Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Product And Price Competition In A Two Dimensional Vertical Differentiation Model
Download Product And Price Competition In A Two Dimensional Vertical Differentiation Model full books in PDF, epub, and Kindle. Read online Product And Price Competition In A Two Dimensional Vertical Differentiation Model ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Author :Mark B. Vandenbosch Publisher :London : Western Business School, University of Western Ontario ISBN 13 :9780771414244 Total Pages :44 pages Book Rating :4.4/5 (142 download)
Book Synopsis Product and Price Competition in a Two-dimensional Vertical Differentiation Model by : Mark B. Vandenbosch
Download or read book Product and Price Competition in a Two-dimensional Vertical Differentiation Model written by Mark B. Vandenbosch and published by London : Western Business School, University of Western Ontario. This book was released on 1992 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Product Positioning in a Two-Dimensional Vertical Differentiation Model by : Dominique Olie Lauga
Download or read book Product Positioning in a Two-Dimensional Vertical Differentiation Model written by Dominique Olie Lauga and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: We study a duopoly model where consumers are heterogeneous with respect to their willingness to pay for two product characteristics and marginal costs are increasing with the quality level chosen on each attribute. We show that while firms seek to manage competition through product positioning, their differentiation strategies critically depend on how costly it is to provide higher quality. When the cost of providing quality is not too high, firms use only one attribute to differentiate their products: they maximally differentiate on one dimension and minimally differentiate on the other dimension (a Max-Min equilibrium). Furthermore, they always differentiate along the dimension with the greater attribute range. As for the dimension with the smaller range and along which they agglomerate, both firms either choose the highest quality level or the lowest quality level possible, depending on whether the marginal costs of quality provision are low or intermediate, respectively. However, for larger quality provision costs, firms exploit both dimensions to differentiate their products. In particular, we characterize a maximal differentiation equilibrium in which one firm chooses the highest quality level on both attributes, while its rival offers the lowest quality level on both attributes (a Max-Max equilibrium). We discuss the managerial implications of our findings and explain how they enrich and qualify previous results reported in the literature on two-dimensional differentiation models.
Book Synopsis A Three Dimensional Vertical Differentiation Model by : Mohammad Zia
Download or read book A Three Dimensional Vertical Differentiation Model written by Mohammad Zia and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many products have different attributes which appeal to the different segments of the market. We investigate how firms should position their products in a multi-attribute product market where consumers are heterogeneous in (1) the product attributes that they care about, and (2) their willingness to pay for product quality. We develop a duopoly model where each firm offers a product which has three attributes. There are two customer segments in the market; each segment values only two attributes of the product but not the third one. We assume that customers are heterogeneous in their willingness to pay for the quality of product attributes. In a two-stage model, where firms first simultaneously set the level of product attributes and then price the product, we find four types of positioning equilibrium, all of which are of Min-Max kind. If the range of common attribute (the attribute that both customer segments appreciate) is high enough, firm only differentiate in this attribute and agglomerate on unique attributes (the attributes that only one segment appreciate). If the range of common attribute is low enough, firms differentiate only on unique attributes. The differentiation is never enough on only one of the unique attributes, and is never necessary on all three attributes. Our results have managerial implication for segmentation, targeting and positioning in a competitive market.
Book Synopsis A Model of Vertical Differentiation for Online Retailing by : Sulin Ba
Download or read book A Model of Vertical Differentiation for Online Retailing written by Sulin Ba and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet has changed the nature of doing business as well as the nature of competition in many industries. The number of online transactions has seen a steady increase as more consumers turn to online retailing (e-tailing) for a wide range of product choices and shopping convenience. Yet, despite the availability of online comparison shopping sites and the ease of finding alternative e-tailers for a given product, the persistent and substantial price dispersion has not been fully understood. In this paper, we view the online purchase of a product as a bundle of utilities consisting of the satisfaction with the product itself, the service received from the purchase experience, as well as the assurance and trust associated with the e-tailer's brand recognition. E-tailers, accordingly, can differentiate themselves in the service, brand recognition, and price dimensions. We extend the two dimensional competitive model to three dimensions in which e-tailers sequentially decide on a recognition level, then a service quality, and finally compete on price. We solve the model analytically and obtain closed-form equilibrium solutions. By explicitly incorporating differentiation costs, we show the existence of previously unknown equilibria, among which an asymmetric Max-Max equilibrium that is frequently observed in practice. In addition, the e-tailer's optimal competitive strategy is determined by the structure of the differentiation costs.
Book Synopsis The Economic Theory of Product Differentiation by : John Beath
Download or read book The Economic Theory of Product Differentiation written by John Beath and published by Cambridge University Press. This book was released on 1991-02-22 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are few industries in modern market economies that do not manufacture differentiated products. This book provides a systematic explanation and analysis of the widespread prevalence of this important category of products. The authors concentrate on models in which product selection is endogenous. In the first four chapters they consider models that try to predict the level of product differentiation that would emerge in situations of market equilibrium. These market equilibria with differentiated products are characterised and then compared with social welfare optima. Particular attention is paid to the distinction between horizontal and vertical differentiation as well as to the related issues of product quality and durability. This book brings together the most important theoretical contributions to these topics in a succinct and coherent manner. One of its major strengths is the way in which it carefully sets out the basic intuition behind the formal results. It will be useful to advanced undergraduate and graduate students taking courses in industrial economics and microeconomic theory.
Book Synopsis Game Theory and Business Applications by : Kalyan Chatterjee
Download or read book Game Theory and Business Applications written by Kalyan Chatterjee and published by Springer Science & Business Media. This book was released on 2013-06-26 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Game theory has been applied to a growing list of practical problems, from antitrust analysis to monetary policy; from the design of auction institutions to the structuring of incentives within firms; from patent races to dispute resolution. The purpose of Game Theory and Business Applications is to show how game theory can be used to model and analyze business decisions. The contents of this revised edition contain a wide variety of business functions – from accounting to operations, from marketing to strategy to organizational design. In addition, specific application areas include market competition, law and economics, bargaining and dispute resolution, and competitive bidding. All of these applications involve competitive decision settings, specifically situations where a number of economic agents in pursuit of their own self-interests and in accordance with the institutional “rules of the game” take actions that together affect all of their fortunes. As this volume demonstrates, game theory provides a compelling guide for analyzing business decisions and strategies.
Book Synopsis Product Lines and Price Discrimination in the European Car Market by : Victor A. Ginsburgh
Download or read book Product Lines and Price Discrimination in the European Car Market written by Victor A. Ginsburgh and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this paper we consider a model of oligopolistic competition where firms make a two-dimensional product line decision. They choose a location in style space, thus inducing horizontal differentiation, and produce different qualities (a product line) of a given good (vertical differentiation), consumed by a population of customers who differ in their income and preference for style. We prove the existence of a non-cooperative equilibrium and show that, as the degree of competition increases, prices approach marginal cost. The approach is used to show that European car producers seem indeed to use product lines to discriminate across EU countries.
Book Synopsis Discrete Choice Theory of Product Differentiation by : Simon P. Anderson
Download or read book Discrete Choice Theory of Product Differentiation written by Simon P. Anderson and published by MIT Press. This book was released on 1992 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The discrete choice approach provides an ideal framework for describing the demands for differentiated products and can be used for studying most product differentiation models in the literature. By introducing extra dimensions of product heterogeneity, the framework also provides richer models of firm location and product selection."--BOOK JACKET.
Book Synopsis Intelligent Knowledge-Based Systems by : Cornelius T. Leondes
Download or read book Intelligent Knowledge-Based Systems written by Cornelius T. Leondes and published by Springer Science & Business Media. This book was released on 2010-04-28 with total page 2041 pages. Available in PDF, EPUB and Kindle. Book excerpt: This five-volume set clearly manifests the great significance of these key technologies for the new economies of the new millennium. The discussions provide a wealth of practical ideas intended to foster innovation in thought and, consequently, in the further development of technology. Together, they comprise a significant and uniquely comprehensive reference source for research workers, practitioners, computer scientists, academics, students, and others on the international scene for years to come.
Book Synopsis Advances in Theory and Practice in Store Brand Operations by : Jiazhen Huo
Download or read book Advances in Theory and Practice in Store Brand Operations written by Jiazhen Huo and published by Springer Nature. This book was released on 2021-01-04 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is developed by focusing on the four issues: (1) product strategy of private brand; (2) pricing strategy of private brand; (3) channel strategy with private brand introduction; and (4) supply chain coordination with private brand introduction. Private brand (PB), also known as private label (PL) or store brand (SB), refers to a brand created and controlled by a retailer. In the 1960s and 1970s, private labels began to emerge in France and England. Although private label has grown rapidly worldwide, market share varies greatly from region to region. According to Nielsen's 2018 Global Private Label Report, the largest markets for private-label products are found primarily in the more mature European retail markets. In recent years, many large domestic retail enterprises have launched their own brand products. With the growth of e-commerce, some online retailers have also launched private-label goods. JD started to introduce its private brands in 2010, with annual sales of its private brand products reaching several hundred million yuan. However, at present, the market share of China's private label is only 1-3%, which still has a big gap compared with Europe and America.The main challenges to China's private label lie in private brand operations management. Among them, how to select the correct product categories, how to make pricing decision, how to restructure channels and how to coordinate supply chain after introducing private brands are four operations management problems need to be solved.
Book Synopsis Differential Games in Industrial Economics by : Luca Lambertini
Download or read book Differential Games in Industrial Economics written by Luca Lambertini and published by . This book was released on 2018-04-26 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive and self-contained exposition of the applications of optimal control and differential game theory to industrial organisation and trade.
Book Synopsis Price competition with information disparities in a vertically differentiated duopoly by : Alberto Cavaliere
Download or read book Price competition with information disparities in a vertically differentiated duopoly written by Alberto Cavaliere and published by . This book was released on 2004 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Modeling Vertical Markets of Differentiated Goods by : Brandon James Hoffman
Download or read book Modeling Vertical Markets of Differentiated Goods written by Brandon James Hoffman and published by . This book was released on 2017 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a collection of essays on the topic of vertical markets and resellers. The first two chapters look at the effects of mandatory dealer laws on prices and profits in vertical markets with differentiated goods. The third chapter looks at the quality of products chosen when manufacturers use resellers compared to when they do not. All three chapters show that competition is lessened when mandatory dealer laws exist. Chapter 1 addresses the US automobile market which has laws in almost every state that require sales of new vehicles go through franchised dealers, and manufacturers are not allowed to sell directly to consumers. While vertical markets can provide many benefits to both producer and consumer alike, double-marginalization is often seen as a problem for producers and consumers with vertical markets; whereby firms on different levels both have market power and thus are both able to charge a markup over cost. Contracts and implicit agreements can mitigate or lessen the negative externality associated with double-marginalization, but I develop a model to show that double-marginalization can be a good thing for producers, while simultaneously being bad for consumers. The model has a single dimension on product differentiation and different levels of vertical markets. In this model, firms either sell to consumers or other firms. How far removed the manufacturer of the good is from the final consumer determines the number of vertical markets. A market with one level consists of a manufacturer who sells directly to consumers, while a market with two levels consists of a manufacturer who sells to a reseller who in turn sells to consumers. I find that the profits of the manufacturer of the good can be up to three times as high when there are two levels instead of one and that they will always be at least twice as high. This model also shows that manufacturers can benefit from the existence of a law that requires they use dealers, even though any one single manufacturer has an incentive to not use a dealer. Chapter 2 addresses mandatory dealer laws in a setting without perfectly inelastic demand. Under a certain set of circumstances, manufacturers can earn higher profits after the introduction of these mandatory dealer laws than they would be without them. In this chapter, I remove the perfectly inelastic total demand restriction, and instead show how the elasticity of total demand plays a role in a manufacturer's preference for a mandatory dealer law. For the model used in this paper, I find that total demand does not need to be very inelastic at all, and in fact, can be elastic at the equilibrium prices and quantities. The findings in this paper run contrary to expectation, where double-marginalization is something that hurts manufacture's profits. In chapter 3, I analyze the benefit of moving first in a vertically differentiated market with manufacturers and retailers. Both retailers and manufactures are assumed to be profit-maximizing entities. Here the choice of the incumbent manufacturer creates an indifference between entering with a higher quality or entering with a lower quality for the entering manufacturer. Entry-quality decisions and wholesale pricing are related to the competition of retailers selling the manufacturers product and the degree of consumers' taste for quality. I examine the indifference of the entering manufacturer and highlight the benefits of being able to set quality first as an incumbent manufacturer when pricing stages are simultaneous. Stackelberg competition in the quality stage allows for the possibility for inferior-quality entry as well as superior-quality entry. The first-mover advantage dominates the high-quality advantage in this setting which is consistent with my findings in the dock and boat-lift markets.
Book Synopsis Handbook of Marketing by : Barton A Weitz
Download or read book Handbook of Marketing written by Barton A Weitz and published by SAGE. This book was released on 2006-08-11 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 'Handbook of Marketing' presents a major retrospective and prospective overview of the field of marketing when many of the traditional boundaries and domains within marketing have been subject to change.
Book Synopsis The Microeconomics of Product Innovation by : Paul Stoneman
Download or read book The Microeconomics of Product Innovation written by Paul Stoneman and published by Oxford University Press. This book was released on 2018-02-22 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economics has not given sufficient attention to the microeconomic analysis of innovation and technological change. Counteracting this imbalance, The Microeconomics of Product Innovation considers how the use of economic analysis can guide and inform the search for insight in the generation and adoption of new products synonymously labelled product innovation. Written in an accessible tone and restricting its analysis to the use of microeconomics, this book encompasses the definition of product innovation. It explores means of measurement and revealed patterns of the extent of product innovation; the economic analysis of the forces driving the demand for, the supply of, and incentives to generate new products; empirical evidence upon the determinants of the extent of product innovation; the diffusion of product innovations; product innovation and firm performance; price measurement under product innovation; product innovation and welfare; and public policy and product innovation.
Book Synopsis The Advanced Dictionary of Marketing by : Scott Dacko
Download or read book The Advanced Dictionary of Marketing written by Scott Dacko and published by Oxford University Press, USA. This book was released on 2008 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: This advanced dictionary of marketing focuses on leading-edge terminology for use by people who are serious about the theory and practice of marketing. With over 1,000 entries ranging in length and depth, it is the ideal reference guide for researchers, directors, managers, and anyone studying marketing for a professional or academic qualification.
Download or read book Differentiated Networks written by and published by . This book was released on 2007 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
