Price Management

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Price Management

Author : Hermann Simon
Publisher : Springer
ISBN 13 : 3319994565
Total Pages : 569 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Price Management by : Hermann Simon

Download or read book Price Management written by Hermann Simon and published by Springer. This book was released on 2018-12-11 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the world’s foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice. Going beyond the traditional constraints of “price theory” and “price policy,” the authors coined the term “price management” to represent a holistic approach to pricing strategy and tactical implementation. They remind us that the Ancient Romans used one word, pretium, to mean both price and value. This is the fundamental philosophy that drives successful price management where producer and customer meet. Featuring dozens of examples and case studies drawn from their extensive research, consulting, and teaching around the world, Simon and Fassnacht cover all aspects of pricing following the price management process with its four phases: strategy, analysis, decision, and implementation. Thereby, the authors take into account the nuances across industry sectors, including consumer goods, industrial products, services, and trade/distribution. In particular, they address the implications of technological advancements, such as the Internet and new measurement and sensor technologies that have led to a wealth of price management innovations, such as flat rates, freemium, pay-per-use, or pay-what-you-want. They also address the emergence of new price metrics, Big Data applications, two-sided price systems, negative prices, and the sharing economy, as well as emerging payment systems such as bitcoin. The result is a “bible” for leaders who recognize that price is not only a means to drive profit in the short term, but a tool to generate sustained growth in shareholder value over the longer term, and a primer for researchers, instructors, and students alike. Praise for Price Management “This book is truly state of the art and the most comprehensive work in price management.” - Prof. Philip Kotler, Kellogg School of Management, Northwestern University “This very important book builds an outstanding bridge between science and practice.“ - Kasper Rorsted, CEO, Adidas “This book provides practical guidelines on value creation, communication and management, which is an imperative for businesses to survive in the coming era of uncertainty.” - Dr. Chang-Gyu Hwang, Chairman and CEO, KT Corporation (Korea Telecom)

Price Management in Financial Services

Author : Georg Wuebker
Publisher : Routledge
ISBN 13 : 1351909045
Total Pages : 480 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Price Management in Financial Services by : Georg Wuebker

Download or read book Price Management in Financial Services written by Georg Wuebker and published by Routledge. This book was released on 2017-03-02 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: The financial services industry is undergoing a period of dramatic change. Deregulation has created an ultra-competitive marketplace and recent challenges like the worldwide subprime crisis, SEPA and Basel II have only intensified the need for financial services providers to shift their focus to customer centric Smart Profit GrowthTM strategies. Price Management in Financial Services shows how to utilize the modern techniques of value-based pricing to design professional pricing processes that go beyond the industry's current norm of purely risk and cost based pricing. The authors provide insight into strategic pricing concepts such as market segmentation, product bundling, multi-channel pricing and non-linear pricing and give an overview of advanced price optimization methods. The book serves as a step-by-step guide to long term profitable growth through professional pricing by familiarizing the reader with the concepts of price-response function management and price elasticity of demand. The book also includes a number of implementation strategies to incorporate Power Pricing into financial services institutions and includes a large number of Simon-Kucher & Partners' international case studies that illustrate the enormous profit potential that lies in professional pricing.

Active Price Management

Author : Sven Reinecke
Publisher : Springer Nature
ISBN 13 : 3031420497
Total Pages : 98 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Active Price Management by : Sven Reinecke

Download or read book Active Price Management written by Sven Reinecke and published by Springer Nature. This book was released on 2023-12-03 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book demonstrates how to transform pricing, often considered the neglected aspect of marketing, into the most influential marketing tool that positively impacts the company's profits in a sustainable manner. Ultimately, every aspect of marketing is reflected in the price, as it represents the customer's value exchange for the other three value-creating marketing instruments: the product (functional value), communication (emotional value), and distribution (availability). The authors present the essential framework conditions and fundamental principles of active price management. They specifically emphasize those aspects that have proven particularly relevant to business practice through the Executive Education program at the University of St. Gallen (HSG).

How to Price

Author : Oz Shy
Publisher : Cambridge University Press
ISBN 13 : 1139469223
Total Pages : 421 pages
Book Rating : 4.1/5 (394 download)

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Book Synopsis How to Price by : Oz Shy

Download or read book How to Price written by Oz Shy and published by Cambridge University Press. This book was released on 2008-01-14 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest and research on pricing and revenue management. This book introduces the reader to a wide variety of research results on pricing techniques in a unified, systematic way and at varying levels of difficulty. The book contains a large number of exercises and solutions and therefore can serve as a main or supplementary course textbook, as well as a reference guidebook for pricing consultants, managers, industrial engineers, and writers of pricing software applications. Despite a moderate technical orientation, the book is accessible to readers with a limited knowledge in these fields as well as to readers who have had more training in economics.

Energy Markets

Author : Tom James
Publisher : John Wiley & Sons
ISBN 13 : 1118580478
Total Pages : 374 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis Energy Markets by : Tom James

Download or read book Energy Markets written by Tom James and published by John Wiley & Sons. This book was released on 2012-11-27 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Price Risk Management and Trading. Energy risk management expert, Tom James, does it again. His latest book is a timely addition to the rapidly developing energy trading markets. This book should be on every energy trader, risk manager and corporate planer's desk. it is an easy read as Tom goes into great detail to explain the intricacies of this market and its various unique elements. - Peter C. Fusaro, Chairman, Global Change Associates Inc., Best-selling Author and Energy Expert This sensible and practical guide is essential for those seeking an understanding of commerce in energy derivatives. beyond merely informative, this hand book for the practitioner details the finer points of the use of derivatives as tools for price-risk management. No energy trading desk should be without it. - Ethan L. Cohen, Senior Director, Utility and Energy Technology, UtiliPoint International Inc. Energy markets are much more volatile than other commodity markets, so risk mitigation is more of a concern. Energy prices, for example, can be affected by weather, geopo9litical turmoil, changes in tax and legal systems, OPEC decisions, analysis' reports, transportation issues, and supply and demand - to name just a few factors. Tom James's book is a practical guide to assessing and managing these risks. It is a must-read for senior management as well as risk and financial professionals.- Don Stowers, Editor, Oil & Gas Financial Journal This book is the most comprehensive on price risk management-centric efforts. It provides the reader with a tangible experience of derivatives in today's capital and energy markets. The breadth and scope of the passages are immense, in that both developed and developing countries' energy markets are considered and examples applied. Terrific read! - Rashpal Bhatti, Marketing Manager, Energy Trading Asia, Enron/BHP Billiton Tom James has simplified the intricacies of a very complex market. In this new market of "hot" commodities, he has been able to give a fresh course to those who are new to the energy markets and a solid review for those that are well seasoned. he covers everything within the oil market from A to Z in this book and does it well. Coming from a financial background myself, it's good to finally find a book that can bring a better understanding to the field of energy commodities. - Carl Larry, Vice President Citi Energy Global Commodities

Handbook of Pricing Research in Marketing

Author : Vithala R. Rao
Publisher : Edward Elgar Publishing
ISBN 13 : 1848447442
Total Pages : 617 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Handbook of Pricing Research in Marketing by : Vithala R. Rao

Download or read book Handbook of Pricing Research in Marketing written by Vithala R. Rao and published by Edward Elgar Publishing. This book was released on 2009 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics in the area. The environment in which pricing decisions and transactions are implemented has changed dramatically, mainly due to the advent of the Internet and the practices of advance selling and yield management. Over the years, marketing scholars have incorporated developments in game theory and microeconomics, behavioral decision theory, psychological and social dimensions and newer market mechanisms of auctions in their contributions to pricing research. These chapters, specifically written for this Handbook, cover these various developments and concepts as applied to tackling pricing problems. Academics and doctoral students in marketing and applied economics, as well as pricing-focused business practitioners and consultants, will appreciate the state-of-the-art research herein.

The Pricing and Revenue Management of Services

Author : Irene C.L. Ng
Publisher : Routledge
ISBN 13 : 1134267436
Total Pages : 232 pages
Book Rating : 4.1/5 (342 download)

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Book Synopsis The Pricing and Revenue Management of Services by : Irene C.L. Ng

Download or read book The Pricing and Revenue Management of Services written by Irene C.L. Ng and published by Routledge. This book was released on 2007-07-26 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality. Integrating both theory and real world practices, Ng advances the latest concepts in pricing and revenue management for services in a language that is useful, prescriptive and ye

Pricing and Revenue Optimization

Author : Robert Phillips
Publisher : Stanford University Press
ISBN 13 : 0804781648
Total Pages : 387 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis Pricing and Revenue Optimization by : Robert Phillips

Download or read book Pricing and Revenue Optimization written by Robert Phillips and published by Stanford University Press. This book was released on 2005-08-05 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact [email protected].

Cost Management of Capital Projects

Author : Kurt Heinze
Publisher : Routledge
ISBN 13 : 1351457667
Total Pages : 663 pages
Book Rating : 4.3/5 (514 download)

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Book Synopsis Cost Management of Capital Projects by : Kurt Heinze

Download or read book Cost Management of Capital Projects written by Kurt Heinze and published by Routledge. This book was released on 2017-09-20 with total page 663 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aiming to bridge the gap between the quantitative viewpoint of management science and the practical, day-to-day needs of project cost management, this text offers coverage of an integrated cost management programme. It presents the use of method study techniques to increase the effectiveness of procedures and improve the productivity of resources, emphasizing a systematic approach to cost control.

Retail Category Management

Author : Alexander Hübner
Publisher : Springer Science & Business Media
ISBN 13 : 9783642224775
Total Pages : 153 pages
Book Rating : 4.2/5 (247 download)

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Book Synopsis Retail Category Management by : Alexander Hübner

Download or read book Retail Category Management written by Alexander Hübner and published by Springer Science & Business Media. This book was released on 2011-08-30 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.

Telecommunications Cost Management

Author : William A. Yarberry Jr.
Publisher : CRC Press
ISBN 13 : 1420000136
Total Pages : 352 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Telecommunications Cost Management by : William A. Yarberry Jr.

Download or read book Telecommunications Cost Management written by William A. Yarberry Jr. and published by CRC Press. This book was released on 2002-09-17 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Busy decision-makers need the specifics quickly, without plowing through details that do not affect the economics of a project. Telecommunications Cost Management presents the key facts up front, with sample calculations for broadband, local access, equipment, and service alternatives. It provides a blueprint for cost reduction across all major technologies - from frame relay to IP telephony to contract recommendations. The text presents scenarios showing the effect of different architectural strategies for both voice and data communications. An Architectural Review lists alternatives to the traditional PBX and discusses how to minimize local access costs.

Getting Price Right

Author : Gerald Smith
Publisher : Columbia University Press
ISBN 13 : 0231549075
Total Pages : 537 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Getting Price Right by : Gerald Smith

Download or read book Getting Price Right written by Gerald Smith and published by Columbia University Press. This book was released on 2021-10-12 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner, 2022 Leonard L. Berry Marketing Book Award, American Marketing Association How do leaders, managers, and proprietors go about the essential task of setting prices? What biases enter into this process, and why? How can a business debias its price setting to become more productive, strategic, and profitable? Combining perceptive insights from behavioral economics with leading-edge ideas on price management, this book offers a new approach to pricing. Gerald Smith demonstrates why understanding, reframing, and refining everyday pricing processes—a firm’s or manager’s pricing orientation—results in a better long-term pricing strategy. He explores how pricing actually happens in practice and shows how to identify and remove the psychological blinders that cause suboptimal decisions and policies. Smith details how to improve pricing orientation by combining the soft behavioral skills that intuitively shape and refine pricing practice with the hard analytic skills that guide and structure pricing strategy. The result is more rational and more profitable pricing—with respect to not only revenue and profitability but also employee productivity and customer satisfaction. Offering an accessible and actionable model, Getting Price Right is the first book to apply behavioral economics to managerial price setting. It is a must-read for corporate business leaders, thought leaders, and professionals interested in advances in pricing and for managers, entrepreneurs, proprietors, and small and midsize business owners whose everyday work involves pricing.

Information Security Cost Management

Author : Ioana V. Bazavan
Publisher : CRC Press
ISBN 13 : 1420013831
Total Pages : 255 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Information Security Cost Management by : Ioana V. Bazavan

Download or read book Information Security Cost Management written by Ioana V. Bazavan and published by CRC Press. This book was released on 2006-08-30 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: While information security is an ever-present challenge for all types of organizations today, most focus on providing security without addressing the necessities of staff, time, or budget in a practical manner. Information Security Cost Management offers a pragmatic approach to implementing information security, taking budgetary and real

Fit for Growth

Author : Vinay Couto
Publisher : John Wiley & Sons
ISBN 13 : 1119268532
Total Pages : 296 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Fit for Growth by : Vinay Couto

Download or read book Fit for Growth written by Vinay Couto and published by John Wiley & Sons. This book was released on 2017-01-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States

Integrated Design and Cost Management for Civil Engineers

Author : Andrew Whyte
Publisher : CRC Press
ISBN 13 : 0203127609
Total Pages : 471 pages
Book Rating : 4.2/5 (31 download)

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Book Synopsis Integrated Design and Cost Management for Civil Engineers by : Andrew Whyte

Download or read book Integrated Design and Cost Management for Civil Engineers written by Andrew Whyte and published by CRC Press. This book was released on 2014-08-13 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find Practical Solutions to Civil Engineering Design and Cost Management Problems A guide to successfully designing, estimating, and scheduling a civil engineering project, Integrated Design and Cost Management for Civil Engineers shows how practicing professionals can design fit-for-use solutions within established time frames and reliable budgets. This text combines technical compliance with practical solutions in relation to cost planning, estimating, time, and cost control. It incorporates solutions that are technically sound as well as cost effective and time efficient. It focuses on the integration of design and construction based on solid engineering foundations contained within a code of ethics, and navigates engineers through the complete process of project design, pricing, and tendering. Well illustrated The book uses cases studies to illustrate principles and processes. Although they center on Australasia and Southeast Asia, the principles are internationally relevant. The material details procedures that emphasize the correct quantification and planning of works, resulting in reliable cost and time predictions. It also works toward minimizing the risk of losing business through cost blowouts or losing profits through underestimation. This Text Details the Quest for Practical Solutions That: Are cost effective Can be completed within a reasonable timeline Conform to relevant quality controls Are framed within appropriate contract documents Satisfy ethical professional procedures, and Address the client’s brief through a structured approach to integrated design and cost management Designed to help civil engineers develop and apply a multitude of skill bases, Integrated Design and Cost Management for Civil Engineers can aid them in maintaining relevancy in appropriate design justifications, guide work tasks, control costs, and structure project timelines. The book is an ideal link between a civil engineering course and practice.

Manager's Guide to Operations Management

Author : John Kamauff
Publisher : McGraw Hill Professional
ISBN 13 : 0071713182
Total Pages : 272 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Manager's Guide to Operations Management by : John Kamauff

Download or read book Manager's Guide to Operations Management written by John Kamauff and published by McGraw Hill Professional. This book was released on 2009-10-09 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The secrets to improving operations while maintaining the highest quality How do you operate at maximum efficiency with minimum cost? Manager’s Guide to Operations Management addresses one of the most pressing business issues of our time by offering easy-toimplement advice on creating the most effective, streamlined operations possible. This quick-reference guide explains how to: Improve your production processes Boost quality using the Six Sigma approach Manage supply chains and inventory Forecast, plan, and schedule efficiently With Manager’s Guide to Operations Management, you have the tools you need to ensure a smooth, steady work flow while producing products and services of the highest quality—the secret to business success.

The Project Management Answer Book

Author : Jeff Furman PMP
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1567264670
Total Pages : 506 pages
Book Rating : 4.5/5 (672 download)

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Book Synopsis The Project Management Answer Book by : Jeff Furman PMP

Download or read book The Project Management Answer Book written by Jeff Furman PMP and published by Berrett-Koehler Publishers. This book was released on 2014-12-01 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: If it's essential to project management... it's in here! The first edition of The Project Management Answer Book addressed all the key principles of project management that every project manager needs to know. With a new chapter on scrum agile, updates throughout, and many new PMP® test tips, this new edition builds on that solid foundation. The structure of this update maps closely to the PMBOK® Guide, Fifth Edition, and is designed to assist anyone studying for the PMP® and other certification exams. Helpful sections cover: • Networking and social media tips for PMs, including the best professional organizations, virtual groups, and podcast resources • The formulas PMs need to know, plus a template to help certification candidates prepare and self-test for their exams • Quick study sheet for the processes covered on the PMP® exam • Key changes in PMBOK® Guide, Fifth Edition, for readers familiar with earlier versions who want “the skinny” on the new version. PMs at every level will find real gold in the information nuggets provided in this new edition. Those new to project management will find the comprehensive coverage and the depth of the answers especially valuable, and will like the easy-to-read style and Q&A format. For experienced managers looking for new tools and skills to help them pass their PMP® or other certification exams, this is a must-have resource.