of perception. It includes sections on the history of the subject, introductions to contemporary issues in the epistemology, ontology and aesthetics of perception, treatments of the individual sense modalities and of the things we perceive by means of them, and a consideration of how perceptual information is integrated and consolidated. New analytic tools and applications to other areas of philosophy are discussed in depth. Each of the forty-five entries is written by a leading expert, some collaborating with younger figures; each seeks to introduce the reader to a broad range of issues. All contain new ideas on the topics covered; together they demonstrate the vigour and innovative zeal of a young field. The book is accessible to anybody who has an intellectual interest in issues concerning perception.

The Handbook of Medical Image Perception and Techniques

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Publisher : Cambridge University Press
ISBN 13 : 1108168817
Total Pages : 1478 pages
Book Rating : 4.1/5 (81 download)

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Book Synopsis The Handbook of Medical Image Perception and Techniques by : Ehsan Samei

Download or read book The Handbook of Medical Image Perception and Techniques written by Ehsan Samei and published by Cambridge University Press. This book was released on 2018-12-13 with total page 1478 pages. Available in PDF, EPUB and Kindle. Book excerpt: A state-of-the-art review of key topics in medical image perception science and practice, including associated techniques, illustrations and examples. This second edition contains extensive updates and substantial new content. Written by key figures in the field, it covers a wide range of topics including signal detection, image interpretation and advanced image analysis (e.g. deep learning) techniques for interpretive and computational perception. It provides an overview of the key techniques of medical image perception and observer performance research, and includes examples and applications across clinical disciplines including radiology, pathology and oncology. A final chapter discusses the future prospects of medical image perception and assesses upcoming challenges and possibilities, enabling readers to identify new areas for research. Written for both newcomers to the field and experienced researchers and clinicians, this book provides a comprehensive reference for those interested in medical image perception as means to advance knowledge and improve human health.

Detection Theory

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Publisher : Routledge
ISBN 13 : 1000440346
Total Pages : 407 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Detection Theory by : Michael J. Hautus

Download or read book Detection Theory written by Michael J. Hautus and published by Routledge. This book was released on 2021-09-28 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Detection Theory: A User’s Guide is an introduction to one of the most important tools for the analysis of data where choices must be made and performance is not perfect. In these cases, detection theory can transform judgments about subjective experiences, such as perceptions and memories, into quantitative data ready for analysis and modeling. For beginners, the first three chapters introduce measuring detection and discrimination, evaluating decision criteria, and the utility of receiver operating characteristics. Later chapters cover more advanced research paradigms, including: complete tools for application, including flowcharts, tables, and software; student-friendly language; complete coverage of content area, including both one-dimensional and multidimensional models; integrated treatment of threshold and nonparametric approaches; an organized, tutorial level introduction to multidimensional detection theory; and popular discrimination paradigms presented as applications of multidimensional detection theory. This modern summary of signal detection theory is both a self-contained reference work for users and a readable text for graduate students and researchers learning the material either in courses or on their own.

Building Experiments in PsychoPy

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Publisher : SAGE
ISBN 13 : 1529788692
Total Pages : 313 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Building Experiments in PsychoPy by : Jonathan Peirce

Download or read book Building Experiments in PsychoPy written by Jonathan Peirce and published by SAGE. This book was released on 2022-01-12 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: PsychoPy is an open-source software package for creating rich, dynamic experiments in psychology, neuroscience and linguistics. Written by its creator, this book walks you through the steps of building experiments in PsychoPy, from using images to discovering lesser-known features, and from analysing data to debugging your experiment. Divided into three parts and with unique extension exercises to guide you at whatever level you are at, this textbook is the perfect tool for teaching practical undergraduate classes on research methods, as well as acting as a comprehensive reference text for the professional scientist. Essential reading for anyone using PsychoPy software, the second edition has been fully updated and includes multiple new chapters about features included in recent versions of PsychoPy, including running studies online and collecting survey data. Part I teaches you all the basic skills you need (and some more advanced tips along the way) to design experiments in behavioral sciences. Each chapter introduces anew concept but will offer a series of working experiments that you can build on. Part II presents more details important for professional scientists intending to use PsychoPy for published research. This part is recommended reading for science professionals in any discipline. Part III covers a range of specialist topics, such as those doing fMRI research, or those studying visual perception. "This book fills an incredibly important gap in the field. Many users of PsychoPy will be excited to learn that there is now a highly accessible and well-designed written guide to refine their skills." – Susanne Quadflieg, University of Bristol

Elementary Signal Detection Theory

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Publisher : Oxford University Press, USA
ISBN 13 : 0195092503
Total Pages : 277 pages
Book Rating : 4.1/5 (95 download)

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Book Synopsis Elementary Signal Detection Theory by : Thomas D. Wickens

Download or read book Elementary Signal Detection Theory written by Thomas D. Wickens and published by Oxford University Press, USA. This book was released on 2002 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Detection theory has been applied to a host of varied problems (for example, measuring the accuracy of diagnostic systems or reliability of lie detection tests) and extends far beyond the detection of signals. This book is a primer on the subject.

The Cognitive Neuroscience of Metacognition

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Publisher : Springer Science & Business Media
ISBN 13 : 364245190X
Total Pages : 398 pages
Book Rating : 4.6/5 (424 download)

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Book Synopsis The Cognitive Neuroscience of Metacognition by : Stephen M. Fleming

Download or read book The Cognitive Neuroscience of Metacognition written by Stephen M. Fleming and published by Springer Science & Business Media. This book was released on 2014-01-31 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metacognition is the capacity to reflect upon and evaluate cognition and behaviour. Long of interest to philosophers and psychologists, metacognition has recently become the target of research in the cognitive neurosciences. By combining brain imaging, computational modeling, neuropsychology and insights from psychiatry, the present book offers a picture of the metacognitive functions of the brain. Chapters cover the definition and measurement of metacognition in humans and non-human animals, the computational underpinnings of metacognitive judgments the cognitive neuroscience of self-monitoring ranging from confidence to error-monitoring and neuropsychiatric studies of disorders of metacognition. This book provides an invaluable overview of a rapidly emerging and important field within cognitive neuroscience.

Stevens' Handbook of Experimental Psychology and Cognitive Neuroscience, Methodology

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111917015X
Total Pages : 851 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Stevens' Handbook of Experimental Psychology and Cognitive Neuroscience, Methodology by :

Download or read book Stevens' Handbook of Experimental Psychology and Cognitive Neuroscience, Methodology written by and published by John Wiley & Sons. This book was released on 2018-02-12 with total page 851 pages. Available in PDF, EPUB and Kindle. Book excerpt: V. Methodology: E. J. Wagenmakers (Volume Editor) Topics covered include methods and models in categorization; cultural consensus theory; network models for clinical psychology; response time modeling; analyzing neural time series data; models and methods for reinforcement learning; convergent methods of memory research; theories for discriminating signal from noise; bayesian cognitive modeling; mathematical modeling in cognition and cognitive neuroscience; the stop-signal paradigm; hypothesis testing and statistical inference; model comparison in psychology; fmri; neural recordings; open science; neural networks and neurocomputational modeling; serial versus parallel processing; methods in psychophysics.

Identifying the Culprit

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Publisher : National Academies Press
ISBN 13 : 0309310628
Total Pages : 212 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis Identifying the Culprit by : National Research Council

Download or read book Identifying the Culprit written by National Research Council and published by National Academies Press. This book was released on 2015-01-16 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Identifying the Culprit: Assessing Eyewitness Identification makes the case that better data collection and research on eyewitness identification, new law enforcement training protocols, standardized procedures for administering line-ups, and improvements in the handling of eyewitness identification in court can increase the chances that accurate identifications are made. This report explains the science that has emerged during the past 30 years on eyewitness identifications and identifies best practices in eyewitness procedures for the law enforcement community and in the presentation of eyewitness evidence in the courtroom. In order to continue the advancement of eyewitness identification research, the report recommends a focused research agenda.