Nintendo Magic: Winning the Videogame Wars

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Author :
Publisher : Vertical Inc
ISBN 13 : 1647291453
Total Pages : 231 pages
Book Rating : 4.6/5 (472 download)

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Book Synopsis Nintendo Magic: Winning the Videogame Wars by : Osamu Inoue

Download or read book Nintendo Magic: Winning the Videogame Wars written by Osamu Inoue and published by Vertical Inc. This book was released on 2022-01-18 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Back in the 80s, Nintendo ruled the home-entertainment market with the NES (Nintendo Entertainment System). But then rival Sony introduced PlayStation, which featured advancements and cutting-edge technology that put Nintendo's Super-NES to shame. Nintendo quickly lost its dominant market share to Sony and found itself floundering. In 2006, Nintendo released Wii at the same time Sony introduced its highly-anticipated and much-vaunted PlayStation III and Microsoft's XBox 360. Wii's David defeated PlayStation's Goliath, inversely echoing the SNES/PlayStation outcome of a decade previous. Nintendo Magic: Winning the Videogame Wars is the story of what went right, discussing the business strategies and marketing savvy that took on the mighty Sony and won. Topics include: How where you put your company is just as important as how you run it: being in Kyoto From work force to policies, why Nintendo's "just enough" attitude succeeds Why the ability to read a balance sheet is overrated Respect seniority but approve huge R&D budgets for talented junior employees Allowing maximum communication between disparate divisions (hardware and software) Enlarging the pie: going after casual gamers (The art of mainstreaming) How the Wii will be the next major household appliance and the DSi will be the cell phone of the future. Nintendo Magic: Winning the Videogame Wars should serve as a warning to similar powerhouse industries never to understimate the modest competitor. It should occupy the bookshelf of any business person smart enough to know they don't need to be a giant to win.

Playing to Win

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Author :
Publisher : Indiana University Press
ISBN 13 : 0253015057
Total Pages : 260 pages
Book Rating : 4.2/5 (53 download)

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Book Synopsis Playing to Win by : Robert Alan Brookey

Download or read book Playing to Win written by Robert Alan Brookey and published by Indiana University Press. This book was released on 2015-01-12 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this era of big media franchises, sports branding has crossed platforms, so that the sport, its television broadcast, and its replication in an electronic game are packaged and promoted as part of the same fan experience. Editors Robert Alan Brookey and Thomas P. Oates trace this development back to the unexpected success of Atari's Pong in the 1970s, which provoked a flood of sport simulation games that have had an impact on every sector of the electronic game market. From golf to football, basketball to step aerobics, electronic sports games are as familiar in the American household as the televised sporting events they simulate. This book explores the points of convergence at which gaming and sports culture merge.

Encyclopedia of Video Games [2 volumes]

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313379378
Total Pages : 788 pages
Book Rating : 4.3/5 (133 download)

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Book Synopsis Encyclopedia of Video Games [2 volumes] by : Mark J. P. Wolf

Download or read book Encyclopedia of Video Games [2 volumes] written by Mark J. P. Wolf and published by Bloomsbury Publishing USA. This book was released on 2012-08-16 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt: This encyclopedia collects and organizes theoretical and historical content on the topic of video games, covering the people, systems, technologies, and theoretical concepts as well as the games themselves. This two-volume encyclopedia addresses the key people, companies, regions, games, systems, institutions, technologies, and theoretical concepts in the world of video games, serving as a unique resource for students. The work comprises over 300 entries from 97 contributors, including Ralph Baer and Nolan Bushnell, founders of the video game industry and some of its earliest games and systems. Contributing authors also include founders of institutions, academics with doctoral degrees in relevant fields, and experts in the field of video games. Organized alphabetically by topic and cross-referenced across subject areas, Encyclopedia of Video Games: The Culture, Technology, and Art of Gaming will serve the needs of students and other researchers as well as provide fascinating information for game enthusiasts and general readers.

Who Are You?

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Author :
Publisher : MIT Press
ISBN 13 : 0262360462
Total Pages : 282 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Who Are You? by : Alex Custodio

Download or read book Who Are You? written by Alex Custodio and published by MIT Press. This book was released on 2020-10-13 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Game Boy Advance platform as computational system and cultural artifact, from its 2001 release through hacks, mods, emulations, homebrew afterlives. In 2002, Nintendo of America launched an international marketing campaign for the Game Boy Advance that revolved around the slogan "Who Are You?"--asking potential buyers which Nintendo character, game, or even device they identified with and attempting to sell a new product by exploiting players' nostalgic connections to earlier ones. Today, nearly two decades after its release, and despite the development of newer and more powerful systems, Nintendo's Game Boy Advance lives on, through a community that continues to hack, modify, emulate, make, break, remake, redesign, trade, use, love, and play with the platform. In this book Alex Custodio traces the network of hardware and software afterlives of the Game Boy Advance platform.

The Story of Nintendo

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Author :
Publisher : The Rosen Publishing Group, Inc
ISBN 13 : 1448871239
Total Pages : 50 pages
Book Rating : 4.4/5 (488 download)

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Book Synopsis The Story of Nintendo by : Adam Sutherland

Download or read book The Story of Nintendo written by Adam Sutherland and published by The Rosen Publishing Group, Inc. This book was released on 2012-01-15 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insightful book reveals how Nintendo came into being, the entrepreneurs behind the success of the brand, the key facts about the video game industry, and Nintendo's impact in the global market. Nintendo's dazzling transformation from a card-based game company to the world's leading producer of digital entertainment is explored, and all of the company's seminal triumphs are examined—from the handheld Game Boy to the global breakout sensation Wii. Nintendo pioneered the home video game industry and continues to define its cutting edge.

Music In Video Games

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Author :
Publisher : Routledge
ISBN 13 : 1134692110
Total Pages : 294 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis Music In Video Games by : K.J. Donnelly

Download or read book Music In Video Games written by K.J. Donnelly and published by Routledge. This book was released on 2014-03-26 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: From its earliest days as little more than a series of monophonic outbursts to its current-day scores that can rival major symphonic film scores, video game music has gone through its own particular set of stylistic and functional metamorphoses while both borrowing and recontextualizing the earlier models from which it borrows. With topics ranging from early classics like Donkey Kong and Super Mario Bros. to more recent hits like Plants vs. Zombies, the eleven essays in Music in Video Games draw on the scholarly fields of musicology and music theory, film theory, and game studies, to investigate the history, function, style, and conventions of video game music.

Codename Revolution

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Publisher : MIT Press
ISBN 13 : 0262300532
Total Pages : 215 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Codename Revolution by : Steven E. Jones

Download or read book Codename Revolution written by Steven E. Jones and published by MIT Press. This book was released on 2012-02-24 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nintendo’s hugely popular and influential video game console system considered as technological device and social phenomenon. The Nintendo Wii, introduced in 2006, helped usher in a moment of retro-reinvention in video game play. This hugely popular console system, codenamed Revolution during development, signaled a turn away from fully immersive, time-consuming MMORPGs or forty-hour FPS games and back toward family fun in the living room. Players using the wireless motion-sensitive controller (the Wii Remote, or “Wiimote”) play with their whole bodies, waving, swinging, swaying. The mimetic interface shifts attention from what's on the screen to what's happening in physical space. This book describes the Wii’s impact in technological, social, and cultural terms, examining the Wii as a system of interrelated hardware and software that was consciously designed to promote social play in physical space. Each chapter of Codename Revolution focuses on a major component of the Wii as a platform: the console itself, designed to be low-powered and nimble; the iconic Wii Remote; Wii Fit Plus, and its controller, the Wii Balance Board; the Wii Channels interface and Nintendo’s distribution system; and the Wii as a social platform that not only affords multiplayer options but also encourages social interaction in shared physical space. Finally, the authors connect the Wii’s revolution in mimetic interface gaming—which eventually led to the release of Sony’s Move and Microsoft’s Kinect—to some of the economic and technological conditions that influence the possibility of making something new in this arena of computing and culture.

A Brief History Of Video Games

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Author :
Publisher : Robinson
ISBN 13 : 1472118812
Total Pages : 397 pages
Book Rating : 4.4/5 (721 download)

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Book Synopsis A Brief History Of Video Games by : Rich Stanton

Download or read book A Brief History Of Video Games written by Rich Stanton and published by Robinson. This book was released on 2015-07-23 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Stanton writes with terrific verve and precision . . . his understanding of the seductive pleasures of gaming takes us right to its heart.' Maria Bustillos, Times Literary Supplement 'The best overview book of the industry that I've read.' Andrew Liptak, io9 From the first wood-panelled Pong machines in California to the masterpieces of engineering that now sit in countless homes all over the world, A Brief History of Video Games reveals the vibrant history and culture of interactive entertainment. Above all, this is a book about the games - how the experience of playing has developed from simple, repetitive beginnings into a cornucopia of genres and styles, at once utterly immersive and socially engaging. With full-colour illustrations throughout, it shows how technological advances have transformed the first dots and dashes of bored engineers into sophisticated, responsive worlds that are endlessly captivating. As thrilling and surprising as the games it describes, this is an indispensable read for anyone serious about the business of having fun.

I Am Error

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Author :
Publisher : MIT Press
ISBN 13 : 0262534541
Total Pages : 439 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis I Am Error by : Nathan Altice

Download or read book I Am Error written by Nathan Altice and published by MIT Press. This book was released on 2017-09-08 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complex material histories of the Nintendo Entertainment System platform, from code to silicon, focusing on its technical constraints and its expressive affordances. In the 1987 Nintendo Entertainment System videogame Zelda II: The Adventure of Link, a character famously declared: I AM ERROR. Puzzled players assumed that this cryptic mesage was a programming flaw, but it was actually a clumsy Japanese-English translation of “My Name is Error,” a benign programmer's joke. In I AM ERROR Nathan Altice explores the complex material histories of the Nintendo Entertainment System (and its Japanese predecessor, the Family Computer), offering a detailed analysis of its programming and engineering, its expressive affordances, and its cultural significance. Nintendo games were rife with mistranslated texts, but, as Altice explains, Nintendo's translation challenges were not just linguistic but also material, with consequences beyond simple misinterpretation. Emphasizing the technical and material evolution of Nintendo's first cartridge-based platform, Altice describes the development of the Family Computer (or Famicom) and its computational architecture; the “translation” problems faced while adapting the Famicom for the U.S. videogame market as the redesigned Entertainment System; Nintendo's breakthrough console title Super Mario Bros. and its remarkable software innovations; the introduction of Nintendo's short-lived proprietary disk format and the design repercussions on The Legend of Zelda; Nintendo's efforts to extend their console's lifespan through cartridge augmentations; the Famicom's Audio Processing Unit (APU) and its importance for the chiptunes genre; and the emergence of software emulators and the new kinds of play they enabled.

Super Mario

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Author :
Publisher : Penguin
ISBN 13 : 1591845637
Total Pages : 322 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis Super Mario by : Jeff Ryan

Download or read book Super Mario written by Jeff Ryan and published by Penguin. This book was released on 2012-09-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive story of the rise of Nintendo. In 1981, Nintendo of America was a one-year-old business already on the brink of failure. Its president, Mino Arakawa, was stuck with two thousand unsold arcade cabinets for a dud of a game (Radar Scope). So he hatched a plan. Back in Japan, a boyish, shaggy-haired staff artist named Shigeru Miyamoto designed a new game for the unsold cabinets featur­ing an angry gorilla and a small jumping man. Donkey Kong brought in $180 million in its first year alone and launched the career of a short, chubby plumber named Mario. Since then, Mario has starred in over two hundred games, gen­erating profits in the billions. He is more recognizable than Mickey Mouse, yet he’s little more than a mustache in bib overalls. How did a mere smear of pixels gain such huge popularity? Super Mario tells the story behind the Nintendo games millions of us grew up with, explaining how a Japanese trading card company rose to dominate the fiercely competitive video-game industry.

Koji Kondo's Super Mario Bros. Soundtrack

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1628928549
Total Pages : 168 pages
Book Rating : 4.6/5 (289 download)

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Book Synopsis Koji Kondo's Super Mario Bros. Soundtrack by : Andrew Schartmann

Download or read book Koji Kondo's Super Mario Bros. Soundtrack written by Andrew Schartmann and published by Bloomsbury Publishing USA. This book was released on 2015-05-21 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Koji Kondo's Super Mario Bros. (1985) score redefined video game music. With under three minutes of music, Kondo put to rest an era of bleeps and bloops-the sterile products of a lab environment-replacing it with one in which game sounds constituted a legitimate form of artistic expression. Andrew Schartmann takes us through the various external factors (e.g., the video game crash of 1983, Nintendo's marketing tactics) that coalesced into a ripe environment in which Kondo's musical experiments could thrive. He then delves into the music itself, searching for reasons why our hearts still dance to the “primitive” 8-bit tunes of a bygone era. What musical features are responsible for Kondo's distinct “Mario sound”? How do the different themes underscore the vastness of Princess Peach's Mushroom Kingdom? And in what ways do the game's sound effects resonate with our physical experience of the world? These and other questions are explored within, through the lens of Kondo's compositional philosophy-one that would influence an entire generation of video game composers. As Kondo himself stated, “we [at Nintendo] were trying to do something that had never been done before.” In this book, Schartmann shows his readers how Kondo and his team not just succeeded, but heralded in a new era of video games.

Medium Law

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Author :
Publisher : Routledge
ISBN 13 : 1317195035
Total Pages : 158 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis Medium Law by : Daithí Mac Síthigh

Download or read book Medium Law written by Daithí Mac Síthigh and published by Routledge. This book was released on 2017-09-13 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why should anyone care about the medium of communication today, especially when talking about media law? In today’s digital society, many emphasise convergence and seek new regulatory approaches. In Medium Law, however, the ‘medium theory’ insights of Harold Innis, Marshall McLuhan and the Toronto School of Communication are drawn upon as part of an argument that differences between media, and technological definitions, continue to play a crucial role in the regulation of the media. Indeed, Mac Síthigh argues that the idea of converged, cross-platform, medium-neutral media regulation is unattainable in practice and potentially undesirable in substance. This is demonstrated through the exploration of the regulation of a variety of platforms such as films, games, video-on-demand and premium rate telephone services. Regulatory areas discussed include content regulation, copyright, tax relief for producers and developers, new online services, conflicts between regulatory systems, and freedom of expression. This timely and topical volume will appeal to postgraduate students and postdoctoral researchers interested in fields such as Law, Policy, Regulation, Media Studies, Communications History, and Cultural Studies.

Management with Online Study Tools 12 Months

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Author :
Publisher : Cengage AU
ISBN 13 : 0170388417
Total Pages : 960 pages
Book Rating : 4.1/5 (73 download)

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Book Synopsis Management with Online Study Tools 12 Months by : Danny Samson

Download or read book Management with Online Study Tools 12 Months written by Danny Samson and published by Cengage AU. This book was released on 2017-10-25 with total page 960 pages. Available in PDF, EPUB and Kindle. Book excerpt: Samson/Daft/Donnet's Management is a robust foundation text providing a balance of broad, theoretical content with an engaging, easy-to-understand writing style. It covers the four key management functions - planning, organising, leading and controlling - conveying to students the elements of a manager's working day. Along with current management theory and practice, the authors integrate coverage of innovation, entrepreneurship, agile workplaces, social media and new technology throughout. This sixth edition features a new author on the team and contains updates to content based on recent research. Real-life local and international examples showcase the ongoing changes in the management world. Focusing on a 'skills approach', they bring concepts to life for students, supporting motivation, confidence and mastery. Each part concludes with a contemporary continuing case study, focusing on car company Toyota as it faces managerial challenges and opportunities in the region.

Super Power, Spoony Bards, and Silverware

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Author :
Publisher : MIT Press
ISBN 13 : 0262036568
Total Pages : 238 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis Super Power, Spoony Bards, and Silverware by : Dominic Arsenault

Download or read book Super Power, Spoony Bards, and Silverware written by Dominic Arsenault and published by MIT Press. This book was released on 2017-09-01 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the Super Nintendo Entertainment System embodied Nintendo’s s resistance to innovation and took the company from industry leadership to the margins of videogaming. This is a book about the Super Nintendo Entertainment System that is not celebratory or self-congratulatory. Most other accounts declare the Super NES the undisputed victor of the “16-bit console wars” of 1989–1995. In this book, Dominic Arsenault reminds us that although the SNES was a strong platform filled with high-quality games, it was also the product of a short-sighted corporate vision focused on maintaining Nintendo’s market share and business model. This led the firm to fall from a dominant position during its golden age (dubbed by Arsenault the “ReNESsance”) with the NES to the margins of the industry with the Nintendo 64 and GameCube consoles. Arsenault argues that Nintendo’s conservative business strategies and resistance to innovation during the SNES years explain its market defeat by Sony’s PlayStation. Extending the notion of “platform” to include the marketing forces that shape and constrain creative work, Arsenault draws not only on game studies and histories but on game magazines, boxes, manuals, and advertisements to identify the technological discourses and business models that formed Nintendo’s Super Power. He also describes the cultural changes in video games during the 1990s that slowly eroded the love of gamer enthusiasts for the SNES as the Nintendo generation matured. Finally, he chronicles the many technological changes that occurred through the SNES's lifetime, including full-motion video, CD-ROM storage, and the shift to 3D graphics. Because of the SNES platform’s architecture, Arsenault explains, Nintendo resisted these changes and continued to focus on traditional gameplay genres.

Beyond Donkey Kong

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Author :
Publisher : McFarland
ISBN 13 : 1476641765
Total Pages : 274 pages
Book Rating : 4.4/5 (766 download)

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Book Synopsis Beyond Donkey Kong by : Ken Horowitz

Download or read book Beyond Donkey Kong written by Ken Horowitz and published by McFarland. This book was released on 2020-07-30 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Before the enormously successful NES console changed the video game landscape in the 1980s, Nintendo became famous for producing legendary arcade machines like Donkey Kong and Mario Bros. Drawing on original interviews, news reports and other documents, this book traces Nintendo's rise from a small business that made playing cards to the top name in the arcade industry. Twenty-eight game titles are examined in-depth, along with the people and events that defined the company for more than four decades.

Super Mario Bros. 3

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Author :
Publisher : Boss Fight Books
ISBN 13 : 1940535131
Total Pages : 176 pages
Book Rating : 4.9/5 (45 download)

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Book Synopsis Super Mario Bros. 3 by : Alyse Knorr

Download or read book Super Mario Bros. 3 written by Alyse Knorr and published by Boss Fight Books. This book was released on 2016-07-08 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: A historical, critical, and personal look at the defining video game of the NES era.

Super Mario Bros. 2

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Author :
Publisher : Boss Fight Books
ISBN 13 : 1940535050
Total Pages : 163 pages
Book Rating : 4.9/5 (45 download)

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Book Synopsis Super Mario Bros. 2 by : Jon Irwin

Download or read book Super Mario Bros. 2 written by Jon Irwin and published by Boss Fight Books. This book was released on 2014 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Nintendo Mario-ified an existing Japanese NES game to creat Super Mario Bros. 2.