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Poetics Of The Poster
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Book Synopsis Poetics of the Poster by : David H. T. Scott
Download or read book Poetics of the Poster written by David H. T. Scott and published by Liverpool University Press. This book was released on 2010-01-01 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book sets out to explore the way, with the onset of a new and integral relationship between text and image, the modern poster is able to evolve distinctive persuasive strategies that will transform modern advertising. The book shows how this fundamental development is closely related to contemporary developments in the visual arts - in particular Futurism and Art Deco - and reflects the increasing cross-fertilisation and symbiosis between art and graphic design. The book focuses in particular on the way conventional textual strategies - metaphor, metonymy, rebus - are adapted by the modern poster to produce visual or textual/visual equivalents which, through their employment of combined pictorial and linguistic elements maximise their attractive or persuasive power over the viewer/reader. A key aim of the book is to clarify the assumptions on which semiology (the study of signs) is based in the context of modern poster artists' practice. The text/image relation is explored through five chapters focussing on (1) the rhetoric of image/text in general; (2) text and image in airline logos: British Airways and Air France; (3) visual metonymies in boxing posters; (4) text and image in posters expressing speed; (5) text/image in Swiss tourist posters. There are approximately 120 colour illustrations arranged in groups that reflect the different orientations of the chapters.
Book Synopsis Fashioned Texts and Painted Books by : Erin E. Edgington
Download or read book Fashioned Texts and Painted Books written by Erin E. Edgington and published by UNC Press Books. This book was released on 2017-10-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashioned Texts and Painted Books examines the folding fan's multiple roles in fin-de-siecle and early twentieth-century French literature. Focusing on the fan's identity as a symbol of feminine sexuality, as a collectible art object, and, especially, as an alternative book form well suited to the reception of poetic texts, the study highlights the fan's suitability as a substrate for verse, deriving from its myriad associations with coquetry and sex, flight, air, and breath. Close readings of Stephane Mallarme's eventails of the 1880s and 1890s and Paul Claudel's Cent phrases pour eventails (1927) consider both text and paratext as they underscore the significant visual interest of this poetry. Works in prose and in verse by Octave Uzanne, Guy de Maupassant, and Marcel Proust, along with fan leaves by Edgar Degas, Edouard Manet, Berthe Morisot, and Paul Gauguin, serve as points of comparison that deepen our understanding of the complex interplay of text and image that characterizes this occasional subgenre. Through its interrogation of the correspondences between form and content in fan poetry, this study demonstrates that the fan was, in addition to being a ubiquitous fashion accessory, a significant literary and art historical object straddling the boundary between East and West, past and present, and high and low art.
Book Synopsis Poetics of Emptiness by : Jonathan Stalling
Download or read book Poetics of Emptiness written by Jonathan Stalling and published by Fordham Univ Press. This book was released on 2011-10-03 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Poetics of Emptiness uncovers an important untold history by tracing the historically specific, intertextual pathways of a single, if polyvalent, philosophical term, emptiness, as it is transformed within twentieth-century American poetry and poetics. This conceptual migration is detailed in two sections. The first focuses on "transpacific Buddhist poetics," while the second maps the less well-known terrain of "transpacific Daoist poetics." In Chapters 1 and 2, the author explores Ernest Fenollosa's "The Chinese Written Character as a Medium for Poetry" as an expression of Fenollosa's distinctly Buddhist poetics informed by a two-decade-long encounter with a culturally hybrid form of Buddhism known as Shin Bukkyo ("New Buddhism"). Chapter 2 explores the classical Chinese poetics that undergirds the lost half of Fenellosa's essay. Chapter 3 concludes the first half of the book with an exploration of the didactic and soteriological function of "emptiness" in Gary Snyder's influential poetry and poetics. The second half begins with a critical exploration of the three-decades-long career of the poet/translator/critic Wai-lim Yip, whose "transpacific Daoist poetics" has been an important fixture in American poetic late modernism and has begun to gain wider notoriety in China. The last chapter engages the intertextual weave of poststructural thought and Daoist and shamanistic discourses in Theresa Hak Kyung Cha's important body of heterocultural productions. By formulating interpretive frames as hybrid as the texts being read, this book makes available one of the most important yet still largely unknown stories of American poetry and poetics.
Book Synopsis The Art of the Literary Poster by : Allison Rudnick
Download or read book The Art of the Literary Poster written by Allison Rudnick and published by Metropolitan Museum of Art. This book was released on 2024-03-07 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spurred by innovations in printing technology, the modern poster emerged in the 1890s as a popular form of visual culture in the United States. Created by some of the best-known illustrators and graphic designers of the period—including Will H. Bradley, Florence Lundborg, Edward Penfield, and Ethel Reed—these advertisements for books and high-tone periodicals such as Harper’s and Lippincott’s went beyond the realm of commercial art, incorporating bold, stylized imagery and striking typography. This book, based on the renowned Leonard A. Lauder Collection, explores the craze for literary posters, which became sought after collectibles even in their day. It offers new scholarly perspectives that address the aesthetic sophistication and modernity of the literary poster; the impact of early experiments in the field of advertising psychology; the expanded opportunities for women artists, who played an important role in advancing the so-called poster style; and the printmaking techniques that artists employed in this novel art form. A lively survey of a little-known but highly influential period in graphic design, The Art of the Literary Poster is sure to delight enthusiasts of illustration, advertising, and book arts.
Book Synopsis Print and the Poetics of Modern Drama by : W. B. Worthen
Download or read book Print and the Poetics of Modern Drama written by W. B. Worthen and published by Cambridge University Press. This book was released on 2005 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Print and the Poetics of Modern Drama, W. B. Worthen asks how the print form of drama bears on how we understand its dual identity.
Book Synopsis Poetics of Dislocation by : Meena Alexander
Download or read book Poetics of Dislocation written by Meena Alexander and published by University of Michigan Press. This book was released on 2009 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sets the work of contemporary American poetry within the streams of migration that have made the nation what it is in the 21st century. This book outlines the dilemmas that face modern immigrant poets, including how to make a place for oneself in a new society and how to write poetry in a time of violence worldwide.
Book Synopsis The Lost Second Book of Aristotle's "Poetics" by : Walter Watson
Download or read book The Lost Second Book of Aristotle's "Poetics" written by Walter Watson and published by University of Chicago Press. This book was released on 2012-06-27 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of all the writings on theory and aesthetics - ancient, medieval, or modern - the most important is indisputably Aristotle's "Poetics", the first philosophical treatise to propound a theory of literature. The author offers a fresh interpretation of the lost second book of Aristotle's "Poetics".
Book Synopsis The Poetics of Trespass by : Erik Anderson
Download or read book The Poetics of Trespass written by Erik Anderson and published by Otis Books Seismicity Editions. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Literary Nonfiction. Using his Denver apartment as a central locale, Erik Anderson walked a path that traced the letters Pastoral between February and March 2007. Navigating the various curves and corners of the city streets, Anderson charts the experiences of a writer in a man-made environment. Explorative, adventurous, and insightful, Anderson's meditations serve as a compelling social and aesthetic commentary.
Book Synopsis Poets, Poetics, and Politics by : Rolfe Humphries
Download or read book Poets, Poetics, and Politics written by Rolfe Humphries and published by . This book was released on 1992 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rolfe Humphries (1894-1969), in addition to being an oustanding poet, left a trail as a translator, teacher, critic, and editor. But, as Richard Gillman maintains in his introduction, poetry was the driving force behind these other special skills and interests.
Book Synopsis Making the Miscellany by : Megan Heffernan
Download or read book Making the Miscellany written by Megan Heffernan and published by University of Pennsylvania Press. This book was released on 2021-03-05 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Making the Miscellany Megan Heffernan examines the poetic design of early modern printed books and explores how volumes of compiled poems, which have always existed in practice, responded to media change in sixteenth- and seventeenth-century England. Heffernan's focus is not only the material organization of printed poetry, but also how those conventions and innovations of arrangement contributed to vernacular poetic craft, the consolidation of ideals of individual authorship, and centuries of literary history. The arrangement of printed compilations contains a largely unstudied and undertheorized archive of poetic form, Heffernan argues. In an evolving system of textual transmission, compilers were experimenting with how to contain individual poems within larger volumes. By paying attention to how they navigated and shaped the exchanges between poems and their organization, she reveals how we can witness the basic power of imaginative writing over the material text. Making the Miscellany is also a study of how this history of textual design has been differently told by the distinct disciplines of bibliography or book history and literary studies, each of which has handled—and obscured—the formal qualities of early modern poetry compilations and the practices that produced them. Revisiting these editorial and critical approaches, this book recovers a moment when compilers, poets, and readers were alert to a poetics of organization that exceeded the limits of the individual poem.
Book Synopsis The Poetics of the Avant-garde in Literature, Arts, and Philosophy by : Slav N. Gratchev
Download or read book The Poetics of the Avant-garde in Literature, Arts, and Philosophy written by Slav N. Gratchev and published by Rowman & Littlefield. This book was released on 2020-10-05 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Poetics of the Avant-garde in Literature, Arts, and Philosophy presents a range of chapters written by a highly international group of scholars from disciplines such as literary studies, arts, theatre, and philosophy to analyze the ambitions of avant-garde artists. Together, these essays highlight the interdisciplinary scope of the historic avant-garde and the interconnectedness of its artists. Contributors analyze topics such as abstraction and estrangement across the arts, the imaginary dialogue between Lev Yakubinsky and Mikhail Bakhtin, the problem of the “masculine ethos” in the Russian avant-garde, the transformation of barefoot dancing, Kazimir Malevich’s avant-garde poetic experimentations, the ecological imagination of the Polish avant-garde, science-fiction in the Russian avant-garde cinema, and the almost forgotten history of the avant-garde children’s literature in Germany. The chapters in this collection open a new critical discourse about the avant-garde movement in Europe and reshape contemporary understandings of it.
Download or read book Poetics of Work written by Noemi Lefebvre and published by Les Fugitives. This book was released on 2021-04-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the acclaimed author of Blue Self-Portrait comes a blistering new novel, written and set during the state of emergency declared in France in the wake of the 2015 terrorist attacks in Paris. In the beautiful and traditionally conservative city of Lyon, police and protestors against new labour laws clash in the streets. Lefebvre's anonymous narrator is a poet existing on a diet of cannabis, bananas and books on oppression under the Third Reich. Drawn by the spectre of an overbearing father and spooked by the liveliness of the local far right, they are torn between the push to find a job and the pull to write. The result is this troubling account of how nationalism feeds off late capitalism; a semi-serious treatise in ten lessons, addressed to young poets, and survival guide for the wilfully idle.
Book Synopsis New World Poetics by : George B. Handley
Download or read book New World Poetics written by George B. Handley and published by University of Georgia Press. This book was released on 2010-01-25 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: A simultaneously ecocritical and comparative study, this book talks about the poetry of Walt Whitman, Pablo Neruda and Derek Walcott, three of America's most ambitious and epic-minded poets.
Book Synopsis The Poetics of Reverie by : Gaston Bachelard
Download or read book The Poetics of Reverie written by Gaston Bachelard and published by Beacon Press. This book was released on 1971-06-01 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this, his last significant work, an admired French philosopher provides extraordinary meditations on the relations between the imagining consciousness and the world, positing the notion of reverie as its most dynamic point of reference. In his earlier book, The Poetics of Space, Bachelard considered several kinds of "praiseworthy space" conducive to the flow of poetic imagery. In Poetics of Reverie he considers the absolute origins of that imagery: language, sexuality, childhood, the Cartesian ego, and the universe. Approaching the psychology of wonder from the phenomenological viewpoint, Bachelard demonstrates the aurgentative potential of all that awareness. Thus he distinguishes what is merely a phenomenon of relaxation from the kind of reverie which "poetry puts on the right track, the track of expanding consciousness"
Book Synopsis Poetry and the Public by : Joseph Harrington
Download or read book Poetry and the Public written by Joseph Harrington and published by Wesleyan University Press. This book was released on 2002-06-03 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: An informative account of the social meaning of poetry in the 20th century US.
Book Synopsis The Poetics of the Everyday by : Siobhan Phillips
Download or read book The Poetics of the Everyday written by Siobhan Phillips and published by Columbia University Press. This book was released on 2010 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wallace Stevens once described the "malady of the quotidian," lamenting the dull weight of everyday regimen. Yet he would later hail "that which is always beginning, over and over"--recognizing, if not celebrating, the possibility of fresh invention. Focusing on the poems of Wallace Stevens, Robert Frost, Elizabeth Bishop, and James Merrill, Siobhan Phillips positions everyday time as a vital category in modernist aesthetics, American literature, and poetic theory. She eloquently reveals how, through particular but related means, each of these poets converts the necessity of quotidian experience into an aesthetic and experiential opportunity. In Stevens, Phillips analyzes the implications of cyclic dualism. In Frost, she explains the theoretical depth of a habitual "middle way." In Bishop's work, she identifies the attempt to turn recurrent mornings into a "ceremony" rather than a sentence, and in Merrill, she shows how cosmic theories rely on daily habits. Phillips ultimately demonstrates that a poetics of everyday time contributes not only to a richer understanding of these four writers but also to descriptions of their era, estimations of their genre, and ongoing reconfigurations of the issues that literature reflects and illuminates.
Book Synopsis A Poetics of Neurosis by : Elena Furlanetto
Download or read book A Poetics of Neurosis written by Elena Furlanetto and published by transcript Verlag. This book was released on 2018-11-30 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: While psychiatry and the neurosciences have dismissed the concept of neurosis as too vague for medical purposes, in recent years literary studies have adopted the term by virtue of its abstractness. This volume investigates the verbalization of neurosis in literary and cultural texts. As opposed to the medical diagnostics of neurosis in the individual, the contributions focus on the poetics of neurosis. They indicate how neuroses are still routinely romanticized or vilified, bent to suit aesthetic and narrative choices, and transfigured to illustrate unresolved cultural tensions.
