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Author : John Baker Opdycke
Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.:/5 (1 download)
Download or read book News, Ads, and Sales written by John Baker Opdycke and published by . This book was released on 1914 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Baker Opdycke
Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.3/5 (91 download)
Download or read book News, Ads, and Sales written by John Baker Opdycke and published by . This book was released on 1914 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Baker Opdycke
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (473 download)
Download or read book News, Ads, and Sales written by John Baker Opdycke and published by . This book was released on 1915 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Harry Chin
Publisher :
ISBN 13 :
Total Pages : 248 pages
Book Rating : 4.3/5 ( download)
Download or read book Newspaper Advertising Sales written by Harry Chin and published by . This book was released on 1994 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Isabelle M. Zimmerly
Publisher :
ISBN 13 :
Total Pages : 68 pages
Book Rating : 4.M/5 ( download)
Download or read book Newspaper Advertising for the Small Retailer written by Isabelle M. Zimmerly and published by . This book was released on 1953 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Claude Whitacre
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781481862592
Total Pages : 230 pages
Book Rating : 4.8/5 (625 download)
Download or read book Selling Local Advertising written by Claude Whitacre and published by Createspace Independent Publishing Platform. This book was released on 2013-01-16 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Advertising Sales Reps Selling To Local Small Businesses Only. Stop Believing The Lies And Myths That Keep You From Being The Top Advertising Rep In Your City. Stop Listening To Gurus That Never Sold Anything In Their Life. Do you sell advertising to local small business owners? Selling Local Advertising is written specifically for advertising sales reps and their managers. Whether you sell direct mail, newspaper, radio, TV, or other media, the rules are the same. Why? Because you are talking to the same customers: Small business owners that don't want to give you money. Know How Your Small Business Advertising Prospect Thinks. Written by someone who sells advertising, but who has bought hundreds of thousands of dollars in local advertising, and has interviewed hundreds of small business owners...your customers. Does any of this sound familiar? Your prospects go into hiding when you call or visit. You keep hearing that your ads aren't in the budget. Business owners keep putting you off until "business picks up" You keep hearing the same excuses as to why "Now" isn't a good time. Clients keep complaining about price...price...price... You keep hearing that advertising doesn't work anymore. That All Stops Now. Would you like to know what your prospects are thinking when you are talking to them? Written from the advertising buyer's point of view, Selling Local Advertising gives you everything you need to know to go from being a "pest" to a "Welcome business advisor" Stop Trying To Sell Advertising To Closed Minded Prospects. Concentrate On The Easy Effortless Sales. You Will Never Run Out Of Eager Prospects If You Know Where To Look. Put These Proven Real World Ideas To Work For You, And ... Your advertising clients will be looking forward to your visits. Your clients will be bragging to their business friends about what great results you got for them. The best referrals in the world, just waiting for your call. The complete system revealed. You can sell advertising to groups of advertising prospects, hanging on your every word. Every step is revealed in complete detail. The complete system that the author is using right now. Everything you read in this book is working, right now, for hundreds of advertising sales reps to multiply their sales. Why is this book not 300 pages? We took out everything that doesn't work. If you have been looking for the real deal. You want real methods that are tested, proven, and will work in any areas of the country. You have just discovered The Mother Load. My suggestion? Read fast, take notes, and hit the ground running.... From The Author... I'm just like you. I sell for a living. Have you ever heard that "selling is a numbers game"? Sure, so have I. But you care about getting this sale... today. I wrote this book for you. The vast majority of books on selling are written by people who have never sold anything except books. I sell advertising to small business owners, just like you do. I've also bought lots of advertising for a retail store I own. I'll tell you the inside secrets of how to sell advertising by knowing how advertising buyers think. How do you answer objections that you are getting every day, right now? It's all here. Go to the picture of the book and click "Click To Look Inside". I'll see you on the inside. Claude.
Author : Southern Newspaper Publishers Association Foundation
Publisher :
ISBN 13 :
Total Pages : 116 pages
Book Rating : 4.:/5 (2 download)
Download or read book Newspaper Advertising written by Southern Newspaper Publishers Association Foundation and published by . This book was released on 1946 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David Fowler
Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4.:/5 (433 download)
Download or read book Newspaper Ads that Make Sales Jump written by David Fowler and published by . This book was released on 1998 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Baker Opdycke
Publisher : Palala Press
ISBN 13 : 9781356810871
Total Pages : 238 pages
Book Rating : 4.8/5 (18 download)
Download or read book News, Ads, and Sales written by John Baker Opdycke and published by Palala Press. This book was released on 2016-05-17 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author : John Philip Jones
Publisher : M.E. Sharpe
ISBN 13 : 9780765621719
Total Pages : 196 pages
Book Rating : 4.6/5 (217 download)
Download or read book When Ads Work written by John Philip Jones and published by M.E. Sharpe. This book was released on 2007 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ""accepted wisdom"" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. ""When Ads Work"" argues the opposite - that well-planned and well-executed advertising campaigns can and should have an immediate impact on sales. Featuring numerous examples from recent ad campaigns, the new edition of this popular book is a model for any successful advertising research program. With a device he calls STAS (Short Term Advertising Strength) - a measure of the immediate effect of advertising on sales - the author demonstrates th ...
Author : David Ogilvy
Publisher : Vintage
ISBN 13 : 0804170053
Total Pages : 613 pages
Book Rating : 4.8/5 (41 download)
Download or read book Ogilvy on Advertising written by David Ogilvy and published by Vintage. This book was released on 2013-09-11 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals: • How to get a job in advertising • How to choose an agency for your product • The secrets behind advertising that works • How to write successful copy—and get people to read it • Eighteen miracles of research • What advertising can do for charities And much, much more.
Author : John Baker Opdycke
Publisher : Forgotten Books
ISBN 13 : 9781527895591
Total Pages : 126 pages
Book Rating : 4.8/5 (955 download)
Download or read book News, Ads, and Sales, Vol. 2 written by John Baker Opdycke and published by Forgotten Books. This book was released on 2017-10-31 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from News, Ads, and Sales, Vol. 2: The Use of English for Commercial Purposes The common complaint of teachers who are inexperienced in such subjects as the following, is that pupils do not know anything about them, have no apperceptive mass, and therefore do not know how to prepare lessons in them at home. This ignorance on the part of pupils is, the author believes, an asset. In the first place it indicates that they will have nothing to unlearn and, in the second, that as a consequence their powers of thinking and oh servation will be the more unhindered, the more keenly alert. After all, the best purposes of any study are to throw pupils upon their own initiative, to make them keen observers and, if possible, independent thinkers. It is par excellence the purpose in the study of these subjects. Pupils should read each paragraph question group over carefully and thoughtfully. They should observe, take notice, of the common things around them, as suggested in a lesson series. If they do this conscientiously they will find their home study periods as well as their recitation periods filled with rich materials and illustrations for thought and discussion. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Author : Corday & Gross Company, Cleveland
Publisher :
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4.:/5 (31 download)
Download or read book Promoting Sales written by Corday & Gross Company, Cleveland and published by . This book was released on 1923 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David Garfinkel
Publisher : Morgan James Publishing
ISBN 13 : 1600370225
Total Pages : 148 pages
Book Rating : 4.6/5 (3 download)
Download or read book Advertising Headlines That Make You Rich written by David Garfinkel and published by Morgan James Publishing. This book was released on 2018-10-02 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline makes the difference when it comes to advertising—whether it’s a website, postcard, sales letter, print ad, or direct mail solicitation. Veteran marketers and entrepreneurs know a powerful headline is the most important factor for putting more money in your pocket and attracting, persuading, and retaining your most loyal, valuable customers. Scientific tests have proven it over and over: Just by changing a headline, you can increase an ad’s profitability by two, three, even five times. Finally, here is the world’s #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for your business—the kind of headlines that produce record-breaking sales results! Copywriting expert David Garfinkel, who mentors other copywriters for $15,000 and up, offers you one of his most prized possessions: his carefully chosen, market-tested set of advertising headline templates that truly can make you rich! “David Garfinkel is the best copywriter I know.” —Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series
Author : Opinion Research Corporation (U.S.)
Publisher :
ISBN 13 :
Total Pages : 35 pages
Book Rating : 4.:/5 (674 download)
Download or read book What Can One Newspaper Ad Do.? written by Opinion Research Corporation (U.S.) and published by . This book was released on 1970 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Baker Opdycke
Publisher : Forgotten Books
ISBN 13 : 9781330056189
Total Pages : 232 pages
Book Rating : 4.0/5 (561 download)
Download or read book News, Ads, and Sales written by John Baker Opdycke and published by Forgotten Books. This book was released on 2015-06-13 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from News, Ads, and Sales: The Use of English for Commercial Purposes The Subject. - A few years ago it was more or less necessary for a teacher of English to apologize when he mentioned commercial English. He stood in fear of the "culturists." Now the live, efficient teacher of English must apologize if he does not mention it, the "culturists" notwithstanding. He has no quarrel with those who argue for the classics; he believes in the classics too, but this belief does not move him to disbelieve in commercial and industrial English. He recognizes the two as different, not as antagonistic, each with a place peculiarly, even exquisitely, its own. Indeed, he is almost ready to say that they are complementary one to another. At least he knows that often enough pupils find themselves immersed in the classics without having had any adequate preparation for them. And he knows that there is no better preparatory medium than the good magazine or good newspaper; no better vehicle of transition from formal grammar and composition drill to the classics than the best that is printed and circulated among us right here and now. In English too - "The common problem, yours, mine, every one's, Is...finding first What may be, then find how to make it fair Up to our means." We cannot impose perfection from above; we may be able to lead, not jump, up to it from below. This great middle ground of current written English has, up to the present time, been omitted practically altogether, - at least as far as any systematic instruction is concerned. The omission has been a great loss, not only in and of itself, but it has entailed peculiar problems of maladjustment and negative appreciation when the pupil has finally been confronted with the more specifically so-called cultural types. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Download or read book Advertising Sales written by and published by . This book was released on 1998 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt:
