Revitalizing an Organization Through Disruptive Innovation

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis Revitalizing an Organization Through Disruptive Innovation by : Aeron Zentner

Download or read book Revitalizing an Organization Through Disruptive Innovation written by Aeron Zentner and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years the evolution of the global market has prompted firms to reconfigure strategies in order to compete and maintain ground on the global business platform. The rapid changes in consumer demand and in technological advancements through innovation has organizations seeking new strategies to maintain market stature by venturing into new opportunities to create consumer demand. While innovation encompasses a broad range of strategic approaches and outputs, the core focus is on making change, which is reflected in the impact of the disruption. The following paper will provide an analysis of Nintendo's disruptive strategy with the Wii product line and provide a conceptual framework to continue to sustain Nintendo's success within the video game industry.

The Innovator's Guide to Growth

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Publisher : Harvard Business Press
ISBN 13 : 1422146030
Total Pages : 322 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's Guide to Growth by : Scott D. Anthony

Download or read book The Innovator's Guide to Growth written by Scott D. Anthony and published by Harvard Business Press. This book was released on 2008-07-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than a decade ago, Clayton Christensen's breakthrough book The Innovator's Dilemma illustrated how disruptive innovations drive industry transformation and market creation. Christensen's research demonstrated how growth-seeking incumbents must develop the capability to deflect disruptive attacks and seize disruptive opportunities. In The Innovator's Guide to Growth, Scott Anthony, Mark Johnson, Joseph Sinfield, and Elizabeth Altman take the subject to the next level: implementation. The authors explain how to create this crucial capability for unlocking disruption's transformational power. With a foreword by Christensen, this book provides a set of market-proven tools and approaches to innovation that have been honed through fieldwork with innovative companies like Procter & Gamble, Johnson & Johnson, Pepsi, Intel, Motorola, SAP, and Cisco Systems. The book shows you how to: Follow a market-proven process -- so your company can reliably create blockbuster businesses Create structures, systems, and metrics -- so the disruptive innovations that will power your firm's future growth receive the funding and personnel needed to succeed Create a common language of disruptive innovation -- so managers can reach consensus around counterintuitive courses of action Incisive and practical, this book helps your company take the steps necessary to benefit from disruption -- instead of being eclipsed by it.

Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article "How Will You Measure Your Life?") (4 Items)

Download Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article

Author :
Publisher : Harvard Business Press
ISBN 13 : 1422189988
Total Pages : 909 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article "How Will You Measure Your Life?") (4 Items) by : Clayton M. Christensen

Download or read book Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article "How Will You Measure Your Life?") (4 Items) written by Clayton M. Christensen and published by Harvard Business Press. This book was released on 2011-07-19 with total page 909 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clayton Christensen’s definitive works on innovation—offered together for the first time Will you fall victim to disruptive innovation—or become a disruptor yourself? Tip the odds in your favor with the bestselling books that have made Christensen one of the world’s foremost authorities on innovation. You’ll also get his award-winning HBR article, full of inspiration for finding meaning and happiness in your life using the principles of business. The 4-volume collection includes: The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail In one of the most influential business books of our time, Christensen introduced the world to the concept of disruptive innovation, showing how even the most outstanding companies can do everything right—yet still lose market leadership. Don’t repeat their mistakes. The Innovator’s Solution: Creating and Sustaining Successful Growth Citing in-depth research and theories tested in hundreds of companies across many industries, Christensen and co-author Michael Raynor provide the tools organizations need to become disruptors themselves. The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators Christensen and coauthors Jeffrey Dyer and Hal Gregersen identify behaviors of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and the Virgin Group—to show how you and your team can unlock the code to generating and executing more innovative ideas. “How Will You Measure Your Life?” (HBR article) At Harvard Business School, Clayton Christensen teaches aspiring MBAs how to apply management and innovation theories to build stronger companies. But he also believes that these models can help people lead better lives. In this award-winning Harvard Business Review article, he explains how, exploring questions everyone needs to ask: How can I be happy in my career? How can I be sure that my relationship with my family is an enduring source of happiness? And how can I live my life with integrity?

Corporate Innovation

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Publisher : Taylor & Francis
ISBN 13 : 0429951027
Total Pages : 382 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Corporate Innovation by : Donald Kuratko

Download or read book Corporate Innovation written by Donald Kuratko and published by Taylor & Francis. This book was released on 2018-12-07 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effectiveness is the underlying theme for this introduction to disruptive innovation. The book tells the manager, or student, what they need to know in transforming the thinking in an organization to an innovative mindset in the twenty-first century. Corporate Innovation explains the four stages of the innovation process, and demonstrates how to improve skills in the innovation process, and unleash personal innovative abilities. This book also presents ways to assess the organization’s attitudes toward innovation, providing insights into how to diagnose creative and innovative performance problems in the organization. Beginning with an overview of concepts involved with an innovative organization today, this book explores the fundamental aspects of the individual, the organization and the implementation. An I-Organization is a combination of: I-Skills developed within individuals I-Design thinking functions needed to shape innovation I-Teams that emerge from the HR perspective of structuring the appropriate climate I-Solution needed to provide a foundation for implementing any innovative ideas Essential reading for students of corporate innovation, corporate ventures, corporate strategy, or human resources, this book also speaks to the specific needs of active managers charged with the expectation of enhancing the innovative prowess of their organization. Instructors’ outlines, lecture slides, and a test bank round out the ancillary online resources for this title.

Disrupt Yourself

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Publisher : Routledge
ISBN 13 : 1351861956
Total Pages : 141 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Disrupt Yourself by : Whitney Johnson

Download or read book Disrupt Yourself written by Whitney Johnson and published by Routledge. This book was released on 2016-11-03 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinkers50 Management Thinker of 2015 Whitney Johnson wants you to consider this simple, yet powerful, idea: disruptive companies and ideas upend markets by doing something truly different--they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. As president and cofounder of Rose Park Advisors' Disruptive Innovation Fund with Clayton Christensen, Johnson used the theory of disruptive innovation to invest in publicly traded stocks and private early-stage companies. In Disrupt Yourself, she helps you understand how the frameworks of disruptive innovation can apply to your particular path, whether you are: a self-starter ready to make a disruptive pivot in your business a high-potential individual charting your career trajectory a manager looking to instill innovative thinking amongst your team a leader facing industry changes that make for an uncertain future We are living in an era of accelerating disruption; no one is immune. Johnson makes the compelling case that managing the S-curve waves of learning and mastery is a requisite skill for the future. If you want to be successful in unexpected ways, follow your own disruptive path. Dare to innovate. Do something astonishing. Disrupt yourself.

The Disruptive Innovation Set (2 Books)

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1647829887
Total Pages : 440 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis The Disruptive Innovation Set (2 Books) by : Clayton M. Christensen

Download or read book The Disruptive Innovation Set (2 Books) written by Clayton M. Christensen and published by Harvard Business Press. This book was released on 2024-04-30 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive books on one of the most influential business ideas of our time, disruptive innovation. His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In these classic bestsellers, innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lost market leadership. In The Innovator's Dilemma, Christensen presents his theory of disruptive innovation and explains that, no matter the industry, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. In The Innovator's Solution, Christensen and his coauthor, Michael Raynor, expand on the idea of disruption, showing how companies can and should become disruptors themselves. Sharp, cogent, and provocative, these are the two books that no manager, leader, or entrepreneur should be without.

Disruptive Innovation and Digital Transformation

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Publisher : Business Expert Press
ISBN 13 : 1952538939
Total Pages : 201 pages
Book Rating : 4.9/5 (525 download)

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Book Synopsis Disruptive Innovation and Digital Transformation by : Marguerite L. Johnson

Download or read book Disruptive Innovation and Digital Transformation written by Marguerite L. Johnson and published by Business Expert Press. This book was released on 2020-12-14 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Disruptive Innovation and Digital Transformation: 21st Century New Growth Engines is for executive leadership, senior management, innovation catalysts, and digital marketing teams tasked with transforming businesses by accelerating growth through disruptive innovations and digital capabilities. It is a practical guide with concise insights for understanding the applications of disruptive innovation and how to iteratively apply them to projects and opportunities. It garners insights from the best minds across relevant disciplines— from its original theory and latest updates—to arrive at new insights on digital transformation. The author evolves key approaches to disruptive innovation theory to reveal new digital applications and tells leaders what to look for– major categories of customers’ expectations in an escalating pattern to understand in what context digital plus disruptive innovations must be aligned with consumer preferences, environments, and the jobs-to-be-done, which is modeled in a new theory, Disruptive Innovation Customers’ Expectations (DICE). DICE provides methods to use to lead digital disruption across products, services, and business models. DICE translates the vague parts of disruptive innovation by simplifying them down to what-to-do. DICE takes away the elusive nature of disruptive innovation by advising leaders: how to scan, to track, and to detect disruptions. This book provides leaders with the right lenses to fillter markets, giving order to complexity, and making disruptive innovation simpler.

The Innovator's Solution

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Publisher : Harvard Business Review Press
ISBN 13 : 1422196577
Total Pages : 318 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's Solution by : Clayton Christensen

Download or read book The Innovator's Solution written by Clayton Christensen and published by Harvard Business Review Press. This book was released on 2013-11-19 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations. A seminal work on disruption—for everyone confronting the growth paradox. For readers of the bestselling The Innovator’s Dilemma—and beyond—this definitive work will help anyone trying to transform their business right now. In The Innovator’s Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today’s hyper-accelerated business environment. Christensen and Raynor give advice on the business decisions crucial to achieving truly disruptive growth and propose guidelines for developing your own disruptive growth engine. The authors identify the forces that cause managers to make bad decisions as they package and shape new ideas—and offer new frameworks to help create the right conditions, at the right time, for a disruption to succeed. This is a must-read for all senior managers and business leaders responsible for innovation and growth, as well as members of their teams. Based on in-depth research and theories tested in hundreds of companies across many industries, The Innovator’s Solution is a necessary addition to any innovation library—and an essential read for entrepreneurs and business builders worldwide.

Lead and Disrupt

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Publisher : Stanford University Press
ISBN 13 : 0804799490
Total Pages : 277 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis Lead and Disrupt by : Charles A. O’Reilly III

Download or read book Lead and Disrupt written by Charles A. O’Reilly III and published by Stanford University Press. This book was released on 2016-03-30 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the past few years, a number of well-known firms have failed; think of Blockbuster, Kodak, or RadioShack. When we read about their demise, it often seems inevitable—a natural part of "creative destruction." But closer examination reveals a disturbing truth: Companies large and small are shuttering more quickly than ever. What does it take to buck this trend? The simple answer is: ambidexterity. Firms must remain competitive in their core markets, while also winning in new domains. Innovation guru Clayton M. Christensen has been pessimistic about whether established companies can prevail in the face of disruption, but Charles A. O'Reilly III and Michael L. Tushman know they can! The authors explain how shrewd organizations have used an ambidextrous approach to solve their own innovator's dilemma. They contrast these luminaries with companies which—often trapped by their own successes—have been unable to adapt and grow. Drawing on a vast research program and over a decade of helping companies to innovate, the authors present a set of practices to guide firms as they adopt ambidexterity. Top-down and bottom-up leaders are key to this process—a fact too often overlooked in the heated debate about innovation. But not in this case. Readers will come away with a new understanding of how to improve their existing businesses through efficiency, control, and incremental change, while also seizing new markets where flexibility, autonomy, and experimentation rule the day.

Disruptive Innovation

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Author :
Publisher : Can Akdeniz
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4./5 ( download)

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Book Synopsis Disruptive Innovation by : IntroBooks

Download or read book Disruptive Innovation written by IntroBooks and published by Can Akdeniz. This book was released on 2019-01-12 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: The term disruptive innovation was given in the year 1995 by Clayton M. Christensen and is regarded as one of the most influential and important innovations of the 21st century. Disruptive innovation refers to the innovation that helps in creating new market and value network in place of the existing market, and value network which leads to the disruption of the market-leading firms, alliances, and products that had already been established earlier. Each and every innovation cannot be regarded as a disruptive innovation even if they are bringing about change in the existing system. In accordance with the Theory of Disruptive Innovation, disruptive innovation has been classified into two types - "low-end disruption" and "new-market disruption". The low-end disruption is a type of disruption that occurs when the changes within the product take place at a higher rate than the customers are able to adapt to the changes made within the product. The new-market disruption occurs when a new product emerges in the market that has not been served earlier by any of the incumbents of the industry and that fits itself within the new or emerging market segment. The process of disruptive innovation is considered important for business leaders because of the benefits that it provides to the customers of the market. A disruptive innovator provides the products at a favorable price to its customers as well as years at creating a new and improvised value of his/her product by making additional changes in the product. The process of disruptive innovation has been proven beneficial for executives also. The first disruptive innovation was encountered by the human beings in around 10,000 BC in the Middle East, and since then it has continued to take place.

The Innovative University

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Publisher : John Wiley & Sons
ISBN 13 : 1118091256
Total Pages : 287 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Innovative University by : Clayton M. Christensen

Download or read book The Innovative University written by Clayton M. Christensen and published by John Wiley & Sons. This book was released on 2011-06-24 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Innovative University illustrates how higher education can respond to the forces of disruptive innovation , and offers a nuanced and hopeful analysis of where the traditional university and its traditions have come from and how it needs to change for the future. Through an examination of Harvard and BYU-Idaho as well as other stories of innovation in higher education, Clayton Christensen and Henry Eyring decipher how universities can find innovative, less costly ways of performing their uniquely valuable functions. Offers new ways forward to deal with curriculum, faculty issues, enrollment, retention, graduation rates, campus facility usage, and a host of other urgent issues in higher education Discusses a strategic model to ensure economic vitality at the traditional university Contains novel insights into the kind of change that is necessary to move institutions of higher education forward in innovative ways This book uncovers how the traditional university survives by breaking with tradition, but thrives by building on what it's done best.

What Disruptive Thinking Is, and Why You Should Be Doing It

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Author :
Publisher : Pearson Education
ISBN 13 : 0132694972
Total Pages : 21 pages
Book Rating : 4.1/5 (326 download)

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Book Synopsis What Disruptive Thinking Is, and Why You Should Be Doing It by : Luke Williams

Download or read book What Disruptive Thinking Is, and Why You Should Be Doing It written by Luke Williams and published by Pearson Education. This book was released on 2010-12-15 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Element is an excerpt from Disrupt: Think the Unthinkable to Spark Transformation in Your Business (9780137025145) by Luke Williams. Available in print and digital formats. Why incremental change is a recipe for disaster–and what your business must do instead. Successful companies often embrace incremental change because it supports their current business model. Big mistake. When a business makes only incremental changes, they’re on a path that gets narrower and narrower. Eventually, they reach the end–and by then, their customers have forsaken them for a new offering that nobody saw coming.

The Innovator's Solution, with a New Foreword

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1647826799
Total Pages : 183 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis The Innovator's Solution, with a New Foreword by : Clayton M. Christensen

Download or read book The Innovator's Solution, with a New Foreword written by Clayton M. Christensen and published by Harvard Business Press. This book was released on 2024-04-09 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestseller and seminal work on disruption—for every company seeking new growth. Clayton Christensen's bestselling book, The Innovator's Dilemma, introduced the groundbreaking idea of disruptive innovation, revealing how even well-run companies can do everything right and yet still lose market leadership. In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. Now with a foreword by innovation expert Scott Anthony, this classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment and will help anyone trying to transform their business right now. Christensen and Raynor give advice on the business decisions crucial to achieving truly disruptive growth and propose guidelines for developing your own disruptive growth engine. The authors identify the forces that cause managers to make bad decisions as they package and shape new ideas—and offer new frameworks to help create the right conditions, at the right time, for a disruption to succeed. This is a must-read for all senior managers and business leaders responsible for innovation and growth, as well as for members of their teams. Based on in-depth research and theories tested in hundreds of companies across many industries, The Innovator's Solution is a necessary addition to any innovation library—and an essential read for entrepreneurs and business builders worldwide.

Beyond Disruption

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Publisher : Harvard Business Press
ISBN 13 : 1647821339
Total Pages : 123 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Beyond Disruption by : W. Chan Kim

Download or read book Beyond Disruption written by W. Chan Kim and published by Harvard Business Press. This book was released on 2023-05-02 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth. Disruption dominates innovation theory and practice. But disruption, for all its power, is destructive—displacing jobs, companies, and even entire industries. Are we missing an alternative approach to innovation and growth? With three decades of research, the #1 global bestselling authors of Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne, reveal another way to innovate and grow. Just as Blue Ocean Strategy redefined the essence of strategy as creating not competing, Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach, nondisruptive creation, that is free from the destructive displacement that happens when innovators set out to disrupt. Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this new approach to innovation allows companies to grow while also being a force for good. With examples that reach across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows: Why nondisruptive creation matters to all of us and why it is likely to become even more important in the future How it complements disruption and how you can identify and execute on nondisruptive opportunities How companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society A practical guide for driving innovation and growth, the rich research behind the book, coupled with its frame-breaking message, make it the must-read book for the next generation of innovators.

Disruptive Technology: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 1522592741
Total Pages : 2186 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Disruptive Technology: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Disruptive Technology: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-07-05 with total page 2186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proliferation of entrepreneurship, technological and business innovations, emerging social trends and lifestyles, employment patterns, and other developments in the global context involve creative destruction that transcends geographic and political boundaries and economic sectors and industries. This creates a need for an interdisciplinary exploration of disruptive technologies, their impacts, and their implications for various stakeholders widely ranging from government agencies to major corporations to consumer groups and individuals. Disruptive Technology: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines innovation, imitation, and creative destruction as critical factors and agents of socio-economic growth and progress in the context of emerging challenges and opportunities for business development and strategic advantage. Highlighting a range of topics such as IT innovation, business strategy, and sustainability, this multi-volume book is ideally designed for entrepreneurs, business executives, business professionals, academicians, and researchers interested in strategic decision making using innovations and competitiveness.

A Manager's Guide to Disruptive Innovation

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781537196688
Total Pages : 198 pages
Book Rating : 4.1/5 (966 download)

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Book Synopsis A Manager's Guide to Disruptive Innovation by : Philippe Silberzahn

Download or read book A Manager's Guide to Disruptive Innovation written by Philippe Silberzahn and published by Createspace Independent Publishing Platform. This book was released on 2016-08-30 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Somewhere, a startup is at work disrupting your business. What can you do about it? How can your company avoid the fate of once highly successful firms such as Kodak or Blockbuster? This book unravels the mechanisms of disruption, explains why great companies fail, and proposes concrete ways to turn disruptions into opportunities. Its key message is this: Failure in the face of disruption is not due to a lack of creativity, limited resources, or a resistance to change. Failure is the unintended consequence of applying "good" management practices. The solution to success lies in modifying these practices and this book will tell you how. An ideal introduction to the topic, A Manager's Guide to Disruptive Innovation is packed with interesting case studies and anecdotes of organizations faced with disruptive innovation. This book offers you: * A deep insight into the workings of disruptive innovation * Actionable steps to protect and nurture disruptive projects * Practical suggestions to transform your company's management practices to become more innovative

The Ways to New

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119167973
Total Pages : 60 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis The Ways to New by : Jean-Marie Dru

Download or read book The Ways to New written by Jean-Marie Dru and published by John Wiley & Sons. This book was released on 2015-12-07 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Break free and lead the market with the roadmap to Disruption The Ways to New gives you a blueprint for innovation, helping you dig your organization out of the quicksand and get on the fast track to growth. Author Jean-Marie Dru is the originator the Disruption methodology, which he shares here; he is also an international authority on breaking the mold and leading the market, and this book is his guide to making it happen. Too many companies are too slow with innovation. They lag behind, creating at a snail's pace, and thus miss out on any kind of organic growth. They approach new ideas too conservatively, and focus innovation on products only—when there is a whole world out there waiting to be disrupted. This book shows you how to steer your organization toward continued innovation, creation, growth, and success, with 15 proven paths to disruption. Each is illustrated with case studies from companies like L'oreal, Procter & Gamble, and Salesforce.com, to show you the glaring differences between disruption and stagnation. We like to think that we live in a world where innovation happens at a staggering pace. The reality is that we don't, but that leaves an opening that your organization can fill if you're willing to break from the herd. This book shows you how start turning in a new direction, toward sustained, forward-thinking growth. Foster organic growth within your organization Become more proactive about innovation Understand the famous "Disruption" methodology Learn the specific, proven paths to disruption Everyone loves to cite Apple, Google, and Amazon as proof of high-speed innovation. But companies like this represent only 20% of companies worldwide—the other 80% are still floundering and failing to move forward. The Ways to New gives you a roadmap to innovation, and the tools to make it work.