Reverse Innovation

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Publisher : Harvard Business Press
ISBN 13 : 142218398X
Total Pages : 256 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Reverse Innovation by : Vijay Govindarajan

Download or read book Reverse Innovation written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2012-04-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The gap between rich nations and emerging economies is closing. As a result, the global dynamics of innovation are changing. No longer will innovations traverse the globe in only one direction, from developed nations to developing ones. They will also flow in reverse. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why reverse innovation is on the rise, and why the implications are so profound—for nations, for companies, and for individuals. The authors focus in particular on a traditional pillar of rich-world economic vitality: successful and long-established multinational corporations. All are now seeking explosive growth in emerging economies, and all must learn new tricks in order to succeed. Reverse Innovation shows leaders and senior managers how to make innovation in emerging markets happen, and how such innovations can unlock opportunities throughout the world. The book highlights the tribulations and triumphs of some of the world’s leading companies (including GE, Deere & Company, P&G, and PepsiCo), illustrating exactly what works and what does not. The new reality is that the future lies far from home. Whether you are a CEO, financier, strategist, marketer, scientist, engineer, national policymaker, or even a student forming your career aspirations, reverse innovation is a phenomenon you need to understand. This book will help you do that.

Reverse Innovation in Health Care

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1633693678
Total Pages : 327 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Reverse Innovation in Health Care by : Vijay Govindarajan

Download or read book Reverse Innovation in Health Care written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2018-06-19 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health-Care Solutions from a Distant Shore Health care in the United States and other nations is on a collision course with patient needs and economic reality. For more than a decade, leading thinkers, including Michael Porter and Clayton Christensen, have argued passionately for value-based health-care reform: replacing delivery based on volume and fee-for-service with competition based on value, as measured by patient outcomes per dollar spent. Though still a pipe dream here in the United States, this kind of value-based competition is already a reality--in India. Facing a giant population of poor, underserved people and a severe shortage of skills and capacity, some resourceful private enterprises have found a way to deliver high-quality health care, at ultra-low prices, to all patients who need it. This book shows how the innovations developed by these Indian exemplars are already being practiced by some far-sighted US providers--reversing the typical flow of innovation in the world. Govindarajan and Ramamurti, experts in the phenomenon of reverse innovation, reveal four pathways being used by health-care organizations in the United States to apply Indian-style principles to attack the exorbitant costs, uneven quality, and incomplete access to health care. With rich stories and detailed accounts of medical professionals who are putting these ideas into practice, this book shows how value-based delivery can be made to work in the United States. This "bottom-up" change doesn't require a grand plan out of Washington, DC, agreement between entrenched political parties, or coordination among all players in the health-care system. It needs entrepreneurs with innovative ideas about delivering value to patients. Reverse innovation has worked in other industries. We need it now in health care.

The Three-Box Solution

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1633690156
Total Pages : 172 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Three-Box Solution by : Vijay Govindarajan

Download or read book The Three-Box Solution written by Vijay Govindarajan and published by Harvard Business Review Press. This book was released on 2016-04-26 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Innovate and Execute Leaders already know that innovation calls for a different set of activities, skills, methods, metrics, mind-sets, and leadership approaches. And it is well understood that creating a new business and optimizing an already existing one are two fundamentally different management challenges. The real problem for leaders is doing both, simultaneously. How do you meet the performance requirements of the existing business—one that is still thriving—while dramatically reinventing it? How do you envision a change in your current business model before a crisis forces you to abandon it? Innovation guru Vijay Govindarajan expands the leader’s innovation tool kit with a simple and proven method for allocating the organization’s energy, time, and resources—in balanced measure—across what he calls “the three boxes”: • Box 1: The present—Manage the core business at peak profitability • Box 2: The past—Abandon ideas, practices, and attitudes that could inhibit innovation • Box 3: The future—Convert breakthrough ideas into new products and businesses The three-box framework makes leading innovation easier because it gives leaders a simple vocabulary and set of tools for managing and measuring these different sets of behaviors and activities across all levels of the organization. Supported with rich company examples—GE, Mahindra & Mahindra, Hasbro, IBM, United Rentals, and Tata Consultancy Services—and testimonies of leaders who have successfully used this framework, this book solves once and for all the practical dilemma of how to align an organization on the critical but competing demands of innovation.

The Other Side of Innovation

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Publisher : Harvard Business Press
ISBN 13 : 1422162303
Total Pages : 241 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Other Side of Innovation by : Vijay Govindarajan

Download or read book The Other Side of Innovation written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2010-09-02 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In their first book, Ten Rules for Strategic Innovators, the authors provided a better model for executing disruptive innovation. They laid out a three-part plan for launching high-risk/high-reward innovation efforts: (1) borrow assets from the existing firms, (2) unlearn and unload certain processes and systems that do not serve the new entity, and (3) learn and build all new capabilities and skills. In their study of the Ten Rules in action, Govindarajan and Trimble observed many other kinds of innovation that were less risky but still critical to the company's ongoing success. In case after case, senior executives expected leaders of innovation initiatives to grapple with forces of resistence, namely incentives to keep doing what the company has always done--rather than develop new competence and knowledge. But where to begin? In this book, the authors argue that the most successful everyday innovators break down the process into six manageable steps: 1. Divide the labor 2. Assemble the dedicated team 3. Manage the partnership 4. Formalize the experiment 5. Break down the hypothesis 6. Seek the truth. The Other Side of Innovation codifies this staged approach in a variety of contexts. It delivers a proven step-by-step guide to executing (launching, managing, and measuring) more modest but necessary innovations within large firms without disrupting their bread-and-butter business.

Reverse Innovation

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1422157644
Total Pages : 256 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Reverse Innovation by : Vijay Govindarajan

Download or read book Reverse Innovation written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2012 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing-and if you want your firm to survive, you'd better pay attention. The gap between rich nations and emerging economies is closing. No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse. CEOs of the world's most influential companies agree and have cited Reverse Innovation as their playbook for the next generation of global growth.

Jugaad Innovation

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Publisher : John Wiley & Sons
ISBN 13 : 1118249747
Total Pages : 293 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Jugaad Innovation by : Navi Radjou

Download or read book Jugaad Innovation written by Navi Radjou and published by John Wiley & Sons. This book was released on 2012-04-10 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]." —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured innovation processes. Jugaad Innovation argues the West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation. The authors show how in these emerging markets, jugaad (a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic growth and how Western companies can adopt jugaad innovation to succeed in our hypercompetitive world. Outlines the six principles of jugaad innovation: Seek opportunity in adversity, do more with less, think and act flexibly, keep it simple, include the margin, and follow your heart Features twenty case studies on large corporations from around the world—Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter & Gamble, PepsiCo, Tata Group, and more—that are actively practicing jugaad innovation The authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and more Filled with previously untold and engaging stories of resourceful jugaad innovators and entrepreneurs in emerging markets and the United States This groundbreaking book shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West—and how to bring jugaad practices to their organizations.

Innovation from Emerging Markets

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108800408
Total Pages : 411 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Innovation from Emerging Markets by : Fernanda Cahen

Download or read book Innovation from Emerging Markets written by Fernanda Cahen and published by Cambridge University Press. This book was released on 2021-03-25 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, emerging markets have come to represent the largest share of global GDP and have made gains in economic development and political influence. In turn, emerging market companies have taken on a new level of importance in driving innovation, local development and global competition. Advancing an integrative view that captures the diversity of innovation among companies in emerging markets, this book highlights the rapid evolution of emerging markets from imitators to innovation leaders. Building upon research conducted by the Emerging Multinational Research Network (EMRN) in collaboration with several universities in North and South America, Europe and China, this rich and expansive collection includes studies of innovation in regions yet to receive focused analysis in the field. The authors also re-examine dominant theories of innovation and capability creation based on a broad range of case studies and research insights. Offering a taxonomy of emerging market innovations, this collection reveals the unique drivers, types, and outcomes of innovation in emerging markets.

Disruptive Technology: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 1522592741
Total Pages : 2227 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Disruptive Technology: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Disruptive Technology: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-07-05 with total page 2227 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proliferation of entrepreneurship, technological and business innovations, emerging social trends and lifestyles, employment patterns, and other developments in the global context involve creative destruction that transcends geographic and political boundaries and economic sectors and industries. This creates a need for an interdisciplinary exploration of disruptive technologies, their impacts, and their implications for various stakeholders widely ranging from government agencies to major corporations to consumer groups and individuals. Disruptive Technology: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines innovation, imitation, and creative destruction as critical factors and agents of socio-economic growth and progress in the context of emerging challenges and opportunities for business development and strategic advantage. Highlighting a range of topics such as IT innovation, business strategy, and sustainability, this multi-volume book is ideally designed for entrepreneurs, business executives, business professionals, academicians, and researchers interested in strategic decision making using innovations and competitiveness.

Frugal Innovation

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Publisher : Cambridge University Press
ISBN 13 : 1107188970
Total Pages : 341 pages
Book Rating : 4.1/5 (71 download)

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Book Synopsis Frugal Innovation by : Yasser Bhatti

Download or read book Frugal Innovation written by Yasser Bhatti and published by Cambridge University Press. This book was released on 2018-11-15 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: In light of growing discourse on 'frugal innovation', this book offers novel approaches to innovation based on extensive empirical research. The study complements a decade of scholarly attention on frugal innovation by taking a research-based approach to innovation in resource-scarce and complex institutional contexts. The findings suggest that concepts such as frugal, reverse, jugaad, social, grassroots and inclusive innovation in fact represent heterogeneous assemblies of innovation for social, environmental and economic value. The conceptual framework invites attention to more plural sources and elements in the study of models of innovation to inspire further research in the fields of strategy, innovation, entrepreneurship, economic sociology and development studies. The design framework offers models, metrics and competencies for practitioners and policymakers to identify, evaluate and design frugal innovations. The comprehensive view of frugal innovation demonstrates how firms can implement globally competitive strategies by pursuing innovation for humanity to improve lives for everyone, everywhere.

Innovation in Emerging Markets

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Author :
Publisher : Springer
ISBN 13 : 1137480297
Total Pages : 331 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Innovation in Emerging Markets by : J. Haar

Download or read book Innovation in Emerging Markets written by J. Haar and published by Springer. This book was released on 2016-11-16 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is sweeping the globe at breakneck speed, and emerging markets are where tremendous growth and opportunity reside. Jerry Haar and Ricardo Ernst delve into the forces and drivers that shape innovation in emerging markets and present case studies, along with a summation of the key features and outlook for innovation over the next decade.

Military Innovation in Small States

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Author :
Publisher : Routledge
ISBN 13 : 1317661303
Total Pages : 235 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Military Innovation in Small States by : Michael Raska

Download or read book Military Innovation in Small States written by Michael Raska and published by Routledge. This book was released on 2015-11-06 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive assessment of the global diffusion of the Revolution in Military Affairs (RMA) and its impact on military innovation trajectories in small states. Although the 'Revolution in Military Affairs' (RMA) concept has enjoyed significant academic attention, the varying paths and patterns of military innovation in divergent strategic settings have been overlooked. This book seeks to rectify this gap by addressing the broad puzzle of how the global diffusion of RMA-oriented military innovation – the process of international transmission, communication, and interaction of RMA-related military concepts, organizations, and technologies - has shaped the paths, patterns, and scope of military innovation of selected small states. In a reverse mode, how have selected small states influenced the conceptualization and transmission of the RMA theory, processes, and debate? Using Israel, Singapore and South Korea as case studies, this book argues that RMA-oriented military innovation paths in small states indicate predominantly evolutionary trajectory, albeit with a varying patterns resulting from the confluence of three sets of variables: (1) the level of strategic, organizational, and operational adaptability in responding to shifts in the geostrategic and regional security environment; (2) the ability to identify, anticipate, exploit, and sustain niche military innovation – select conceptual, organizational, and technological innovation intended to enhance the military’s ability to prepare for, fight, and win wars, and (3) strategic culture. While the book represents relevant empirical cases for testing the validity of the RMA diffusion hypotheses, from a policy-oriented perspective, this book argues that these case studies offer lessons learned in coping with the security and defence management challenges posed by military innovation in general. This book will be of much interest for students of military innovation, strategic studies, defence studies, Asian politics, Middle Eastern politics and security studies in general.

Reimagining Innovation in Humanitarian Medicine

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Author :
Publisher : Springer
ISBN 13 : 303003285X
Total Pages : 112 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Reimagining Innovation in Humanitarian Medicine by : Krish W. Ramadurai

Download or read book Reimagining Innovation in Humanitarian Medicine written by Krish W. Ramadurai and published by Springer. This book was released on 2018-12-06 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout history, humanity has been plagued by a myriad of humanitarian crises that seemingly take the form of perpetual human suffering. Today, approximately 125,000,000 people require humanitarian assistance as the result of famine, war, geopolitical conflict, and natural disasters. A core component of this suffering is afflictions related to human health, where disturbances strain or overwhelm the existing healthcare infrastructure to create the conditions for an increase in morbidities and co-morbidities. One of the more startling elements is the loss of life to preventable medical conditions that were not properly treated or even diagnosed in the field, and is often due to the limited interventional capacity that medical teams and humanitarian practitioners have in these scenarios. These individuals are often hindered by medical equipment deficiencies or devices not meant to function in austere conditions. The development of highly versatile, feasible, and cost-effective medical devices and technologies that can be deployed in the field is essential to enhancing medical care in unconventional settings. In this book we examine the nature of the creative problem-solving paradigm, and dissect the intersection of frugal, disruptive, open, and reverse innovation processes in advancing humanitarian medicine. Specifically, we examine the feasible deployment of these devices and technologies in unconventional environments not only by humanitarian aid and disaster relief agencies, but also by crisis-affected communities themselves. The challenge is complex, but the financial support and technical development of innovative solutions for the delivery of humanitarian aid is a process in which everyone is a stakeholder.

Open Services Innovation

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Publisher : John Wiley & Sons
ISBN 13 : 0470905743
Total Pages : 88 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Open Services Innovation by : Henry Chesbrough

Download or read book Open Services Innovation written by Henry Chesbrough and published by John Wiley & Sons. This book was released on 2011-01-18 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: The father of "open innovation" is back with his most significant book yet. Henry Chesbrough’s acclaimed book Open Innovation described a new paradigm for management in the 21st century. Open Services Innovation offers a new approach that demonstrates how open innovation combined with a services approach to business is an effective and powerful way to grow and compete in our increasingly services-driven economy. Chesbrough shows how companies in any industry can make the critical shift from product- to service-centric thinking, from closed to open innovation where co-creating with customers enables sustainable business models that drive continuous value creation for customers. He maps out a strategic approach and proven framework that any individual, business unit, company, or industry can put to work for renewed growth and profits. The book includes guidance and compelling examples for small and large companies, services businesses, and emerging economies, as well as a path forward for the innovation industry. "Whether you are managing a product or a service, your business needs to become more open and more inclusive in order to be more innovative. Open Services Innovation will be an invaluable guide to intrepid managers who commit to making that journey." —GARY HAMEL, visiting professor, London Business School; director, Management Lab; and author, The Future of Management "I tore out page after page to share with my leaders. Chesbrough has pioneered an entire rethink of business innovation that’s rich in concept, deeply explained, with tools ready to use in every industry." —SCOTT COOK, founder and chairman of the executive committee, Intuit "Focusing on core competence often tempts managers to keep continuing what succeeded in the past. A far more important question is what capabilities are critical in the future, and Chesbrough shows how to ask and answer these issues." —CLAYTON CHRISTENSEN, Robert & Jane Cizik Professor of Business Administration, Harvard Business School, and author, The Innovator's Dilemma "To thrive, businesses will need to master the lessons of open service innovation. Here is their one-stop guidebook with important lessons clearly and compellingly presented." —JAMES C. SPOHRER, director, IBM University Programs World-Wide "Open Innovation pioneer Henry Chesbrough breaks new ground with Open Services Innovation, a persuasive argument for the power of co-creation in the world of services." —TOM KELLEY, general manager, IDEO, and author, The Ten Faces of Innovation, The Art of Innovation "With his trademark style of beautifully explained examples, Henry Chesbrough shows how open service innovation and new business models can help you escape this product commodity trap and bring you to the next level of competition." —ALEX OSTERWALDER, author, Business Model Generation "Open Services Innovation shows how a business can redefine itself as a service organisation and tap into faster growth through shared innovation." —SIR TERRY LEAHY, chief executive, Tesco "Chesbrough shows how innovating openly with a services mindset can make you a market leader." —CHARLENE LI, author, Open Leadership, and founder, Altimeter Group

The Elgar Companion to Innovation and Knowledge Creation

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1782548521
Total Pages : 835 pages
Book Rating : 4.7/5 (825 download)

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Book Synopsis The Elgar Companion to Innovation and Knowledge Creation by : Harald Bathelt

Download or read book The Elgar Companion to Innovation and Knowledge Creation written by Harald Bathelt and published by Edward Elgar Publishing. This book was released on 2017-11-24 with total page 835 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique Companion provides a comprehensive overview and critical evaluation of existing conceptualizations and new developments in innovation research. It draws on multiple perspectives of innovation, knowledge and creativity from economics, geography, history, management, political science and sociology. The Companion brings together leading scholars to reflect upon innovation as a concept (Part I), innovation and institutions (Part II), innovation and creativity (Part III), innovation, networking and communities (Part IV), innovation in permanent spatial settings (Part V), innovation in temporary, virtual and open settings (Part VI), innovation, entrepreneurship and market making (Part VII), and the governance and management of innovation (Part VIII).

Ten Rules for Strategic Innovators

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1422148084
Total Pages : 264 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Ten Rules for Strategic Innovators by : Vijay Govindarajan

Download or read book Ten Rules for Strategic Innovators written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2005-12-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even world-class companies, with powerful and proven business models, eventually discover limits to growth. That's what makes emerging high-growth industries so attractive. Although they lack a proven formula for making a profit, these industries represent huge opportunities for the companies that are fast enough and smart enough. But constructing tomorrow's businesses while simultaneously sustaining excellence in today's, demands a delicate balance. It is a quest fraught with contradiction and paradox. Until now, there has been little practical guidance. Based on an in-depth, multiyear research study of innovative initiatives at ten large corporations, Vijay Govindarajan and Chris Trimble identify three central challenges: forgetting yesterday's successful processes and practices; borrowing selected resources from the core business; and learning how the new business can succeed. The authors make recommendations regarding staffing, leadership roles, reporting relationships, process design, planning, performance assessment, incentives, cultural norms, and much more. Breakthrough growth opportunities can make or break companies and careers. Ten Rules for Strategic Innovators is every leader's guide to execution in unexplored territory.

The Three-Box Solution Playbook

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1633698319
Total Pages : 289 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Three-Box Solution Playbook by : Vijay Govindarajan

Download or read book The Three-Box Solution Playbook written by Vijay Govindarajan and published by Harvard Business Press. This book was released on 2020-05-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new, comprehensive playbook for innovation from the New York Times bestselling author of Reverse Innovation, Vijay Govindarajan In his seminal book The Three-Box Solution, Vijay Govindarajan offered an amazingly simple and highly effective framework for leading innovation: Execute the present core business at peak efficiency (Box 1) Avoid the inhibiting traps of past success (Box 2) Build a future day by day through breakthrough innovations (Box 3) Since the book's publication, companies across the globe have used the three-box framework to great success. Now, along with Manish Tangri, a corporate dealmaker at Intel, Govindarajan goes deeper into the most crucial box of all: creating the future. Together they provide a repeatable process for companies to create new breakthroughs--from ideation through incubation to scaling. Full of worksheets, exercises, tools, and examples, The Three-Box Solution Playbook is the guide you and your team need to drive innovation and growth--and continually revitalize your company.

How Stella Saved the Farm

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Author :
Publisher : St. Martin's Press
ISBN 13 : 125002224X
Total Pages : 163 pages
Book Rating : 4.2/5 (5 download)

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Book Synopsis How Stella Saved the Farm by : Vijay Govindarajan

Download or read book How Stella Saved the Farm written by Vijay Govindarajan and published by St. Martin's Press. This book was released on 2013-03-12 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation: Create Far From Home, Win Everywhere, Vijay Govindarajan and Chris Trimble. This story resonates in organizations of all types—public sector, private sector, and social sector, from mammoth corporations to small organizations employing just a few dozen people. The parable is about a farm in trouble. Bankruptcy, or the grim prospect of being acquired by a hostile competitor, threaten. The farm succeeds only if the team pulls together and innovates. The main characters in the story—Stella, Deirdre, Bull, Mav, Einstein, Rambo, Maisie, and Andrea—are all like people you know, maybe even yourself. The tale includes an unexpected leadership challenge, an ambitious call to action, a bold idea, countless internal obstacles and conflicts, fears, joys, triumphs, and even a love interest. It's a story that can be enjoyed by anyone. How Stella Saved the Farm delivers eight simple lessons to guide innovation initiatives to success. It prepares business leaders to avoid some of innovation's most toxic myths, teaches how to build the right kind of team, and shows how to learn quickly from experience.