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Author : Hugh Edward Lester
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.:/5 (223 download)
Download or read book The Semiotics of Lighting Design for the Stage written by Hugh Edward Lester and published by . This book was released on 1987 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Piotr Sadowski
Publisher : Bloomsbury Publishing
ISBN 13 : 1350016160
Total Pages : 304 pages
Book Rating : 4.3/5 (5 download)
Download or read book The Semiotics of Light and Shadows written by Piotr Sadowski and published by Bloomsbury Publishing. This book was released on 2017-12-28 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lighting and shadows are used within a range of art forms to create aesthetic effects. Piotr Sadowski's study of light and shadow in Weimar cinema and contemporaneous visual arts is underpinned by the evolutionary semiotic theories of indexicality and iconicity. These theories explain the unique communicative and emotive power of light and shadow when used in contemporary indexical media including the shadow theatre, silhouette portraits, camera obscura, photography and film. In particular, Sadowski highlights the aesthetic and emotional significance of shadows. The 'cast shadow', as an indexical sign, maintains a physical connection with its near-present referent, such as a hidden person, stimulating a viewer's imagination and provoking responses including anxiety or curiosity. The 'cinematic shadow' plays a stylistic role, by enhancing image texture, depth of field, and tonal contrast of cinematic moments. Such enhancements are especially important in monochromatic films, and Sadowski interweaves the book with accounts of seminal Weimar cinema moments. Sadowski's book is distinctive for combining historical materials and theoretical approaches to develop a deeper understanding of Weimar cinema and other contemporary art forms. The Semiotics of Light and Shadows is an ideal resource for both scholars and students working in linguistics, semiotics, film, media, and visual arts.
Author : Sharon Aviva Russell
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (15 download)
Download or read book Semiotics and Lighting written by Sharon Aviva Russell and published by . This book was released on 1900 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sharon A. Russell
Publisher :
ISBN 13 :
Total Pages : 196 pages
Book Rating : 4.3/5 (91 download)
Download or read book Semiotics and Lighting written by Sharon A. Russell and published by . This book was released on 1981 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interviews with six photographers in Paris in 1972:- Nestor Almendros - Ghislain Cloquet - Henri Decae - Willy Kurant - Jean Rabier - Edmond Richard.
Author : Khaled Besbes
Publisher : Universal-Publishers
ISBN 13 : 1581129556
Total Pages : 327 pages
Book Rating : 4.5/5 (811 download)
Download or read book The Semiotics of Beckett's Theatre written by Khaled Besbes and published by Universal-Publishers. This book was released on 2007 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Semiotics is an interdisciplinary field of research and Beckett s theatre is one which engages a large spectrum of subjects and concerns that touch upon multiple aspects of human experience. The Beckettian dramatic text, as shall be demonstrated in this book, is a fertile ground for a semiotic investigation that is orchestrated by the profound insights of C. S. Peirce. As it applies semiotics to Beckett s theatre, this book seeks to preserve, communicate and throw into relief those universal values in the playwright s works which remain unchallenged despite every change and every revolution in human societies. What this book will hopefully contribute to the general canon of theatrical studies is its study of the Beckettian dramatic text not as a model of the absurd tradition, but rather as a cultural product whose writer's thinking can scarcely be dissociated from the cultural environment within which it took shape, and whose deciphering requires the use of cultural codes and sub-codes which will undergo detailed examination in the course of analysis, a study that we may so generically call a cultural semiotic study of Beckett.
Author : Cristopher C. Dopher
Publisher :
ISBN 13 :
Total Pages : 366 pages
Book Rating : 4.:/5 (38 download)
Download or read book Sign by Design written by Cristopher C. Dopher and published by . This book was released on 1997 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Laura R. Oswald
Publisher : OUP Oxford
ISBN 13 : 019164790X
Total Pages : 234 pages
Book Rating : 4.1/5 (916 download)
Download or read book Marketing Semiotics written by Laura R. Oswald and published by OUP Oxford. This book was released on 2012-02-16 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyday consumers buy into the concept of brands and their associated meanings - the perception of quality, a symbolic relationship, a vicarious experience, or even a sense of identity. Marketing Semiotics suggests that the extent to which consumers recognize, internalize, and relate to brand meanings is not only an academic question. These meanings contribute to 'brand equity', the financial value of intangible brand benefits that exceed the use value of goods, and impacts upon a firm's financial performance. Therefore, the management of brand equity demands first and foremost the management of brand meanings, or semiotics. The book uses structural semiotics, a discipline that extends the laws of structural linguistics to the analysis of verbal, visual, and spatial sign systems, to shed light on the cultural codes and discourse of brands. It proposes that semiotic research should form the cornerstone of brand equity management, since brands rely so heavily on sign systems that contribute to profitability by distinguishing brands from simple commodities, from competitors, and engaging consumers in the brand world. The book includes dozens of global business cases where semiotics has been used to refocus, reposition, or extend the brand to new products, customers, and markets. Drawing upon twenty years of academic and consulting experience, the book provides actionable direction for steering brands through technological and cultural change, differentiating brands in the competitive environment, and counteracting the natural depletion of brand meaning over time.
Author : Winfried Nöth
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110803615
Total Pages : 908 pages
Book Rating : 4.1/5 (18 download)
Download or read book Semiotics of the Media written by Winfried Nöth and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-12-19 with total page 908 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gudwin, Ricardo
Publisher : IGI Global
ISBN 13 : 1599040654
Total Pages : 368 pages
Book Rating : 4.5/5 (99 download)
Download or read book Semiotics and Intelligent Systems Development written by Gudwin, Ricardo and published by IGI Global. This book was released on 2006-10-31 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book assembles semiotics and artificial intelligence techniques in order to design new kinds of intelligence systems; it changes the research field of artificial intelligence by incorporating the study of meaning processes (semiosis), from the perspective of formal sciences, linguistics, and philosophy"--Provided by publisher.
Author : Eero Tarasti
Publisher : Walter de Gruyter
ISBN 13 : 1614511411
Total Pages : 508 pages
Book Rating : 4.6/5 (145 download)
Download or read book Semiotics of Classical Music written by Eero Tarasti and published by Walter de Gruyter. This book was released on 2012-10-01 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Musical semiotics is a new discipline and paradigm of both semiotics and musicology. In its tradition, the current volume constitutes a radically new solution to the theoretical problem of how musical meanings emerge and how they are transmitted by musical signs even in most "absolute" and abstract musical works of Western classical heritage. Works from symphonies, lied, chamber music to opera are approached and studied here with methods of semiotic inspiration. Its analyses stem from systematic methods in the author's previous work, yet totally new analytic concepts are also launched in order to elucidate profound musical significations verbally. The book reflects the new phase in the author's semiotic approach, the one characterized by the so-called "existential semiotics" elaborated on the basis of philosophers from Kant , Hegel and Kierkegaard to Jaspers, Heidegger, Sartre and Marcel. The key notions like musical subject, Schein, becoming, temporality, modalities, Dasein, transcendence put musical facts in a completely new light and perspectives of interpretation. The volume attempts to make explicit what is implicit in every musical interpretation, intuition and understanding: to explain how compositions and composers "talk" to us. Its analyses are accessible due to the book's universal approach. Music is experienced as a language, communicating from one subject to another.
Author : Ashley Frawley
Publisher : Bloomsbury Publishing
ISBN 13 : 1472524209
Total Pages : 236 pages
Book Rating : 4.4/5 (725 download)
Download or read book Semiotics of Happiness written by Ashley Frawley and published by Bloomsbury Publishing. This book was released on 2015-02-26 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Semiotics of Happiness examines the rise of 'happiness' (and its various satellite terminologies) as a social and political semiotic, exploring its origins in the US and subsequent spread into the UK and across the globe. The research takes as its starting point the development of discussions about happiness in UK newspapers in which dedicated advocates began to claim that a new 'science of happiness' had been discovered and argued for social and political change on its behalf. Through an in-depth analysis of the written and visual rhetoric and subsequent activities of these influential 'claims-makers', Frawley argues that happiness became a serious political issue not because of a growing unhappiness in society nor a demand 'on the ground' for new knowledge about it, but rather because influential and dedicated 'insiders' took the issue on at a cultural moment when problems cast in emotional terms were particularly likely to make an impact. Emerging from the analysis is the observation that, while apparently positive and light-hearted, the concern with happiness implicitly affirms a 'vulnerability' model of human functioning, encourages a morality of low expectations, and in spite of the radical language used to describe it, is ultimately conservative and ideally suited to an era of 'no alternative' (to capitalism).
Author : Theo Van Leeuwen
Publisher : Psychology Press
ISBN 13 : 9780415249430
Total Pages : 322 pages
Book Rating : 4.2/5 (494 download)
Download or read book Introducing Social Semiotics written by Theo Van Leeuwen and published by Psychology Press. This book was released on 2005 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing Social Semiotics uses a wide variety of texts including photographs, adverts, magazine pages and film stills to explain how meaning is created through complex semiotic interactions. Practical exercises and examples as wide ranging as furniture arrangements in public places, advertising jingles, photojournalism and the rhythm of a rapper's speech provide readers with the knowledge and skills they need to be able to analyse and also produce successful multimodal texts and designs. The book traces the development of semiotic resources through particular channels such as the history of the Press and advertising; and explores how and why these resources change over time, for reasons such as advancing technology. Featuring a full glossary of terms, exercises, discussion points and suggestions for further reading, Introducing Social Semiotics makes concrete the complexities of meaning making and is essential reading for anyone interested in how communication works.
Author : Tiago da Costa e Silva
Publisher : transcript Verlag
ISBN 13 : 3839443776
Total Pages : 365 pages
Book Rating : 4.8/5 (394 download)
Download or read book The Logic of Design Process written by Tiago da Costa e Silva and published by transcript Verlag. This book was released on 2018-10-31 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the logic of design process? Departing from this question, Tiago da Costa e Silva investigates the characteristic feature of every projective activity, for instance, in architecture, design, engineering design, and in the arts. In opposition to predominant views that understand design processes as mechanical and deterministic, this study, with the help of the semiotics of Charles S. Peirce, characterizes design activities as continuous and serendipitous interplays of esthetic and abductive processes that define rules and manifest forms. Tiago da Costa e Silva concludes that invention and discovery, manifested in the form of processes of abduction, actively pervade every development in any given context of design process.
Author : Abraham Solomonick
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443882321
Total Pages : 415 pages
Book Rating : 4.4/5 (438 download)
Download or read book A Theory of General Semiotics written by Abraham Solomonick and published by Cambridge Scholars Publishing. This book was released on 2015-09-10 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is devoted to the topic of general semiotics. It formulates some of the central laws and parameters of the paradigm of general semiotics, and illustrates them with various examples from branch semiotics – from the systems of semiotics of that are already in use in particular fields of endeavour. These laws and illustrations will prove useful for every distinct instance of branch semiotics, both those that are already well-established and those that will appear in the future.
Author : Yaron Abulafia
Publisher : Routledge
ISBN 13 : 1317429702
Total Pages : 325 pages
Book Rating : 4.3/5 (174 download)
Download or read book The Art of Light on Stage written by Yaron Abulafia and published by Routledge. This book was released on 2015-07-16 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of Light on Stage is the first history of theatre lighting design to bring the story right up to date. In this extraordinary volume, award-winning designer Yaron Abulafia explores the poetics of light, charting the evolution of lighting design against the background of contemporary performance. The book looks at the material and the conceptual; the technological and the transcendental. Never before has theatre design been so vividly and excitingly illuminated. The book examines the evolution of lighting design in contemporary theatre through an exploration of two fundamental issues: 1. What gave rise to the new directions in lighting design in contemporary theatre? 2. How can these new directions be viewed within the context of lighting design history? The study then focuses on the phenomenological and semiotic aspects of the medium for light – the role of light as a performer, as the medium of visual perception and as a stimulus for imaginative representations – in selected contemporary theatre productions by Robert Wilson, Romeo Castellucci, Heiner Goebbels, Jossi Wieler and David Zinder. This ground-breaking book will be required reading for anyone concerned with the future of performance.
Author : Keir Elam
Publisher : Routledge
ISBN 13 : 1134465122
Total Pages : 269 pages
Book Rating : 4.1/5 (344 download)
Download or read book The Semiotics of Theatre and Drama written by Keir Elam and published by Routledge. This book was released on 2003-12-16 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Keir Elam showed how this new 'science' could provide a radical shift in our understanding of theatrical performance, one of our very richest and most complex forms of communication.
Author : Fernande Saint-Martin
Publisher : Indiana University Press
ISBN 13 : 9780253112699
Total Pages : 278 pages
Book Rating : 4.1/5 (126 download)
Download or read book Semiotics of Visual Language written by Fernande Saint-Martin and published by Indiana University Press. This book was released on 1990-10-22 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: "... the details of Saint-Martin's argument contain a wealth of penetrating observations from which anyone with a serious interest in visual communication will profit." -- Journal of Communication Saint-Martin elucidates a syntax of visual language that sheds new light on nonverbal language as a form of representation and communication. She describes the evolution of this language in the visual arts as well as its multiple uses in contemporary media. The result is a completely new approach for scholars and practitioners of the visual arts eager to decode the many forms of visual communication.
