Never Say "No Comment"

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Author :
Publisher : Author's Choice Publishing
ISBN 13 : 9780969736936
Total Pages : 200 pages
Book Rating : 4.7/5 (369 download)

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Book Synopsis Never Say "No Comment" by : Ian Taylor

Download or read book Never Say "No Comment" written by Ian Taylor and published by Author's Choice Publishing. This book was released on 2004-07 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: - Go behind the scenes of 'Spin College' a top-secret media training centre where the Reporter From Hell teaches an engineer, a customer service executive and a police chief to use the common sense language of professional spokespersons. - Play the Spin Doctor's Game to avoid the traps of negative messages and negative people. - Write a One-Minute Power Message about the most important issues in your life or career, using a simple template.

Media Training 101

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Publisher : John Wiley & Sons
ISBN 13 : 9780471271550
Total Pages : 262 pages
Book Rating : 4.2/5 (715 download)

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Book Synopsis Media Training 101 by : Sally Stewart

Download or read book Media Training 101 written by Sally Stewart and published by John Wiley & Sons. This book was released on 2003-09-29 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a seasoned journalist and public relations professional, Media Training 101 is your essential guide to handling the news media. A former USA Today reporter and consultant to major companies, Sally Stewart leads you through every step in developing a communications blueprint and a strategic public relations plan to support it. She shows you how to communicate effectively with the media in any given circumstance and how to control the way your company is portrayed in the media. Each chapter includes vignettes, anecdotes, and real-life case studies that help you know what to expect.

Contemporary Business 2010 Update

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Publisher : John Wiley & Sons
ISBN 13 : 0470496746
Total Pages : 600 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Contemporary Business 2010 Update by : Louis E. Boone

Download or read book Contemporary Business 2010 Update written by Louis E. Boone and published by John Wiley & Sons. This book was released on 2009-12-30 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opening new doors of possibility can be difficult. Contemporary Business 13e 2010 Update Edition gives students the business language they need to feel confident in taking the first steps toward becoming successful business majors and successful businesspeople. As with every good business, though, the patterns of innovation and excellence established at the beginning remain steadfast. The goals and standards of Boone & Kurtz, Contemporary Business, remain intact and focused on excellence, as always.

Family Life Education

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Publisher : SAGE Publications
ISBN 13 : 1483384586
Total Pages : 645 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Family Life Education by : Stephen F. Duncan

Download or read book Family Life Education written by Stephen F. Duncan and published by SAGE Publications. This book was released on 2016-04-20 with total page 645 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical how-to guide to developing, implementing, evaluating, and sustaining effective family life education programs. Drawing on the best scholarship and their own years of professional experience, the authors of this thoroughly updated Third Edition begin by discussing the foundations of family life education and encourage readers to develop their own outreach philosophies. The book then helps readers learn principles and methods for reaching out to the public and how to form and use community collaborations and use principles of social marketing to promote programs.

Never Say No

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Publisher : David C Cook
ISBN 13 : 1434708977
Total Pages : 304 pages
Book Rating : 4.4/5 (347 download)

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Book Synopsis Never Say No by : Mark Foreman

Download or read book Never Say No written by Mark Foreman and published by David C Cook. This book was released on 2015-05-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The question Mark and Jan Foreman are most often asked is: How did you raise your kids? Never Say No takes you on a personal journey to learn first-hand how they raised Jon and Tim of Switchfoot. They share practical advice for instilling wonder in a media-saturated culture, cultivating specific gifts, and balancing structure with individual choice. Our purpose as parents is the same as our child’s: to live creatively beyond ourselves, bringing the love, beauty and nature of God to this world. Let the adventure begin.

Developing School Board-Media Relationships

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Publisher : Canadian Education Association
ISBN 13 : 9780920315422
Total Pages : 84 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Developing School Board-Media Relationships by : Leibovitz, Simon

Download or read book Developing School Board-Media Relationships written by Leibovitz, Simon and published by Canadian Education Association. This book was released on 1990 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Winning with the News Media

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Publisher : Winning with the News Media
ISBN 13 : 9780961960360
Total Pages : 412 pages
Book Rating : 4.9/5 (63 download)

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Book Synopsis Winning with the News Media by : Clarence Jones

Download or read book Winning with the News Media written by Clarence Jones and published by Winning with the News Media. This book was released on 2005 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Ongoing Crisis Communication

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Publisher : SAGE
ISBN 13 : 1412949912
Total Pages : 449 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Ongoing Crisis Communication by : W. Timothy Coombs

Download or read book Ongoing Crisis Communication written by W. Timothy Coombs and published by SAGE. This book was released on 2007 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a radical revision of film theory, Edward S. Small and Timothy W. Johnson argue that experimental moviemaking constitutes a special mode of theory that bypasses written and spoken words. A deft historical interweaving of experimental production and scholarly discourse, this thought-provoking work firmly establishes the importance of experimental motion pictures in the theory, history, and production of film. Book jacket.

OSHA Information Handbook

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Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis OSHA Information Handbook by : United States. Occupational Safety and Health Administration

Download or read book OSHA Information Handbook written by United States. Occupational Safety and Health Administration and published by . This book was released on 1983 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Encyclopedia of Science and Technology Communication

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Publisher : SAGE Publications
ISBN 13 : 145226578X
Total Pages : 1144 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis Encyclopedia of Science and Technology Communication by : Susanna Hornig Priest

Download or read book Encyclopedia of Science and Technology Communication written by Susanna Hornig Priest and published by SAGE Publications. This book was released on 2010-07-14 with total page 1144 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a free 30-day online trial to this title, visit www.sagepub.com/freetrial In the academic world, the term "science communication" refers both to a set of professions (such as science journalism and public information work) and to an interdisciplinary scholarly research specialization. Much of this research is aimed at improving our understanding of the best ways to communicate complex information, especially to people who are not scientists. Science communication specialists are concerned with giving people useful information about health, environment, and technology – as well as science itself. In order to do this, we also need to improve our understanding of how people think, form opinions, and process information. Additionally, professional practitioners in science communication are engaged in strategic and ethical decisions every day, such as: How should reporters cover the issue of climate change? Should the views of scientists who do not believe that climate change has been caused by human activity be included alongside the views of those who do, in order to give a "balanced" story, or does this mislead the public into thinking that both of these positions are equally accepted within the scientific community? The Encyclopedia of Science and Technology Communication provides information on the entire range of interrelated issues in this interdisciplinary field in one place, along with clear suggestions on where to begin the search for more. Geared towards undergraduate and graduate students in journalism, communication, mass communication, and media studies, as well as towards working journalists, public information officers, and public relations specialists, this encyclopedia introduces this vast, fascinating field while challenging the reader to question assumptions inherent in communication across disciplinary boundaries. Key Themes Associations and Organizations Audiences, Opinions, and Effects Challenges, Issues, and Controversies Changing Awareness, Opinion, And Behavior Critical Influences and Events Global and International Aspects Government Agencies (US) History, Philosophy, and Sociology of Science Important Figures Journal Publications Key Cases and Current Trends Law, Policy, Ethics, and Beliefs Major Infrastructural Initiatives Practices, Strategies, and Tools Professional Roles and Careers Public Engagement Approaches Theory and Research Venues and Channels

Getting Free Publicity

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Publisher : How To Books Ltd
ISBN 13 : 9781857039726
Total Pages : 132 pages
Book Rating : 4.0/5 (397 download)

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Book Synopsis Getting Free Publicity by : Pam Austin

Download or read book Getting Free Publicity written by Pam Austin and published by How To Books Ltd. This book was released on 2004 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your company, club, church or charity has a story to tell or something new, free or amazing to offer, journalists want to hear from you! This practical guide includes how to write effective press releases and articles, and how to deal with media interviews. CONTENTS: 1. Getting Noticed by Your Customers 2. Making Your Mark with Journalists 3. Getting Media Attention 4. Getting Your Copy Published 5. Telling Your News - Press Releases 6. Becoming an Industry Guru - Articles 7. 'If it worked for them..' - Case Studies 8. Face to Face - Working with Journalists 9. Face to Face - Media Interviews 10. Face to Face - Holding Effective Press Conferences 11. And if they get it wrong... Case studies

Commanders Call Support Materials

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Publisher :
ISBN 13 :
Total Pages : 480 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Commanders Call Support Materials by : United States. Department of the Army. Command Information Division

Download or read book Commanders Call Support Materials written by United States. Department of the Army. Command Information Division and published by . This book was released on with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Commanders Call

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Publisher :
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Commanders Call by :

Download or read book Commanders Call written by and published by . This book was released on with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Department of the Army Pamphlet

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Publisher :
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Department of the Army Pamphlet by :

Download or read book Department of the Army Pamphlet written by and published by . This book was released on 1973 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

On Deadline

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Publisher : Waveland Press
ISBN 13 : 1478647531
Total Pages : 228 pages
Book Rating : 4.4/5 (786 download)

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Book Synopsis On Deadline by : Carole M. Howard

Download or read book On Deadline written by Carole M. Howard and published by Waveland Press. This book was released on 2020-12-30 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a clear and fast-moving style, the Sixth Edition maintains its status as the foremost book on media relations in the corporate, nonprofit and government sectors. The authors retained the best and enduring aspects of media relations in the previous edition while skillfully integrating all current trends, such as the increased reliance on technology, complex legal rulings and concerns about credibility that have had an impact on how professionals work with the media. On Deadline is must-read for prospective and current media relations professionals dedicated to maximizing their organization’s results. As one reviewer remarked, On Deadline is “like having a professional mentor and media consultant on speed dial.” It presents all the tools necessary to plan and implement a successful media relations program, from relationships with reporters, crisis management and global media relations to spokesperson training, ethical and legal issues, news conferences and special events. New case studies illustrate the multiple roles of media relations professional as planner, crisis manager, communicator, counselor and strategist in a world that encounters ubiquitous messages dispersed at the speed of light.

The E-policy Handbook

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Publisher : Amacom Books
ISBN 13 : 9780814470916
Total Pages : 308 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis The E-policy Handbook by : Nancy Flynn

Download or read book The E-policy Handbook written by Nancy Flynn and published by Amacom Books. This book was released on 2001 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Fact Sheet Helps readers realize the magnitude of e-risks, understand cyberlaws, gauge the vulnerability of their organization, purchase protective cyber-insurance, write & formate e-policies, train employees about online policies, & draft & e-crisis communications plan.

Spinning for Labour: Trade Unions and the New Media Environment

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Publisher : Routledge
ISBN 13 : 0429796544
Total Pages : 655 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Spinning for Labour: Trade Unions and the New Media Environment by : Paul Manning

Download or read book Spinning for Labour: Trade Unions and the New Media Environment written by Paul Manning and published by Routledge. This book was released on 2019-01-04 with total page 655 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1998, this volume asks: are groups or organisations beyond the sphere of Westminster politics doomed to be marginalised in mainstream news coverage, or can the currently fashionable emphasis upon media techniques and 'spin doctoring' offer such non-official news sources a means of securing media success?. This question is now surfacing as a major issue within politics and cultural debates, as well as within the sociology of the mass media and communication studies. We are living through a period of remarkable transformation in politics, culture and social arrangements. Communications experts in the 'new Labour' camp believe that trade unions must respond by becoming more sophisticated in their use of the media and marketing techniques; and by employing new vocabularies for communicating their messages to the public. However, can trade unions succeed in using the tricks of the 1990s spin doctor to restore their position?. This study uses extensive interviews with leading national newspaper journalists and senior figures within trade unions to explore the question. Drawing upon unique archive material the study points to the importance of government in fostering or undermining branches of journalism including coverage of labour relations.