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Selling The Air
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Book Synopsis Selling the Air by : Thomas Streeter
Download or read book Selling the Air written by Thomas Streeter and published by University of Chicago Press. This book was released on 2011-04-15 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this interdisciplinary study of the laws and policies associated with commercial radio and television, Thomas Streeter reverses the usual take on broadcasting and markets by showing that government regulation creates rather than intervenes in the market. Analyzing the processes by which commercial media are organized, Streeter asks how it is possible to take the practice of broadcasting—the reproduction of disembodied sounds and pictures for dissemination to vast unseen audiences—and constitute it as something that can be bought, owned, and sold. With an impressive command of broadcast history, as well as critical and cultural studies of the media, Streeter shows that liberal marketplace principles—ideas of individuality, property, public interest, and markets—have come into contradiction with themselves. Commercial broadcasting is dependent on government privileges, and Streeter provides a searching critique of the political choices of corporate liberalism that shape our landscape of cultural property and electronic intangibles.
Book Synopsis Selling Air by : Daniel D. Herchenroether
Download or read book Selling Air written by Daniel D. Herchenroether and published by Selling Air. This book was released on 2004 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Selling Air Power written by Steve Call and published by Texas A&M University Press. This book was released on 2009-03-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Selling Air Power, Steve Call provides the first comprehensive study of the efforts of post-war air power advocates to harness popular culture in support of their agenda. In the 1940s and much of the 1950s, hardly a month went by without at least one blatantly pro–air power article appearing in general interest magazines. Public fascination with flight helped create and sustain exaggerated expectations for air power in the minds of both its official proponents and the American public. Articles in the Saturday Evening Post, Reader's Digest, and Life trumpeted the secure future assured by American air superiority. Military figures like Henry H. "Hap" Arnold and Curtis E. LeMay, radio-television personalities such as Arthur Godfrey, cartoon figures like Steve Canyon, and actors like Jimmy Stewart played key roles in the unfolding campaign. Movies like Twelve O'Clock High!, The Court-Martial of Billy Mitchell, and A Gathering of Eagles projected onto the public imagination vivid images confirming what was coming to be the accepted wisdom: that America's safety against the Soviet threat could best be guaranteed by air power, coupled with nuclear capability. But as the Cold War continued and the specter of the mushroom cloud grew more prominent in American minds, another, more sinister interpretation began to take hold. Call chronicles the shift away from the heroic, patriotic posture of the years just after World War II, toward the threatening, even bizarre imagery of books and movies like Catch-22, On the Beach, and Dr. Strangelove. Call's careful analysis goes beyond the public relations campaigns to probe the intellectual climate that shaped them and gave them power. Selling Air Power adds a critical layer of understanding to studies in military and aviation history, as well as American popular culture.
Book Synopsis Selling and Servicing Mechanical Refrigeration and Air Conditioning by : William G. Flewellen
Download or read book Selling and Servicing Mechanical Refrigeration and Air Conditioning written by William G. Flewellen and published by . This book was released on 1965 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Selling 1,000,000+ Per Year in HVAC Home Comfort and Indoor Air Quality (IAQ) by : Michael Youngs
Download or read book Selling 1,000,000+ Per Year in HVAC Home Comfort and Indoor Air Quality (IAQ) written by Michael Youngs and published by iUniverse. This book was released on 2005-03 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHAT INDUSTRY PROFESSIONALS SAID ABOUT MICHAEL YOUNGS At HVAC COMFORTECH 2004 "The sun was shining on you today" "You don't get rattled" Sharon Roberts, Roberts & Roberts "You have a sense of humor" "You are charming" "He knows how to sell" "He has a pocket full of sales techniques that work, and he knows how to use them" "This was good" Charlie Greer, HVACPROFITBOOSTERS.COM "You brought it" "I'm on board with you" "That was super" Michael Moore, V.P. International Service Leadership Plus many other positive attributes from Ruth King, HVACChannel.TV, Steve Howard, The ACT Group, Inc. and others...
Download or read book Selling Air written by Bob Diamond and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Perfect Book for Every Aspiring Radio Sales Professional! Until now, there has been no definitive guidebook on how to launch a successful career in radio sales. With Selling Air (radio talk for selling commercial time), Bob Diamond, a radio account executive with more than 20 years of achievement in the industry, provides comprehensive advice on how to get started. Bob's clear, concise style tells you how to: Make an informed choice about a career in radio sales Find a job that's right for you Prepare for your interview with a sales manager Navigate your way through your first few weeks on the job Develop the selling and interpersonal skills unique to radio sales Create strategies that ensure win-win customer relationships . and much more, including Bob's top 10 tips that will help you maintain a positive attitude and a substantial income on a long-term basis. FOR MANAGERS! Use this book to reduce the learning curve for interviewees and new hires "This fabulous book allows new salespeople to have a virtual two-year head start by showing them what works, what doesn't, and what they can specifically expect to happen. I hope this book ends up in the hands of every new or prospective radio sales rep. It will save everyone-managers and potential sales reps alike-a lot of headache . . . and heartache!" Will Stanley Radio Station Owner Red Hook, NY
Book Synopsis The Man Who Sold Air in the Holy Land by : Omer Friedlander
Download or read book The Man Who Sold Air in the Holy Land written by Omer Friedlander and published by Random House Trade Paperbacks. This book was released on 2023-06-27 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: From “a marvelous new voice” (Rebecca Makkai), these “extraordinarily imaginative” (Sigrid Nunez), “revelatory” (Nicole Krauss), “superb” (Kiran Desai) stories transcend borders as they render the intimate lives of people striving for connection. WINNER OF THE AJL JEWISH FICTION AWARD • FINALIST FOR THE WINGATE PRIZE The Man Who Sold Air in the Holy Land announces the arrival of a natural-born storyteller of immense talent. Warm, poignant, delightfully whimsical, Omer Friedlander’s gorgeously immersive and imaginative stories take you to the narrow limestone alleyways of Jerusalem, the desolate beauty of the Negev Desert, and the sprawling orange groves of Jaffa, with characters that spring to vivid life. A divorced con artist and his daughter sell empty bottles of “holy air” to credulous tourists; a Lebanese Scheherazade enchants three young soldiers in a bombed-out Beirut radio station; a boy daringly “rooftops” at night, climbing steel cranes in scuffed sneakers even as he reimagines the bravery of a Polish-Jewish dancer during the Holocaust; an Israeli volunteer at a West Bank checkpoint mourns the death of her son, a soldier killed in Gaza. These stories render the intimate lives of people striving for connection. They are fairy tales turned on their head by the stakes of real life, where moments of fragile intimacy mix with comedy and notes of the absurd. Told in prose of astonishing vividness that also demonstrates remarkable control and restraint, they have a universal appeal to the heart.
Download or read book Class written by and published by . This book was released on 1928 with total page 890 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the ... Annual Convention of the Air Brake Association by : Air Brake Association
Download or read book Proceedings of the ... Annual Convention of the Air Brake Association written by Air Brake Association and published by . This book was released on 1916 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ditch the Pitch written by Steve Yastrow and published by Select Books (NY). This book was released on 2018-02-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's world, customers don't want to hear sales pitches, but so many salespeople still rely on them. In his breakthrough handbook, Ditch the Pitch, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. Steve's advice: tear up your sales pitch and instead improvise persuasive conversations. Ditch the Pitch is an essential read for salespeople, business managers, and anyone wishing to persuade those around them. Organized into six habits, with each habit consisting of three practices necessary for mastery, Ditch the Pitch is designed to teach Yastrow's approach to fresh, spontaneous, persuasive conversations. These new skills will show the reader how to identify the details that make each customer unique and subsequently navigate a conversation that focuses on the right message for the right customer at the right time. Throughout the book, the author quotes well-known improv comedians and musicians. He translates the techniques these artists use when improvising to create persuasive situations with customers. With the new confidence Ditch the Pitch offers, you will become master of the art of on-the-spot, engaging, and effective customer interactions. Let go of pre-written scripts and embrace Yastrow's guidelines for effortlessly enabling spontaneous conversations that persuade customers to say ""yes.""
Download or read book Into Thin Air written by Jon Krakauer and published by Anchor. This book was released on 1998-11-12 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NATIONAL BESTSELLER • The epic account of the storm on the summit of Mt. Everest that claimed five lives and left countless more—including Krakauer's—in guilt-ridden disarray. "A harrowing tale of the perils of high-altitude climbing, a story of bad luck and worse judgment and of heartbreaking heroism." —PEOPLE A bank of clouds was assembling on the not-so-distant horizon, but journalist-mountaineer Jon Krakauer, standing on the summit of Mt. Everest, saw nothing that "suggested that a murderous storm was bearing down." He was wrong. By writing Into Thin Air, Krakauer may have hoped to exorcise some of his own demons and lay to rest some of the painful questions that still surround the event. He takes great pains to provide a balanced picture of the people and events he witnessed and gives due credit to the tireless and dedicated Sherpas. He also avoids blasting easy targets such as Sandy Pittman, the wealthy socialite who brought an espresso maker along on the expedition. Krakauer's highly personal inquiry into the catastrophe provides a great deal of insight into what went wrong. But for Krakauer himself, further interviews and investigations only lead him to the conclusion that his perceived failures were directly responsible for a fellow climber's death. Clearly, Krakauer remains haunted by the disaster, and although he relates a number of incidents in which he acted selflessly and even heroically, he seems unable to view those instances objectively. In the end, despite his evenhanded and even generous assessment of others' actions, he reserves a full measure of vitriol for himself. This updated trade paperback edition of Into Thin Air includes an extensive new postscript that sheds fascinating light on the acrimonious debate that flared between Krakauer and Everest guide Anatoli Boukreev in the wake of the tragedy. "I have no doubt that Boukreev's intentions were good on summit day," writes Krakauer in the postscript, dated August 1999. "What disturbs me, though, was Boukreev's refusal to acknowledge the possibility that he made even a single poor decision. Never did he indicate that perhaps it wasn't the best choice to climb without gas or go down ahead of his clients." As usual, Krakauer supports his points with dogged research and a good dose of humility. But rather than continue the heated discourse that has raged since Into Thin Air's denouncement of guide Boukreev, Krakauer's tone is conciliatory; he points most of his criticism at G. Weston De Walt, who coauthored The Climb, Boukreev's version of events. And in a touching conclusion, Krakauer recounts his last conversation with the late Boukreev, in which the two weathered climbers agreed to disagree about certain points. Krakauer had great hopes to patch things up with Boukreev, but the Russian later died in an avalanche on another Himalayan peak, Annapurna I. In 1999, Krakauer received an Academy Award in Literature from the American Academy of Arts and Letters--a prestigious prize intended "to honor writers of exceptional accomplishment." According to the Academy's citation, "Krakauer combines the tenacity and courage of the finest tradition of investigative journalism with the stylish subtlety and profound insight of the born writer. His account of an ascent of Mount Everest has led to a general reevaluation of climbing and of the commercialization of what was once a romantic, solitary sport; while his account of the life and death of Christopher McCandless, who died of starvation after challenging the Alaskan wilderness, delves even more deeply and disturbingly into the fascination of nature and the devastating effects of its lure on a young and curious mind."
Download or read book Oklahoma State Engineer written by and published by . This book was released on 1942 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The National Poultry, Butter and Egg Bulletin by :
Download or read book The National Poultry, Butter and Egg Bulletin written by and published by . This book was released on 1925 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book You Can Sell Air written by Jeff Siegel and published by . This book was released on 1999-05-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Uniform System of Accounts and Reports for Certificated Air Carriers by : United States. Civil Aeronautics Board
Download or read book Uniform System of Accounts and Reports for Certificated Air Carriers written by United States. Civil Aeronautics Board and published by . This book was released on 1976 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis How To Grow Fresh Air by : B.C. Wolverton
Download or read book How To Grow Fresh Air written by B.C. Wolverton and published by Orion Spring. This book was released on 2020-04-20 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illustrated guide to the houseplants you need for clean and fresh air when you're stuck at home How clean is the air you breathe? Plants are the lungs of the earth: they produce the oxygen that makes life possible, add precious moisture and filter toxins. Houseplants can perform these essential functions in your home or office with the same efficiency as a rainforest in our biosphere. In this beautifully illustrated guide, noted scientist Dr Bill Wolverton shows you how to grow 50 plants that filter the most common pollutants, making it easy for you to purify the environments that impact you the most.
Download or read book Canadian Air Review written by and published by . This book was released on 1928 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt:
