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Quantitative Semiotic Analysis
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Book Synopsis Quantitative Semiotic Analysis by : Dario Compagno
Download or read book Quantitative Semiotic Analysis written by Dario Compagno and published by Springer. This book was released on 2018-01-16 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: This contributed volume gives access to semiotic researches adopting a quantitative stance. European semiotics is traditionally based on immanent methodologies: meaning is seen as an autonomous dimension of human existence, whose laws can be investigated via purely qualitative analytical and reflexive analysis. Today, researches crossing disciplinary boundaries reveal the limitations of such an homogeneous practice. In particular, two families of quantitative research strategies can be identified. On the one hand, researchers wish to naturalize meaning, by making semiotic results interact with those coming from Neurophysiological and psychological sciences. On the other hand, statistical and computational tools are adopted to work on linguistic and multimedia corpora. The book acts to put the two approaches into dialogue.
Book Synopsis Qualitative Researching with Text, Image and Sound by : Martin W Bauer
Download or read book Qualitative Researching with Text, Image and Sound written by Martin W Bauer and published by SAGE. This book was released on 2000-05-16 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This excellent text will introduce advanced students - and remind senior researchers - of the availability of a broad range of techniques available for the systematic analysis of social data that is not numeric. It makes the key point that neither quantitative nor qualitative methods are interpretive and at the same time demonstrates once and for all that neither a constructivist perspective nor a qualitative approach needs to imply abandonment of rigor. That the chapters are written by different authors makes possible a depth of expertise within each that is unusually strong′ - Susanna Hornig Priest, Texas A&M University; Author of `Doing Media Research′ Qualitative Researching with Text, Image and Sound offers a unique resource for today′s social researcher. This practical handbook provides a comprehensive and accessible introduction to a broad range of research methods with the objective of clarifying procedures, good practice and public accountability. Following an introduction which discusses quality and quantity, and how these relate to issues of representation and knowledge interests in social research, the book is organized into four parts: · Part I covers different ways of collecting data and different types of data relating to text, image and sound: corpus construction, individual and group interviewing, narrative and episodic interviewing, video and film, and bemetology. · Part II introduces the main analytic approaches for text, image and sound: classical content analysis, argumentation, discourse, conversation analysis, rhetoric, semiotics, analysis of moving images, and of noise and music - each includes an introduction with examples and step-by-step advice on how to do it. · Part III covers computer-assisted analysis - including computer-assisted qualitative data analysis and key-word-in-context analysis. · Part IV addresses issues of good practice, looking at problems and fallacies in interpretation and develops quality criteria for qualitative research. This book provides researchers with the skills and knowledge to make the appropriate choices between different methods, types of data, and analytic procedures, and gives examples and criteria of good practice for each one. It will be essential reading for students and researchers across the social sciences.
Author :Alexandros Ph. Lagopoulos Publisher :Walter de Gruyter GmbH & Co KG ISBN 13 :3110616300 Total Pages :320 pages Book Rating :4.1/5 (16 download)
Book Synopsis Theory and Methodology of Semiotics by : Alexandros Ph. Lagopoulos
Download or read book Theory and Methodology of Semiotics written by Alexandros Ph. Lagopoulos and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-11-23 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is an in-depth presentation of the European branch of semiotic theory, originating in the work of Ferdinand de Saussure. It has four parts: a historical introduction, the analysis of langue, narrative theory and communication theory. Part I briefly presents all the semiotic schools and their main points of reference. Although this material is accessible in many other Anglophone publications, the presentation is marked by specific choices aiming to display similarities and differences. The analysis of langue in Part II is also available in Anglophone bibliography, but the book presents Saussurean theory according to a new theoretical rationale and enriched with later developments. In addition, it is orientated so as to offer the foundation for the part that follows. Part III is a presentation of Greimasian narrative theory, well documented in Francophone bibliography but poorly represented in Anglophone publications. The presentation extends the theory in both a qualitative and a new quantitative direction, and includes a great number of examples and two extended textual analyses to help the reader understand and apply it. Part IV, communication theory, combines an extension of Greimasian sociosemiotics with other schools of thought. This original theoretical section discusses fourteen consecutive communication models, the synthesis of which results in a holistic, social semiotic theory of communication.
Book Synopsis Media and Communication Research by : Arthur Asa Berger
Download or read book Media and Communication Research written by Arthur Asa Berger and published by SAGE. This book was released on 2000-03-21 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.
Book Synopsis Media and Communication Research Methods by : Anders Hansen
Download or read book Media and Communication Research Methods written by Anders Hansen and published by Bloomsbury Publishing. This book was released on 2018-09-12 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.
Book Synopsis Handbook of Qualitative Research Methods in Entrepreneurship by : Helle Neergaard
Download or read book Handbook of Qualitative Research Methods in Entrepreneurship written by Helle Neergaard and published by Edward Elgar Publishing. This book was released on 2007 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: . . . the Handbook of Qualitative Research Methods in Entrepreneurship is an important contribution to the field, and should be referenced in any paper using qualitative methodologies to investigate the entrepreneurial phenomenon. Craig S. Galbraith, Journal of Enterprising Communities There is no hiding behind the ramparts of dry scholarship here. The credibility of the theory being spoken of is not the stuff of constructed proofs, but alignments of critical insight and utility. This is where qualitative work can make a difference to the field, and where this book makes its mark. Robin Holt, International Journal of Entrepreneurial Behaviour and Research The Handbook of Qualitative Research Methods in Entrepreneurship is an unusually solid and multifaceted book on what qualitative methods have done, are doing and will do in entrepreneurship research. Every serious entrepreneurship scholar should read it. It points at the future! Björn Bjerke, University of Kalmar, Sweden I would warmly recommend this unique collection of qualitative methods of entrepreneurship research to both mature and beginning researchers as a menu to choose from for their planned empirical studies. For those who try to get away from only quantitative studies in both business practice and academic research, this book is their chance to find a rich inspiration in reflecting on entrepreneurship as a lived experience using grounded theory and ethnographic, discourse and narrative approaches. It might convince editors of top journals of entrepreneurship research to welcome qualitative research submissions as an indispensable complement to quantitative only submissions. This domain is not physics. In bringing together such a variety of experts from so many nationalities in this Handbook, our Danish colleagues are making entrepreneurship research a realistic global venture. Jan Ulijn, Eindhoven University of Technology, The Netherlands Helle Neergaard and John Parm Ulhøi have compiled a remarkable collection of work that both represents the range of methods and demonstrates the depth of insight that can be achieved through qualitative approaches. This book is not simply a handbook of qualitative research methods, though it well achieves this aim, it is also an important contribution towards the field of entrepreneurship research. From the Foreword by Sara Carter This expansive and practical Handbook introduces the methods currently used to increase the understanding of the usefulness and versatility of a systematic approach to qualitative research in entrepreneurship. It fills a crucial gap in the literature on entrepreneurship theory, and, just as importantly, illustrates how these principles and techniques can be appropriately and fruitfully employed. The Handbook is underpinned by the belief that qualitative research has the potential to charter hitherto unexplored waters in the field of entrepreneurship and thus contribute significantly to its further advancement. The contributors seek to assist entrepreneurship researchers in making more informed choices and designing more rigorous and sophisticated studies. They achieve this by providing concrete examples of research experiences and tangible how to advice. By clarifying what these research methods entail, how they are currently being used and how they can be evaluated, this Handbook constitutes a comprehensive and highly accessible methodological toolbox. Dealing with both well-accepted qualitative approaches and lesser-known, rarer and more novel approaches to the study of entrepreneurship, this Handbook will be invaluable to those studying, researching and teaching entrepreneurship.
Download or read book Social Research written by Bruce Curtis and published by SAGE. This book was released on 2011-11-14 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Original, fresh and relevant this is a theoretically-informed practical guide to researching social relations. The text provides a mixed methods approach that challenges historical divisions between quantitative and qualitative research. It adopts a multidisciplinary approach to social science research, drawing from areas such as sociology, social psychology and social anthropology. Explicitly addressing the concerns of emergent researchers it provides both a ′how to′ account of social research and an understanding of the main factors that contextualize research by discussing ′why do′ social scientists work this way. Throughout the twelve comprehensive chapters procedural (how to) accounts and contextual (why do) issues are usefully applied to major themes and substantive questions. These key themes include: (1) Research design (2) The practices of research and emergent researchers: Beyond ontology, epistemology and methodology (3) The impact of technology on research (4) Putting the research approach in context. A superb teaching text this book will be relished by lecturers seeking an authoritative introduction to social research and by students who want an accessible, enriching text to guide and inspire them.
Book Synopsis Qualitative Methodologies And Data Collection Methods: Toward Increased Rigour In Management Research by : Edward Groenland
Download or read book Qualitative Methodologies And Data Collection Methods: Toward Increased Rigour In Management Research written by Edward Groenland and published by World Scientific. This book was released on 2019-11-05 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The book is very simplistically written and, I consider that undergraduate students would find maximum chapters easy to comprehend and apply. I strongly recommend Qualitative Methodologies and Data Collection Methods: Toward Increased Rigour in Management Research for general and qualitative methodology courses and for practitioners and researchers searching for direction in planning or gaining a superior comprehension of qualitative research. It is an excellent book that gives brief and accommodating portrayals of major ascribes of qualitative research and priceless examples for planning and conducting research studies and various data collection methods in qualitative exploration.'Technological Forecasting & Social Change Globalisation opens new frontiers of research that require advanced research methods. While quantitative methods are ideal in some situations, qualitative methods are more appropriate for responding to 'how' questions in new contexts. They aim to understand and provide a holistic picture via interaction — a unique advantage over quantitative methods. This textbook for graduate students introduces qualitative research and covers major qualitative methodologies and data collection methods.The choice of methodologies in this book is based on their actual applicability in management research. This approach provides a hands-on emphasis while maintaining both scientific rigour and rooting, and a high practicality level with respect to problem analysis, the collection of data, and the way this data should be analysed.Students and researchers will benefit from features including explanations of the advantages and disadvantages of methodological choices, and elaborated examples of good articles. The reader will acquire an overview of current methodologies, which will facilitate the choice process with respect to research approaches, and is also encouraged to bring personal research skills to a higher level.
Book Synopsis The 21st Century Media (r)evolution by : Jim Macnamara
Download or read book The 21st Century Media (r)evolution written by Jim Macnamara and published by Peter Lang. This book was released on 2010 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of 'new media' and social media is widely discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.
Book Synopsis The Semiotic Web 1987 by : Thomas A. Sebeok
Download or read book The Semiotic Web 1987 written by Thomas A. Sebeok and published by Walter de Gruyter. This book was released on 2010-10-06 with total page 869 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Semiotic Web 1987 (Approaches to Semiotics).
Book Synopsis On Semiotic Modeling by : Myrdene Anderson
Download or read book On Semiotic Modeling written by Myrdene Anderson and published by Walter de Gruyter. This book was released on 2014-01-02 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Corporate Social Responsibility Reporting in Developing Countries by : Ataur Rahman Belal
Download or read book Corporate Social Responsibility Reporting in Developing Countries written by Ataur Rahman Belal and published by Routledge. This book was released on 2016-05-13 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically, the study of corporate social responsibility (CSR) reporting has largely been within the context of Western economies. However, in the wake of highly publicized incidents such as Bhopal and the struggle of the Ogoni people in Nigeria, many large corporations now claim to be taking steps to improve their environmental and social performance within developing countries. Using the lens of stakeholder theory, this book examines whether the current practice of CSR reporting in developing countries is motivated by a desire to discharge accountability to all relevant stakeholders or whether it is being driven by the imperative of advancing corporate economic interests. While concepts like CSR reporting have become more fashionable, they vary widely in different national contexts; this book therefore clarifies the types and roles of CSR reporting and the underlying corporate motivations. The author considers the current CSR reporting practices in a number of developing countries, with particular attention given to illuminating a case study of Bangladesh.
Book Synopsis Computational Semiotics by : Jean-Guy Meunier
Download or read book Computational Semiotics written by Jean-Guy Meunier and published by Bloomsbury Publishing. This book was released on 2021-08-12 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can semiotics and computers be compatible? Can computation advance semiotics by enhancing the scientific basis of the theory of signs? Coupling semiotics, a philosophical and phenomenological tradition concerned with theories of signs, with computation, a formal discipline, may seem controversial and paradoxical. Computational Semiotics tackles these controversies head-on and attempts to bridge this gap. Showing how semiotics can build the same type of conceptual, formal, and computational models as other scientific projects, this book opens up a rich domain of inquiry toward the formal understanding of semiotic artifacts and processes. Examining how pairing semiotics with computation can bring more methodological rigor and logical consistency to the epistemic quest for the forms and functions of meaning, without compromising the important interpretive dynamics of semiotics, this book offers a new cutting-edge, model-driven theory to the field.
Book Synopsis An Introduction to Applied Semiotics by : Louis Hébert
Download or read book An Introduction to Applied Semiotics written by Louis Hébert and published by Routledge. This book was released on 2019-11-28 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to Applied Semiotics presents nineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author’s own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure – summary, theory and application, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.
Book Synopsis Semiotics: The Basics by : Daniel Chandler
Download or read book Semiotics: The Basics written by Daniel Chandler and published by Routledge. This book was released on 2007-05-07 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated second edition provides a clear and concise introduction to the key concepts of semiotics in accessible and jargon-free language. With a revised introduction and glossary, extended index and suggestions for further reading, this new edition provides an increased number of examples including computer and mobile phone technology, television commercials and the web. Demystifying what is a complex, highly interdisciplinary field, key questions covered include: What is a sign? Which codes do we take for granted? How can semiotics be used in textual analysis? What is a text? A highly useful, must-have resource, Semiotics: The Basics is the ideal introductory text for those studying this growing area.
Book Synopsis Sports Event Management by : Ben Tyson
Download or read book Sports Event Management written by Ben Tyson and published by Routledge. This book was released on 2016-04-01 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring sports event management from a Caribbean, small island developing state perspective, this volume uses the events of the recently held Cricket World Cup 2007 (CWC 2007) as a launching pad for identifying best practices and the way forward. The CWC 2007 was the first time in any sport, a World Cup was staged in nine independent countries. None of the Caribbean territories hosting a match has a population larger than Jamaica's 3.4 million; most have less than a quarter of a million people; economies are small and infrastructure limited. The hosting of this event produced significant lessons that the region and the world can learn from concerning sports event management.
Book Synopsis Media Analysis Techniques by : Arthur Asa Berger
Download or read book Media Analysis Techniques written by Arthur Asa Berger and published by SAGE Publications. This book was released on 2017-12-28 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the Sixth Edition of Media Analysis Techniques, author Arthur Asa Berger once again provides students with a clearly written, user-friendly, hands-on guide to media criticism. The book empowers students to make their own analyses of the media rather than just accept how others interpret the media.
