Oversight Of Government Of Canada Advertising

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Brand Command

Author : Alex Marland
Publisher : UBC Press
ISBN 13 : 0774832061
Total Pages : 529 pages
Book Rating : 4.7/5 (748 download)

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Book Synopsis Brand Command by : Alex Marland

Download or read book Brand Command written by Alex Marland and published by UBC Press. This book was released on 2016-03-15 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister’s Office. What is happening to our democracy? In this persuasive book, Alex argues that political parties and government are beholden to the same marketing principles used by the world’s largest corporations. Called branding, the strategy demands repetition of spoken, written, and visual messages, predetermined by the leader’s inner circle. Marland warns that public sector branding is an unstoppable force that will persist no matter who is in power. It also creates serious problems for parliamentary democracy that must be confronted. This book will fascinate anyone who is interested in how Ottawa works and where Canadian politics is headed.

The Global Advertising Regulation Handbook

Author : Mary Alice Shaver
Publisher : Routledge
ISBN 13 : 1317456599
Total Pages : 272 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis The Global Advertising Regulation Handbook by : Mary Alice Shaver

Download or read book The Global Advertising Regulation Handbook written by Mary Alice Shaver and published by Routledge. This book was released on 2014-12-18 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising is an important and visible component of marketing, competition, and consumer awareness. As many companies grow and expand to serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not only businesses but consumers and students as well need to understand the workings of advertising and its regulation in worldwide markets. This book is designed to fill this need for students and professionals. The book takes a thorough and critical view of the process in 21 countries, representing four continents of developed countries. An important feature of this handbook is the consistent, carefully plotted format of each chapter, facilitating easy access to key information. For each country, the chapters cover the following: form of government history of regulation along with current operating regulation systems route/manner in which cases are brought forward to regulating bodies advertising codes, if any, and how they work amount of money spent on advertising by year consumerism and its role in advertising specific regulation of advertising to children, health advertising and tobacco advertising sanctions and control of advertising found inadmissible position of commercial speech in country--if any Countries included are Argentina, Australia, Canada, Chile, China/Hong Kong, Colombia, Belgium, Brazil, Denmark, Finland, France, Japan, Korea, Mexico, Peru, Portugal, Spain, Sweden, the United States, and the United Kingdom. Each chapter's contributing author is a known expert in advertising with a particular insight on that country's language, culture, and advertising industry.

Opening the Government of Canada

Author : Amanda Clarke
Publisher : UBC Press
ISBN 13 : 0774836954
Total Pages : 312 pages
Book Rating : 4.7/5 (748 download)

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Book Synopsis Opening the Government of Canada by : Amanda Clarke

Download or read book Opening the Government of Canada written by Amanda Clarke and published by UBC Press. This book was released on 2019-02-15 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opening the Government of Canada presents a compelling case for the importance of a more open model of governance in the digital age – but a model that also continues to uphold democratic principles at the heart of the Westminster system. Drawing on interviews with public officials and extensive analysis of government documents and social media accounts, Clarke details the untold story of the Canadian federal bureaucracy’s efforts to adapt to new digital pressures from the mid-2000s onward. This book argues that the bureaucracy’s tradition of closed government, fuelled by today’s antagonistic political communications culture, is at odds with evolving citizen expectations and new digital policy tools, including social media, crowdsourcing, and open data. Striking a balance between reform and tradition, Opening the Government of Canada concludes with a series of pragmatic recommendations that lay out a roadmap for building a democratically robust, digital-era federal government.

Service Du Programme Des Dépôts

Author : Canadian Government Publishing Centre
Publisher : Supply and Services Canada, Canadian Government Publishing Centre
ISBN 13 : 9780662530589
Total Pages : 16 pages
Book Rating : 4.5/5 (35 download)

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Book Synopsis Service Du Programme Des Dépôts by : Canadian Government Publishing Centre

Download or read book Service Du Programme Des Dépôts written by Canadian Government Publishing Centre and published by Supply and Services Canada, Canadian Government Publishing Centre. This book was released on 1984 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Publicity and the Canadian State

Author : Kirsten Kozolanka
Publisher : University of Toronto Press
ISBN 13 : 1442669314
Total Pages : 390 pages
Book Rating : 4.4/5 (426 download)

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Book Synopsis Publicity and the Canadian State by : Kirsten Kozolanka

Download or read book Publicity and the Canadian State written by Kirsten Kozolanka and published by University of Toronto Press. This book was released on 2014-02-24 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publicity pervades our political and public culture, but little has been written that critically examines the basis of the modern Canadian “publicity state.” This collection is the first to focus on the central themes in the state’s relationship with publicity practices and the “permanent campaign,” the constant search by politicians and their strategists for popular consent. Central to this political popularity contest are publicity tools borrowed from private enterprise, turning political parties into sound bites and party members into consumers. Publicity and the Canadian State is the first sustained study of the contemporary practices of political communication, focusing holistically on the tools of the publicity state and their ideological underpinnings: advertising, public opinion research, marketing, branding, image consulting, and media and information management, as well as related topics such as election law and finance, privacy, think-tank lobbying, and non-election communication campaigns. Bringing together contemporary Canadian analysis by scholars in a number of fields, this collection will be a welcome new resource for academics, public relations and policy professionals, and government communicators at all levels.

Dietary Supplements

Author : United States. Federal Trade Commission. Bureau of Consumer Protection
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Dietary Supplements by : United States. Federal Trade Commission. Bureau of Consumer Protection

Download or read book Dietary Supplements written by United States. Federal Trade Commission. Bureau of Consumer Protection and published by . This book was released on 1998 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Principles of Advertising

Author : Monle Lee
Publisher : Psychology Press
ISBN 13 : 9780789023001
Total Pages : 458 pages
Book Rating : 4.0/5 (23 download)

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Book Synopsis Principles of Advertising by : Monle Lee

Download or read book Principles of Advertising written by Monle Lee and published by Psychology Press. This book was released on 2005 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors present an integrated marketing approach to contemporary advertising. This new edition has been substantially updated to take account of the changes in the advertising industry that have marked the advent of the 21st century.

OECD Public Governance Reviews Public Communication Scan of the United Kingdom Using Public Communication to Strengthen Democracy and Public Trust

Download OECD Public Governance Reviews Public Communication Scan of the United Kingdom Using Public Communication to Strengthen Democracy and Public Trust PDF Online Free

Author : OECD
Publisher : OECD Publishing
ISBN 13 : 9264444335
Total Pages : 121 pages
Book Rating : 4.2/5 (644 download)

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Book Synopsis OECD Public Governance Reviews Public Communication Scan of the United Kingdom Using Public Communication to Strengthen Democracy and Public Trust by : OECD

Download or read book OECD Public Governance Reviews Public Communication Scan of the United Kingdom Using Public Communication to Strengthen Democracy and Public Trust written by OECD and published by OECD Publishing. This book was released on 2023-12-16 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Public Communication Scan of the United Kingdom, the first such scan of an OECD Member country, brings new insights to the OECD’s work on understanding how public communication contributes to democratic governance.

Broadcasting Policy in Canada, Second Edition

Author : Robert Armstrong
Publisher : University of Toronto Press
ISBN 13 : 144262194X
Total Pages : 317 pages
Book Rating : 4.4/5 (426 download)

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Book Synopsis Broadcasting Policy in Canada, Second Edition by : Robert Armstrong

Download or read book Broadcasting Policy in Canada, Second Edition written by Robert Armstrong and published by University of Toronto Press. This book was released on 2016-01-27 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do Canadian content requirements come from? What is the difference between an over-the-top (OTP) service provider and a broadcast distribution undertaking (BDU)? How is broadcast regulation changing in response to the rise of new media? The second edition of Broadcasting Policy in Canada answers these questions by tracing the development of Canada’s broadcasting legislation and analysing the roles and responsibilities of the key players in the broadcasting system, particularly those of the Canadian Radio-television and Telecommunications Commission (CRTC). Revised and updated to reflect the impact of digital media on the broadcasting industry and subsequent developments in the regulatory framework, the second edition of Broadcasting Policy in Canada offers a comprehensive overview of the policies that provide the foundation for the Canadian broadcasting system, including discussion of topics such as Canadian content, media regulation, and program financing. The book continues to provide a valuable resource for students, policymakers, and broadcasting industry members who are affected by the CRTC’s policies and decisions.

Election Broadcasting In Canada

Author : Frederick J. Fletcher
Publisher : Dundurn
ISBN 13 : 1550021176
Total Pages : 383 pages
Book Rating : 4.5/5 (5 download)

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Book Synopsis Election Broadcasting In Canada by : Frederick J. Fletcher

Download or read book Election Broadcasting In Canada written by Frederick J. Fletcher and published by Dundurn. This book was released on 1991-01-01 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Election Broadcasting in Canada explores the role of media in Canadian politics. David R. Spencer, David Hogarth, Catherine M. Bolan and others look at the history, legal framework, and difficulties in election broadcasting, as well as the impact of new broadcasting services.

The Advertising Age Encyclopedia of Advertising

Author : John McDonough
Publisher : Routledge
ISBN 13 : 1135949069
Total Pages : 1754 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis The Advertising Age Encyclopedia of Advertising by : John McDonough

Download or read book The Advertising Age Encyclopedia of Advertising written by John McDonough and published by Routledge. This book was released on 2015-06-18 with total page 1754 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.

Implementing policies to restrict food marketing

Author :
Publisher : World Health Organization
ISBN 13 : 9240035044
Total Pages : 66 pages
Book Rating : 4.2/5 (4 download)

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Book Synopsis Implementing policies to restrict food marketing by :

Download or read book Implementing policies to restrict food marketing written by and published by World Health Organization. This book was released on 2021-09-14 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers are exposed to powerful and prevalent food marketing in their food environment. Such marketing is predominantly of foods and non-alcoholic beverages that undermine healthy diets and negatively shapes food preferences and values. To address this challenge, and to support Member States in implementing policy measures, as recommended by the Framework for Action from the 2014 Second International Conference on Nutrition, the World Health Organization (WHO) is in the process of developing evidence-informed policy guidelines on the food environment, including on policies to protect children from the harmful impact of food marketing. This review on contextual factors to be considered in the implementation of policies to restrict food marketing was prepared as part of the required process for WHO guideline development.

Federal Register

Author :
Publisher :
ISBN 13 :
Total Pages : 1194 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Federal Register by :

Download or read book Federal Register written by and published by . This book was released on 1984-10-24 with total page 1194 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Assessing Justin Trudeau’s Liberal Government

Author : Collectif Collectif
Publisher : Presses de l'Université Laval
ISBN 13 : 2763744443
Total Pages : 264 pages
Book Rating : 4.7/5 (637 download)

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Book Synopsis Assessing Justin Trudeau’s Liberal Government by : Collectif Collectif

Download or read book Assessing Justin Trudeau’s Liberal Government written by Collectif Collectif and published by Presses de l'Université Laval. This book was released on 2019-07-16T00:00:00-04:00 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twenty renowned academics investigate the fate of the 353 liberal campaign promises. Foreword by Thomas Mulcair.

Regulation of Cigarettes and Smokeless Tobacco Under the Federal Food, Drug, and Cosmetic Act: Final rule with jurisdictional determination

Download Regulation of Cigarettes and Smokeless Tobacco Under the Federal Food, Drug, and Cosmetic Act: Final rule with jurisdictional determination PDF Online Free

Author : United States. Food and Drug Administration
Publisher :
ISBN 13 :
Total Pages : 940 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Regulation of Cigarettes and Smokeless Tobacco Under the Federal Food, Drug, and Cosmetic Act: Final rule with jurisdictional determination by : United States. Food and Drug Administration

Download or read book Regulation of Cigarettes and Smokeless Tobacco Under the Federal Food, Drug, and Cosmetic Act: Final rule with jurisdictional determination written by United States. Food and Drug Administration and published by . This book was released on 1996 with total page 940 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Regulation of Health Claims in Advertising

Author :
Publisher : The Fraser Institute
ISBN 13 :
Total Pages : 21 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Regulation of Health Claims in Advertising by :

Download or read book The Regulation of Health Claims in Advertising written by and published by The Fraser Institute. This book was released on with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Space Regulation in Canada: Past, Present and Potential

Author : Aram Daniel Kerkonian
Publisher : Springer Nature
ISBN 13 : 3030686922
Total Pages : 436 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Space Regulation in Canada: Past, Present and Potential by : Aram Daniel Kerkonian

Download or read book Space Regulation in Canada: Past, Present and Potential written by Aram Daniel Kerkonian and published by Springer Nature. This book was released on 2021-03-24 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Space is no longer the domain of national space agencies. Today, a significant majority of space activities are carried out by non-governmental entities, resulting in the accelerated evolution of space technologies and their applications. This operational shift from public to private does not mean, however, that governments are no longer relevant in this era of New Space. On the contrary: as the operational role of the state has diminished, its regulatory role has grown correspondingly. Acknowledging that the commercial landscape in space is an ever-changing one, this book explores how the Canadian government has adapted to the new commercial space landscape and whether it is prepared to fulfil its authorisation and supervision responsibilities as the regulator of Canada’s space industry. The fundamental research question posed, therefore, is whether Canada’s regulatory framework is appropriate given the increasing commercialisation of space. To best answer this question, the book provides a doctrinal analysis of Canada’s historical space policy and current space laws, an empirical survey of the perspectives of those currently interacting with Canada’s regulatory framework, and a comparative exploration of how other jurisdictions oversee commercial space activities. Motivated by legal, moral and economic considerations, the book recommends that Canada enact a comprehensive national space law and provides an annotated draft law for this purpose. By doing so, the book intends to spark a meaningful conversation on how Canada ought to fulfil its regulatory responsibilities, a topic previously unaddressed in public and academic discourse.