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Religion And Consumer Behaviour In Developing Nations
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Book Synopsis Religion and Consumer Behaviour in Developing Nations by : Ayantunji Gbadamosi
Download or read book Religion and Consumer Behaviour in Developing Nations written by Ayantunji Gbadamosi and published by Edward Elgar Publishing. This book was released on 2021-01-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining how religion influences the dynamics of consumption in developing nations, this book illuminates the strategic placement of these nations on the global marketing stage both in terms of their current economic outlook and potential for growth.
Book Synopsis Religion and Consumer Behaviour by : Gaurav Gupta
Download or read book Religion and Consumer Behaviour written by Gaurav Gupta and published by Taylor & Francis. This book was released on 2023-02-28 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Religion is an important part of individual lives, playing a major role in our decision making and puchasing. Understanding the influence of religion on consumer behaviour is therefore an essential practice for business. The COVID-19 pandemic has especially enhanced the influence of consumers’ religiosity on their consumption decisions. This book concentrates on understanding the relationship of religiosity with various aspects of consumption and consumer behaviour to improve policy and build on an under represented topic. In this edited collection, expert contributors, academicians and researchers discuss the influence of religion on consumer behaviour in depth including the “dark side” of religion on consumers’ consumption behaviour and religious cults. The chapters also explore the ethical issues surrounding consumption and the role of religion on branding and sustainable practices. With a broad perspective, the book draws on examples of practices from Christianity, Islam, Hinduism and Buddhism. This book will be a particularly valuable resource for scholars and upper level students of marketing, consumer behaviour and consumer psychology. The interdisciplinary perspectives will also appeal to those studying sociology and globalization.
Book Synopsis Exploring the Dynamics of Consumerism in Developing Nations by : Gbadamosi, Ayantunji
Download or read book Exploring the Dynamics of Consumerism in Developing Nations written by Gbadamosi, Ayantunji and published by IGI Global. This book was released on 2019-01-11 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: As developing nations increase their consumption rate, their relevance in the global marketplace grows. Existing assumptions and postulations about consumer consumption in various societies are being displaced largely due to the dynamic nature of the market. However, research has not been adequately devoted to explore the developments in consumer behavior in developing nations, which has resulted in numerous unanswered questions. Exploring the Dynamics of Consumerism in Developing Nations provides vital research on consumer behavior in developing countries and changes in the socio-cultural dimensions of marketing. While highlighting topics such as celebrity influence, marketing malpractices, and the adoption of e-government, this publication is ideally designed for researchers, advanced-level students, policymakers, and managers.
Book Synopsis Religion in Consumer Society by : François Gauthier
Download or read book Religion in Consumer Society written by François Gauthier and published by Routledge. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting an overview of an emerging field in the study of contemporary religion, this book explores religion as both shaped by consumer culture and as shaping consumer culture. Following an introduction which critically analyses studies on consumer culture and integrates scholarship in the sociology of religion, this book explores religion, neoliberalism and consumer society. Claiming that we have entered a new phase that implies more than the recasting of state-religion relations, the authors examine how religious changes are historically anchored in modernity but affected by the commoditization, mediatization, neoliberalization and globalization of society and social life.
Book Synopsis Consumption and Spirituality by : Diego Rinallo
Download or read book Consumption and Spirituality written by Diego Rinallo and published by Routledge. This book was released on 2013 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together fresh views and scholarship on a cultural tension that is at the centre of the lives of countless individuals living in postmodern societies: the relationship between the material and the spiritual, the sacred and the profane. The book examines how a variety of agents - religious institutions, spiritual leaders, marketers and consumers - interact and co-create spiritual meanings in a post-disenchanted society that has been defined as a 'supermarket of the soul.' Consumption and Spirituality examines not only religious organizations, but also brands and marketers and the way they infuse their products, services and experiences with spiritual meanings that flow freely in the circuit of culture and can be appropriated by consumers even without purchase acts. From a consumer perspective, the book investigates how spiritual beliefs, practices, and experiences are now embedded into a global consumer culture. Rather than condemning consumption, the chapters in this book highlight consumers' agency and the creative processes through which authentic spiritual meanings are co-created from a variety of sources, local and global, and sacred and profane alike.
Book Synopsis The Development of Religion, the Religion of Development by : Ananta Kumar Giri
Download or read book The Development of Religion, the Religion of Development written by Ananta Kumar Giri and published by Eburon Uitgeverij B.V.. This book was released on 2004 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Development is a key concept for thinking about the global relations between nations, in particular between North and South. But what exactly does it entail and in which forms do development practices manifest themselves? Are we dealing with aid or with co-operation, or perhaps with encounter? And which motives, philosophies of life and ideas about the course of nations and other human communities are lurking behind the programs of actual development? Why has the concept become so popular, that it seems to have become a substitute for the concept of history? Could it be that development programs which are usually rationally conceived, evaluated and managed, betray hegemonic practices, despite the good intentions of donor nations and development agencies? Or are development programs aiming at integration of the South into a global market? If so, could it be that the belief in development is some kind of a secular, quasi-religious view on the ways nations and people must develop? We know after all that religion often is a motivating source for many people involved in development practices. These questions are addressed in short essays by eminent experts in the fields of development studies, cultural anthropology, development policy and social philosophy. They critically analyse the discourses used in development practices. The ultimate focus of the essays is on the ways in which political and development agencies deal with morality, religion and spirituality. The authors come from Great Britain, India, Indonesia and the Netherlands. This volume will be attractive to those working in the fields of development cooperation, missionary work and faith-based international solidarity. Book jacket.
Book Synopsis Religions as Brands by : Jean-Claude Usunier
Download or read book Religions as Brands written by Jean-Claude Usunier and published by Routledge. This book was released on 2016-04-01 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the twentieth century, religion has gone on the market place. Churches and religious groups are forced to 'sell god' in order to be attractive to 'religious consumers'. More and more, religions are seen as 'brands' that have to be recognizable to their members and the general public. What does this do to religion? How do religious groups and believers react? What is the consequence for society as a whole? This book brings together some of the best international specialists from marketing, sociology and economics in order to answer these and similar questions. The interdisciplinary book treats new developments in three fields that have hitherto evolved rather independently: the commoditization of religion, the link between religion and consumer behavior, and the economics of religion. By combining and cross-fertilizing these three fields, the book shows just what happens when religions become brands.
Book Synopsis Islam, Marketing and Consumption by : Aliakbar Jafari
Download or read book Islam, Marketing and Consumption written by Aliakbar Jafari and published by Routledge. This book was released on 2016-01-13 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, a critically oriented sub-stream of research on Muslim consumers and businesses has begun to emerge. This scholarship, located both within and outside the marketing field, adopts a socio-culturally situated approach to Islam and investigates the complex and multifaceted intersections between Islam and markets. This book seeks to reflect various unheard and emerging critical voices from within the Muslim world, and provide a series of critical insights on how, if and why Islam matters to marketing theory and practice. It questions the existing assumptions and polarising discussions which underpin the portrayal of Islam as the ‘other’ of Modernity, while acknowledging that Muslims themselves are partially responsible for creating stereotyped representations of Islam and ‘the Muslim’. This wide-ranging and insightful collection will advance emerging critical perspectives, and provide new insights that will influence the generation and application of knowledge in the context of Muslim societies. It will open up fresh conversations for scholars in marketing as well as the broader humanities and social sciences.
Book Synopsis Handbook of Research on Consumerism and Buying Behavior in Developing Nations by : Gbadamosi, Ayantunji
Download or read book Handbook of Research on Consumerism and Buying Behavior in Developing Nations written by Gbadamosi, Ayantunji and published by IGI Global. This book was released on 2016-05-31 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understanding, research-based insight into the buying patterns and consumption habits of individuals in emerging nations remains limited. The Handbook of Research on Consumerism and Buying Behavior in Developing Nations takes a critical look at the often overlooked opportunities available for driving consumer demand and interest in developing countries. Emphasizing the power of the consumer market in emerging economies and their overall role in the global market system, this edited volume features research-based perspectives on consumer perception, behavior, and relationship management across industries. This timely publication is an essential resource for marketing professionals, consumer researchers, international business strategists, scholars, and graduate-level students.
Book Synopsis Consumer Behaviour and Digital Transformation by : Ayantunji Gbadamosi
Download or read book Consumer Behaviour and Digital Transformation written by Ayantunji Gbadamosi and published by Taylor & Francis. This book was released on 2024-03-11 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive textbook explores how technological developments and emerging technologies impact on, and engage with, consumer behaviour and decision making globally. The book will enable readers to develop a coherent understanding of the basic underpinnings of consumer behaviour as they relate to individual and group-oriented consumption decisions, offering insight into how consumer behaviour, contemporary real-life situations, and digital technology are inextricably linked. Key learning objectives, exercises and activities, boxed examples and analytical frameworks facilitate and enrich students’ learning. Each chapter includes ‘pause, plan, and practice (PPP)’ activities, as well as real-life case studies exploring digital consumption, digital consumer experiences, and digital trends across industries, from global companies such as Nike and McDonald’s to the digital transformation of SMEs. Combining a thorough examination of traditional theory with a fresh approach to the impact of digital transformation on consumer behaviour, this textbook should be core reading for advanced undergraduate and postgraduate students studying Consumer Behaviour, Consumer Psychology, Customer Experience Management, and Digital Marketing. This book will be accompanied by online resources for the use of instructors, including PowerPoint slides and a test bank.
Book Synopsis Consumer Behaviour in Developing Countries by : Kandi Sofia S. Dahlan
Download or read book Consumer Behaviour in Developing Countries written by Kandi Sofia S. Dahlan and published by . This book was released on 1993 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Desire, Market, Religion by : Jung Mo Sung
Download or read book Desire, Market, Religion written by Jung Mo Sung and published by SCM Press. This book was released on 2013-01-26 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jung Mo Sung has pioneered a theological analysis of economics in his previous publications, developing a penetrating ethico-religious critique of the international capitalist systems, whose institutions he likens to altars. Where ancient idolatry had visible altars, the modern altar of the ‘global market god’, is invisible, but still demands human sacrifices in the name of ‘objective’ desires. Here Sung recovers theology’s relevance for a world where the most dangerous idols – those that sacrifice millions of people upon the altar of wealth – have for too long been ignored by theology. Desire, Market, Religion, Sung investigates themes such as the struggle against social exclusion, the relationship between economics and religion in the 21 century, where global brands and global economies reigns supreme, and theology’s role in the struggle against social exclusion and the giving of hope for plenty, when the reality is scarcity.
Book Synopsis The Influence of Religion on Retail Patronage Behaviour in Malaysia by : Safiek Mokhlis
Download or read book The Influence of Religion on Retail Patronage Behaviour in Malaysia written by Safiek Mokhlis and published by . This book was released on 2006 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Although culture and subcultural norms have been subjected to increased scrutiny in recent years as explanatory constructs for various dimensions of consumer behaviours, religion as a subsystem of culture has received only slight attention in the marketing literature. The purpose of this study was to examine the religious influences on some selected aspects of consumer behaviour. Utilising consumer behaviour model of retail patronage as a framework, religious influences on the following aspects of consumer behaviour were examined: lifestyle, use of information source, shopping orientation, store attribute importance and store patronage. Consistent with previous research, religion was viewed from two different perspectives namely religious affiliation and religiosity. Religious affiliation is the adherence of individuals to a particular religious group while religiosity, or religious commitment, is the degree in which beliefs in specific religious values and ideals are espoused and practiced by an individual. Fieldwork for this study was carried out in Malaysia where the populace contains sizable percentages of adherents to four of the world?s leading religions, namely Islam, Buddhism, Hinduism and Christianity. The research data was collected by means of a survey through personal interviews with a structured questionnaire. Out of three hundred respondents targeted, two hundred and twenty-six questionnaires were deemed usable for statistical analysis. Statistical tests were calculated using statistical procedures of SPSS version 11.5. The main statistical techniques used include exploratory factor analysis, analysis of variance (ANOVA), multivariate ANOVA and multiple linear regression analysis. Findings indicated significant differences between religious affiliation groups in the areas of lifestyle, store attributes and store patronage. Significant differences between religiosity groups were also revealed in the areas of lifestyle, information source, shopping orientation and importance of store attributes. The usefulness of religious variables was further tested using multiple linear regression analysis with demographics and lifestyles were entered as extraneous variables. Results indicated that when the effect of other predictor variables were explicitly controlled (i.e. held constant) during the regression analysis, religious affiliation appeared to influence the perceived importance of store attributes. Intrapersonal religiosity, when controlling for the effect of other predictor variables, appeared to influence the use of information source, shopping orientation and perceived importance of store attributes. Similarly, interpersonal religiosity, when controlling for the effect of other predictor variables, was found to influence the use of information source, shopping orientation and importance of store attributes. Overall, findings indicated that consumer religiosity, as compared to religious affiliation, was more useful in predicting aspects of retail patronage activities. Thus it is suggested that religiosity variable should be given consideration in future patronage behaviour model building and research efforts. The implications of these results for theories of consumer behaviour along with the practical implications of the findings were discussed and opportunities for future research were provided.
Book Synopsis Religions and Development by : Emma Tomalin
Download or read book Religions and Development written by Emma Tomalin and published by Routledge. This book was released on 2013-07-03 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The text will present, explain and critically evaluate different sorts of literature from a range of disciplines that are relevant to thinking about the relationships between religions and development. It provides insight into a comprehensive range of approaches to guide readers through current debates about the role that religions play in development – from positive contributions to more complicated and contested notions of impact, for instance, in terms of religiously inspired violence or gender inequality.
Book Synopsis Critical Perspectives on Diversity, Equity, and Inclusion in Marketing by : Gbadamosi, Ayantunji
Download or read book Critical Perspectives on Diversity, Equity, and Inclusion in Marketing written by Gbadamosi, Ayantunji and published by IGI Global. This book was released on 2022-05-20 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketers have attracted criticism from advocates of marketing ethics for not giving equal attention to all consumers. In other contexts, other nomenclatures such as less privileged or low-income consumers are being used to describe consumers. However, a critical view of the scope of the disadvantaged consumers shows that it is beyond having limited income and encapsulates all forms of limitations that prevent full inclusion in marketplace opportunities. Critical Perspectives on Diversity, Equity, and inclusion in Marketing focuses on exploring diversity, equity, and inclusion in marketing as related to individuals, groups, organizations, and societies. It provides insight into consumption practices, diversity, inclusion, limitations, and their theoretical and practical implications. Covering topics such as ethnic identity negotiation, marketing implications, and consumer vulnerability, this premier reference source is an eclectic resource for business leaders and managers, marketers, sociologists, DEI professionals, libraries, students and educators of higher education, researchers, and academicians.
Book Synopsis Population, Consumption, and the Environment by : Harold Coward
Download or read book Population, Consumption, and the Environment written by Harold Coward and published by State University of New York Press. This book was released on 1995-11-16 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book concentrates on the different ways in which the major world religions view the problems of overpopulation and excess resource consumption and how they approach possible solutions. After examining the natural background and the human context, the book moves on to consider both religious and secular approaches. It analyzes how a particular religion's scriptures comment on the nature of people, the environment, people's place in the environment, and their roles and responsibilities. The historical dimension is derived from reviewing a particular religion's record in teaching about these issues, often demonstrating how broader issues are addressed. Practical lessons are learned from religious guidelines that deal with current problems and offer solutions. The authors consider Aboriginal spirituality, Judaism, Christianity, Islam, Hinduism, Buddhism, and Chinese religions. The secular approaches include secular ethics, North-South relations, market forces, the status of women, and international law.
Book Synopsis Religion: Help or Hindrance to Development? by : Kenneth Mtata
Download or read book Religion: Help or Hindrance to Development? written by Kenneth Mtata and published by Evangelische Verlagsanstalt. This book was released on 2013-11-26 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: The decline of religion in the Western world used to be regarded as a direct consequence of development, and it was assumed that this would also occur in the global South once the same levels of economic development had been reached. The current flourishing of religion in the global South and the increased awareness of its significance in the global North prove that religion continues to play a crucial role. In those contexts where religion frames reality, development cannot ignore religion. This collection of essays by scholars and development practitioners from Africa, Asia, Europe and Latin and North America explores the fascinating interface between religion and development as well as the negative and positive potential of religion in development. With contributions by Karel Th. August, Michael Biehl, Carlos Bonilla, Theresa Carino, Andreas Heuser, Eberhard Hitzler, Lindora Howard-Diawara, Martin Junge, Rebecca Larson, Michael Martin, Madipoane Masenya (ngwan'a Mphahlele), Johnson Mbillah, Ambrose Moyo, Kenneth Mtata, Samuel Ngun Ling, Kjell Nordstokke, Muriel Orevillo-Montenegro, Claudia Warning abd Vítor Westhelle.
