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Pricing Strategies For Library And Information Services
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Book Synopsis Financial and Cost Management for Libraries and Information Services by : Stephen A. Roberts
Download or read book Financial and Cost Management for Libraries and Information Services written by Stephen A. Roberts and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Library and Information Services: International Perspectives by : Dinesh K. Gupta
Download or read book Marketing Library and Information Services: International Perspectives written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006-05-02 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40 articles. The bundling of dozens of contributions from a truly international group of librarians, presented in this book, provides a broad spectrum on the topic. This book will thus prove immensely useful, helping both working librarians and future librarians to understand vital issues relating to the marketing of library and information services at the local, national and international level. The book is divided into the following six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
Author :International Development Research Centre (Canada) Publisher :IDRC ISBN 13 :0889368171 Total Pages :483 pages Book Rating :4.8/5 (893 download)
Book Synopsis Marketing Information Products and Services by : International Development Research Centre (Canada)
Download or read book Marketing Information Products and Services written by International Development Research Centre (Canada) and published by IDRC. This book was released on 1999 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contributed articles presented at a workshop held in 1994.
Book Synopsis The Role of Fees in Supporting Library and Information Services in Public and Academic Libraries by :
Download or read book The Role of Fees in Supporting Library and Information Services in Public and Academic Libraries written by and published by . This book was released on 1985 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Information Marketing by : Jennifer Rowley
Download or read book Information Marketing written by Jennifer Rowley and published by Routledge. This book was released on 2016-05-23 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The nature of the information marketplace is under continual evolution and all organisations in the information industry need to form new strategic alliances, identify new market segments and evolve new products, employing a full armoury of marketing tactics to succeed in the changing environment. In this fully revised second edition of Information Marketing Jenny Rowley explores the impact of globalization, digitization, connectivity and customization in the information marketplace. She introduces a number of new topics and a shift of emphasis which reflect both the changing nature of information services and also practical and theoretical perspectives on marketing. As well as being thoroughly revised and updated, themes that are more fully developed include: e-service, self-service, customer relationships, online branding, online marketing communications, measuring online activity and customer relationship management systems. This book's unique perspective makes it essential reading for professionals in information services as well as students in information management, library and information studies, business information, marketing, e-commerce and communication studies.
Book Synopsis Management of Libraries in the New Millennium by : Dr. Dinesh Kumar Kaushik
Download or read book Management of Libraries in the New Millennium written by Dr. Dinesh Kumar Kaushik and published by K.K. Publications. This book was released on 2022-03-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management of Libraries in the New Millennium Due to rising costs and insufficient funds, expending and increasing complexity of information forced the librarians to seek better and more cost-efficient systems for providing information services. Computer and I.T. now have very common in many institutes and organizations. The execution of I.T. and applications of computers are taking place in libraries. Since the author has sufficient experience of the modernization of libraries, has dealt the subjects concerning automation in details. The author has highlighted the subject modernization of libraries in the following chapters. CONTENTS • Development of Modern Library • Library Automation and Networking • Role of Library and Information Professionals in an Electronic Age • Knowing Internet for Library Management • Internet and Its Application in Library Services • Training of Library Professionals • Digital Libraries • E-Journals
Book Synopsis Managing Information Services by : Jo Bryson
Download or read book Managing Information Services written by Jo Bryson and published by Routledge. This book was released on 2016-05-05 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fourth edition of Jo Bryson's highly regarded Managing Information Services has been thoroughly revised with an emphasis on innovation. Operating in a digital era, libraries must innovate to survive and grow. This means librarians having radical ideas which challenge the status quo, shifting strategic directions to change the way services are managed, and developing new skills and knowledge. Challenges include developing new uses for floorspace, where shelving is being replaced by mobile networking, and new practices and procedures for managing new products such as e-books and self-service. Libraries can achieve long term sustainability by information managers having more creative responses and developing innovative thinking. Essential reading for information students, this text also serves as a comprehensive and detailed reference on the key management topics for information service managers.
Book Synopsis Academic Library Statistics by : Association of Research Libraries
Download or read book Academic Library Statistics written by Association of Research Libraries and published by Association of Research Libr. This book was released on 1985 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Introduction to Reference and Information Services in Today's School Library by : Lesley S.J. Farmer
Download or read book Introduction to Reference and Information Services in Today's School Library written by Lesley S.J. Farmer and published by Rowman & Littlefield. This book was released on 2014-03-27 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students come to the school library every day with questions ranging from “How many people live in China?” to “I need to find out how the Sun began for my science paper.” Helping students find the answers to their questions is one of the most important responsibilities school librarians have. In Introduction to Reference and Information Services in Today's School Library, one of America’s premier school library educators covers the A-Z of both reference and information services for today’s library. Everything from teaching students how to use sources to both in-person and virtual reference service is covered. A key feature of the text is an annotated bibliography of core print and electronic sources for elementary, middle, and high school collections. Yes, reference and information services are vital library functions in the digital age. Even students who appear to be tech savvy have trouble finding the right information efficiently - and knowing what to do with it. This book examines information needs and behaviors, and provides strategies for assessing and meeting the informational needs of the school community. The book also addresses the conditions for optimum service: physical access (including virtual access), effective interaction and collaboration, instructional design, and systematic planning. Newer issues such as embedded librarianship, curation,collective intelligence, and web 2.0 intellectual property are also addressed. This book introduces the entering professional, and updates practitioners, to current standards and useful strategies.
Book Synopsis Reference Service Expertise by : William A. Katz
Download or read book Reference Service Expertise written by William A. Katz and published by Psychology Press. This book was released on 1993 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important volume presents a wealth of practical ideas for improving the art of reference librarianship. Reference Service Expertise provides pragmatic ways for librarians to aid patrons, consider reference collections and how they are employed, and assess various technologies in reference work. Dedicated to the idea that reference service is a benevolent desire to help the sometimes puzzled library user, this unique book describes numerous and varied means to that end and encourages reference librarians to become familiar with the multiple resources available in modern libraries. Reference Service Expertise pinpoints specific areas in which librarians can increase their knowledge in order to become more efficient. These strategies include using a systems approach in reference instruction for library professionals; guidelines for academic librarians to use for evaluating facilities, services, and staff as to how effectively they welcome users and validate their information needs; using team teaching to instruct users about library services; developing legal reference skills to support the constitutional right-to-know in a self-governing society; and helping non-science librarians to become science literate by reading popular science literature, watching science television programs, visiting science museums, and generally increasing their awareness of the problem of science illiteracy among the general population. A wide variety of resources available in today's reference libraries are discussed to help librarians become better informed about the options available to their patrons, including: ERIC and NTIS and the information gap between the two databases resources on the evolving market economy or investments in the Commonwealth of Independent States fee-based services PsycLIT (CD-ROM), PsycINFO (online), and the difference in retrieval patterns using the same vocabulary of terms interactive media centers--advantages and shortcomings Reference librarians in all types of libraries will benefit from chapters that describe specific methods for improving their own personal effectiveness as well as chapters that evaluate specific services and reference tools available for reference library users.
Book Synopsis Assessing Service Quality by : Peter Hernon
Download or read book Assessing Service Quality written by Peter Hernon and published by American Library Association. This book was released on 2015-05-12 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: This extensively revised and updated edition explores even further the ways technology influences both the experiences of library customers and the ways libraries themselves can assess those experiences.
Book Synopsis Encyclopedia of Library and Information Science by : Allen Kent
Download or read book Encyclopedia of Library and Information Science written by Allen Kent and published by CRC Press. This book was released on 1976-04-01 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Encyclopedia of Library and Information Science provides an outstanding resource in 33 published volumes with 2 helpful indexes. This thorough reference set--written by 1300 eminent, international experts--offers librarians, information/computer scientists, bibliographers, documentalists, systems analysts, and students, convenient access to the techniques and tools of both library and information science. Impeccably researched, cross referenced, alphabetized by subject, and generously illustrated, the Encyclopedia of Library and Information Science integrates the essential theoretical and practical information accumulating in this rapidly growing field."
Book Synopsis Cost Management for Library and Information Services by : Stephen Andrew Roberts
Download or read book Cost Management for Library and Information Services written by Stephen Andrew Roberts and published by Butterworth-Heinemann. This book was released on 1985 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Survival Kit For Libraries (A Marketing Approach) by : Dr. R.K. Bhatt
Download or read book The Survival Kit For Libraries (A Marketing Approach) written by Dr. R.K. Bhatt and published by K.K. Publications. This book was released on 2022-02-20 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Survival Kit For Libraries (A Marketing Approach) The present book deals with the study and application of Marketing Management in Library and Information Centers in ICT envi-ronment. There is no contradiction now a days in accepting the fact that the application of Marketing Management Principles, Methods and Techniques for the promotion of LIS Products and Services is not only imperative but also extremely important to the survival of library and information centres. The book fulfils some objectives by providing a detail explanation of the vital elements of marketing of library products and services. The book covers chapters like fundamentals of marketing of library products and services, strategies and technique, promotion of LIS products and services, management consultancy and information analysis consolidation and repackaging etc. The organization of the book is done as given below: Chapter: 1- Fundamental Concepts Chapter: 2- Strategies and Techniques Chapter: 3- Promotion of LIS Products and Services Chapter: 4- Management Consultancy Chapter: 5 Information Analysis, Consolidation and Re-Packaging Appendix : 1 Research in Marketing of LIS Products and Services Appendix : 2 Research in Manag-ement Consultancy Appendix : 3 Case study on Marketing
Book Synopsis Pricing Strategy Implementation by : Andreas Hinterhuber
Download or read book Pricing Strategy Implementation written by Andreas Hinterhuber and published by Routledge. This book was released on 2019-07-31 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance. Pricing strategy development requires creativity, analytical rigor, and an ability to master the internal political competition for scarce resources, but it takes place in a well-defined environment. Fast forward to strategy implementation: competitors that stubbornly fail to behave according to assumptions, new entrants, internal resistance, new opportunities, changing customer preferences, leadership changes, regulatory interventions, or market growth rates that change unexpectedly are some of the intervening variables between the pricing strategy originally developed and the strategy actually implemented. This book provides the theories and best practices that enable the effective implementation of pricing strategies. It offers: a best practice overview on how to convert a pricing strategy into superior results insights from current academic research on driving profits via pricing strategy implementation examples on how to deal with digital transformation in the context of pricing tools and insights into how to overcome internal resistance, align the organization, and forge win-win relationships with customers Taking a new approach, Pricing Strategy Implementation is a critical and practical tool for practicing executives and managers, as well as academics and researchers in pricing, marketing strategy, and strategic management.
Author :Hendrik Edelman Publisher :ALCTS Papers on Library Technical Services and Collections ISBN 13 : Total Pages :220 pages Book Rating :4.3/5 (91 download)
Book Synopsis Marketing to Libraries for the New Millennium by : Hendrik Edelman
Download or read book Marketing to Libraries for the New Millennium written by Hendrik Edelman and published by ALCTS Papers on Library Technical Services and Collections. This book was released on 2002 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation. This volume is based on the all-day programme, "Marketing to Libraries for the Millennium". Topics included: buying consortia; mergers and acquisitions; discussion lists versus traditional review media; on-demand print services; advances in approval and leasing plans; and more.
Book Synopsis Information Access and Delivery in Health Sciences Libraries by : Carolyn E. Lipscomb
Download or read book Information Access and Delivery in Health Sciences Libraries written by Carolyn E. Lipscomb and published by Scarecrow Press. This book was released on 1996 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on circulation, interlibrary loan and document delivery, and fee-based services, illustrating both the unique aspects of health sciences libraries and those they have in common with other libraries. A text for library schools and professional training courses, and a reference for librarians and administrators. Notes that health sciences libraries continue to take the lead in implementing new technologies and approaches. Annotation copyright by Book News, Inc., Portland, OR
