Reading Typographically

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Publisher : Stanford University Press
ISBN 13 : 1503639169
Total Pages : 387 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis Reading Typographically by : Geoffrey Turnovsky

Download or read book Reading Typographically written by Geoffrey Turnovsky and published by Stanford University Press. This book was released on 2024-06-18 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anxieties about the fate of reading in the digital age reveal how deeply our views of the moral and intellectual benefits of reading are tied to print. These views take root in a conception of reading as an immersive activity, exemplified by the experience of "losing oneself in a book." Against the backdrop of digital distraction and fragmentation, such immersion leads readers to become more focused, collected, and empathetic. How did we come to see the printed book as especially suited to deliver this experience? Print-based reading practices have historically included a wide range of modes, not least the disjointed scanning we associate today with electronic text. In the context of religious practice, literacy's benefits were presumed to lie in such random-access retrieval, facilitated by indexical tools like the numbering of Biblical chapters and verses. It was this didactic, hunt-and-peck reading that bound readers to communities. Exploring key evolutions in print in 17th- and 18th-century France, from typeface, print runs, and format to punctuation and the editorial adaptation of manuscript and oral forms in print, this book argues that typographic developments upholding the transparency of the printed medium were decisive for the ascendancy of immersive reading as a dominant paradigm that shaped modern perspectives on reading and literacy.

The Typographic Imagination

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Author :
Publisher : Columbia University Press
ISBN 13 : 023155074X
Total Pages : 349 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Typographic Imagination by : Nathan Shockey

Download or read book The Typographic Imagination written by Nathan Shockey and published by Columbia University Press. This book was released on 2019-12-10 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early twentieth century, Japan was awash with typographic text and mass-produced print. Over the short span of a few decades, affordable books and magazines became a part of everyday life, and a new generation of writers and thinkers considered how their world could be reconstructed through the circulation of printed language as a mass-market commodity. The Typographic Imagination explores how this commercial print revolution transformed Japan’s media ecology and traces the possibilities and pitfalls of type as a force for radical social change. Nathan Shockey examines the emergence of new forms of reading, writing, and thinking in Japan from the last years of the nineteenth century through the first decades of the twentieth. Charting the relationships among prose, politics, and print capitalism, he considers the meanings and functions of print as a staple commodity and as a ubiquitous and material medium for discourse and thought. Drawing on extensive archival research, The Typographic Imagination brings into conversation a wide array of materials, including bookseller trade circulars, language reform debates, works of experimental fiction, photo gazetteers, socialist periodicals, Esperanto primers, declassified censorship documents, and printing press strike bulletins. Combining the rigorous close analysis of Japanese literary studies with transdisciplinary methodologies from media studies, book history, and intellectual history, The Typographic Imagination presents a multivalent vision of the rise of mass print media and the transformations of modern Japanese literature, language, and culture.

The Poky Little Puppy

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Publisher : Golden Books
ISBN 13 : 0375861297
Total Pages : 26 pages
Book Rating : 4.3/5 (758 download)

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Book Synopsis The Poky Little Puppy by : Janette Sebring Lowrey

Download or read book The Poky Little Puppy written by Janette Sebring Lowrey and published by Golden Books. This book was released on 2011 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: One night a puppy,who is always late coming home finds there is no dessert for him. On board pages.

Reading Letters

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Publisher : BIS Publishers
ISBN 13 : 9789063692711
Total Pages : 208 pages
Book Rating : 4.6/5 (927 download)

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Book Synopsis Reading Letters by : Sofie Beier

Download or read book Reading Letters written by Sofie Beier and published by BIS Publishers. This book was released on 2012-05-31 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title will help type designers create high-legibility typefaces and graphic designers determine the optimal typeface for a given project. 'Reading Letters' is an engaging compilation of knowledge from the design and scientific communities, supplemented by visual examples of legibility.

The Elements of Typographic Style

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (139 download)

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Book Synopsis The Elements of Typographic Style by : Robert Bringhurst

Download or read book The Elements of Typographic Style written by Robert Bringhurst and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.

Just My Type

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Publisher : Profile Books
ISBN 13 : 1847652921
Total Pages : 352 pages
Book Rating : 4.8/5 (476 download)

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Book Synopsis Just My Type by : Simon Garfield

Download or read book Just My Type written by Simon Garfield and published by Profile Books. This book was released on 2010-10-21 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Designing with Type, 5th Edition

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Author :
Publisher : Watson-Guptill
ISBN 13 : 0823085600
Total Pages : 178 pages
Book Rating : 4.8/5 (23 download)

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Book Synopsis Designing with Type, 5th Edition by : James Craig

Download or read book Designing with Type, 5th Edition written by James Craig and published by Watson-Guptill. This book was released on 2012-05-16 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.

The Secret Life of Books

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Author :
Publisher :
ISBN 13 : 9781783965298
Total Pages : 240 pages
Book Rating : 4.9/5 (652 download)

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Book Synopsis The Secret Life of Books by : Tom Mole

Download or read book The Secret Life of Books written by Tom Mole and published by . This book was released on 2020-12-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: We love books. We take them to bed with us. They weigh down our suitcases on holiday. We display them on our bookshelves, give them as gifts, write our names in them. We take them for granted. And all the time, our books are leading a double life. The Secret Life of Books is about everything that isn't just the words. It's about how books transform us as individuals, the stories they tell us about ourselves. It's about how books - and readers - have evolved over time. And it's about why, even with the arrival of other media, books still have the power to change our lives. In this stylish and thought-provoking meditation, Tom Mole looks at everything from binding innovations to binding errors, to books defaced by lovers, to those imprisoning professors in their offices, to books in art, to burned books, to the books that create nations, to those we'll leave behind. A striking text in a stunning package, it will change how you think about books.

The Graphic Design Idea Book

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Author :
Publisher : Laurence King Publishing
ISBN 13 : 1780679939
Total Pages : 128 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis The Graphic Design Idea Book by : Gail Anderson

Download or read book The Graphic Design Idea Book written by Gail Anderson and published by Laurence King Publishing. This book was released on 2016-04-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.

Typographically Speaking

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Publisher : Princeton Architectural Press
ISBN 13 : 1568984278
Total Pages : 108 pages
Book Rating : 4.5/5 (689 download)

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Book Synopsis Typographically Speaking by : Margaret Re

Download or read book Typographically Speaking written by Margaret Re and published by Princeton Architectural Press. This book was released on 2003-07 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a career that has spanned more than forty years, Matthew Carter has designed many of the typefaces that we see every day in and on publications, books, signs, and screens. Carter's celebrated typefaces include such stalwarts as Galliard, Mantinia, and Verdana. In 1975, he created the now-pervasive Bell Centennial specifically for use in phone books. Publications including Sports Illustrated, the Daily News, Wired, and the Washington Post, along with cultural institutions such as the Walker Arts Center and The Victoria & Albert Museum, have all commissioned Carter fonts. Typographically Speaking: The Art of Matthew Carter entered the field in the days of hand-cut punches and hot-metal type, and has continued to innovate through the eras of photocomposition and digital design. Essays discuss the form of his work, his position and use of typographic history, and his technological innovation. All of his fonts are reproduced in full for reference, and illustrations place his designs in context. Published in conjunction with the University of Maryland Baltimore County.

Type and Typography

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Author :
Publisher : Van Nostrand Reinhold Company
ISBN 13 : 9780442235031
Total Pages : 414 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Type and Typography by : Ben Rosen

Download or read book Type and Typography written by Ben Rosen and published by Van Nostrand Reinhold Company. This book was released on 1989-01-01 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: This classic work has been revised to make it the definitive source on styles originating prior to photocomposition, including the often-neglected hot metal faces. 40 photographs and 10 line drawings.

The Typographic Medium

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Author :
Publisher : MIT Press
ISBN 13 : 0262365626
Total Pages : 299 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis The Typographic Medium by : Kate Brideau

Download or read book The Typographic Medium written by Kate Brideau and published by MIT Press. This book was released on 2021-10-19 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: An innovative examination of typography as a medium of communication rather than part of print or digital media. Typography is everywhere and yet widely unnoticed. When we read type, we fail to see type. In this book, Kate Brideau considers typography not as part of "print media" or "digital media" but as a medium of communication itself, able to transcend the life and death of particular technologies. Examining the contradiction between typographic form (often overlooked) and function (often overpowering), Brideau argues that typography is made up not of letters but of shapes, and that shape is existentially and technologically central to the typographic medium. After considering what constitutes typographic form, Brideau turns to typographic function and how it relates to form. Examining typography's role in both the neurological and psychological aspects of reading, she argues that typography's functions exceed reading; typographic forms communicate, but that communication is not limited to the content they carry. To understand to what extent the design and operations of the typographic medium affect the way we perceive information, Brideau warns, we must understand the medium's own operational logic, embodied in the full diversity of typographic forms. Brideau discusses a range of topics--from intellectual property protection for typefaces to Renaissance and Enlightenment ideal letterforms--and draws on a wide variety of theoretical work, including phenomenological ideas about comprehension, German media archaeology, and the media and communication theories of Vilém Flusser and others. Hand-drawn illustrations of typographic forms accompany the text.

Playing with Type

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Author :
Publisher : Rockport Publishers
ISBN 13 : 1610587928
Total Pages : 193 pages
Book Rating : 4.6/5 (15 download)

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Book Synopsis Playing with Type by : Lara McCormick

Download or read book Playing with Type written by Lara McCormick and published by Rockport Publishers. This book was released on 2013-02-01 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Playing with Type is a hands-on, playful approach to learning type application and principles. This engagingguide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a “toolkit� of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer’s confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.

Reading Typographically

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Author :
Publisher : Stanford Text Technologies
ISBN 13 : 9781503637214
Total Pages : 0 pages
Book Rating : 4.6/5 (372 download)

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Book Synopsis Reading Typographically by : Geoffrey Turnovsky

Download or read book Reading Typographically written by Geoffrey Turnovsky and published by Stanford Text Technologies. This book was released on 2024-06-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anxieties about the fate of reading in the digital age reveal how deeply our views of the moral and intellectual benefits of reading are tied to print. These views take root in a conception of reading as an immersive activity, exemplified by the experience of "losing oneself in a book." Against the backdrop of digital distraction and fragmentation, such immersion leads readers to become more focused, collected, and empathetic. How did we come to see the printed book as especially suited to deliver this experience? Print-based reading practices have historically included a wide range of modes, not least the disjointed scanning we associate today with electronic text. In the context of religious practice, literacy's benefits were presumed to lie in such random-access retrieval, facilitated by indexical tools like the numbering of Biblical chapters and verses. It was this didactic, hunt-and-peck reading that bound readers to communities. Exploring key evolutions in print in 17th- and 18th-century France, from typeface, print runs, and format to editorial organization and punctuation, this book argues that typographic developments upholding the transparency of the printed medium were decisive for the ascendancy of immersive reading as a dominant paradigm that shaped modern perspectives on reading and literacy.

Book Typography

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Author :
Publisher :
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Book Typography by : Michael Mitchell

Download or read book Book Typography written by Michael Mitchell and published by . This book was released on 2005 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Books depend on good design to communicate. This practical guide to typography explains the principles of good design, why they exist and when and how to put them into practice.

Typography and Motion Graphics: The 'Reading-Image'

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Author :
Publisher : Routledge
ISBN 13 : 0429627831
Total Pages : 211 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Typography and Motion Graphics: The 'Reading-Image' by : Michael Betancourt

Download or read book Typography and Motion Graphics: The 'Reading-Image' written by Michael Betancourt and published by Routledge. This book was released on 2018-11-20 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his latest book, Michael Betancourt explores the nature and role of typography in motion graphics as a way to consider its distinction from static design, using the concept of the ‘reading-image’ to model the ways that motion typography dramatizes the process of reading and audience recognition of language on-screen. Using both classic and contemporary title sequences—including The Man With the Golden Arm (1955), Alien (1979), Flubber (1998), Six Feet Under (2001), The Number 23 (2007) and Scott Pilgrim vs. The World (2010)—Betancourt develops an argument about what distinguishes motion graphics from graphic design. Moving beyond title sequences, Betancourt also analyzes moving or kinetic typography in logo designs, commercials, film trailers, and information graphics, offering a striking theoretical model for understanding typography in media.

How Typography Works

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Author :
Publisher : Ben Uri Gallery & Museum
ISBN 13 :
Total Pages : 152 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis How Typography Works by : Fernand Baudin

Download or read book How Typography Works written by Fernand Baudin and published by Ben Uri Gallery & Museum. This book was released on 1989 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: