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Author : John Baker Opdycke
Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.3/5 (91 download)
Download or read book News, Ads, and Sales written by John Baker Opdycke and published by . This book was released on 1914 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David Garfinkel
Publisher : Morgan James Publishing
ISBN 13 : 1600370225
Total Pages : 148 pages
Book Rating : 4.6/5 (3 download)
Download or read book Advertising Headlines That Make You Rich written by David Garfinkel and published by Morgan James Publishing. This book was released on 2018-10-02 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline makes the difference when it comes to advertising—whether it’s a website, postcard, sales letter, print ad, or direct mail solicitation. Veteran marketers and entrepreneurs know a powerful headline is the most important factor for putting more money in your pocket and attracting, persuading, and retaining your most loyal, valuable customers. Scientific tests have proven it over and over: Just by changing a headline, you can increase an ad’s profitability by two, three, even five times. Finally, here is the world’s #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for your business—the kind of headlines that produce record-breaking sales results! Copywriting expert David Garfinkel, who mentors other copywriters for $15,000 and up, offers you one of his most prized possessions: his carefully chosen, market-tested set of advertising headline templates that truly can make you rich! “David Garfinkel is the best copywriter I know.” —Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series
Author :
Publisher :
ISBN 13 :
Total Pages : 680 pages
Book Rating : 4.0/5 ( download)
Download or read book Printers' Ink; the ... Magazine of Advertising, Management and Sales written by and published by . This book was released on 1889 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : George Presbury Rowell
Publisher :
ISBN 13 :
Total Pages : 694 pages
Book Rating : 4.:/5 (319 download)
Download or read book Rowell's American Newspaper Directory written by George Presbury Rowell and published by . This book was released on 1872 with total page 694 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Wells Moriarty & Burnett
Publisher :
ISBN 13 : 9788120333048
Total Pages : 592 pages
Book Rating : 4.3/5 (33 download)
Download or read book Advertising Principles And Practice 7Th Ed. written by Wells Moriarty & Burnett and published by . This book was released on 2006 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dr. Robert C. Worstell
Publisher : Lulu.com
ISBN 13 : 1312424478
Total Pages : 498 pages
Book Rating : 4.3/5 (124 download)
Download or read book How to Write Ads That Get The Sale! written by Dr. Robert C. Worstell and published by Lulu.com. This book was released on 2014-08-09 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the Masters of Marketing Secrets series had already been mined for the history of Advertising, and Salesmanship classics, I still hadn't told anyone which were the key books out of that dozen which held the core datums where a person could learn the "rainmaking" skill of copywriting. From this book series, I've created this collection which specifically selected only the books which deal best with copywriting itself. The other two collections which preceded this dealt with the evolution of advertising itself, and defined salesmanship in a low-pressure scenario, which is becoming more the way online sales has trended. (In fact, you'll get banned on various sites if you try anything else...) This collection is bringing you the best and brightest of copywriting experts - so you can learn first-hand what it is that is required to get sales from every ad you write. For that is the test of good copywriting - it gets the sale.
Author : William Hurst Richards
Publisher :
ISBN 13 :
Total Pages : 286 pages
Book Rating : 4.3/5 (243 download)
Download or read book Power in Advertising written by William Hurst Richards and published by . This book was released on 1915 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1126 pages
Book Rating : 4.3/5 (91 download)
Download or read book Drug Trade Weekly written by and published by . This book was released on 1921 with total page 1126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1442 pages
Book Rating : 4.:/5 (319 download)
Download or read book Advertising & Selling written by and published by . This book was released on 1920 with total page 1442 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1402 pages
Book Rating : 4.3/5 ( download)
Download or read book Dry Goods Merchants Trade Journal written by and published by . This book was released on 1928 with total page 1402 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jarvis R. Givens
Publisher : Harvard University Press
ISBN 13 : 0674983688
Total Pages : 321 pages
Book Rating : 4.6/5 (749 download)
Download or read book Fugitive Pedagogy written by Jarvis R. Givens and published by Harvard University Press. This book was released on 2021-04-13 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fresh portrayal of one of the architects of the African American intellectual tradition, whose faith in the subversive power of education will inspire teachers and learners today. Black education was a subversive act from its inception. African Americans pursued education through clandestine means, often in defiance of law and custom, even under threat of violence. They developed what Jarvis Givens calls a tradition of “fugitive pedagogy”—a theory and practice of Black education in America. The enslaved learned to read in spite of widespread prohibitions; newly emancipated people braved the dangers of integrating all-White schools and the hardships of building Black schools. Teachers developed covert instructional strategies, creative responses to the persistence of White opposition. From slavery through the Jim Crow era, Black people passed down this educational heritage. There is perhaps no better exemplar of this heritage than Carter G. Woodson—groundbreaking historian, founder of Black History Month, and legendary educator under Jim Crow. Givens shows that Woodson succeeded because of the world of Black teachers to which he belonged: Woodson’s first teachers were his formerly enslaved uncles; he himself taught for nearly thirty years; and he spent his life partnering with educators to transform the lives of Black students. Fugitive Pedagogy chronicles Woodson’s efforts to fight against the “mis-education of the Negro” by helping teachers and students to see themselves and their mission as set apart from an anti-Black world. Teachers, students, families, and communities worked together, using Woodson’s materials and methods as they fought for power in schools and continued the work of fugitive pedagogy. Forged in slavery, embodied by Woodson, this tradition of escape remains essential for teachers and students today.
Author : Ralph Merle Hower
Publisher :
ISBN 13 : 9780405111754
Total Pages : 652 pages
Book Rating : 4.1/5 (117 download)
Download or read book The History of an Advertising Agency written by Ralph Merle Hower and published by . This book was released on 1978-01-01 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David Gaughran
Publisher : David Gaughran
ISBN 13 : 918710928X
Total Pages : 134 pages
Book Rating : 4.1/5 (871 download)
Download or read book BookBub Ads Expert written by David Gaughran and published by David Gaughran. This book was released on with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads. *Create attractive ad images to turn browsers into buyers. *Optimize your targeting to attract the right readers. *Manage your bids effectively to drive more sales for less money. *Learn when to run your BookBub campaigns for maximum impact. *Boost discovery of your books and improve visibility. *Train the retailers to recommend your books to the right customers. *Turbocharge series sales to dominate the charts with multiple books simultaneously. BookBub Ads Expert will teach you everything you need to know, from what makes a killer ad to discovering your comparable authors so you can improve your targeting. It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results. Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub Ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level. EXTRA RESOURCES INCLUDED: All purchasers of this book get access to a special set of free resources to help you master BookBub Ads including a gallery of winning images, detailed optimization advice, case studies, and a place to ask questions too!
Author : Mark Bartholomew
Publisher : Stanford University Press
ISBN 13 : 1503602184
Total Pages : 291 pages
Book Rating : 4.5/5 (36 download)
Download or read book Adcreep written by Mark Bartholomew and published by Stanford University Press. This book was released on 2017-05-23 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising is everywhere. By some estimates, the average American is exposed to over 3,000 advertisements each day. Whether we realize it or not, "adcreep"—modern marketing's march to create a world where advertising can be expected anywhere and anytime—has come, transforming not just our purchasing decisions, but our relationships, our sense of self, and the way we navigate all spaces, public and private. Adcreep journeys through the curious and sometimes troubling world of modern advertising. Mark Bartholomew exposes an array of marketing techniques that might seem like the stuff of science fiction: neuromarketing, biometric scans, automated online spies, and facial recognition technology, all enlisted to study and stimulate consumer desire. This marriage of advertising and technology has consequences. Businesses wield rich and portable records of consumer preference, delivering advertising tailored to your own idiosyncratic thought processes. They mask their role by using social media to mobilize others, from celebrities to your own relatives, to convey their messages. Guerrilla marketers turn every space into a potential site for a commercial come-on or clandestine market research. Advertisers now know you on a deeper, more intimate level, dramatically tilting the historical balance of power between advertiser and audience. In this world of ubiquitous commercial appeals, consumers and policymakers are numbed to advertising's growing presence. Drawing on a variety of sources, including psychological experiments, marketing texts, communications theory, and historical examples, Bartholomew reveals the consequences of life in a world of non-stop selling. Adcreep mounts a damning critique of the modern American legal system's failure to stem the flow of invasive advertising into our homes, parks, schools, and digital lives.
Author :
Publisher :
ISBN 13 :
Total Pages : 704 pages
Book Rating : 4.:/5 (319 download)
Download or read book Editor & Publisher written by and published by . This book was released on 1913 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1260 pages
Book Rating : 4.:/5 (31 download)
Download or read book National Petroleum News written by and published by . This book was released on 1927 with total page 1260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 970 pages
Book Rating : 4.:/5 (334 download)
Download or read book Monumental News; Devoted to Monumental and Kindred Interests written by and published by . This book was released on 1916 with total page 970 pages. Available in PDF, EPUB and Kindle. Book excerpt:
