Postmodern Advertising In Japan

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Postmodern Advertising in Japan

Author : Ory Bartal
Publisher : Dartmouth College Press
ISBN 13 : 1611686555
Total Pages : 302 pages
Book Rating : 4.6/5 (116 download)

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Book Synopsis Postmodern Advertising in Japan by : Ory Bartal

Download or read book Postmodern Advertising in Japan written by Ory Bartal and published by Dartmouth College Press. This book was released on 2015-01-06 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a study driven by stunning images of Japanese advertisements and the artworks they quote from, Ory Bartal offers a first-of-its-kind interpretation of the "postmodern" genre of advertising in Japan, which both shaped and reflected the new consumer-driven culture that arose during the bubble era of the 1980s and 1990s. Through a fascinating tale of art directors and their works and influences, Bartal shows how this postmodern visual language, like postmodernism in other streams, is distinguished by its mlange of styles, blurring of boundaries between art and design, and reliance on visual and textual quotations from sources past and present, domestic and foreign. Although this advertising culture partakes of global trends, Bartal draws attention to the varied local artistic sensibilities, structures of thought, and underlying practices, challenging the often-simplistic characterization of "Japaneseness" as being rooted in a Zen tradition of aesthetic indirectness and ambiguity. Combining multilingual scholarship with a wealth of information gleaned through years of personal interviews with the principals involved, this is a truly original contribution to the discussion of Japanese art and advertising as well as an insightful reading of more general issues in the study of visual culture and media.

Postmodernism and Japan

Author : マサオ・ミヨシ
Publisher : Duke University Press
ISBN 13 : 9780822308966
Total Pages : 336 pages
Book Rating : 4.3/5 (89 download)

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Book Synopsis Postmodernism and Japan by : マサオ・ミヨシ

Download or read book Postmodernism and Japan written by マサオ・ミヨシ and published by Duke University Press. This book was released on 1989-07-27 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Postmodernism and Japan is a coherent yet diverse study of the dynamics of postmodernism, as described by Lyotard, Baudrillard, Deleuze, and Guatarri, from the often startling perspective of a society bent on transforming itself into the image of Western “enlightenment” wealth and power. This work provides a unique view of a society in transition and confronting, like its models in the West, the problems induced by the introduction of new forms of knowledge, modes of production, and social relationships.

Designing Modern Japan

Author : Sarah Teasley
Publisher : Reaktion Books
ISBN 13 : 1780232306
Total Pages : 425 pages
Book Rating : 4.7/5 (82 download)

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Book Synopsis Designing Modern Japan by : Sarah Teasley

Download or read book Designing Modern Japan written by Sarah Teasley and published by Reaktion Books. This book was released on 2022-05-06 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revealing look at Japanese design weaving together the stories of people who shaped Japan’s design industries with social history, economic conditions, and geopolitics. From cars to cameras, design from Japan is ubiquitous. So are perceptions of Japanese design, from calming, carefully crafted minimalism to avant-garde catwalk fashion, or the cute, Kawaii aesthetic populating Tokyo streets. But these portrayals overlook the creativity, generosity, and sheer hard work that has gone into creating and maintaining design industries in Japan. In Designing Modern Japan, Sarah Teasley deftly weaves together the personal stories of people who shaped and shape Japan’s design industries with social history, economic conditions, and geopolitics.. Key to her account is how design has been a strategy to help communities thrive during turbulent times, and for making life better along the way. Deeply researched and superbly illustrated, Designing Modern Japan appeals to a wide audience for Japanese design, history, and culture.

Critical design in Japan

Author : Ory Bartal
Publisher : Manchester University Press
ISBN 13 : 1526140012
Total Pages : 377 pages
Book Rating : 4.5/5 (261 download)

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Book Synopsis Critical design in Japan by : Ory Bartal

Download or read book Critical design in Japan written by Ory Bartal and published by Manchester University Press. This book was released on 2020-04-17 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of critical avant-garde design in Japan, which emerged during the 1960s and continues to inspire designers today. The practice communicates a form of visual and material protest drawing on the ideologies and critical theories of the 1960s and 1970s, notably feminism, body politics, the politics of identity, and ecological, anti-consumerist and anti-institutional critiques, as well as the concept of otherness. It also presents an encounter between two seemingly contradictory concepts: luxury and the avant-garde. The book challenges the definition of design as the production of unnecessary decorative and conceptual objects, and the characterisation of Japanese design in particular as beautiful, sublime or a product of ‘Japanese culture’. In doing so it reveals the ways in which material and visual culture serve to voice protest and formulate a social critique.

A Japanese Advertising Agency

Author : Brian Moeran
Publisher : Routledge
ISBN 13 : 1136795405
Total Pages : 335 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis A Japanese Advertising Agency by : Brian Moeran

Download or read book A Japanese Advertising Agency written by Brian Moeran and published by Routledge. This book was released on 2013-09-13 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan. By examining the production of advertising, this book turns other semiotics, media and cultural studies theories on their heads. By analysing the social structure of a modern media organization from the inside, it makes anthropology relevant and intellectually stimulating. By treating the Japanese as a more-or-less normal and rational people, it explodes the usual myths of exotic Japan and steps boldly into a global arena that embraces 'east' and 'west' in a new theory of values.

A Japanese Advertising Agency

Author : Brian Moeran
Publisher : Routledge
ISBN 13 : 1136795332
Total Pages : 351 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis A Japanese Advertising Agency by : Brian Moeran

Download or read book A Japanese Advertising Agency written by Brian Moeran and published by Routledge. This book was released on 2013-09-13 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan. By examining the production of advertising, this book turns other semiotics, media and cultural studies theories on their heads. By analysing the social structure of a modern media organization from the inside, it makes anthropology relevant and intellectually stimulating. By treating the Japanese as a more-or-less normal and rational people, it explodes the usual myths of exotic Japan and steps boldly into a global arena that embraces 'east' and 'west' in a new theory of values.

Advertising and Reality

Author : Amir Hetsroni
Publisher : Bloomsbury Publishing USA
ISBN 13 : 144111503X
Total Pages : 272 pages
Book Rating : 4.4/5 (411 download)

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Book Synopsis Advertising and Reality by : Amir Hetsroni

Download or read book Advertising and Reality written by Amir Hetsroni and published by Bloomsbury Publishing USA. This book was released on 2012-11-02 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising and Reality: A Global Study of Representation and Content offers, for the first time, an extensive study of the way our life is represented in advertising. Leading scholars from different countries, who specialize in marketing communication and media studies, review and analyze different advertising contents and give us a truly cross-cultural view of the matter. Among the contents that are thoroughly discussed throughout the book one finds sexuality, violence, family activities, gender roles, vocations, minorities roles, periodical reconstruction and more. This book provides an up-to-date picture of the way modern life is portrayed in the most popular format of marketing communication worldwide.

Tokyo

Author : Louis G. Perez
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1440864950
Total Pages : 296 pages
Book Rating : 4.4/5 (48 download)

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Book Synopsis Tokyo by : Louis G. Perez

Download or read book Tokyo written by Louis G. Perez and published by Bloomsbury Publishing USA. This book was released on 2019-09-19 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This indispensable one-volume narrative examines the history, culture, environment, economy, politics, future, and more of the city of Tokyo, Japan's political and cultural capital. Tokyo has endured and moved beyond horrible disasters in the 20th century, first an earthquake in 1923 and later the events that unfolded during World War II, to grow into one of the most populated cities in the world. This volume examines Tokyo's history, politics, culture, and more. Narrative chapters cover a wide breadth of topics, including Tokyo's location and geography, peoples, history, politics, economy, environmental issues and sustainability initiatives, local crime and violence, security issues, natural hazards and emergency management, culture and lifestyle, pop culture, and the future. Inset boxes entitled "Life in the City" include interviews with those who have lived in Tokyo as well as those who have traveled to the city, allowing readers to get a better idea of what daily life is like in this global megacity. A chronology, sidebars, and bibliography complete the text. The perfect one-stop resource for high school and undergraduate students, this volume is also suited to general readers interested in learning more about Tokyo and its role as a global city.

Consuming Life in Post-Bubble Japan

Author : Katarzyna J. Cwiertka
Publisher : Consumption and Sustainability in Asia
ISBN 13 : 9789462980631
Total Pages : 256 pages
Book Rating : 4.9/5 (86 download)

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Book Synopsis Consuming Life in Post-Bubble Japan by : Katarzyna J. Cwiertka

Download or read book Consuming Life in Post-Bubble Japan written by Katarzyna J. Cwiertka and published by Consumption and Sustainability in Asia. This book was released on 2018-02-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bursting of the economic bubble in the 1990s shook the very foundation of the post-war economic 'miracle' and marked the beginning of a gradual shift in the environmental consciousness of the Japanese. Yet, it by no means removed consumption from the pivotal position it occupied within Japanese society. Consuming Life in Post-Bubble Japan argues that consumption in Japan today is no longer simply a component of everyday economic activities, but rather a reflection of a society guided by the 'logic of late capitalism'. The volume pins down the contradictory nature of the setting in which consuming occurs in Japan today: the veneration of material comfort and convenience on the one hand, and the new rhetoric of recycling and energy conservation on the other. Theoretical insights developed as part of an art-historical enquiry, such as notions of socially engaged art and its critique, offer a new paradigm for investigating this dilemma. By combining case studies analysing the production and consumption of contemporary art with ethnographic material related to ordinary commodities and shopping, this volume provides a novel, transdisciplinary approach to exploring how a 'society of consumers' operates in post-bubble Japan and how contemporary life is a 'consuming project'.

SilverComm

Author : Anne M. Cooper
Publisher : Rowman & Littlefield
ISBN 13 : 1538175150
Total Pages : 181 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis SilverComm by : Anne M. Cooper

Download or read book SilverComm written by Anne M. Cooper and published by Rowman & Littlefield. This book was released on 2023-02-13 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing world has long under-appreciated the buying power held by adults over 65 years of age. In the current age of longevity, it’s essential that students engage with strategies that embrace all age groups. This text combines professional interviews, theory-based research, and practical exercises to supplement any strategic comm course.

International Conference on Japanese Studies 1999 Proceedings Japan-Southeast Asia Relations

Author :
Publisher :
ISBN 13 :
Total Pages : 268 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis International Conference on Japanese Studies 1999 Proceedings Japan-Southeast Asia Relations by :

Download or read book International Conference on Japanese Studies 1999 Proceedings Japan-Southeast Asia Relations written by and published by . This book was released on 2000 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Gender in Japanese Popular Culture

Author : Sirpa Salenius
Publisher : Springer Nature
ISBN 13 : 3031129423
Total Pages : 286 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis Gender in Japanese Popular Culture by : Sirpa Salenius

Download or read book Gender in Japanese Popular Culture written by Sirpa Salenius and published by Springer Nature. This book was released on 2023-04-24 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open-access essay collection brings together a range of viewpoints on gender from a diverse group of international scholars based in Finland, Belgium, Japan, Singapore, and Australia. The focus is, in particular, on gender performativity and non-binary or non-normative gender. The essays examine the ways in which gender can be depicted, perceived, and understood in Japanese popular culture. The work will be of interest to scholars working in gender studies, Asian studies, and popular culture. It will also act as a source text for higher education courses in Asia, Europe, and the United States.

Designing the Olympics

Author : Jilly Traganou
Publisher : Routledge
ISBN 13 : 1317226356
Total Pages : 328 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Designing the Olympics by : Jilly Traganou

Download or read book Designing the Olympics written by Jilly Traganou and published by Routledge. This book was released on 2016-04-14 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designing the Olympics claims that the Olympic Games provide opportunities to reflect on the relationship between design, national identity, and citizenship. The "Olympic design milieu" fans out from the construction of the Olympic city and the creation of emblems, mascots, and ceremonies, to the consumption, interpretation, and appropriation of Olympic artifacts from their conception to their afterlife. Besides products that try to achieve consensus and induce civic pride, the "Olympic design milieu" also includes processes that oppose the Olympics and their enforcement. The book examines the graphic design program for Tokyo 1964, architecture and urban plans for Athens 2004, brand design for London 2012, and practices of subversive appropriation and sociotechnical action in counter-Olympic movements since the 1960s. It explores how the Olympics shape the physical, legal and emotional contours of a host nation and its position in the world; how the Games are contested by a broader social spectrum within and beyond the nation; and how, throughout these encounters, design plays a crucial role. Recognizing the presence of multiple actors, the book investigates the potential of design in promoting equitable political participation in the Olympic context.

Rei Kawakubo

Author : Rex Butler
Publisher : Bloomsbury Publishing
ISBN 13 : 1350118249
Total Pages : 273 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Rei Kawakubo by : Rex Butler

Download or read book Rei Kawakubo written by Rex Butler and published by Bloomsbury Publishing. This book was released on 2022-12-15 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Japanese fashion designer Rei Kawakubo of Comme des Garçons is undoubtedly one of the world's major fashion designers. In 2017 she was the second living designer to ever be given a retrospective at the renowned Costume Institute of the Metropolitan Museum of Art in New York. Her work exerts an extraordinary influence over succeeding generations of designers and is a major point of reference for all those wishing to explore the place of fashion in contemporary culture. The 14 essays in this collection, written by eminent fashion theorists from around the world, ask what is the relationship of Kawakubo's work to art, philosophy and architecture, and ultimately illustrate how Kawakubo's creative output allows us to understand the very notion of fashion itself.

Critical Design in Japan

Author : Ory Bartal
Publisher :
ISBN 13 : 9781526139979
Total Pages : 256 pages
Book Rating : 4.1/5 (399 download)

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Book Synopsis Critical Design in Japan by : Ory Bartal

Download or read book Critical Design in Japan written by Ory Bartal and published by . This book was released on 2020-02-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the story of critical avant-garde design in Japan, which emerged during the 1960s and continues to inspire designers today. The practice communicates a form of visual and material protest drawing on the ideologies and critical theories of the 1960s and 1970s, notably feminism, body politics, the politics of identity, and ecological, anti-consumerist and anti-institutional critiques, as well as the concept of otherness. It also presents an encounter between two seemingly contradictory concepts: luxury and the avant-garde. The book challenges the definition of design as the production of unnecessary decorative and conceptual objects, and the characterisation of Japanese design in particular as beautiful, sublime or a product of 'Japanese culture'. In doing so it reveals the ways in which material and visual culture serve to voice protest and formulate a social critique.

The Living Line

Author : Robin Veder
Publisher : Dartmouth College Press
ISBN 13 : 161168725X
Total Pages : 447 pages
Book Rating : 4.6/5 (116 download)

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Book Synopsis The Living Line by : Robin Veder

Download or read book The Living Line written by Robin Veder and published by Dartmouth College Press. This book was released on 2015-04-07 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robin Veder's The Living Line is a radical reconceptualization of the development of late-nineteenth- and early-twentieth-century American modernism. The author illuminates connections among the histories of modern art, body cultures, and physiological aesthetics in early-twentieth-century American culture, fundamentally altering our perceptions about art and the physical, and the degree of cross-pollination in the arts. The Living Line shows that American producers and consumers of modernist visual art repeatedly characterized their aesthetic experience in terms of kinesthesia, the sense of bodily movement. They explored abstraction with kinesthetic sensibilities and used abstraction to achieve kinesthetic goals. In fact, the formalist approach to art was galvanized by theories of bodily response derived from experimental physiological psychology and facilitated by contemporary body cultures such as modern dance, rhythmic gymnastics, physical education, and physical therapy. Situating these complementary ideas and exercises in relation to enduring fears of neurasthenia, Veder contends that aesthetic modernism shared industrial modernity's objective of efficiently managing neuromuscular energy. In a series of finely grained and interconnected case studies, Veder demonstrates that diverse modernists associated with the Armory Show, the Socit Anonyme, the Stieglitz circle (especially O'Keeffe), and the Barnes Foundation participated in these discourses and practices and that "kin-aesthetic modernism" greatly influenced the formation of modern art in America and beyond. This daring and completely original work will appeal to a broad audience of art historians, historians of the body, and American culture in general.

Against Immediacy

Author : William Kaizen
Publisher : Dartmouth College Press
ISBN 13 : 1611689465
Total Pages : 250 pages
Book Rating : 4.6/5 (116 download)

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Book Synopsis Against Immediacy by : William Kaizen

Download or read book Against Immediacy written by William Kaizen and published by Dartmouth College Press. This book was released on 2016-07-05 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Against Immediacy is a history of early video art considered in relation to television in the United States during the 1960s and 1970s. It examines how artists questioned the ways in which "the people" were ideologically figured by the commercial mass media. During this time, artists and organizations including Nam June Paik, Juan Downey, and the Women's Video News Service challenged the existing limits of the one-to-many model of televisual broadcasting while simultaneously constructing more democratic, bottom-up models in which the people mediated themselves. Operating at the intersection between art history and media studies, Against Immediacy connects early video art and the rise of the media screen in gallery-based art to discussions about participation and the activation of the spectator in art and electronic media, moving from video art as an early form of democratic media practice to its canonization as a form of high art.