Neuroeconomics

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Neuroeconomics

Author : Paul W. Glimcher
Publisher : Academic Press
ISBN 13 : 0123914698
Total Pages : 560 pages
Book Rating : 4.1/5 (239 download)

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Book Synopsis Neuroeconomics by : Paul W. Glimcher

Download or read book Neuroeconomics written by Paul W. Glimcher and published by Academic Press. This book was released on 2013-08-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the years since it first published, Neuroeconomics: Decision Making and the Brain has become the standard reference and textbook in the burgeoning field of neuroeconomics. The second edition, a nearly complete revision of this landmark book, will set a new standard. This new edition features five sections designed to serve as both classroom-friendly introductions to each of the major subareas in neuroeconomics, and as advanced synopses of all that has been accomplished in the last two decades in this rapidly expanding academic discipline. The first of these sections provides useful introductions to the disciplines of microeconomics, the psychology of judgment and decision, computational neuroscience, and anthropology for scholars and students seeking interdisciplinary breadth. The second section provides an overview of how human and animal preferences are represented in the mammalian nervous systems. Chapters on risk, time preferences, social preferences, emotion, pharmacology, and common neural currencies—each written by leading experts—lay out the foundations of neuroeconomic thought. The third section contains both overview and in-depth chapters on the fundamentals of reinforcement learning, value learning, and value representation. The fourth section, “The Neural Mechanisms for Choice, integrates what is known about the decision-making architecture into state-of-the-art models of how we make choices. The final section embeds these mechanisms in a larger social context, showing how these mechanisms function during social decision-making in both humans and animals. The book provides a historically rich exposition in each of its chapters and emphasizes both the accomplishments and the controversies in the field. A clear explanatory style and a single expository voice characterize all chapters, making core issues in economics, psychology, and neuroscience accessible to scholars from all disciplines. The volume is essential reading for anyone interested in neuroeconomics in particular or decision making in general. Editors and contributing authors are among the acknowledged experts and founders in the field, making this the authoritative reference for neuroeconomics Suitable as an advanced undergraduate or graduate textbook as well as a thorough reference for active researchers Introductory chapters on economics, psychology, neuroscience, and anthropology provide students and scholars from any discipline with the keys to understanding this interdisciplinary field Detailed chapters on subjects that include reinforcement learning, risk, inter-temporal choice, drift-diffusion models, game theory, and prospect theory make this an invaluable reference Published in association with the Society for Neuroeconomics—www.neuroeconomics.org Full-color presentation throughout with numerous carefully selected illustrations to highlight key concepts

Decisions, Uncertainty, and the Brain

Author : Paul W. Glimcher
Publisher : MIT Press
ISBN 13 : 9780262572279
Total Pages : 404 pages
Book Rating : 4.5/5 (722 download)

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Book Synopsis Decisions, Uncertainty, and the Brain by : Paul W. Glimcher

Download or read book Decisions, Uncertainty, and the Brain written by Paul W. Glimcher and published by MIT Press. This book was released on 2004-09-17 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative book, Paul Glimcher argues that economic theory may provide an alternative to the classical Cartesian model of the brain and behavior. Glimcher argues that Cartesian dualism operates from the false premise that the reflex is able to describe behavior in the real world that animals inhabit. A mathematically rich cognitive theory, he claims, could solve the most difficult problems that any environment could present, eliminating the need for dualism by eliminating the need for a reflex theory. Such a mathematically rigorous description of the neural processes that connect sensation and action, he explains, will have its roots in microeconomic theory. Economic theory allows physiologists to define both the optimal course of action that an animal might select and a mathematical route by which that optimal solution can be derived. Glimcher outlines what an economics-based cognitive model might look like and how one would begin to test it empirically. Along the way, he presents a fascinating history of neuroscience. He also discusses related questions about determinism, free will, and the stochastic nature of complex behavior.

Foundations of Neuroeconomic Analysis

Author : Paul W. Glimcher
Publisher : OUP USA
ISBN 13 : 0199744254
Total Pages : 488 pages
Book Rating : 4.1/5 (997 download)

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Book Synopsis Foundations of Neuroeconomic Analysis by : Paul W. Glimcher

Download or read book Foundations of Neuroeconomic Analysis written by Paul W. Glimcher and published by OUP USA. This book was released on 2011 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neuroeconomics has emerged at the border of the social and natural sciences. This book argues that a meaningful interdisciplinary synthesis of the study of human and animal choice is not only desirable, but also well underway, and so it is time to develop formally a foundational approach for the field.

Vigor

Author : Reza Shadmehr
Publisher : MIT Press
ISBN 13 : 0262358700
Total Pages : 369 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Vigor by : Reza Shadmehr

Download or read book Vigor written by Reza Shadmehr and published by MIT Press. This book was released on 2020-07-21 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: An examination of the link between the vigor with which we move and the value that the brain assigns to the goal of the movement. Why do we reflexively run toward people we love, but only walk toward others? In Vigor, Reza Shadmehr and Alaa Ahmed examine the link between how the brain assigns value to things and how it controls our movements. They find that brain regions thought to be principally involved in decision making also affect movement vigor--and that brain regions thought to be principally responsible for movement also bias patterns of decision making.

Neuroeconomics

Author : Peter Politser
Publisher : OUP USA
ISBN 13 : 0195305825
Total Pages : 234 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis Neuroeconomics by : Peter Politser

Download or read book Neuroeconomics written by Peter Politser and published by OUP USA. This book was released on 2008-03-12 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the burgeoning field of neuroeconomics, this book brings together the essential concepts the discipline draws on from psychology, neuroscience and economics.

Neuroeconomics

Author : Martin Reuter
Publisher : Springer
ISBN 13 : 364235923X
Total Pages : 511 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Neuroeconomics by : Martin Reuter

Download or read book Neuroeconomics written by Martin Reuter and published by Springer. This book was released on 2016-10-06 with total page 511 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.

Neuroeconomics

Author : Daniel Houser
Publisher : Emerald Group Publishing
ISBN 13 : 1848553056
Total Pages : 280 pages
Book Rating : 4.8/5 (485 download)

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Book Synopsis Neuroeconomics by : Daniel Houser

Download or read book Neuroeconomics written by Daniel Houser and published by Emerald Group Publishing. This book was released on 2008-12-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considers the various topics in health economics including the production of and demand for health; the demand for medical care services; the financing of these services; the markets for physicians, nurses, dentists, hospitals, and drugs; the economics of substance use; health in developing countries; and, the economics of medical technology.

Neuroeconomics

Author : Laurie R. Santos
Publisher : Elsevier Inc. Chapters
ISBN 13 : 0128073144
Total Pages : 560 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Neuroeconomics by : Laurie R. Santos

Download or read book Neuroeconomics written by Laurie R. Santos and published by Elsevier Inc. Chapters. This book was released on 2013-08-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this chapter we discuss why behavioral studies of irrational biases in non-human primates are important for the field of neuroeconomics. We begin with a review of how behavioral work on choice biases in monkeys is important for understanding the nature of human choice errors. We then provide an introduction to the primate cognition approach, including a short overview of the organization of the primate order. We then briefly review the ecology and cognition of two primate species standardly used as models of human irrational decision making — brown capuchins and rhesus macaques. We next discuss empirical studies demonstrating that monkeys show human-like irrational errors in three of the classic situations in which human participants fall prey to biases: monkeys exhibit framing effects in risky decisions, they show endowment effects, and they are averse to ambiguous outcomes. We conclude our chapter with a discussion of how future work in neuroeconomics can capitalize on these new behavioral findings in monkeys.

Neuroeconomics, Judgment, and Decision Making

Author : Evan A. Wilhelms
Publisher : Psychology Press
ISBN 13 : 1317652746
Total Pages : 310 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Neuroeconomics, Judgment, and Decision Making by : Evan A. Wilhelms

Download or read book Neuroeconomics, Judgment, and Decision Making written by Evan A. Wilhelms and published by Psychology Press. This book was released on 2014-07-11 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores how and why people make judgments and decisions that have economic consequences, and what the implications are for human well-being. It provides an integrated review of the latest research from many different disciplines, including social, cognitive, and developmental psychology; neuroscience and neurobiology; and economics and business. The book has six areas of focus: historical foundations; cognitive consistency and inconsistency; heuristics and biases; neuroeconomics and neurobiology; developmental and individual differences; and improving decisions. Throughout, the contributors draw out implications from traditional behavioral research as well as evidence from neuroscience. In recent years, neuroscientific methods have matured, beyond being simply correlational and descriptive, into theoretical prediction and explanation, and this has opened up many new areas of discovery about economic behavior that are reviewed in the book. In the final part, there are applications of the research to cognitive development, individual differences, and the improving of decisions. The book takes a broad perspective and is written in an accessible way so as to reach a wide audience of advanced students and researchers interested in behavioral economics and related areas. This includes neuroscientists, neuropsychologists, clinicians, psychologists (developmental, social, and cognitive), economists and other social scientists; legal scholars and criminologists; professionals in public health and medicine; educators; evidence-based practitioners; and policy-makers.

Midbrain Mutiny

Author : Don Ross
Publisher : MIT Press
ISBN 13 : 0262264455
Total Pages : 313 pages
Book Rating : 4.2/5 (622 download)

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Book Synopsis Midbrain Mutiny by : Don Ross

Download or read book Midbrain Mutiny written by Don Ross and published by MIT Press. This book was released on 2012-01-13 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: An analysis of how economic theories can be used to understand disordered and pathological gambling that calls on empirical evidence about behavior and the brain and argues that addictive gambling is the basic form of all addiction. The explanatory power of economic theory is tested by the phenomenon of irrational consumption, examples of which include such addictive behaviors as disordered and pathological gambling. Midbrain Mutiny examines different economic models of disordered gambling, using the frameworks of neuroeconomics (which analyzes decision making in the brain) and picoeconomics (which analyzes patterns of consumption behavior), and drawing on empirical evidence about behavior and the brain. The book describes addiction in neuroeconomic terms as chronic disruption of the balance between the midbrain dopamine system and the prefrontal and frontal serotonergic system, and reviews recent evidence from trials testing the effectiveness of antiaddiction drugs. The authors argue that the best way to understand disordered and addictive gambling is with a hybrid picoeconomic-neuroeconomic model.

Neuroeconomics

Author : Kent C. Berridge
Publisher : Elsevier Inc. Chapters
ISBN 13 : 012807325X
Total Pages : 560 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Neuroeconomics by : Kent C. Berridge

Download or read book Neuroeconomics written by Kent C. Berridge and published by Elsevier Inc. Chapters. This book was released on 2013-08-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: This chapter discusses how different forms of outcome utility are embedded in brain systems. Experienced utility, the actual pleasure of an outcome when received, is encoded by a neural activations in a network that includes limbic prefrontal cortex as well as deep brain structures below the cortex, but it is possible that causal generation of experienced utility, in the form of intense pleasures, may be more restricted to small hotspots within the deeper structures. Decision utility, manifested in choices to pursue or consume an outcome, is influenced by additional factors, including memories of past experienced utility resulting from outcomes (remembered utility), and predictions or beliefs about how good experienced utilities are likely to be in future (anticipated/predicted utility). Brain circuitry for decision utility can be separated to a degree from circuitry for experienced utility, and the brain mesolimbic dopamine system is one component that is especially important to decision utility as a mechanism for making choices. However, there is some controversy in the field today concerning the precise role of dopamine in decisions. One common view has been that mesolimbic dopamine influences choice by mediating learning and predicted utility (as teaching signal and prediction error), acting as an input to decision utility. An alternative view is that mesolimbic dopamine instead more purely mediates decision utility directly (as incentive salience or ‘wanting’), being able to depart from learned or remembered utilities, and not necessary for reward learning or predictions. Berridge and O’Doherty favor different sides in this dopamine controversy, and so the authors here distill those different views into a brief debate. Finally, the relations among brain systems for various utilities opens up interaction possibilities that sometimes lead to irrational choices. These include ‘wanting’ a particular outcome whether or not that outcome turns out to be actually ‘liked’. That phenomenon is particularly vivid in addiction but also may occur to some degree in ordinary life.

Social Neuroeconomics

Author : Jens Harbecke
Publisher : Routledge
ISBN 13 : 1000097501
Total Pages : 289 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Social Neuroeconomics by : Jens Harbecke

Download or read book Social Neuroeconomics written by Jens Harbecke and published by Routledge. This book was released on 2020-09-23 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neuroeconomics has emerged as a paradigmatic field where neuroscience and the social sciences are integrated in one analytical and empirical approach. However, the different disciplines involved often only relate to each other via the shared object of research, and less through the constructing of precise models of integrative mechanisms. Social Neuroeconomics explores the potential of philosophical and methodological reflections in the neurosciences and the social sciences to inform those efforts at cross-disciplinary integration, with a special focus on recent contributions to mechanistic explanations. The collected essays are drawn from the fields of neuroscience, psychology, economics, sociology and philosophy, and examine the ways and methods of constructing unified conceptual frameworks that can guide empirical work and hypothesis building. This is demonstrated in a range of applications, particularly regarding finance and consumer behavior. The concept of the ‘social brain’ is also explored; a multilevel framework in which complex analytical categories such as emotions or socially mediated cognitive processes connect neuronal and social phenomena in specific mechanisms that generate behavior. This book addresses a wide audience across the various disciplines, reaching from the neurosciences to the social sciences and philosophy.

Neuroeconomics and the Decision-Making Process

Author : Christiansen, Bryan
Publisher : IGI Global
ISBN 13 : 1466699906
Total Pages : 354 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Neuroeconomics and the Decision-Making Process by : Christiansen, Bryan

Download or read book Neuroeconomics and the Decision-Making Process written by Christiansen, Bryan and published by IGI Global. This book was released on 2016-03-17 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neuroeconomics has emerged as a field of study with the goal of understanding the human decision-making process and the mental consideration of multiple outcomes based on a selected action. In particular, neuroeconomics emphasizes how economic conditions can impact and influence the decision-making process and alternately, how human actions have the power to impact economic conditions. Neuroeconomics and the Decision-Making Process presents the latest research on the relationship between neuroscience, economics, and human decision-making, including theoretical foundations, real-world applications, and models for implementation. Taking a cross-disciplinary approach to neuroeconomic theory and study, this publication is an essential reference source for economists, psychologists, business professionals, and graduate-level students across disciplines.

Neuroeconomics

Author : Eric J. Johnson
Publisher : Elsevier Inc. Chapters
ISBN 13 : 0128073101
Total Pages : 560 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Neuroeconomics by : Eric J. Johnson

Download or read book Neuroeconomics written by Eric J. Johnson and published by Elsevier Inc. Chapters. This book was released on 2013-08-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: This chapter reviews models of choice on two levels: The first concerns the descriptions of choice and their evolution from normative models of how choices should be make to more behaviorally realistic models, more consistent with data showing that choice depends heavily on context. We present brief overviews of risky and riskless choice models and data and for choice over time. We then turn to computational process models, a more recent class of models that make prediction for multiple properties of the decision process beyond simply what is chosen, including predicting the distribution of errors and decision times.These models are typically applied to simpler choices, but have found great use in contemporary neuroscience.

Neuroeconomic and Behavioral Aspects of Decision Making

Author : Kesra Nermend
Publisher : Springer
ISBN 13 : 3319629387
Total Pages : 419 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Neuroeconomic and Behavioral Aspects of Decision Making by : Kesra Nermend

Download or read book Neuroeconomic and Behavioral Aspects of Decision Making written by Kesra Nermend and published by Springer. This book was released on 2017-10-06 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: This proceedings volume presents the latest scientific research and trends in experimental economics, with particular focus on neuroeconomics. Derived from the 2016 Computational Methods in Experimental Economics (CMEE) conference held in Szczecin, Poland, this book features research and analysis of novel computational methods in neuroeconomics. Neuroeconomics is an interdisciplinary field that combines neuroscience, psychology and economics to build a comprehensive theory of decision making. At its core, neuroeconomics analyzes the decision-making process not only in terms of external conditions or psychological aspects, but also from the neuronal point of view by examining the cerebral conditions of decision making. The application of IT enhances the possibilities of conducting such analyses. Such studies are now performed by software that provides interaction among all the participants and possibilities to register their reactions more accurately. This book examines some of these applications and methods. Featuring contributions on both theory and application, this book is of interest to researchers, students, academics and professionals interested in experimental economics, neuroeconomics and behavioral economics.

Neuroeconomics and the Firm

Author : Angela A. Stanton
Publisher : Edward Elgar Publishing
ISBN 13 : 1849805601
Total Pages : 347 pages
Book Rating : 4.8/5 (498 download)

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Book Synopsis Neuroeconomics and the Firm by : Angela A. Stanton

Download or read book Neuroeconomics and the Firm written by Angela A. Stanton and published by Edward Elgar Publishing. This book was released on 2010-01-01 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do people with high testosterone levels make decisions the same way as people with lower testosterone? Do men change their behavior when a pretty woman enters the office? Do women change their behavior when a handsome man enters the office? Do men and women affect each other within the firm to the detriment or the benefit of the firm? In some ways, the questions this edited volume addresses are questions that we are all familiar with and have asked for many years. It suggests looking for answers in places that that we have never thought of before. Some of the chapters will surprise you with their ingenious, simple answers and propositions; some will perhaps make you feel awkward with their straight-forward way of presenting what we all suspected but felt uncomfortable to talk about. From the foreword by David B. Audretsch This volume brings together leading researchers from a variety of fields to investigate the concept of the firm from new perspectives arising from neuroeconomics. The traditional theory of the firm has focused on the strategic, operational and resource management objectives of the firm as an organization. This timely and informative book explores new horizons in the biology of human decision-making and behavior, including uncertainty, entrepreneurship and ethics as it affects the functioning of the organization. The fascinating chapters cover a wide range of research fields, drawing on both the conscious and the unconscious mind, and how common hormonal cycles in the female and testosterone variations in the male affect each other in the workplace and its affect on the firm as an organization. The topics of entrepreneurship and the recent global financial crisis are discussed from the perspective of hormonal forces and the implications of those forces in the future. It is an enlightening selection of articles that scholars, students, business leaders, and managers will find a valuable read. Vernon L. Smith, 2002 Nobel Laureate in Economics The ideal firm has been studied over several centuries, yet little is known about what makes one successful and another fail. This pioneering book brings together leading researchers investigating the concept of the firm from a neuroscientific perspective. From the viewpoint of economics, the firm's purpose is to maximize shareholders' wealth; resources are commodities, each with its particular supply and demand curve that can be manipulated by the firm to its own benefit. Traditionally, the firm is focused on the strategic, operational and resource management objectives. The editors instead suggest that the objective of the firm is equal to the objectives of its workers. The definition and function of risk in decision-making, ethics, trust and the global financial crisis are all discussed. They are analyzed from the perspective of human bio-physiology, using scanning and hormonal analysis tools, with a focus on the implications for the bottom line of the firm. With experimental as well as theoretical and applied contributions, this book will benefit scholars and students of economics, business management, finance, organizational behavior, entrepreneurship, psychology, neuroscience and law. Practitioners of management, entrepreneurship and law firms will also find this book to be a captivating read.

Neuroeconomics

Author : Paul W. Glimcher
Publisher : Elsevier Inc. Chapters
ISBN 13 : 0128073276
Total Pages : 560 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Neuroeconomics by : Paul W. Glimcher

Download or read book Neuroeconomics written by Paul W. Glimcher and published by Elsevier Inc. Chapters. This book was released on 2013-08-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: This chapter presents a broad overview of the existing model of value-based decision making in the brain. It begins with a brief overview of the basic elements of the standard model by compartmentalizing, for didactic purposes, the brain networks involved in learning and storing value (the value system) and the brain networks involved in selection of an option from a limited set (the choice system). This brief overview is followed by a more detailed explication of each of these two systems. The relationship between frontal valuation circuits and fronto-parietal choice circuits is also discussed. The chapter concludes with a discussion of an emerging alternative to the standard model before showing how perceptual decision-making models like those described in can be integrated into the standard model of value-based decision making.