Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy

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Author :
Publisher : Academic Press
ISBN 13 : 0323856160
Total Pages : 402 pages
Book Rating : 4.3/5 (238 download)

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Book Synopsis Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy by : Dilip Ghosh

Download or read book Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy written by Dilip Ghosh and published by Academic Press. This book was released on 2023-04-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy explains strategies to guide consumers toward making informed food purchases. The book begins with coverage of nutrition science before moving into nutrition marketing, social marketing and responsibility, consumer perception and insight, public health policy and regulation, case studies, and coverage on how to integrate holistic health into mainstream brand marketing. Intended for food and nutrition scientists who work in marketing, manufacturing, packaging, as well as clinical nutritionists, health care policymakers, and graduate and post graduate students in nutrition and business-related studies, this book will be a welcomed resource. Includes case studies, points-of-view, literature reviews, recent developments, data and methods Explores intrinsic and extrinsic motivators for consumer purchasing behaviors Covers each aspect of “Seed to Patient pathway

Advertising Nutrition & Health

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Publisher :
ISBN 13 :
Total Pages : 256 pages
Book Rating : 4.:/5 (327 download)

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Book Synopsis Advertising Nutrition & Health by : Pauline M. Ippolito

Download or read book Advertising Nutrition & Health written by Pauline M. Ippolito and published by . This book was released on 2002 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Nutrition in Promoting the Public's Health

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Author :
Publisher : Jones & Bartlett Learning
ISBN 13 : 9780763728403
Total Pages : 650 pages
Book Rating : 4.7/5 (284 download)

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Book Synopsis Nutrition in Promoting the Public's Health by : Mildred Kaufman

Download or read book Nutrition in Promoting the Public's Health written by Mildred Kaufman and published by Jones & Bartlett Learning. This book was released on 2007 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: Continuing advances in the science of nutrition and the study of infectious disease require that nutritionists be skilled in the behavioral sciences and social marketing in order to impact the preventable etiologies of obesity and chronic diseases. Add to that a new understanding of the social and environmental effects on health and illness that will further require nutritionists to expand their expertise and assume new roles in the generation of public policy affecting all areas of society. This important new book covers all aspects of developing and delivering nutrition related services in the community. Grounded in the science of nutrition, it offers simple, practical guidance and tools for nutritionists--whether working in clinical or public health venues--to develop and implement effective public nutrition programs. Each chapter begins with reader objectives and ends with "Points to Ponder" and a listing of helpful websites.

New Nutrition Science

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Author :
Publisher : Wiley-Blackwell
ISBN 13 : 9781405182645
Total Pages : 352 pages
Book Rating : 4.1/5 (826 download)

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Book Synopsis New Nutrition Science by : Geoffrey Cannon

Download or read book New Nutrition Science written by Geoffrey Cannon and published by Wiley-Blackwell. This book was released on 2013-10-16 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by the team responsible for the joint initiative between the International Union of Nutritional Sciences and the World Health Policy Forum and Edited by international experts Geoffrey Cannon and Claus Leitzmann, this innovative work is essential reading for all those studying and working in the field of nutritional science today. Its groundbreaking approach will serve as a fascinating guide for all those involved in public health policy and nutrition curricula and both a local and international level, and should be available in all libraries and research institutions where these subjects are studied and taught.

Advertising nutrition & health : evidence from food advertising, 1977-1997

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Author :
Publisher : DIANE Publishing
ISBN 13 : 1428958207
Total Pages : 252 pages
Book Rating : 4.4/5 (289 download)

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Book Synopsis Advertising nutrition & health : evidence from food advertising, 1977-1997 by : Pauline M. Ippolito

Download or read book Advertising nutrition & health : evidence from food advertising, 1977-1997 written by Pauline M. Ippolito and published by DIANE Publishing. This book was released on 2002 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Review of Nutrition and Health

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Author :
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.X/5 (2 download)

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Book Synopsis Review of Nutrition and Health by : United States. Congress. House. Committee on Agriculture. Subcommittee on Domestic Marketing, Consumer Relations, and Nutrition

Download or read book Review of Nutrition and Health written by United States. Congress. House. Committee on Agriculture. Subcommittee on Domestic Marketing, Consumer Relations, and Nutrition and published by . This book was released on 1992 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: This hearing examines the relationship between diet and health. It recognizes that good nutrition is the key to good health.

Nutrition and Health Advertising

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Publisher :
ISBN 13 :
Total Pages : 186 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Nutrition and Health Advertising by : Pauline M. Ippolito

Download or read book Nutrition and Health Advertising written by Pauline M. Ippolito and published by . This book was released on 2003 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reviews data on the types of claims made in 11,647 advertisements taken from a sample of eight leading magazines between 1977 and 1997. The primary focus of this study is on advertising claims related to health and nutrition, but it also examines other types of advertising claims. The book goes on to further review how nutrition-related claims in advertising changed under the various regulatory policies in place during these years. It is revealed that nutrition-related claims were a major focus of food advertising and an important focus of competition during the two-decade period covered by the report. Moreover, data indicate a sustained movement toward specific nutrient claims, such as 'low-fat', in place of, or in addition to, more general nutrition claims, such as 'nutritious'. This study finds that changes in advertising content appear to be associated with changes in regulatory rules and enforcement policies. Broad Trends in Food Advertising; Nutrition Claims in Food Advertising; Health Claims in Food Advertising; Regulation and Advertising Claims; Economics of Advertising: Issues and Evidence; Conclusion; References; Index.

Health and Nutrition Claims in Food Advertising and Labeling

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Publisher :
ISBN 13 :
Total Pages : 426 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Health and Nutrition Claims in Food Advertising and Labeling by : United States. Congress. Senate. Committee on Governmental Affairs

Download or read book Health and Nutrition Claims in Food Advertising and Labeling written by United States. Congress. Senate. Committee on Governmental Affairs and published by . This book was released on 1991 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: The report of a hearing before the Committee on Governmental Affairs on the role of government regulation of health and nutrition claims in food advertising and labeling. Deals with the relationship and coordination or lack thereof between USDA, FDA, and FTC in what they allow labels to say versus what they allow advertising about the product to state and what standards they use to set health claims. It also considers what the relationship of the three agencies should be to the State attorneys general.

Marketing Nutrition

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Publisher : University of Illinois Press
ISBN 13 : 0252092791
Total Pages : 226 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis Marketing Nutrition by : Brian Wansink

Download or read book Marketing Nutrition written by Brian Wansink and published by University of Illinois Press. This book was released on 2010-10-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.

Transformative Consumer Research for Personal and Collective Well-being

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Author :
Publisher : Routledge
ISBN 13 : 1848728522
Total Pages : 768 pages
Book Rating : 4.8/5 (487 download)

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Book Synopsis Transformative Consumer Research for Personal and Collective Well-being by : David Glen Mick

Download or read book Transformative Consumer Research for Personal and Collective Well-being written by David Glen Mick and published by Routledge. This book was released on 2012 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: Daily existence is more interconnected to consumer behaviours than ever before, encompassing many issues of well-being. This edited volume includes 33 chapters on a wide range of topics by expert international authors, including unhealthy eating, credit card mismanagement, alcohol, tobacco, and much more.

Food Politics

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Publisher : Univ of California Press
ISBN 13 : 0520275969
Total Pages : 536 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Food Politics by : Marion Nestle

Download or read book Food Politics written by Marion Nestle and published by Univ of California Press. This book was released on 2013-05-14 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines how marketing practices promote overeating and malnutrition, and discusses the influence the food industry has over government and health care.

Innovation in Healthy and Functional Foods

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Publisher : CRC Press
ISBN 13 : 1439862699
Total Pages : 616 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Innovation in Healthy and Functional Foods by : Dilip Ghosh

Download or read book Innovation in Healthy and Functional Foods written by Dilip Ghosh and published by CRC Press. This book was released on 2016-04-19 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of food science and technology has shifted from previous goals of improving food safety and enhancing food taste toward providing healthy and functional foods. Today's consumers desire foods that go beyond basic nutrition-foods capable of promoting better health, or even playing a disease-prevention role. To meet this need for innovation,

Consumer-Driven Innovation in Food and Personal Care Products

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Author :
Publisher : Elsevier
ISBN 13 : 1845699971
Total Pages : 704 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis Consumer-Driven Innovation in Food and Personal Care Products by : S R Jaeger

Download or read book Consumer-Driven Innovation in Food and Personal Care Products written by S R Jaeger and published by Elsevier. This book was released on 2010-08-30 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experts from around the world present changes in the global marketplace and developments in research methodologies underpinning new product development (NPD) in this essential collection. The business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing. Trends, processes and perspectives in consumer-driven NPD in the food and personal care product industries are addressed in the opening chapters of the book. Specific topics include evolution in food retailing and advances in concept research. Hedonic testing is the focus of the next section. Different viewpoints on consumer research methods and statistics for NPD are reviewed in later chapters. The final part of the book looks towards the future of innovation, covering the implications for NPD of topics such as human genetic variation in taste perception and neuroimaging. Several chapters are not standard scientific articles. Rather they are written records of conversations between two people on a particular topic related to consumer-driven innovation in foods and personal care products. In them the interviewees speak freely about their views and experiences in NPD, providing unique insights. Consumer-driven innovation in food and personal care products will broaden readers’ understanding of the many approaches available to NPD personnel and ways in which they can be used to support innovation activities. Provides expert insight into the changes in the global market place and developments in research methodologies underpinning NPD Examines the business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing Chapters review the different viewpoints on consumer research methods and statistics for NPD

National Academy of Sciences Report on Healthful Diets

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Publisher :
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.3/5 (121 download)

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Book Synopsis National Academy of Sciences Report on Healthful Diets by : United States. Congress. House. Committee on Agriculture. Subcommittee on Domestic Marketing, Consumer Relations, and Nutrition

Download or read book National Academy of Sciences Report on Healthful Diets written by United States. Congress. House. Committee on Agriculture. Subcommittee on Domestic Marketing, Consumer Relations, and Nutrition and published by . This book was released on 1980 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fat Economics

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Publisher : OUP Oxford
ISBN 13 : 0191550167
Total Pages : 208 pages
Book Rating : 4.1/5 (915 download)

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Book Synopsis Fat Economics by : Mario Mazzocchi

Download or read book Fat Economics written by Mario Mazzocchi and published by OUP Oxford. This book was released on 2009-03-26 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The obesity epidemic and the growing debate about what, if any, public health policy should be adopted is the subject of endless debates within the media and in governments around the world. Whilst much has been written on the subject, this book takes a unique approach by looking at the obesity epidemic from an economic perspective. Written in a language accessible to non-specialists, the authors provide a timely discussion of evolving nutrition policies in both the developing and developed world, discuss the factors influencing supply and demand of food supply, and review the evidence for various factors which may explain recent trends in diets, weight, and health. The traditional economic model assumes people choose to be overweight as part of a utility maximisation process that involves choices about what to eat and drink, how much time to spend on leisure, food preparation, and exercise, and choices about appearance and health. Market and behavioural failures, however, such as time available to a person, education, costs imposed on the health system and economic productivity provide the economic rationale for government intervention. The authors explore various policy measures designed to deal with the epidemic and examine their effectiveness within a cost-benefit analysis framework. While providing a sound economic basis for analysing policy decisions, the book also aims to show the underlying limits of the economic framework in quantifying changes in public well-being.

Aware Food Choices: Bridging the Gap Between Consumer Knowledge About Nutritional Requirements and Nutritional Information

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Author :
Publisher : Springer
ISBN 13 : 3319238566
Total Pages : 114 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis Aware Food Choices: Bridging the Gap Between Consumer Knowledge About Nutritional Requirements and Nutritional Information by : Angela Tarabella

Download or read book Aware Food Choices: Bridging the Gap Between Consumer Knowledge About Nutritional Requirements and Nutritional Information written by Angela Tarabella and published by Springer. This book was released on 2015-12-11 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Brief provides a snapshot of the continuing debate in the food industry on how to bridge the gap between consumer knowledge of nutrition principles and the nutrition information system currently in place for labelling. Aware Food Choices: Bridging the Gap Between Consumer Knowledge About Nutrition and Nutritional Information examines the available literature on consumer understanding of nutritional information and comments on the current poor knowledge shown by consumers about nutrition principles. Another focus of this Brief is on the evolution of nutritional information in food labelling andcurrent regulations on nutritional claims and product facts. In reviewing attempts to improve the nutrition information system, this work points out that consumers must first understand the data provided in order to utilize the system to make healthy food choices. Therefore, any campaigns aimed at improving the information system must concentrate on consumer data understanding of nutrition principles and components as opposed to a sole focus on labelling upgrades.

Oats Nutrition and Technology

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Publisher : John Wiley & Sons
ISBN 13 : 1118354087
Total Pages : 555 pages
Book Rating : 4.1/5 (183 download)

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Book Synopsis Oats Nutrition and Technology by : YiFang Chu

Download or read book Oats Nutrition and Technology written by YiFang Chu and published by John Wiley & Sons. This book was released on 2013-10-28 with total page 555 pages. Available in PDF, EPUB and Kindle. Book excerpt: A considerable amount of research has emerged in recent years on the science, technology and health effects of oats but, until now, no book has gathered this work together. Oats Nutrition and Technology presents a comprehensive and integrated overview of the coordinated activities of nutritionists, plant scientists, food scientists, policy makers, and the private sector in developing oat products for optimal health. Readers will gain a good understanding of the value of best agricultural production and processing practices that are important in the oats food system. The book reviews agricultural practices for the production of oat products, the food science involved in the processing of oats, and the nutrition science aimed at understanding and advancing the health effects of oats and how they can affect nutrition policies. There are individual chapters that summarize oat breeding and processing, the many bioactive compounds that oats contain, and their health benefits. With respect to the latter, the health benefits of oats and oat constituents on chronic diseases, obesity, gut health, metabolic syndromes, and skin health are reviewed. The book concludes with a global summary of food labelling practices that are particularly relevant to oats. Oats Nutrition and Technology offers in-depth information about the life cycle of oats for nutrition, food and agricultural scientists and health practitioners interested in this field. It is intended to provoke thought and stimulate readers to address the many research challenges associated with the oat life cycle and food system.